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Duracell Bunny
The Duracell Bunny is an anthropomorphic pink rabbit powered by Duracell batteries, and trademarked for use in all parts of the world except the United States and Canada. Advertisements, which may feature one Duracell Bunny, or several, usually feature the bunnies competing in some way; for example, in a game of Association football, football, a drumming competition or a race. In advertisements, the Duracell Bunny is either a standard battery-powered toy, a Stop motion, stop-motion puppet, or a Computer-generated imagery, CGI animated character. History Mallory Duracell launched the Duracell Bunny campaign in 1973, with the "Drumming Bunny" television advertisement, created by the Dancer Fitzgerald Sample advertising agency. The ad depicted several pink toy bunnies drumming. By the end of the spot, only one was still running – that being the one powered by a Duracell alkaline battery. The advertisement claimed that Duracell batteries ran several times longer than other batteries, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Duracell
Duracell Inc. is an American manufacturer of alkaline batteries, specialty cells, rechargeables and smart power systems, owned by Berkshire Hathaway. The company has its origins in the 1920s, through the work of Samuel Ruben and Philip Mallory, and the formation of the P. R. Mallory Company. Through a number of corporate mergers and acquisitions, Duracell came to be owned by the consumer products conglomerate Procter & Gamble (P&G). In November 2014, P&G reached an agreement to sell the company to Berkshire Hathaway through a transfer of shares. Under the deal, Berkshire Hathaway exchanged the shares it held in P&G for ownership of the Duracell business. History Origins Duracell originated via the partnership of scientist Samuel Ruben and businessman Philip Rogers Mallory, who met during the 1920s. The P. R. Mallory Company of Burlington, Massachusetts, United States, relocated its headquarters to Indianapolis, Indiana, in 1924. The company produced mercury batteri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Energizer
Energizer Holdings, Inc. is an American manufacturer and one of the world's largest manufacturers of batteries, headquartered in St. Louis, Missouri. It produces batteries under the Energizer, Ray-O-Vac, Varta, and Eveready brand names, and formerly owned a number of personal care businesses until it separated that side of the business into a new company called Edgewell Personal Care in 2015. In January 2018, Energizer announced it was purchasing the global battery and lighting division from Spectrum Brands, which includes the Ray-O-Vac and Varta brands, for $2 billion in cash. This acquisition was finalized in January 2019 after a lengthy regulatory approval process. In November 2018, Energizer also purchased the global auto care division from Spectrum (brands which include Armor All, STP, and A/C Pro) for $1.25 billion in cash and stock. History The company has its foundation in the Eveready Battery Company, which in 1980 changed the name of its Eveready Alkaline Power Ce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mascots Introduced In 1973
A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fictional, representative spokespeople for consumer products. In sports, mascots are also used for merchandising. Team mascots are often related to their respective team nicknames. This is especially true when the team's nickname is something that is a living animal and/or can be made to have humanlike characteristics. For more abstract nicknames, the team may opt to have an unrelated character serve as the mascot. For example, the athletic teams of the University of Alabama are nicknamed the Crimson Tide, while their mascot is an elephant named Big Al. Team mascots may take the form of a logo, person, live animal, inanimate object, or a costumed character, and often appear at team matches and other related events, sports mascots are ofte ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fictional Rabbits And Hares
Fiction is any creative work, chiefly any narrative work, portraying individuals, events, or places that are imaginary, or in ways that are imaginary. Fictional portrayals are thus inconsistent with history, fact, or plausibility. In a traditional narrow sense, "fiction" refers to written narratives in prose often referring specifically to novels, novellas, and short stories. More broadly, however, fiction encompasses imaginary narratives expressed in any medium, including not just writings but also live theatrical performances, films, television programs, radio dramas, comics, role-playing games, and video games. Definition Typically, the fictionality of a work is publicly marketed and so the audience expects the work to deviate in some ways from the real world rather than presenting, for instance, only factually accurate portrayals or characters who are actual people. Because fiction is generally understood to not fully adhere to the real world, the themes and context o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rabbit And Hare Mascots
Rabbits, also known as bunnies or bunny rabbits, are small mammals in the family Leporidae (which also contains the hares) of the order Lagomorpha (which also contains the pikas). ''Oryctolagus cuniculus'' includes the European rabbit species and its descendants, the world's 305 breeds of domestic rabbit. ''Sylvilagus'' includes 13 wild rabbit species, among them the seven types of cottontail. The European rabbit, which has been introduced on every continent except Antarctica, is familiar throughout the world as a wild prey animal and as a domesticated form of livestock and pet. With its widespread effect on ecologies and cultures, the rabbit is, in many areas of the world, a part of daily life—as food, clothing, a companion, and a source of artistic inspiration. Although once considered rodents, lagomorphs like rabbits have been discovered to have diverged separately and earlier than their rodent cousins and have a number of traits rodents lack, like two extra inc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Male Characters In Advertising
Male (symbol: ♂) is the sex of an organism that produces the gamete (sex cell) known as sperm, which fuses with the larger female gamete, or ovum, in the process of fertilization. A male organism cannot reproduce sexually without access to at least one ovum from a female, but some organisms can reproduce both sexually and asexually. Most male mammals, including male humans, have a Y chromosome, which codes for the production of larger amounts of testosterone to develop male reproductive organs. Not all species share a common sex-determination system. In most animals, including humans, sex is determined genetically; however, species such as ''Cymothoa exigua'' change sex depending on the number of females present in the vicinity. In humans, the word ''male'' can also be used to refer to gender in the social sense of gender role or gender identity. Overview The existence of separate sexes has evolved independently at different times and in different lineages, an example ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Characters
A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, university society, society, military unit, or brand, brand name. Mascots are also used as fictional, representative spokespeople for consumer products. In sports, mascots are also used for merchandising. Team mascots are often related to their respective team athletic nickname, nicknames. This is especially true when the team's nickname is something that is a living animal and/or can be anthropomorphism, made to have humanlike characteristics. For more abstract nicknames, the team may opt to have an unrelated character serve as the mascot. For example, the sport, athletic teams of the University of Alabama are nicknamed the Alabama Crimson Tide, Crimson Tide, while their mascot is an elephant named Big Al (mascot), Big Al. Team mascots may take the form of a logo, person, live animal, inanimate object, or ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Energizer Bunny Commercial (1988)
Energizer Holdings, Inc. is an American manufacturer and one of the world's largest manufacturers of batteries, headquartered in St. Louis, Missouri. It produces batteries under the Energizer, Ray-O-Vac, Varta, and Eveready brand names, and formerly owned a number of personal care businesses until it separated that side of the business into a new company called Edgewell Personal Care in 2015. In January 2018, Energizer announced it was purchasing the global battery and lighting division from Spectrum Brands, which includes the Ray-O-Vac and Varta brands, for $2 billion in cash. This acquisition was finalized in January 2019 after a lengthy regulatory approval process. In November 2018, Energizer also purchased the global auto care division from Spectrum (brands which include Armor All, STP, and A/C Pro) for $1.25 billion in cash and stock. History The company has its foundation in the Eveready Battery Company, which in 1980 changed the name of its Eveready Alkaline Power Ce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Energizer Bunny
The Energizer Bunny is the marketing mascot of Energizer batteries in North America. It is a pink mechanical toy rabbit wearing sunglasses and blue and black striped flip-flops that beats a bass drum bearing the Energizer logo. History The Energizer Bunny was first created as a parody of the Duracell Bunny, which first appeared in television advertising in 1973, in its "Drumming Bunny" commercial. Duracell had purportedly trademarked the drumming bunny character, but whether they had or not, said trademark had lapsed by 1988, providing Energizer an opening to create their own trademark. The first Energizer Bunny commercial was broadcast on United States television on October 30, 1988. Produced by DDB Needham Worldwide, the spot began as a direct parody of Duracell's "Drumming Bunny" ad. In the original Duracell ads, a set of battery-powered drum-playing toy rabbits gradually slow to a halt until only the toy powered by a Duracell copper-top battery remains active. In Energiz ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rabbit
Rabbits, also known as bunnies or bunny rabbits, are small mammals in the family Leporidae (which also contains the hares) of the order Lagomorpha (which also contains the pikas). ''Oryctolagus cuniculus'' includes the European rabbit species and its descendants, the world's 305 breeds of domestic rabbit. ''Sylvilagus'' includes 13 wild rabbit species, among them the seven types of cottontail. The European rabbit, which has been introduced on every continent except Antarctica, is familiar throughout the world as a wild prey animal and as a domesticated form of livestock and pet. With its widespread effect on ecologies and cultures, the rabbit is, in many areas of the world, a part of daily life—as food, clothing, a companion, and a source of artistic inspiration. Although once considered rodents, lagomorphs like rabbits have been discovered to have diverged separately and earlier than their rodent cousins and have a number of traits rodents lack, like two extra i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Alkaline Battery
An alkaline battery (IEC code: L) is a type of primary battery where the electrolyte (most commonly potassium hydroxide) has a pH value above 7. Typically these batteries derive energy from the reaction between zinc metal and manganese dioxide, nickel and cadmium, or nickel and hydrogen. Compared with zinc–carbon batteries of the Leclanché cell or zinc chloride types, alkaline batteries have a higher energy density and longer shelf life, yet provide the same voltage. The alkaline battery gets its name because it has an alkaline electrolyte of potassium hydroxide (KOH) instead of the acidic ammonium chloride (NH4Cl) or zinc chloride (ZnCl2) electrolyte of the zinc–carbon batteries. Other battery systems also use alkaline electrolytes, but they use different active materials for the electrodes. Alkaline batteries account for 80% of manufactured batteries in the US and over 10 billion individual units produced worldwide. In Japan, alkaline batteries account for 46% of al ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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