WRDN (1430
AM) is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
operating in
Durand, Wisconsin
Durand is a city in and the county seat of Pepin County, Wisconsin, United States. Situated on the banks of the Chippewa River approximately from its confluence with the Mississippi River, the city borders the Town of Durand. The population w ...
. It was owned by Zoe Communications, which operated the station as a simulcast of
WDMO, until it was acquired in 2011 by Durand Broadcasting. In July 2011, WRDN was granted a U.S.
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...
(FCC)
construction permit to move to a new transmitter site.
[News Archive for April 2012]
''Northpine.com'', April 2012.
History
The station was launched in 1968 as WRDN, operating in Durand. The station's original owner, F.M. Radio Network, Inc., was a locally based company. Sister station WDMO was launched sometime before 1976 with the call sign WRDN-FM.
F.M. Radio Network sold the stations to Zoe Communications in 2001. Zoe changed the AM signal's call sign to WQOQ in 2003, before returning to the original WRDN calls in 2011.
Call Sign History for WRDN
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...
. Under Zoe Communications' ownership, the stations' programming originated from studios in Menomonie, a larger city closer to the Eau Claire broadcast market, and local programming targeted to Durand was no longer available. Through the 2000s, however, the AM signal was frequently either dark or operating at reduced transmitter power.
Durand Broadcasting, a company incorporated by broadcaster Brian Winnekins and his wife Karla, acquired the station in 2011 with the intention of reviving a local radio service in Durand.["Couple readies return of Durand radio station"]
''Eau Claire Leader-Telegram'', October 30, 2011. Brian Winnekins was previously a farm news reporter for WCOW-FM in Sparta
Sparta ( Doric Greek: Σπάρτα, ''Spártā''; Attic Greek: Σπάρτη, ''Spártē'') was a prominent city-state in Laconia, in ancient Greece. In antiquity, the city-state was known as Lacedaemon (, ), while the name Sparta referre ...
.Real Country
Real Country is a 24-hour radio format produced by Westwood One. Real Country is marketed at the demographic of men aged 35 to 64. Its programming consists of a fairly broad playlist of "Today's Stars and the Legends." Classic country is the ...
service.
References
External links
WRDN website
*
*
RDN
Country radio stations in the United States
Radio stations established in 1968
{{Wisconsin-radio-station-stub