Hanako (magazine)
''Hanako'' is a Japanese biweekly magazine for young women. History and profile ''Hanako'' was first published in 1988. The magazine was established by Magazine House which also publishes it. The headquarters is in Tokyo. It features shops, fashion, restaurants and theaters in Tokyo and abroad. The target audience is women in their 20s, who are often working as " office ladies" and are unmarried, living with their parents and with a large disposable income and savings. ''Hanako'' has been very influential and is often referred to as a style bible. Businesses featured in the magazine has seen a wave of customers, in Japan and abroad. Its readers and their likes are referred to as ''Hanako-zoku'' (literally ''"Hanako tribe"''), the original readership were called the ''Hanako generation'' and their perceived irresponsibility is called ''Hanako syndrome''. ''Hanako'' is published exclusively in the Tokyo metropolitan area. ''Hanako West'' covers the Kansai region with Osaka, Kobe an ...
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Magazine House
is a Japanese publisher, formerly named Heibon Shuppan Co., Ltd. History The company was founded in October 1945 by Kinosuke Iwahori and Tatsuo Shimizu. Its first publications were the magazines ''Heibon'' and ''Heibon Weekly''. In 1964, it launched the influential men's magazine '' Heibon Punch''. Some of Magazine House's publications are as follows: ''an-an'' (women's fashion and lifestyle magazine; est. 1970), ''Croissant'' (women's magazine; est. 1977), ''Popeye'' (men's fashion magazine; est. 1976), and ''Brutus'' (men's lifestyle magazine; est. 1980). References External links Magazine House official website Japanese companies established in 1945 Magazine publishing companies in Tokyo Book publishing companies in Tokyo Publishing companies established in 1945 {{Publish-company-stub ...
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