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Email Service Provider (marketing)
An email service provider (ESP) is a company that offers email marketing or bulk email services. Services offered An ESP may provide tracking information showing the status of email sent to each member of an address list. ESPs also often provide the ability to segment an address list into interest groups or categories, allowing the user to send targeted information to people who they believe will value the correspondence. An ESP will provide a service which may include the following features: *Ability to create templates for sending to contacts and/or use pre-made templates *A subscriber list, which is uploaded by the user for distributing messages. This may be enhanced with custom fields in order to hold additional information for each subscriber for filtering and targeted messaging purposes *A send engine, which allows users to distribute their message to the subscribers *Updating of the subscriber list to suppress those requesting to be unsubscribed *Statistical reviews of e ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CIO Magazine
''CIO'' is a magazine related to technology and IT. The magazine was founded in 1987 and is now entirely digital. The name refers to the job title chief information officer. ''CIO'' is part of Boston-based International Data Group's enterprise publications business. Background Founded 1987 in Framingham, Massachusetts Framingham () is a city in the Commonwealth of Massachusetts in the United States. Incorporated in 1700, it is located in Middlesex County and the MetroWest subregion of the Greater Boston metropolitan area. The city proper covers with a popu ..., as a monthly magazine at a time when the CIO title was relatively new and relatively unknown in corporate America, today ''CIO'' is also noted for its ''CIO''-100 annual awards, for those "that have distinguished themselves through the effective and innovative use" of information technology. CIO.com In 1996, the website was launched as a companion to the magazine. On October 29, 2015, editor-in-chief Maryfran Jo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |