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Adblocker
Ad blocking (or ad filtering) is a software capability for blocking or altering online advertising in a web browser, an application or a network. This may be done using browser extensions or other methods or browsers with inside blocking. History The first ad blocker was Internet Fast Forward, a plugin for the Netscape Navigator browser, developed by PrivNet and released in 1996. The AdBlock extension for Firefox was developed in 2002, with Adblock Plus being released in 2006. uBlock Origin, originally called "uBlock", was first released in 2014. Technologies and native countermeasures Online advertising exists in a variety of forms, including web banners, pictures, animations, embedded audio and video, text, or pop-up windows, and can even employ audio and video autoplay. Many browsers offer some ways to remove or alter advertisements: either by targeting technologies that are used to deliver ads (such as embedded content delivered through browser plug-ins or via HTML5), ta ...
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UBlock Origin
uBlock Origin ( ) is a free and open-source browser extension for content filtering, including ad blocking. The extension is available for Firefox and Chromium-based browsers (such as Chrome, Edge, Brave, and Opera). uBlock Origin is actively developed and maintained by its creator and lead developer Raymond Hill and the open source community. , the Chrome version of uBlock Origin had over 29 million active users and the Firefox version had over 9 million active users, making it the most popular extension on Firefox. History The development of uBlock Origin (uBO) came about by forking the codebase of ''HTTP Switchboard'', an extension designed to give users control over browser requests. ''uBlock'', which was the predecessor of uBlock Origin, was further influenced by ''uMatrix'', another browser extension created by forking ''HTTP Switchboard''. HTTP Switchboard ''HTTP Switchboard'' was initially released on September 20, 2013. It enabled users to control the types of ...
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Adblock Plus
Adblock Plus (ABP) is a free and open-source browser extension for content-filtering and ad blocking. It is developed by Eyeo GmbH, a German software company. The extension has been released for Mozilla Firefox (including mobile), Google Chrome, Internet Explorer, Microsoft Edge, Opera, Safari, Yandex Browser, and Android. In 2011, Adblock Plus and Eyeo attracted considerable controversy over its "Acceptable Ads" program to "allow certain non-intrusive ads" (such as Google Ads) to be allowed under the extension's default settings. While participation in the whitelisting process was free for small websites, large advertising companies were required to pay a fee in order for their ads to be whitelisted. Background The original version of Adblock (0.1) was written as a side project for Firefox by Danish software developer Henrik Aasted Sørensen, a university student at the time, in 2002. It hid image ads through user-defined filters from the page but did not prevent them fr ...
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Online Advertising
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known as programmatic advertising. Like other advertising media, online advertising frequently involves a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies that help generate and place the ad copy, an ad server which technologically delivers ...
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Malvertising
Malvertising (a portmanteau of "malicious software (malware) advertising") is the use of online advertising to spread malware. It typically involves injecting malicious or malware-laden advertisements into legitimate online advertising networks and webpages. Because advertising content can be inserted into high-profile and reputable websites, malvertising provides malefactors an opportunity to push their attacks to web users who might not otherwise see the ads, due to firewalls, more safety precautions, or the like. Malvertising is "attractive to attackers because they 'can be easily spread across a large number of legitimate websites without directly compromising those websites'." Malvertising can be extremely hard to combat because it can quietly work its way into a webpage or webpage advertisement and spread unknowingly: "The interesting thing about infections delivered through malvertising is that it does not require any user action (like clicking) to compromise the system ...
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Web Banner
A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server. This payback system is often how the content provider is able to pay for the Internet access to supply the content in the first place. Usually though, advertisers use ad networks to serve their advertisements, resulting in a revshare system and higher quality ad placement. Web banners function the same way as traditional advertisements are intended to function: notifying consumers of the product or service and presenting reasons why the consumer should choose the product in question, a fact first documented on HotWired in 1996 by researchers Rex Briggs and Nigel Hollis. Web banners differ in that the results for advertisement campaigns may be ...
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TechCrunch
TechCrunch is an American global online newspaper focusing on topics regarding high tech, high-tech and Startup company, startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately $25 million. Following the 2015 Verizon Communications#Acquisition of AOL and Yahoo, acquisition of AOL and Yahoo! by Verizon, the site was owned by Verizon Media from 2015 through 2021. In 2021, Verizon sold its media assets, including AOL, Yahoo!, and TechCrunch, to the private equity firm Apollo Global Management. Apollo integrated them into a new entity called Yahoo! Inc. (2017–present), Yahoo! Inc. In addition to its news reporting, TechCrunch is also known for its annual Disrupt conference, a technology event hosted in several cities across the United States, Europe, and China. History TechCrunch was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington a ...
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Distraction
Distraction is the process of diverting the attention of an individual or group from a desired area of focus and thereby blocking or diminishing the reception of desired information. Distraction is caused by: inability to pay attention; lack of interest in the object of attention; or the great intensity, novelty or attractiveness of something other than the object of attention. Distractions come from both external and internal sources. External distractions include factors such as visual triggers, social interactions, music, text messages and phone calls. Internal distractions include hunger, fatigue, illness, worrying and daydreaming. Both external and internal distractions contribute to loss of focus. Driving Distracted driving is a dangerous threat to road safety across the world. While drunk driving rates have been on the decline since 1983, distracted driving has been increasing in recent years. Many feel this incline is due to the widespread prevalence of cell phones. Wh ...
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GHacks
''Ghacks Technology News'' is a technology blog created by Martin Brinkmann in October 2005. Its primary focus is on web browser and Windows tips, software, guides and reviews. Coverage The editor-in-chief and founder is Martin Brinkmann. All authors that contribute articles for the site are listed in the footer area on the website. An average of five posts are published each day of the week with topics ranging from Windows and Linux operating system news to web browser tips (focusing on Firefox, Google Chrome and Opera, online services like Gmail and Outlook.com, and general tech news and tips. Popular posts include login related troubleshooting guides like Gmail or Facebook. ''Ghacks Technology News'' articles have been republished by sites such as ''Lifehacker'', ''Gizmodo'', DonationCoder.com, and other sites due to its coverage of cyber security, troubleshooting and FOSS. History ''Ghacks'' was created in 2005 as a development blog for a software called Google Hack ...
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Software
Software consists of computer programs that instruct the Execution (computing), execution of a computer. Software also includes design documents and specifications. The history of software is closely tied to the development of digital computers in the mid-20th century. Early programs were written in the machine language specific to the hardware. The introduction of high-level programming languages in 1958 allowed for more human-readable instructions, making software development easier and more portable across different computer architectures. Software in a programming language is run through a compiler or Interpreter (computing), interpreter to execution (computing), execute on the architecture's hardware. Over time, software has become complex, owing to developments in Computer network, networking, operating systems, and databases. Software can generally be categorized into two main types: # operating systems, which manage hardware resources and provide services for applicat ...
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Internet Advertising Bureau
The Internet Advertising Bureau UK (IAB UK) is the industry body for digital advertising in the United Kingdom, founded in 1997. It promotes a sustainable future for digital advertising and best practice for advertisers, agencies, and media owners. It is apparently related to the global Interactive Advertising Bureau. Chairman Richard Eyre has been the Chairman of IAB UK since March 2003. In 2013, he was awarded the Advertising Association's Mackintosh Medal. In January 2014, he was appointed a CBE for services to advertising and the media in the New Years Honours. Chief Executive Jon Mew has been Chief Executive Officer since 5 January 2017. Activities Spend & Audience Benchmarking The IAB UK PwC Digital Adspend study has tracked the growth of the online and mobile advertising industry since 1997. In 2016, it was reported that adspend on mobile display had overtaken that on PC for the first time. The IAB works with UKOM on establishing the industry-approved standard f ...
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Web Tracking
Web tracking is the practice by which operators of websites and third parties collect, store and share information about visitors' activities on the World Wide Web. Analysis of a user's behaviour may be used to provide content that enables the operator to infer their preferences and may be of interest to various parties, such as advertisers. Web tracking can be part of visitor management. Uses The uses of web tracking include the following: * Advertising companies actively collect information about users and make profiles that are used to individualize advertisements. User activities include websites visited, watched videos, interactions on social networks, and online transactions. Websites like Netflix and YouTube collect information about what shows users watch, which helps them suggest more shows that they might like. Search engines like Google will keep a record of what users search for, which could help them suggest more relevant searches in the future. * Law enforcement agen ...
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PCMag
''PC Magazine'' (shortened as ''PCMag'') is an American computer magazine published by Ziff Davis. A print edition was published from 1982 to January 2009. Publication of online editions started in late 1994 and continues . Overview ''PC Magazine'' provides reviews and previews of the latest hardware and software for the information technology professional. Other regular departments include columns by long-time editor-in-chief Michael J. Miller ("Forward Thinking"), Bill Machrone, and Jim Louderback, as well as: * "First Looks" (a collection of reviews of newly released products) * "Pipeline" (a collection of short articles and snippets on computer-industry developments) * "Solutions" (which includes various how-to articles) * "User-to-User" (a section in which the magazine's experts answer user-submitted questions) * "After Hours" (a section about various computer entertainment products; the designation "After Hours" is a legacy of the magazine's traditional orientation towar ...
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