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Lyft
Lyft, Inc. is an American company offering ride-hailing services, motorized scooters, and bicycle-sharing systems in the United States and Canada. Lyft sets fares, which vary using a dynamic pricing model based on local supply and demand at the time of the booking and are quoted to the customer in advance, and receives a commission from each booking. Lyft is the second-largest ridesharing company in the United States after Uber. History Lyft was launched in the summer of 2012 by computer programmers Logan Green and John Zimmer as a service of Zimride, a long-distance intercity carpooling company focused on college transport that they founded in 2007 after Green shared rides from the University of California, Santa Barbara campus to visit his girlfriend in Los Angeles and was seeking an easier way to share rides. In May 2013, the company changed its name from Zimride to Lyft. In July 2013, Lyft sold the original Zimride service to Enterprise Holdings, the parent com ...
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Lyft Pink Mustache
Lyft, Inc. is an American company offering ride-hailing services, motorized scooters, and bicycle-sharing systems in the United States and Canada. Lyft sets fares, which vary using a dynamic pricing model based on local supply and demand at the time of the booking and are quoted to the customer in advance, and receives a commission from each booking. Lyft is the second-largest ridesharing company in the United States after Uber. History Lyft was launched in the summer of 2012 by computer programmers Logan Green and John Zimmer as a service of Zimride, a long-distance intercity carpooling company focused on college transport that they founded in 2007 after Green shared rides from the University of California, Santa Barbara campus to visit his girlfriend in Los Angeles and was seeking an easier way to share rides. In May 2013, the company changed its name from Zimride to Lyft. In July 2013, Lyft sold the original Zimride service to Enterprise Holdings, the parent company ...
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Ridesharing Company
A ridesharing company (or ridehailing service) is a company (or service offered by a company) that, via websites and mobile apps, matches passengers with drivers of vehicles for hire that, unlike taxis, cannot legally be hailed from the street. The vehicles used in ridesharing/ridehailing service are called app-taxis or e-taxis. Ridesharing companies were founded beginning in the 2010s, after the proliferation of the Internet and mobile apps. In the 2020s, a few companies began offering rides in Robotaxi, self-driving taxis. The legality of ridesharing companies by jurisdiction varies; in some areas they are considered to be illegal taxi operations, while in other areas, they are subject to regulations that can include requirements for driver background checks, fares, caps on the number of drivers in an area, insurance, licensing, and minimum wage. Studies have shown that ridesharing companies have created net jobs and improved the efficiency of drivers of vehicles for hire du ...
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Lyft Urban Solutions
Lyft Urban Solutions, formerly PBSC Urban Solutions and originally Public Bike System Company, is an international bicycle-sharing system equipment vendor with their headquarters based in Longueuil, Quebec. The company develops bicycle-sharing systems, equipment, parts, and software, and sells its products to cities in Canada, the United States, the United Kingdom, Spain, Brazil and more. The company has sold about 280,000 bikes and 13,000 stations to 50 cities. Public Bike System Company (PBSC) was initially created by the Montreal, City of Montreal to supply and operate its public bike share system under the brand Bixi (later becoming BIXI Montréal, Bixi Montréal), which was introduced in 2009. The name 'Bixi' is a portmanteau of bi''cycle' and 'ta''xi. Starting in 2010, Lyft Urban Solutions began to export the Bixi brand of bike-share systems to various other cities. Bruno Rodi purchased the international division in April 2014 and renamed the company to PBSC Urban Solutions ...
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Logan Green
Logan D. Green is the chairman and former CEO of Lyft, which he co-founded with John Zimmer in 2012. Lyft grew out of Zimride, a rideshare company previously founded by the duo in 2007.Chima, ChikodiTicketfly partnership makes music events more intelligent and more social ''VentureBeat''. December 5, 2011. , Lyft provides over 1 million rides a day. , Lyft is available in all 50 United States and in Toronto. Early life and education Green attended New Roads High School in Santa Monica, California.Logan Green - LinkedIn
''LinkedIn''. May 2, 2012.
He graduated from the

John Zimmer
John Zimmer is the co-founder and former president of Lyft, an on-demand transportation company, which he founded with Logan Green in 2012. In March 2023, Zimmer announced that in June he would step down as Lyft president and become vice-chair of the board of directors. Early life and education Zimmer grew up in Greenwich, Connecticut. In 2006, Zimmer graduated from Cornell University School of Hotel Administration where he was a member of Sigma Pi fraternity, Mu chapter. After graduation, Zimmer worked as an analyst in real estate finance at Lehman Brothers in New York City. Zimmer left Lehman Brothers three months before it declared bankruptcy. In 2007, while Zimmer was working at Lehman Brothers, he and Logan Green founded Zimride, a ridesharing platform across college campuses. Zimride While at Cornell, Zimmer was inspired to develop a rideshare program by filling the empty seats he had during his rides home over school breaks.Shaughnessy, HaydnHow to Win Friends AND Cut ...
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Zimride
Zimride by Enterprise Holdings was an American carpool program that matched inter-city drivers and passengers through social networking services. It was offered to universities and businesses as a matchmaking service.Car Sharing and Pooling: Reducing Car Over-Population and Collaborative Consumption
. ''Stanford University''. April 9, 2012.
Sullivan, Colin

''New York Times''. July 29, 2009.
Raymond, Rose

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David Risher
John David Risher (born July 15, 1965) is an American businessman and philanthropist. He is the CEO of Lyft, co-founder of Worldreader, a non-profit organization that aims to get children reading so they can reach their potential, and the co-founder of ''#HalfMyDAF'' whose goal is to inspire more philanthropic giving. Risher served as an executive at Microsoft Corporation, and was Senior Vice President of US Retail at Amazon.com from 1997 to 2002. In November 2009, together with Colin McElwee, he founded Worldreader. Risher succeeded Lyft co-founder Logan Green as its CEO in April 2023. Early life and background Risher was raised by his divorced parents, living primarily with his mother in Chevy Chase, Maryland. In 1987 he graduated from Princeton University, where he majored in Comparative Literature and wrote his thesis on “The Changing Attitudes towards Language in Samuel Beckett's early Metafiction.” After graduating from college, he worked at L.E.K. Consulting, He ...
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Motivate (company)
Motivate LLC (formerly Alta Bicycle Share and also Motivate International Inc.) is a company based in New York City that services bicycle sharing systems and other urban services in North America. The systems provide a flexible method for completing short trips, as contrasted with the longer rentals offered by traditional bike rental companies. Since 2018, Motivate has been a subsidiary of Lyft. History Alta Bicycle Share was formed in 2010. Alta was listed in Fast Company's "World's Most Innovative Companies" for 2014 in February 2014. In October 2014, it was announced that the company had been acquired by Bikeshare Holdings LLC and would be relocating headquarters from Portland, Oregon to New York City under the leadership of Jay Walder. Following the acquisition, Alta rebranded to Motivate on January 14, 2015. Subsequently, Motivate announced its acquisition of 8D Technologies, the technology provider for a number of the systems it already operated, in February 2017. I ...
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Uber
Uber Technologies, Inc. is an American multinational transportation company that provides Ridesharing company, ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, and operates in approximately 70 countries and 15,000 cities worldwide. It is the largest ridesharing company worldwide with over 150 million monthly active users and 6 million active drivers and couriers. It coordinates an average of 28 million trips per day, and has coordinated 47 billion trips since its inception in 2010. In 2023, the company had a take rate (revenue as a percentage of gross bookings) of 28.7% for mobility services and 18.3% for food delivery. History In 2009, Garrett Camp, a co-founder of StumbleUpon, came up with the idea to create Uber to make it easier and cheaper to procure direct transportation. Camp and Travis Kalanick had spent $800 hiring a private driver on New Year's Eve, which they deemed excessive, and ...
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Carpool
Carpooling is the sharing of Automobile, car journeys so that more than one person travels in a car, and prevents the need for others to have to drive to a location themselves. Carpooling is considered a Demand-Responsive Transport (DRT) service. By having more people using one vehicle, carpooling reduces each person's travel costs such as: Gasoline and diesel usage and pricing, fuel costs, toll road, tolls, and the stress of driving. Carpooling is also a more environmentally friendly and sustainable way to travel as sharing journeys reduces air pollution, carbon emissions, traffic congestion on the roads, and the need for parking spaces. Authorities often encourage carpooling, especially during periods of high pollution or high fuel prices. Car sharing is a good way to use up the full seating capacity of a car, which would otherwise remain unused if it were just the driver using the car. In 2009, carpooling represented 43.5% of all trips in the United States and 10% of commu ...
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Dynamic Pricing
Dynamic pricing, also referred to as surge pricing, demand pricing, or time-based pricing, and variable pricing, is a revenue management pricing strategy in which businesses set flexible prices for products or services based on current market demands. It usually entails raising prices during periods of peak demand and lowering prices during periods of low demand. As a pricing strategy, it encourages consumers to make purchases during periods of low demand (such as buying tickets well in advance of an event or buying meals outside of lunch and dinner rushes) and disincentivizes them during periods of high demand (such as using less electricity during peak electricity hours). In some sectors, economists have characterized dynamic pricing as having welfare improvements over uniform pricing and contributing to more optimal allocation of limited resources. Its usage often stirs public controversy, as people frequently think of it as price gouging. Businesses are able to change price ...
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