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Epic Split
"The Epic Split feat. Van Damme (Live Test)" is a 75-second-long commercial released in November 2013 by Volvo Trucks, as the sixth commercial in their "Live Tests" advertising campaign. The commercial was made to demonstrate the stability of the Volvo FM trucks while using their implementation of dynamic steering response. It features Jean-Claude Van Damme performing a split (gymnastics), split on the wing mirrors between two backwards moving trucks set to the music "Only Time" by Enya. The commercial was recorded in a single take at the abandoned Ciudad Real International Airport in Spain during a sunrise. It was produced by the agency Forsman & Bodenfors and was directed by Andreas Nilsson (film director), Andreas Nilsson. It has won several awards, and multiple parodies were based on the commercial. Content The commercial starts with Van Damme's face in close up. In the voice-over, he says: "I've had my ups and downs. My fair share of bumpy roads and heavy winds. That's w ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Volvo FM
The Volvo FM is a heavy truck range produced by the Sweden, Swedish company Volvo Trucks. It was originally introduced as FM7, FM10 and FM12 in 1998. FM stands for Forward control Medium height cab, where the numbers denominate an engine capacity in litres. As of 2005 the engine size is no longer added to the model denomination. The FM range is a multipurpose truck range for distribution, construction and on highway/off highway transport duties. In 2013, Volvo Trucks announced an updated, Euro VI version of the Volvo FM. Introduction The FM introduction continued to build on successful line of F7, FL7 and FL10 trucks and it was also a part of Volvo Trucks Corporation planning strategy for "The Global Family Of Trucks" where FM would be complementing Volvo FH, FH and NH/VN truck range. Released in conjunction with face-lifted FH range the FM7,10,12 included Volvo electronic architecture and upgraded D12 engine whilst carrying over the older D7 and D10 engines which traced t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fast Company
''Fast Company'' is an American business magazine published monthly in print and online, focusing on technology, business, and design. It releases six print issues annually. History ''Fast Company'' was founded in November 1995 by Alan Webber and Bill Taylor, both former '' Harvard Business Review'' editors, and publisher Mortimer Zuckerman. Early competitors included '' Red Herring'', '' Business 2.0'' and '' The Industry Standard''. In 1997, ''Fast Company'' created an online social network called the "Company of Friends," which led to the formation of numerous meeting groups. At its peak, the Company of Friends comprised over 40,000 members across 120 cities, though membership declined to 8,000 by 2003. In 2000, Zuckerman sold ''Fast Company'' to Gruner + Jahr, majority-owned by media giant Bertelsmann, for $550 million. The sale coincided with the dot-com bubble burst, resulting in substantial losses and a drop in circulation. Webber and Taylor departed in 2002, a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The One Club
The One Club is an American non-profit organization that recognizes and promotes excellence in advertising.Dougherty, Philip H. (May 11, 1981). One Club Honors Agencies. ''New York Times'' Founded in New York City as The One Club for Art & Copy, The One Club produces four annual award competitions: One Show, One Show Design, One Show Interactive and One Show Entertainment. The One Show Festival is held in accord with Creative Week NYC. According to ''The Fundamentals of Creative Advertising.'', "The One Club produces advertising's most prestigious awards program."Burtenshaw, Ken; Mahon, Nik; Barfoo, Caroline (2007). ''The Fundamentals of Creative Advertising.'' AVA Publishing, The One Show coveted pencil award statues are made by New York firm, Society Awards. History The One Club was founded in 1961 as the Advertising Writers Association of New York. In 1969, it became The Copy Club and in 1979, the name changed for the last time to The One Club. In 1973, The One Show was created ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chicago Reader
The ''Chicago Reader'', or ''Reader'' (stylized as ЯEADER), is an American alternative newspaper in Chicago, Illinois, noted for its literary style of journalism and coverage of the arts, particularly film and theater. The ''Reader'' has been recognized as a pioneer among alternative weeklies for both its creative nonfiction and its commercial scheme. Richard Karpel, then-executive director of the Association of Alternative Newsweeklies, wrote: e most significant historical event in the creation of the modern alt-weekly occurred in Chicago in 1971, when the ''Chicago Reader'' pioneered the practice of free circulation, a cornerstone of today's alternative papers. The ''Reader'' also developed a new kind of journalism, ignoring the news and focusing on everyday life and ordinary people. The ''Reader'' was founded by a group of friends from Carleton College, and four of them remained its primary owners for 36 years. While annual revenue reached an all-time high of $22.6 mil ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard Hot 100
The ''Billboard'' Hot 100, also known as simply the Hot 100, is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), online streaming, and radio airplay in the U.S. A new chart is compiled and released online to the public by ''Billboard''s website on Tuesdays but post-dated to the following Saturday, when the printed magazine first reaches newsstands. The weekly tracking period for sales is currently Friday–Thursday, after being changed in July 2015. It was initially Monday–Sunday when Nielsen started tracking sales in 1991. This tracking period also applies to compiling online streaming data. Radio airplay is readily available on a real-time basis, unlike sales figures and streaming, but is also tracked on the same Friday–Thursday cycle, effective with the chart dated July 17, 2021. Previously, radio was tracked Monday–Sunday and, before Ju ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Variety (magazine)
''Variety'' is an American trade magazine owned by Penske Media Corporation. It was founded by Sime Silverman in New York City in 1905 as a weekly newspaper reporting on theater and vaudeville. In 1933, ''Daily Variety'' was launched, based in Los Angeles, to cover the film industry, motion-picture industry. ''Variety'' website features entertainment news, reviews, box office results, plus a credits database, production charts and film calendar. History Founding ''Variety'' has been published since December 16, 1905, when it was launched by Sime Silverman as a weekly periodical covering theater and vaudeville, with its headquarters in New York City. Silverman had been fired by ''The Morning Telegraph'' in 1905 for panning an act which had taken out an advert for $50. He subsequently decided to start his own publication that, he said, would "not be influenced by advertising." With a loan of $1,500 from his father-in-law, he launched ''Variety'' as publisher and editor. In additi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Mill (company)
The Mill, is a British VFX production company and creative studio headquartered in London, England, with two offices in the United States (Los Angeles, and Chicago), three others in Europe (Paris, Amsterdam & Berlin) and three in Asia (Shanghai and Seoul, and opening soon in Singapore). The Mill produces real-time visual effects, animation, moving images, design, experiential, and digital projects for the advertising, games, and music industries. In January 2022, Josh Mandel became President of The Mill after having initially joined The Mill's studio in Los Angeles as Managing Director/President in 2019 and becoming Chief Executive Officer in January 2021. , news reports have stated that The Mill's parent company had appointed administrators. It is unclear what the consequences of this will be for The Mill. History Founding In 1990, Robin Shenfield and Pat Joseph opened The Mill in Soho, London. Starting as a visual effects house for the advertising industry, it was the fir ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Colour Grading
Color grading is a post-production process common to filmmaking and video editing of altering the appearance of an image for presentation in different environments on different devices. Various attributes of an image such as contrast, color, saturation, detail, black level, and white balance may be enhanced whether for motion pictures, videos, or still images. Color grading and color correction are often used synonymously as terms for this process and can include the generation of artistic color effects through creative blending and compositing of different layer masks of the source image. Color grading is generally now performed in a digital process either in a controlled environment such as a color suite, and is usually done in a dim or dark environment. The earlier photochemical film process, referred to as color timing, was performed at a film lab during printing by varying the intensity and color of light used to expose the rephotographed image. Since, with this proce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Long Shot
In photography, filmmaking and video production, a wide shot (sometimes referred to as a full shot or long shot) is a shot that typically shows the entire object or human figure and is usually intended to place it in some relation to its surroundings. These are typically shot now using wide-angle lenses (an approximately 25 mm lens in 35 mm photography and 10 mm lens in 16 mm photography). However, due to sheer distance, establishing shots and extremely wide shots can use almost any camera type. History This type of filmmaking was a result of filmmakers trying to retain the sense of the viewer watching a play in front of them, as opposed to just a series of pictures. The wide shot has been used since films have been made as it is a very basic type of cinematography. In 1878, one of the first true motion pictures, '' Sallie Gardner at a Gallop'', was released. Even though this wouldn't be considered a film in the current motion picture industry, it was a h ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Arri Alexa
The Arri Alexa is a digital motion picture camera system developed by Arri. The Arri Alexa was introduced in April 2010 and was Arri's first major transition into digital cinematography, after previous efforts including the Arriflex D-20 and D-21. Alexa cameras are designed to be used in feature films, television shows and commercials. Alexa uses the ALEV series of image sensors manufactured by ON Semiconductor. Overview The Alexa camera system introduced their Log-C imaging science as a digital negative, which allows digital cinema images to be processed like scanned film images. The camera has several methods of recording, including SxS cards, CFast 2.0 cards and SXR Capture Drives at resolutions up to 3424 × 2202 pixels in either Rec. 709 HD video color space or Log-C to ProRes or ArriRaw codecs. The Alexa camera offers additional and optional software licenses that unlock different capabilities of the Alexa Camera. This includes; high speed 120fps recording, the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wing Mirror
A side-view mirror (or side mirror), also known as a door mirror and often (in the UK) called a wing mirror, is a mirror placed on the exterior of motor vehicles for the purposes of helping the driver see areas behind and to the sides of the vehicle, outside the driver's peripheral vision (in the "Blind spot (automobile), blind spot"). Almost all modern cars mount their side mirrors on the doors—normally at the A-pillar—rather than the Fender (vehicle), wings (the portion of the body above the wheel well). The side mirror is equipped for manual or remote vertical and horizontal adjustment so as to provide adequate coverage to drivers of differing height and seated position. Remote adjustment may be mechanical by means of bowden cables, or may be electric by means of geared motors. The mirror glass may also be electrically heated and may include electrochromic dimming to reduce glare to the driver from the headlamps of following vehicles. Increasingly, the side mirror inco ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Safety Harness
A safety harness is a form of Personal protective equipment, protective equipment designed to safeguard the user from injury or death from falling. The core item of a fall arrest system, the harness is usually fabricated from rope, Wire rope, braided wire cable, or Webbing, synthetic webbing. It is attached securely to a stationary object directly by a Carabiner, locking device or indirectly via a rope, cable, or webbing and one or more locking devices. Some safety harnesses are used in combination with a Shock absorber, shock-absorbing lanyard, which is used to regulate deceleration and thereby prevent a serious G-force injury when the end of the rope is reached. An unrelated use with a materially different arresting mechanism is bungee jumping. Though they share certain similar attributes, a safety harness is not to be confused with a climbing harness used for mountaineering, rock climbing, and Climbing gym, climbing gyms. Specialized harnesses for animal rescue or transfer, a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
