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Wieden Kennedy
Wieden+Kennedy (W+K; earlier styled ''Wieden & Kennedy'') is an American advertising agency best known for its work for Nike. Founded by Dan Wieden and David Kennedy, and headquartered in Portland, Oregon, it is one of the largest independently owned advertising agencies in the world. History Dan Wieden met David Kennedy in 1980 at the William Cain advertising agency while working on the Nike account. They took Nike on as a client after founding Wieden & Kennedy (later changed to Wieden+Kennedy) on April 1, 1982, and remain the agency of record. The agency's first advertisements were three television commercials for Nike that were aired during the New York City Marathon in October 1982. Over the years, the agency has added offices in New York City, London, Amsterdam, Shanghai, Tokyo, Delhi and in late 2010, São Paulo. W+K's turbulent relationship with former client Subaru is the basis of Randall Rothenberg's 1995 book ''Where the Suckers Moon: The Life and Death of an Advert ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Privately Held Company
A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equity, company's stock is offered, owned, traded or exchanged privately, also known as "over-the-counter (finance), over-the-counter". Related terms are unlisted organisation, unquoted company and private equity. Private companies are often less well-known than their public company, publicly traded counterparts but still have major importance in the world's economy. For example, in 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for $1.8 trillion in revenues and employed 6.2 million people, according to ''Forbes''. In general, all companies that are not owned by the government are classified as private enterprises. This definition encompasses both publ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Shanghai
Shanghai, Shanghainese: , Standard Chinese pronunciation: is a direct-administered municipality and the most populous urban area in China. The city is located on the Chinese shoreline on the southern estuary of the Yangtze River, with the Huangpu River flowing through it. The population of the city proper is the List of largest cities, second largest in the world after Chongqing, with around 24.87 million inhabitants in 2023, while the urban area is the List of cities in China by population, most populous in China, with 29.87 million residents. As of 2022, the Greater Shanghai metropolitan area was estimated to produce a gross metropolitan product (GDP (nominal), nominal) of nearly 13 trillion Renminbi, RMB ($1.9 trillion). Shanghai is one of the world's major centers for finance, #Economy, business and economics, research, science and technology, manufacturing, transportation, List of tourist attractions in Shanghai, tourism, and Culture of Shanghai, culture. The Port of Sh ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Compact Disc
The compact disc (CD) is a Digital media, digital optical disc data storage format co-developed by Philips and Sony to store and play digital audio recordings. It employs the Compact Disc Digital Audio (CD-DA) standard and was capable of holding of uncompressed stereo audio. First released in Japan in October 1982, the CD was the second optical disc format to reach the market, following the larger LaserDisc (LD). In later years, the technology was adapted for computer data storage as CD-ROM and subsequently expanded into various writable and multimedia formats. , over 200 billion CDs (including audio CDs, CD-ROMs, and CD-Rs) had been sold worldwide. Standard CDs have a diameter of and typically hold up to 74 minutes of audio or approximately of data. This was later regularly extended to 80 minutes or by reducing the spacing between data tracks, with some discs unofficially reaching up to 99 minutes or which falls outside established specifications. Smaller variants, such ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Record Label
"Big Three" music labels A record label or record company is a brand or trademark of Sound recording and reproduction, music recordings and music videos, or the company that owns it. Sometimes, a record label is also a Music publisher, publishing company that manages such brands and trademarks, coordinates the production, manufacturing, manufacture, distribution (marketing), distribution, marketing, promotion, and enforcement of copyright for sound recordings and music videos, while also conducting Artists and repertoire, talent scouting and development of new artists, artist financing and maintaining Recording contract, contracts with recording artists and their managers. The term "record label" derives from the circular label in the center of a vinyl record which prominently displays the manufacturer's name, along with other information. Within the mainstream music industry, recording artists have traditionally been reliant upon record labels to broaden their consumer ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Tour De France
The Tour de France () is an annual men's multiple-stage cycle sport, bicycle race held primarily in France. It is the oldest and most prestigious of the three Grand Tour (cycling), Grand Tours, which include the Giro d'Italia and the Vuelta a España. The race was first organized in 1903 Tour de France, 1903 to increase sales for the newspaper ''L'Auto'' (which was an ancestor of ''L'Équipe'') and has been held annually since, except when it was not held from 1915 to 1918 and 1940 to 1946 due to the two World war, World Wars. As the Tour gained prominence and popularity, the race was lengthened and gained more international participation. The Tour is a UCI World Tour event, which means that the teams that compete in the race are mostly UCI WorldTeams, with the exception of the teams that the organizers invite. Traditionally, the bulk of the race is held in July. While the route changes each year, the format of the race stays the same and includes time trials, passage through ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lance Armstrong
Lance Edward Armstrong (''né'' Gunderson; born September 18, 1971) is an American former professional road bicycle racing, road racing cyclist. He achieved international fame for winning the Tour de France a record seven consecutive times from 1999 Tour de France, 1999 to 2005 Tour de France, 2005, but was stripped of his titles in 2012 after Lance Armstrong doping case, an investigation into History of Lance Armstrong doping allegations, doping allegations found that Armstrong used performance-enhancing drugs over his career. As a result, Armstrong is currently banned for life from all sanctioned bicycling events. At age 16, Armstrong began competing as a triathlon, triathlete and was a national sprint-course triathlon champion in 1989 and 1990. In 1992, he began his career as a professional cyclist with the Motorola Cycling Team, Motorola team. Armstrong had success between 1993 and 1996 with the UCI Road World Championships, World Championship in 1993 UCI Road World Champio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Association Football
Association football, more commonly known as football or soccer, is a team sport played between two teams of 11 Football player, players who almost exclusively use their feet to propel a Ball (association football), ball around a rectangular field called a Football pitch, pitch. The objective of the game is to Scoring in association football, score more goals than the opposing team by moving the ball beyond the goal line into a rectangular-framed Goal (sport), goal defended by the opposing team. Traditionally, the game has been played over two 45-minute halves, for a total match time of 90 minutes. With an estimated 250 million players active in over 200 countries and territories, it is the world's most popular sport. Association football is played in accordance with the Laws of the Game (association football), Laws of the Game, a set of rules that has been in effect since 1863 and maintained by the International Football Association Board, IFAB since 1886. The game is pla ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Streetball
Streetball (or street basketball) is a variation of basketball, typically played on outdoor courts and featuring significantly less formal structure and enforcement of the game's rules. As such, its format is more conducive to allowing players to publicly showcase their own individual skills. Streetball may also refer to other urban sports played on asphalt. It is particularly popular and important in New York City and Los Angeles, though its popularity has spread across the United States due to the game's adaptability. Some places and cities in the United States have organized streetball programs, operated similarly to midnight basketball programs. Many cities also host their own weekend-long streetball tournaments, with Hoop-It-Up and the Houston Rockets' Blacktop Battle being two of the most popular. Holcombe Rucker had a big impact on streetball when he created a league in New York City, and it was later dedicated to him and named Rucker Park. Since the mid-2000s, streetb ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
MTV2
MTV2 (formerly M2) is an American pay television Cable television, channel owned by the Paramount Media Networks division of Paramount Global, through PMN’s MTV Entertainment Group Subdivision. The channel launched initially as an all-music video service, once the original MTV had started to shift its programming. As with its parent network, MTV2's focus on music programming would gradually be downplayed during the 2000s. By 2011, MTV2 would primarily target young adult men with original and acquired lifestyle and reality programming, reruns of male-targeting shows from MTV, acquired sitcoms and movies, and a daily block of hip hop and Rock music, rock genre videos in the early mornings. Due to Viacom's 2017 restructuring plan, MTV2's original programs were eventually moved over to the flagship MTV network, while the former network would drop its music video blocks in November of that year. , MTV2 is available to approximately 50,000,000 pay television households in the Uni ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding—in the original literal sense of marking by burning—is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding and branded slaves as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic person ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Randall Rothenberg
Randall Rothenberg is an American business executive, author, and former news and business reporter. He currently serves as Executive Chair for the Interactive Advertising Bureau, the trade association for interactive marketing in the U.S. Biography Before joining the IAB in 2007, Rothenberg was the Senior Director of Intellectual Capital of Booz Allen Hamilton, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published for senior business executives by Booz Allen. He has also served as the firm’s CMO. Prior to Booz Allen, Randall spent six years at ''The New York Times'', as the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subaru
is the automaker, automobile manufacturing division of Japanese transportation conglomerate (company), conglomerate Subaru Corporation (formerly known as Fuji Heavy Industries), the Automotive industry#By manufacturer, twenty-first largest automaker by production worldwide in 2017. Subaru cars are known for their use of a flat engine, boxer engine layout in most vehicles above 1,500 cc. The Symmetrical All Wheel Drive drive-train layout was introduced in 1972. Both became standard equipment for mid-size and smaller cars in most markets by 1996. The lone exception is the Subaru BRZ, BRZ, introduced in 2012 via a partnership with Toyota, which pairs the boxer engine with rear-wheel-drive. Subaru also offers turbocharged versions of their passenger cars, such as the Subaru WRX, WRX, Subaru Outback, Levorg sti, Outback XT, Subaru Ascent, Ascent, and formerly the Subaru Legacy, Legacy GT, Subaru Legacy, Legacy XT, and Subaru Forester, Forester XT. In Western markets, Subaru ve ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
