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Least Objectionable Program
The theory of the least objectionable program (LOP) is a mediological theory explaining television audience behavior. It was developed in the 1960s by then executive of audience measurement at NBC, Paul L. Klein, who was greatly influenced by the media theorist Marshall McLuhan's '' Understanding Media''. The theory also promoted discussion in the legal world about what qualified as "objectionable programming," and how this lack of definition prompted a complex series of legal battles in the United States. "Why You Watch What You Watch When You Watch" In an article "Why You Watch What You Watch When You Watch" (published in ''TV Guide'' in 1971), Klein explained that viewers consume the medium of television rather than television shows, treating the medium as the end of their consumption itself rather than using the set as a means to access specific programs they like the way they might choose a book from a shelf to access the story within. Since the introduction of televisi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mediology
Mediology (French: ''médiologie'') broadly indicates a wide-ranging method for the analysis of cultural transmission in society and across societies, a method which challenges the conventional idea that 'technology is not culture'. The mediological method pays specific attention to the role of organisations and technical innovations, and the ways in which these can ensure the potency of cultural transmission - and thus the transformation of ideas into a civilisational worldview capable of sustained action. Overview The term was first coined and introduced in French as "médiologie" by the French intellectual Régis Debray in the "Teachers, Writers, Celebrities" section of his book ''Le pouvoir intellectuel en France'', (Editions Ramsay, 1979). The English form of the term became more widely known and respected in the English-speaking world with the publication of the key text on mediology in English, Debray's ''Transmitting Culture'' (University of Columbia Press, 2004). Mediology ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New Orleans
New Orleans (commonly known as NOLA or The Big Easy among other nicknames) is a Consolidated city-county, consolidated city-parish located along the Mississippi River in the U.S. state of Louisiana. With a population of 383,997 at the 2020 United States census, 2020 census, it is the List of municipalities in Louisiana, most populous city in Louisiana and the French Louisiana region, the second-most populous in the Deep South, and the twelfth-most populous in the Southeastern United States. The city is coextensive with Orleans Parish, Louisiana, Orleans Parish. New Orleans serves as a major port and a commercial hub for the broader Gulf Coast of the United States, Gulf Coast region. The New Orleans metropolitan area has a population of approximately 1 million, making it the most populous metropolitan area in Louisiana and the List of metropolitan statistical areas, 59th-most populous in the United States. New Orleans is world-renowned for Music of New Orleans, its distincti ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
