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Campbell Mithun
Mithun was an advertising and marketing firm, founded in 1933 by Ralph Campbell and Ray Mithun. It was part of Interpublic Group of Communication Companies. The core business was consumer advertising through radio, TV, print, digital, mobile and out-of-home.Interpublic Group Company Detai Retrieved on 11 May 2009 The company was based in Minneapolis, Minnesota. On January 27, 2016, Mithun ended its 83-year history through a restructuring that consolidated Mithun, Compass Point Media and The_Interpublic_Group_of_Companies#McCann_Worldgroup, McCann Worldgroup’s Minneapolis-based General Mills account team into newly formed McCann Minneapolis. History Early history Ralph Campbell and Ray Mithun started their advertising agency as "Campbell Mithun" in the midst of the Great Depression during a time of widespread business closings and bank failures. Ralph Campbell was president for 10 years and chairman for four years before retiring in 1947. He died in 1949 at the age of 63. R ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Interpublic Group Of Companies
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as a number of independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. It is one of the "Big Four" agency companies, alongside WPP, Publicis and Omnicom. Phillippe Krakowsky became the company's CEO on January 1, 2021. History On October 2, 1930, IPG was founded in New York City as McCann-Erickson, when H.K. McCann Co. (founded in 1911) and Erickson Co. (founded in 1902) merged. At the time, it was the largest agency in the ad industry. In 1960, McCann was restructured into four operating units, each reporting to a new holding company. The four units were McCann-Erickson Advertising (U.S.), McCann-Erickson Corp. (international), McCann-Marschalk and Communications Affiliates. I ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
La Choy
La Choy (stylized La Choy 東) is a brand name of canned and prepackaged American Chinese food ingredients. The brand was purchased in 1990 from Beatrice Foods by ConAgra Foods during the LBO firm Kohlberg Kravis Roberts' dismantling of the company and is still currently a property of ConAgra. Early history The company was founded in 1922 by Dr. Ilhan New, later founder of Yuhan Corporation in South Korea, and Wallace J. "Wally" Smith from the University of Michigan. The first product, canned mung bean sprouts, was originally sold in Smith's Detroit, Michigan, grocery store. New left the company for personal reasons in 1930, and Smith was killed by lightning in 1937. Regardless, the company flourished. By the late 1930s, management at the firm had developed a comprehensive line of food products, including bean sprouts, soy sauce, subgum, kumquats, water chestnuts, brown sauce, bamboo shoots, and chow mein noodles. The company capitalized on the growing fascination Americans ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Super Bowl
The Super Bowl is the annual final playoff game of the National Football League (NFL) to determine the league champion. It has served as the final game of every NFL season since 1966, replacing the NFL Championship Game. Since 2022, the game is played on the second Sunday in February. Prior Super Bowls were played on Sundays in early to mid-January from 1967 to 1978, late January from 1979 to 2003, and the first Sunday of February from 2004 to 2021. Winning teams are awarded the Vince Lombardi Trophy, named for the coach who won the first two Super Bowls. Due to the NFL restricting use of its "Super Bowl" trademark, it is frequently referred to as the "big game" or other generic terms by non-sponsoring corporations. The day the game is played is often referred to as "Super Bowl Sunday" or simply "Super Sunday". The game was created as part of a 1966 merger agreement between the NFL and the competing American Football League (AFL) to have their best teams compete for a champi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ding Dong
A Ding Dong is a chocolate cake produced and distributed in the United States by Hostess Brands and in Canada from Vachon Inc. under the name King Dons; in some U.S. markets, it was previously known as Big Wheels. The Ding Dong has been produced since 1967, with the exception of a brief period in 2013. It is round with a flat top and bottom, close to three inches in diameter and slightly taller than an inch, similar in shape and size to a hockey puck. A white creamy filling is injected into the center and a thin coating of chocolate glaze covers the cake. The Ding Dong was originally wrapped in a square of thin aluminum foil, enabling it to be carried in lunches without melting the chocolate glaze. History and naming The Ding Dong is similar to other cream-filled cakes such as Arcade Vachon's Jos. Louis introduced before 1934. Hostess began marketing its Ding Dong in 1967. The name was given to coincide with a television ad campaign featuring a ringing bell. Hostess went out ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ho Hos
Ho Hos are small, cylindrical, frosted, cream-filled chocolate snack cakes with a pinwheel design based on the Swiss roll. Made by Hostess Brands, they are similar to Yodels by Drake's and Swiss Cake Rolls by Little Debbie. Sold two or three per package, they contain about 120 calories per roll. The product is also produced in Canada by Vachon Inc., which holds its Canadian rights, but they are marketed as Chocolate Swiss Rolls. History A San Francisco bakery created the first Ho Hos in 1967. Happy Ho Ho was created in the 1970s and was the original cartoon mascot for Ho Hos. The mascot appeared on the boxes, ads, and television commercials for many years before he was discontinued. The character wore an outfit similar to that of Robin Hood, including a feathered cap. Additional varieties A nut-covered version named Nutty Ho Hos was introduced in 1989, along with a promotional search for "the country's nuttiest celebrity laugh" which was awarded to comedian Eddie Murphy ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Twinkie
A Twinkie is an American snack cake, described as "golden sponge cake with a creamy filling". It was formerly made and distributed by Hostess Brands. The brand is currently owned by Hostess Brands, Inc. (), having been formerly owned by private equity firms Apollo Global Management and C. Dean Metropoulos and Company as the second incarnation of Hostess Brands. During bankruptcy proceedings, Twinkie production was suspended on November 15, 2012 and resumed after an absence of a few months from American store shelves, becoming available again nationwide on July 15, 2013. Grupo Bimbo's Vachon Inc., which owns the Canadian rights to the product and made them during their absence from the U.S. market, produces Twinkies in Canada at a bakery in Montreal. They are made in Emporia, Kansas in the U.S. Twinkies are also available in Mexican stores as "Submarinos" made by Marinela, and as "Tuinky" made by Wonder; both Marinela and Wonder are also subsidiaries of Mexican bread company ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hostess CupCake
Hostess CupCake is an American brand of snack cake produced and distributed by Hostess Brands and currently owned by private equity firms Apollo Global Management and C. Dean Metropoulos & Company. Its most common form is a chocolate cupcake with chocolate icing and vanilla creme filling, with eight distinctive white squiggles across the top. However, other flavors have been available at times. It has been claimed to be the first commercially produced cupcake and has become an iconic American brand. History The Hostess CupCake was first sold on May 10, 1919. According to author Andrew F. Smith, it was the first commercially produced cupcake, originally produced by the Taggart Bakery as the Chocolate Cup Cake. Hostess has also claimed that it was "the first snack cake ever introduced to the market." In 2004, rival Tastykake disputed this claim, claiming that Tastykake introduced the first snack cake. Originally, two cupcakes were sold for five cents. Different flavors were off ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Corona (beer)
Corona is a brand of beer produced by Mexican brewery Cervecería Modelo and owned by Belgian company AB InBev. It is the top-selling brand of imported beer in the United States. It is often served with a wedge of lime or lemon in the neck of the bottle to add tartness and flavor. The recipe for the mash bill includes corn as well as the barley malt and hops traditionally used for making beer. The brand's most popular variation is Corona Extra, a pale lager. It is one of the top-selling beers worldwide, and Corona Extra has been the top-selling imported drink in the U.S. since 1998. Other variants of the Corona beer brand include Corona Light, Corona Premier, and Corona Familiar. A variety of flavored hard seltzers marketed under the Corona brand name was launched in March 2020. Ingredients According to Sinebrychoff, a Finnish company owned by the Carlsberg Group, Corona Extra contains barley malt, corn, hops, yeast, antioxidants (ascorbic acid), and propylene glycol al ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Healthy Choice
Healthy Choice is the name of a brand of refrigerated and frozen foods owned by ConAgra Foods. According to ConAgra's official corporate history, it came into being after then-ConAgra CEO Charles "Mike" Harper suffered a heart attack in 1985. Forced to dramatically alter his diet, he came up with the idea of a line of healthier frozen foods. ConAgra sells a broad array of dishes through its Healthy Choice brand, including frozen dinners, side dishes, cold cuts and other meats, canned soups, ice cream, bread, pasta sauce, and even popcorn. In April 2009, ConAgra reintroduced Healthy Choice's line of frozen meals along with new products, including a line of All Natural Entrees. To promote the changes, Healthy Choice spent between $900 million and $1.5 billion on a multimedia campaign that includes advertisements with actress Julia Louis-Dreyfus featured in commercials directed by Christopher Guest. Other rebranding efforts included new packaging designs. In Canada, Healthy Choice ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Saatchi & Saatchi
Saatchi & Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency group was known as ''Saatchi & Saatchi PLC'' from 1976 to 1994, was listed on the New York Stock Exchange until 2000 and, for a time, was a constituent of the FTSE 100 Index. In 2000, the group was acquired by the Publicis Groupe. In 2005 it went private. History Early years (1970–1975) Saatchi & Saatchi was founded in London by brothers Maurice (now Lord Saatchi) and Charles in 1970. Following stints starting as a copywriter at the New York City offices of Benton & Bowles in 1965, then at Collett Dickenson Pearce and John Collins & Partners, Charles Saatchi teamed up with art director Ross Cramer, and the genesis of what would become Saatchi & Saatchi was born in London in 1967 as the creative consultancy CramerSaatchi. The consultanc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dairy Queen
Dairy Queen (DQ) is an American chain of soft serve ice cream and fast food restaurants owned by International Dairy Queen, Inc. (a subsidiary of Berkshire Hathaway since 1998) which also owns Orange Julius, and formerly owned Karmelkorn and Golden Skillet Fried Chicken. Its corporate offices are in Bloomington, Minnesota. The first DQ restaurant was in Joliet, Illinois, a suburb in Chicago. It was operated by Sherb Noble and opened on June 22, 1940. It served a variety of frozen products, including soft serve ice cream.DairyQueen.com page:History of Dairy Queen, IDQ." History The soft-serve formula was first developed in 1938 by John Fremont "J.F." "Grandpa" McCullough and his son Alex. They convinced friend and loyal customer Sherb Noble to offer the product in his ice cream store in Kankakee, Illinois. On the first day of sales, Noble sold more than 1,600 servings of the new dessert within two hours. Noble and the McCulloughs went on to open the first Dairy Queen store in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Egg Board
The American Egg Board (AEB) is a United States checkoff marketing organization, which focuses on marketing and promotion of eggs for human consumption. The AEB is best known for its long-running slogan, "The Incredible, Edible Egg", and the Just Mayo scandal. Organization The American Egg Board (AEB) is a checkoff organization, meaning that it is funded by a levy against its members for each unit they produce; in this case, an amount per case of eggs shipped. Through the AEB, U.S. egg producers come together, in accordance with statutory authority, to establish, finance and execute coordinated programs on research, education and promotion—all geared to drive demand for eggs and egg products. The Board consists of 18 members and 18 alternates from all regions of the country, nominated by the egg industry, and appointed by the U.S. Secretary of Agriculture. AEB and all program activities are funded by U.S. egg producers, subject to USDA approval. AEB is located in Chicago, Il ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
