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Backlinks
From the point of view of a given web resource (referent), a backlink is a regular hyperlink on another web resource (the referrer) that points to the referent. A ''web resource'' may be (for example) a website, web page, or web directory. A backlink is a reference comparable to a citation. The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is. PageRank calculates the score for each web page based on how all the web pages are connected among themselves, and is one of the variables that Google Search uses to determine how high a web page should go in search results. This weighting of backlinks is analogous to citation analysis of books, scholarly papers, and academic journals. A Topical PageRank has been researched and implemented as well, which gives more weight to backlinks coming from the page of a same topic as a target page. Some other words for ''backli ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google Search
Google Search (also known simply as Google or Google.com) is a search engine operated by Google. It allows users to search for information on the World Wide Web, Web by entering keywords or phrases. Google Search uses algorithms to analyze and rank websites based on their relevance to the search query. It is the most popular search engine worldwide. Google Search is the List of most-visited websites, most-visited website in the world. As of 2025, Google Search has a 90% share of the global search engine market. Approximately 24.84% of Google's monthly global traffic comes from the United States, 5.51% from India, 4.7% from Brazil, 3.78% from the United Kingdom and 5.28% from Japan according to data provided by Similarweb. The order of search results returned by Google is based, in part, on a priority rank system called "PageRank". Google Search also provides many different options for customized searches, using symbols to include, exclude, specify or require certain search be ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google
Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC and is one of the world's List of most valuable brands, most valuable brands. Google's parent company, Alphabet Inc., is one of the five Big Tech companies alongside Amazon (company), Amazon, Apple Inc., Apple, Meta Platforms, Meta, and Microsoft. Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin. Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public company, public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Go ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Search Engine Optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid search traffic (usually referred to as "Organic search, organic" results) rather than direct traffic, referral traffic, social media traffic, or Online advertising, paid traffic. Unpaid search engine traffic may originate from a variety of kinds of searches, including image search, video search, academic databases and search engines, academic search, news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine results, what people search for, the actual search queries or Keyword research, keywords typed into search engines, and which search engines are preferred by a target audience. SEO is performed because a website will receive more visito ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Referent
A referent ( ) is a person or thing to which a name – a linguistic expression or other symbol – refers. For example, in the sentence ''Mary saw me'', the referent of the word ''Mary'' is the particular person called Mary who is being spoken of, while the referent of the word ''me'' is the person uttering the sentence. Two expressions which have the same referent are said to be co-referential. In the sentence ''John had his dog with him'', for instance, the noun ''John'' and the pronoun ''him'' are co-referential, since they both refer to the same person (John). Etymology and meanings The word ''referent'' may be diachronically considered to derive from the Latin ''referentem'', the present participle (in accusative form) of the verb ''referre'' ("carry back", see also etymology of ''refer(ence)''); or synchronically analyzable as the addition of the suffix ''-ent'' to the verb ''refer'' on the model of other English words having that suffix. It is defined in the Merriam-W ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
MediaWiki
MediaWiki is free and open-source wiki software originally developed by Magnus Manske for use on Wikipedia on January 25, 2002, and further improved by Lee Daniel Crocker,mailarchive:wikipedia-l/2001-August/000382.html, Magnus Manske's announcement of "PHP Wikipedia", wikipedia-l, August 24, 2001 after which development has been coordinated by the Wikimedia Foundation. It powers several wiki hosting websites across the Internet, as well as most websites hosted by the Wikimedia Foundation including Wikipedia, Wiktionary, Wikimedia Commons, Wikiquote, Meta-Wiki and Wikidata, which define a large part of the set requirements for the software. Besides its usage on Wikimedia sites, MediaWiki has been used as a knowledge management and content management system on websites such as Fandom (website), Fandom, wikiHow and major internal installations like Intellipedia and Diplopedia. MediaWiki is written in the PHP programming language and stores all text content into a database. The sof ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Blog Network
On the World Wide Web, a link farm is any group of websites that all hyperlink to other sites in the group for the purpose of increasing SEO rankings. In graph theoretic terms, a link farm is a clique. Although some link farms can be created by hand, most are created through automated programs and services. A link farm is a form of spamming the index of a web search engine (sometimes called spamdexing). Other link exchange systems are designed to allow individual websites to selectively exchange links with other relevant websites, and are not considered a form of spamdexing. Search engines require ways to confirm page relevancy. A known method is to examine for one-way links coming directly from relevant websites. The process of building links should not be confused with being listed on link farms, as the latter requires reciprocal return links, which often renders the overall backlink advantage useless. This is due to oscillation, causing confusion over which is the ven ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Link Bait
Clickbait (also known as link bait or linkbait) is a text or a thumbnail link that is designed to attract attention and to entice users to follow ("click") that link and view, read, stream or listen to the linked piece of online content, being typically deceptive, sensationalized, or otherwise misleading. A " teaser" aims to exploit the "curiosity gap", providing just enough information to make readers of news websites curious, but not enough to satisfy their curiosity without clicking through to the linked content. Clickbait headlines often add an element of dishonesty, using enticements that do not accurately reflect the content being delivered. The ''-bait'' suffix makes an analogy with fishing, where a hook is disguised by an enticement ( bait), presenting the impression to the fish that it is a desirable thing to swallow. Before the Internet, a marketing practice known as bait-and-switch used similar dishonest methods to hook customers. In extreme degree, like bait-and-s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Press Release
A press release (also known as a media release) is an official statement delivered to members of the news media for the purpose of providing new information, creating an official statement, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information. A press release is traditionally composed of nine structural elements, including a headline, dateline, introduction, body, and other components. Press releases are typically delivered to news media electronically, ready to use, and sometimes subject to "do not use before" time, known as a news embargo. A special example of a press release is a communiqué (; ), which is a brief report or statement released by a public agency. A communiqué is typically issued after a high-level meeting of international leaders. Using press releases can benefit media corporations because they can contribute to reducing costs and improve the amoun ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Online Shopping
Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers. customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones. Online stores that evoke the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center follow a process called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another business, the process is instead called business-to-business (B2B) online shopping. A typical online store enables the customer to browse t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Conversion Marketing
In electronic commerce, conversion marketing is a marketing technique aimed at increasing ''conversions''—that is, turning site visitors into paying customers. Conversion marketing addresses low online conversion rates by improving overall customer experience. Overview By focusing on elements such as site usability, support channels, and overall digital experience, conversion marketing is generally considered a long-term strategic investment rather than a short-term fix. Conversion marketing strategies prioritize optimizing existing traffic rather than simply generating more visitors. This approach includes proactive use of real-time analytics to identify signs of visitor hesitation or intent to abandon a site. In response, targeted messaging, interface enhancements, and personalized content are deployed to guide users, highlight value propositions, and increase the likelihood of conversion. Post-sale, marketers may continue engagement through support services or re-engage ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google Penguin
Google Penguin is a codename for a Google algorithm update that was first announced on April 24, 2012. The update was aimed at decreasing search engine rankings of websites that violate Google's Webmaster Guidelines by using now declared Grey Hat SEM techniques involved in increasing artificially the ranking of a webpage by manipulating the number of links pointing to the page. Such tactics are commonly described as link schemes. According to Google's John Mueller, as of 2013, Google announced all updates to the Penguin filter to the public. Effect on search results By Google's estimates, Penguin affected approximately 3.1% of search queries in English, about 3% of queries in languages like German, Chinese, and Arabic, and an even greater percentage of them in "highly spammed" languages. On May 25, 2012, Google unveiled another Penguin update, called Penguin 1.1. This update, according to Matt Cutts, former head of webspam at Google, was supposed to affect less than one-tenth ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Entrepreneur (magazine)
''Entrepreneur'' is an American magazine and website that carries news stories about entrepreneurship, small business management, and business. First published in 1977. it is published by ''Entrepreneur Media Inc''., headquartered in Irvine, California. The magazine publishes 10 issues annually, available through subscription and on newsstands. It has been published under license internationally in Mexico, Russia, India, Hungary, the Philippines, South Africa, and others. Its editor-in-chief is Jason Feifer and its owner is Peter Shea. History Since 1979, ''Entrepreneur'' has annually published a list of its top 500 franchise companies. The magazine also published many other lists and awards, one of the most prominent being the Entrepreneur 360 formed to identify businesses mastering the art and science of growing a business. Companies are evaluated based on the analysis of 50-plus data points organized into five pillars; Revenue and Customers, Management Efficiency, Innovation ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
