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Check My Ads
The Check My Ads Institute is an organization founded by Nandini Jammi and Claire Atkin. The Check My Ads Institute is a non-profit advertising watchdog organization created in October 2021, which aims to bring transparency and accountability to the advertising technology industry. Jammi and Atkin previously published a newsletter called ''Branded''. The Check My Ads Agency was a brand safety and marketing consultancy that Atkin and Jammi founded in 2020. As of February 2023, the Check My Ads Agency is no longer active. Atkin and Jammi originally focused primarily on the issue of advertisements displaying on websites they describe as "bad faith publishers": websites containing fake news, Health information on the Internet, medical misinformation, and Conspiracy theory, conspiracy theories, or websites engaged in advertising fraud. Many companies are not aware specifically where their advertisements display due to the complexity and lack of transparency in online advertising; the ...
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501(c)(3) Organization
A 501(c)(3) organization is a United States corporation, Trust (business), trust, unincorporated association or other type of organization exempt from federal income tax under section 501(c)(3) of Title 26 of the United States Code. It is one of the 29 types of 501(c) organization, 501(c) nonprofit organizations in the US. 501(c)(3) tax-exemptions apply to entities that are organized and operated exclusively for religion, religious, Charitable organization, charitable, science, scientific, literature, literary or educational purposes, for Public security#Organizations, testing for public safety, to foster national or international amateur sports competition, or for the prevention of Child abuse, cruelty to children or Cruelty to animals, animals. 501(c)(3) exemption applies also for any non-incorporated Community Chest (organization), community chest, fund, Cooperating Associations, cooperating association or foundation organized and operated exclusively for those purposes.
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Brand Safety
Brand safety is a set of measures that aim to protect the image and reputation of brands from the negative or damaging influence of questionable or inappropriate content when advertising online. In response to ads being placed next to undesirable content, companies have cut advertising budgets, and pulled ads from online advertising and social media platforms. Types of unsafe environments The global digital advertising industry considers the "Dirty Dozen" categories to avoid: # Military conflict #Obscenity #Drugs #Tobacco # Adult #Arms #Crime #Death/injury # Online piracy #Hate speech #Terrorism #Spam/harmful sites The Interactive Advertising Bureau (IAB) added a 13th category: fake news. In addition, companies will often define specific unsafe categories based on the brand itself. Some online advertising tools allow advertisers to avoid their ads appearing alongside unwanted contexts. This feature is typically referred to as brand safety. For example, within the Google Mar ...
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Fast Company
''Fast Company'' is an American business magazine published monthly in print and online, focusing on technology, business, and design. It releases six print issues annually. History ''Fast Company'' was founded in November 1995 by Alan Webber and Bill Taylor, both former '' Harvard Business Review'' editors, and publisher Mortimer Zuckerman. Early competitors included '' Red Herring'', '' Business 2.0'' and '' The Industry Standard''. In 1997, ''Fast Company'' created an online social network called the "Company of Friends," which led to the formation of numerous meeting groups. At its peak, the Company of Friends comprised over 40,000 members across 120 cities, though membership declined to 8,000 by 2003. In 2000, Zuckerman sold ''Fast Company'' to Gruner + Jahr, majority-owned by media giant Bertelsmann, for $550 million. The sale coincided with the dot-com bubble burst, resulting in substantial losses and a drop in circulation. Webber and Taylor departed in 2002, a ...
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Black Lives Matter
Black Lives Matter (BLM) is a Decentralization, decentralized political and social movement that aims to highlight racism, discrimination and Racial inequality in the United States, racial inequality experienced by black people, and to promote anti-racism. Its primary concerns are police brutality and racially motivated violence against black people. The movement began in response to the killings of Killing of Trayvon Martin, Trayvon Martin, Killing of Michael Brown, Michael Brown, Killing of Eric Garner, Eric Garner, and Killing of Rekia Boyd, Rekia Boyd, among others. BLM and its related organizations typically advocate for various policy changes related to black liberation and Criminal justice reform in the United States, criminal justice reform. While there are specific organizations that label themselves "Black Lives Matter", such as the Black Lives Matter Global Network Foundation, the overall movement is a decentralized network with no formal hierarchy. , there are ab ...
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George Floyd
George Perry Floyd Jr. (October 14, 1973 – May 25, 2020) was an African-American man who was murdered by a white police officer in Minneapolis, Minnesota, during an arrest made after a store clerk suspected Floyd had used a counterfeit twenty-dollar bill, on May 25, 2020. Derek Chauvin, one of four police officers who arrived on the scene, knelt on Floyd's neck and back for over nine minutes, fatally asphyxiating him. After his murder, a series of protests against police brutality, especially towards black people, quickly spread globally and across the United States. His dying words, " I can't breathe", became a rallying slogan. Born in Fayetteville, North Carolina, Floyd grew up in Houston, Texas, playing football and basketball throughout high school and college. Between 1997 and 2005, he was convicted of eight crimes. He served four years in prison after accepting a plea bargain for a 2007 aggravated robbery in a home invasion. After he was paroled in 2013, he served ...
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Vice Media
Vice Media Group LLC is a Canadian-American digital media and broadcasting company. Vice Media encompasses four main business areas: Vice Studios Group (film and TV production); Vice TV (a joint venture with A&E Networks, also known as Viceland); Virtue (an agency offering creative services); and Vice (magazine)#Website, Vice Digital (digital content). It was cited as the largest independent youth media company in the world, with 35 offices. The original ''Vice (magazine), Vice'' magazine was founded and based in Montreal and co-founded by Suroosh Alvi, Shane Smith (journalist), Shane Smith, and Gavin McInnes. Developed from the magazine, Vice Media expanded primarily into youth and young adult-focused digital media. This included online content Vertical marketing, verticals and related web series, a news division, a film production studio, and a record label, among other properties. Vice re-located to New York City in 2001. Vice News was known for broadcasting news programs o ...
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Fidelity Investments
Fidelity Investments, formerly known as Fidelity Management & Research (FMR), owned by FMR LLC and headquartered in Boston, Massachusetts, provides financial services. Established in 1946, the company is one of the largest asset managers in the world, with $5.8 trillion in discretionary assets under management, and $15.1 trillion in assets under administration, . Fidelity operates a brokerage firm, manages mutual funds, provides fund distribution and investment advice, retirement services, index funds, wealth management, securities execution and clearance, asset custody, and life insurance. It offers brokerage clearing and back office support and software products for financial services firms. It also offers a donor-advised fund, Fidelity Charitable, for clients seeking to donate securities. It processes 3.5 million daily average trades. It is one of the largest providers of 401(k) plans and manages employee benefit programs for more than 28,800 businesses. Abig ...
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Vox Media
Vox Media, Inc. is an American mass media company founded in Washington, D.C. with operational headquarters in Lower Manhattan, New York City. The company was established in November 2011 by CEO Jim Bankoff and Trei Brundrett to encompass ''SB Nation'' (a sports blog network founded in 2003 by Tyler Bleszinski, Markos Moulitsas, and Jerome Armstrong) and '' The Verge'' (a technology news website launched alongside Vox Media). Bankoff had been the CEO for ''SB Nation'' since 2009. Vox Media owns numerous editorial brands, most prominently '' New York'', '' The Verge'', '' Vox'', ''SB Nation'', and '' Eater''. ''New York'' further incorporates the websites ''Intelligencer'', '' The Cut'', ''Vulture'', ''The Strategist'', '' Curbed'', and ''Grub Street''. '' Recode'' was integrated into ''Vox'', while ''Racked'' was shut down. Vox Media's brands are built on Concert, a marketplace for advertising, and WordPress. The company's lines of business include Concert, Vox Creative, ...
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CBS News
CBS News is the news division of the American television and radio broadcaster CBS. It is headquartered in New York City. CBS News television programs include ''CBS Evening News'', ''CBS Mornings'', news magazine programs ''CBS News Sunday Morning'', ''60 Minutes'', and ''48 Hours (TV program), 48 Hours'', and Sunday morning talk show, Sunday morning political affairs program ''Face the Nation''. CBS News Radio produces hourly newscasts for hundreds of radio stations, and also oversees CBS News podcasts like ''Major Garrett, The Takeout Podcast''. CBS News also operates CBS News 24/7, a 24-hour digital news network. Up until April 2021, the president and senior executive producer of CBS News was Susan Zirinsky, who assumed the role on March 1, 2019. Zirinsky, the first female president of the network's news division, was announced as the choice to replace David Rhodes (CBS News President), David Rhodes on January 6, 2019. The announcement came amid news that Rhodes would step do ...
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The Boston Globe
''The Boston Globe,'' also known locally as ''the Globe'', is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Prizes. ''The Boston Globe'' is the oldest and largest daily newspaper in Boston and tenth-largest newspaper by print circulation in the nation as of 2023. Founded in 1872, the paper was mainly controlled by Irish Catholic interests before being sold to Charles H. Taylor and his family. After being privately held until 1973, it was sold to ''The New York Times'' in 1993 for $1.1billion, making it one of the most expensive print purchases in United States history. The newspaper was purchased in 2013 by Boston Red Sox and Liverpool F.C. owner John W. Henry for $70million from The New York Times Company, having lost over 90% of its value in 20 years. The chief print rival of ''The Boston Globe'' is the '' Boston Herald'', whose circulation is smaller and is shrinking faster. The newspaper is "one ...
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COVID-19 Pandemic
The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December 2019. Soon after, it spread to other areas of Asia, and COVID-19 pandemic by country and territory, then worldwide in early 2020. The World Health Organization (WHO) declared the outbreak a public health emergency of international concern (PHEIC) on 30 January 2020, and assessed the outbreak as having become a pandemic on 11 March. COVID-19 symptoms range from asymptomatic to deadly, but most commonly include fever, sore throat, nocturnal cough, and fatigue. Transmission of COVID-19, Transmission of the virus is often airborne transmission, through airborne particles. Mutations have variants of SARS-CoV-2, produced many strains (variants) with varying degrees of infectivity and virulence. COVID-19 vaccines were developed rapidly and deplo ...
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Coronavirus
Coronaviruses are a group of related RNA viruses that cause diseases in mammals and birds. In humans and birds, they cause respiratory tract infections that can range from mild to lethal. Mild illnesses in humans include some cases of the common cold (which is also caused by other viruses, predominantly rhinoviruses), while more lethal varieties can cause SARS, MERS and COVID-19. In cows and pigs they cause diarrhea, while in mice they cause hepatitis and encephalomyelitis. Coronaviruses constitute the subfamily ''Orthocoronavirinae'', in the family ''Coronaviridae'', order ''Nidovirales'' and realm ''Riboviria''. They are enveloped viruses with a Positive-strand RNA virus, positive-sense single-stranded RNA genome and a nucleocapsid of helical symmetry. The genome size of coronaviruses ranges from approximately 26 to 32 kilobases, one of the largest among RNA viruses. They have characteristic club-shaped Spike protein, spikes that project from their surface, which in electron ...
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