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International Speedway Corporation (ISC) was a
corporation A corporation is an organization—usually a group of people or a company—authorized by the state to act as a single entity (a legal entity recognized by private and public law "born out of statute"; a legal person in legal context) and r ...
whose primary business is the ownership and management of motorsports
race track A race track (racetrack, racing track or racing circuit) is a facility built for racing of vehicles, athletes, or animals (e.g. horse racing or greyhound racing). A race track also may feature grandstands or concourses. Race tracks are also u ...
s. ISC was founded by NASCAR founder Bill France Sr. in 1953 for the construction of
Daytona International Speedway Daytona International Speedway is a race track in Daytona Beach, Florida, United States. Since opening in 1959, it has been the home of the Daytona 500, the most prestigious race in NASCAR as well as its season opening event. In addition to NA ...
and in 1999 they merged with Penske Motorsports to become one of the largest motorsports companies in North America. The company has played an important, though controversial, role in the modernization of the sport. It has worked with NASCAR to create new tracks and update older ones in an effort to improve the racing and the experience for spectators (though because both companies have several members of the
France family The France family is known as the "first family" of NASCAR racing. NASCAR was founded by Bill France, Sr. in 1948 and to this day France family members own and operate NASCAR. Jim France, one of the sons of the founder, is the current chairman an ...
in top positions, ISC's competitors have filed multiple lawsuits on
antitrust Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...
grounds) and has constructed popular new tracks in regions previously thought uninterested in NASCAR. On May 20, 2019,
NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and hi ...
agreed to purchase ISC for approximately $2 billion US, with it going private October 18, 2019.


History


Bill France Racing

International Speedway Corporation (ISC) was founded as Bill France Racing, Inc. (later Daytona International Speedway Corporation) in 1953 and in 1957 the company signed a contract for the use of land on which to build Daytona International Speedway, one of the world's first superspeedways. A decade later, France decided to build another superspeedway, this time on a 2,000-acre (8 km²) site near
Talladega, Alabama Talladega (, also ) is the county seat of Talladega County, Alabama, United States. It was incorporated in 1835. At the 2020 census, the population was 15,861. Talladega is approximately east of one of the state’s biggest cities, Birmingham. ...
and after its completion
Talladega Superspeedway Talladega Superspeedway, nicknamed “'Dega”, and formerly named Alabama International Motor Speedway (AIMS) from 1969 to 1989, is a motorsports complex located north of Talladega, Alabama. It is located on the former Anniston Air Force Base ...
became NASCAR's fastest track. These two tracks were the fastest on the series schedule until the advent of
restrictor plate A restrictor plate or air restrictor is a device installed at the intake of an engine to limit its power. This kind of system is occasionally used in road vehicles (e.g., motorcycles) for insurance purposes, but mainly in automobile racing, to li ...
s in 1988. In 1968, the company assumed its current name to reflect its more ambitious scope. Two years later, ISC created the
Motor Racing Network Motor Racing Network (MRN) is a U.S. radio network that syndicates broadcasts of auto racing events, particularly NASCAR. MRN was founded in 1970 by NASCAR founder Bill France, Sr. and broadcaster Ken Squier, and is a wholly owned subsidiary of ...
, a play-by-play
radio network There are two types of radio network currently in use around the world: the one-to-many (simplex communication) broadcast network commonly used for public information and mass-media entertainment, and the two-way radio ( duplex communication) type ...
for NASCAR races, with MRN's first race coverage coming at the 1970 Daytona 500.


Transition

The early 1980s saw NASCAR's popularity increase, not only among fans, but also with sponsors. Companies like
Ford Ford commonly refers to: * Ford Motor Company, an automobile manufacturer founded by Henry Ford * Ford (crossing), a shallow crossing on a river Ford may also refer to: Ford Motor Company * Henry Ford, founder of the Ford Motor Company * Ford F ...
,
General Motors The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and ...
, Winston and
Gatorade Gatorade is an American brand of sports-themed beverage and food products, built around its signature line of sports drinks. Gatorade is currently manufactured by PepsiCo and is distributed in over 80 countries. The beverage was first develop ...
were willing to put up advertising dollars and holding auto races became a much more profitable venture. To capitalize on this, the company began pursuing expansion through the purchase of existing tracks. In 1982, the company bought one of the series' most popular and traditional ones,
Darlington Raceway Darlington Raceway is a race track built for NASCAR racing located in Darlington, South Carolina. It is nicknamed "The Lady in Black" and "The Track Too Tough to Tame" by many NASCAR fans and drivers and advertised as "A NASCAR Tradition." It is ...
which has been in operation since 1950, as well as
Tucson Raceway Park Tucson Speedway is a paved oval racetrack located at the Pima County Fairgrounds, off Interstate 10 just south of Tucson, Arizona. It is one of only three paved ovals in the state of Arizona (the others are Phoenix Raceway and Havasu 95 Speed ...
, a dirt oval (since paved) in
Arizona Arizona ( ; nv, Hoozdo Hahoodzo ; ood, Alĭ ṣonak ) is a state in the Southwestern United States. It is the 6th largest and the 14th most populous of the 50 states. Its capital and largest city is Phoenix. Arizona is part of the Fou ...
. The following year they partnered with
Corning Glass Works Corning Incorporated is an American multinational technology company that specializes in specialty glass, ceramics, and related materials and technologies including advanced optics, primarily for industrial and scientific applications. The co ...
to purchase the
Watkins Glen International Watkins Glen International, nicknamed "The Glen", is an automobile race track located in the town of Dix just southwest of the village of Watkins Glen, New York, at the southern tip of Seneca Lake. It was long known around the world as the hom ...
road course Road racing is a form of motorsport racing held on a paved road surface. The races can be held either on a closed circuit or on a street circuit utilizing temporarily closed public roads. Originally, road races were held almost entirely on publ ...
in
upstate New York Upstate New York is a geographic region consisting of the area of New York State that lies north and northwest of the New York City metropolitan area. Although the precise boundary is debated, Upstate New York excludes New York City and Long Is ...
. In 1987, Bill France Sr. stepped down as president of the company with
Jim France James Carl France (born October 24, 1944) is an American motorsports executive. He is the chief executive officer (CEO), the chairman, and executive vice president of NASCAR, the former chief executive officer (CEO) of International Speedway Cor ...
replacing him. Two years later, ISC incorporated its food service company, Americrown.


Penske merger

By this time ISC was profitable, but most of their races were still in the
South South is one of the cardinal directions or Points of the compass, compass points. The direction is the opposite of north and is perpendicular to both east and west. Etymology The word ''south'' comes from Old English ''sūþ'', from earlier Pro ...
and in mostly rural areas, with many of the country's major cities like
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
,
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at th ...
,
Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...
and
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
lacking a nearby track. ISC began looking for ways to change this in the late 1990s. Homestead-Miami Speedway was built in 1995 by Ralph Sanchez and
Wayne Huizenga Harry Wayne Huizenga Sr. (; December 29, 1937 – March 22, 2018) was an American businessman, entrepreneur, and philanthropist. He founded AutoNation and Waste Management Inc., and was the owner or co-owner of Blockbuster Video, the Miami ...
and in 1997 ISC and Penske Motorsports (owned by motorsports magnate
Roger Penske Roger Searle Penske (born February 20, 1937) is an American businessman and entrepreneur involved in professional auto racing and a retired professional auto racing driver. He is most famous for his ownership of Team Penske, DJR Team Penske, t ...
) partnered with the track's owners. In 1999, the company continued its push into the country's urban centers when it merged with Penske, who at the time owned four speedways:
Nazareth Speedway Nazareth Speedway was an auto racing facility near Nazareth in the Lehigh Valley region of Pennsylvania which operated from 1910 to 2004 in two distinct course configurations. In its early years, it was a dirt twin oval layout. In 1987 it was reo ...
, North Carolina Speedway in
Rockingham, North Carolina Rockingham is a city in Richmond County, North Carolina, United States, named after the Marquess of Rockingham. The population was 9,558 at the 2010 census. It is the county seat of Richmond County. The city is the home of Rockingham Speedway, f ...
,
Michigan International Speedway Michigan International Speedway (MIS) is a moderate-banked D-shaped speedway located off U.S. Highway 12 on more than approximately south of the village of Brooklyn, in the scenic Irish Hills area of southeastern Michigan. The track is ...
and the newly constructed Auto Club Speedway (which opened as California Speedway). Chairman Bill France Jr. cited the company's "attractive markets" as one of the major reasons for going ahead with the deal. The new company retained the ISC name, with Penske's son Gregory Penske joining the board of directors. Not all of the new tracks from the Penske merger fit into the company's plans however, as Nazareth was soon closed down and Rockingham was sold. The merger also gave ISC a 90% stake in Homestead-Miami Speedway and the company soon bought out the final 10% to acquire complete control over the track. In the same year, ISC formed the Motorsports Alliance with the owners of the historic
Indianapolis Motor Speedway The Indianapolis Motor Speedway is an automobile racing circuit located in Speedway, Indiana, an enclave suburb of Indianapolis, Indiana. It is the home of the Indianapolis 500 and the Verizon 200, and and formerly the home of the United State ...
; this company would go after another huge market in
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
by building the new
Chicagoland Speedway Chicagoland Speedway is a tri-oval speedway in Joliet, Illinois, southwest of Chicago. The speedway opened in 2001 and actively hosted NASCAR racing including the NASCAR Cup Series until 2019. Until 2010, the speedway has also hosted the IndyC ...
in nearby
Joliet, Illinois Joliet ( ) is a city in Will County, Illinois, Will and Kendall County, Illinois, Kendall counties in the U.S. state of Illinois, southwest of Chicago. It is the county seat of Will County. At the 2020 United States Census, 2020 census, the cit ...
and by buying out the smaller
Route 66 Raceway Route 66 Raceway is a motorsports facility located in Joliet, Illinois, United States, which consists of a dragstrip and a dirt oval racetrack. The facility is owned and operated by NASCAR and is located adjacent to Chicagoland Speedway. Hi ...
dragstrip. In 2007, ISC bought out its partners in the company to take control of both tracks. In 2001, ISC would continue its trend towards modern facilities by constructing
Kansas Speedway Kansas Speedway is a tri-oval race track in the Village West area near Kansas City, Kansas, United States. It was built in 2001 and it currently hosts two annual NASCAR race weekends. The IndyCar Series also held races at the venue until 2011 ...
near
Kansas City The Kansas City metropolitan area is a bi-state metropolitan area anchored by Kansas City, Missouri. Its 14 counties straddle the border between the U.S. states of Missouri (9 counties) and Kansas (5 counties). With and a population of more ...
. In 2003,
Lesa Kennedy Lesa France Kennedy, (born Lesa Dawn France on May 24, 1961) is an American businesswoman and Executive Vice Chair of NASCAR. Education and career Kennedy received a B.A. in Economics and a B.A. in Psychology from Duke University in 1983. Kenne ...
took over from Jim France the role of president of the company. On June 1, 2009, John R. Saunders took over as President of ISC, becoming the first ISC president without a "France" surname. Saunders held the position of executive vice president of operations prior to becoming president. On January 28, 2019, it was revealed on ISC's 2018 annual report that a total of 78,000 seats were removed from Chicagoland, Darlington, Kansas, Martinsville, Michigan, Phoenix, and Richmond.


Today

Today, the company owns 13 active tracks which collectively hold 18 of the 36 events on the schedule of NASCAR's premier competition, the
NASCAR Cup Series The NASCAR Cup Series is the top racing series of the National Association for Stock Car Auto Racing (NASCAR). The series began in 1949 as the Strictly Stock Division, and from 1950 to 1970 it was known as the Grand National Division. In 1971, ...
. Twelve of the thirteen host a Sprint Cup race (the thirteenth being Route 66 Raceway, a
dragstrip A dragstrip is a facility for conducting automobile and motorcycle acceleration events such as drag racing. Although a quarter mile (1320 feet, 402 m) is the best known measure for a drag track, many tracks are eighth mile (201&n ...
). In addition to the
stock car racing Stock car racing is a form of automobile racing run on oval tracks and road courses measuring approximately . It originally used production-model cars, hence the name "stock car", but is now run using cars specifically built for racing. It ori ...
that NASCAR is famous for, ISC tracks also host
IndyCar Series The IndyCar Series, currently known as the NTT IndyCar Series under sponsorship, is the highest class of regional North American open-wheel single-seater formula racing cars in the United States, which has been conducted under the auspices of ...
races, USCC,
Grand-Am Grand-Am Road Racing or Grand-Am was an auto racing sanctioning body that was established in 1999 to organize road racing competitions in North America. Its primary focus was the Rolex Sports Car Series, an endurance racing championship series. ...
,
IMSA The International Motor Sports Association (IMSA) is a North American sports car racing sanctioning body based in Daytona Beach, Florida under the jurisdiction of the ACCUS arm of the FIA. It was started by John Bishop, a former executive direc ...
GT and
SCCA The Sports Car Club of America (SCCA) is a non-profit American automobile club and sanctioning body supporting road racing, rallying, and autocross in the United States. Formed in 1944, it runs many programs for both amateur and professional r ...
sports car A sports car is a car designed with an emphasis on dynamic performance, such as handling, acceleration, top speed, the thrill of driving and racing capability. Sports cars originated in Europe in the early 1900s and are currently produced by ...
races, WKA
go-kart A go-kart, also written as go-cart (often referred to as simply a kart), is a type of sports car, close wheeled car, open-wheel car or quadracycle. Go-karts come in all shapes and forms, from non-motorised models to high-performance Kart rac ...
races and AMA motorcycle races. Besides NASCAR, other stock car series like
IROC International Race of Champions (IROC) was a North American auto racing competition, created by Les Richter, Roger Penske and Mike Phelps, promoted as an equivalent of an American motorsports All-Star Game. Despite its name, the IROC was primar ...
and ARCA use their tracks. The company's other holdings include the
Motor Racing Network Motor Racing Network (MRN) is a U.S. radio network that syndicates broadcasts of auto racing events, particularly NASCAR. MRN was founded in 1970 by NASCAR founder Bill France, Sr. and broadcaster Ken Squier, and is a wholly owned subsidiary of ...
, a
radio network There are two types of radio network currently in use around the world: the one-to-many (simplex communication) broadcast network commonly used for public information and mass-media entertainment, and the two-way radio ( duplex communication) type ...
that broadcasts NASCAR events, and Americrown, a
food service The foodservice (US English) or catering (British English) industry includes the businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many ...
business that operates concession stands at its tracks. In 2005, ISC partnered with Speedway Motorsports, Inc. to form Motorsports Authentics, a company that markets and distributes NASCAR-related souvenirs and collectibles. Until May 20, 2019, ISC was a separate company from NASCAR, but controlled by the
France family The France family is known as the "first family" of NASCAR racing. NASCAR was founded by Bill France, Sr. in 1948 and to this day France family members own and operate NASCAR. Jim France, one of the sons of the founder, is the current chairman an ...
. About 35% of the
stock In finance, stock (also capital stock) consists of all the shares by which ownership of a corporation or company is divided.Longman Business English Dictionary: "stock - ''especially AmE'' one of the shares into which ownership of a company ...
in ISC was owned by the heirs of NASCAR founder Bill France and the remainder traded on the
stock market A stock market, equity market, or share market is the aggregation of buyers and sellers of stocks (also called shares), which represent ownership claims on businesses; these may include ''securities'' listed on a public stock exchange, as ...
.
Lesa Kennedy Lesa France Kennedy, (born Lesa Dawn France on May 24, 1961) is an American businesswoman and Executive Vice Chair of NASCAR. Education and career Kennedy received a B.A. in Economics and a B.A. in Psychology from Duke University in 1983. Kenne ...
is CEO and
Jim France James Carl France (born October 24, 1944) is an American motorsports executive. He is the chief executive officer (CEO), the chairman, and executive vice president of NASCAR, the former chief executive officer (CEO) of International Speedway Cor ...
is
Chairman The chairperson, also chairman, chairwoman or chair, is the presiding officer of an organized group such as a board, committee, or deliberative assembly. The person holding the office, who is typically elected or appointed by members of the grou ...
. On May 20, 2019, it was announced that NASCAR would acquire ISC and take it private. The sale was completed on October 21, 2019. ISC is still headquartered in
Daytona Beach, Florida Daytona Beach, or simply Daytona, is a coastal Resort town, resort-city in east-central Florida. Located on the eastern edge of Volusia County, Florida, Volusia County near the East Coast of the United States, Atlantic coastline, its population ...
near
Daytona International Speedway Daytona International Speedway is a race track in Daytona Beach, Florida, United States. Since opening in 1959, it has been the home of the Daytona 500, the most prestigious race in NASCAR as well as its season opening event. In addition to NA ...
. ISC is working on a new development called ONE DAYTONA that will feature anchor tenants Bass Pro Shops, Cobb (CMX) Theatres and a Marriott Autograph Collection hotel.


ISC tracks


Former/inactive ISC tracks

*Lists the year the company gained a controlling interest (>50%) in the track. *ISC ceased operations at Nazareth Speedway in 2004 and the track is currently up for sale. *ISC sold North Carolina Speedway to
Speedway Motorsports Speedway Motorsports, LLC is an American company that owns and manages auto racing facilities that host races sanctioned by NASCAR, IndyCar Series, NHRA, World of Outlaws and other racing series. The company was founded by Bruton Smith and has ...
as part of a settlement in the
Ferko lawsuit ''Ferko, et al. v. National Association for Stock Car Auto Racing, Inc., et al.'', commonly known as the Ferko lawsuit, was an American lawsuit between plaintiff Francis Ferko, a resident of Plano, Texas, and a minor shareholder of the then-public ...
, who subsequently auctioned the track to former racer
Andy Hillenburg Andrew Hillenburg (born April 30, 1963) is an American former professional stock car racing driver and current team owner and track owner. His race team, Fast Track Racing, fields multiple cars in the ARCA Menards Series and formerly fielded entr ...
. Hillenburg renamed the track Rockingham Speedway and is planning to hold several stock car events there in an attempt to revive the track. *ISC shut down Pikes Peak International Raceway shortly after purchasing it, with NASCAR moving the track's
Busch Series The NASCAR Xfinity Series (NXS) is a stock car racing series organized by NASCAR. It is promoted as NASCAR's second-tier circuit to the organization's top level Cup Series. NXS events are frequently held as a support race on the day prior to a ...
date to Martinsville. In 2008, the track was sold to a private company, Pikes Peak International Raceway, LLC. *ISC sold Tucson Raceway Park to David Deery, the track's general manager, in 2002.


Future expansion

ISC and NASCAR have both made public their desire to have a presence in areas it sees as having the potential for growth, most notably the
Pacific Northwest The Pacific Northwest (sometimes Cascadia, or simply abbreviated as PNW) is a geographic region in western North America bounded by its coastal waters of the Pacific Ocean to the west and, loosely, by the Rocky Mountains to the east. Though ...
and
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
.


Pacific Northwest


Marysville

In 2003, ISC began scouting sites in
Washington Washington commonly refers to: * Washington (state), United States * Washington, D.C., the capital of the United States ** A metonym for the federal government of the United States ** Washington metropolitan area, the metropolitan area centered o ...
and
Oregon Oregon () is a U.S. state, state in the Pacific Northwest region of the Western United States. The Columbia River delineates much of Oregon's northern boundary with Washington (state), Washington, while the Snake River delineates much of it ...
for a new track to attract fans from around the Pacific Northwest, eventually settling on a site near
Marysville, Washington Marysville is a city in Snohomish County, Washington, United States, part of the Seattle metropolitan area. The city is located north of Seattle, adjacent to Everett on the north side of the Snohomish River delta. It is the second-largest ci ...
in
Snohomish County, Washington Snohomish County () is a county located in the U.S. state of Washington. With a population of 827,957 as of the 2020 census, it is the third-most populous county in Washington, after nearby King and Pierce counties, and the 75th-most populous ...
north of
Seattle Seattle ( ) is a seaport city on the West Coast of the United States. It is the seat of King County, Washington. With a 2020 population of 737,015, it is the largest city in both the state of Washington and the Pacific Northwest regio ...
. Although the plan was met with some resistance from residents – particularly those living near the site for the planned speedway – local business owners and other residents were in favor of the plan, believing that the track would be good for the area's economy and would create jobs. Unlike ISC's later proposal in New York, the Marysville proposal would be supported by public funds raised through
tax A tax is a compulsory financial charge or some other type of levy imposed on a taxpayer (an individual or legal entity) by a governmental organization in order to fund government spending and various public expenditures (regional, local, or n ...
es, in much the same way as other sports venues in the area (
KeyArena Climate Pledge Arena is a multi-purpose indoor arena in Seattle, Washington, United States. It is located north of Downtown Seattle in the entertainment complex known as Seattle Center, the site of the 1962 World's Fair, for which it was ori ...
,
Safeco Field T-Mobile Park is a retractable roof stadium in Seattle, Washington, United States. It is the home ballpark of Major League Baseball's Seattle Mariners and has a seating capacity of 47,929. It is in Seattle's SoDo neighborhood, near the western t ...
,
CenturyLink Field Lumen Field is a multi-purpose stadium in Seattle, Washington, United States. Located in the city's SoDo neighborhood, it is the home field for the Seattle Seahawks of the National Football League (NFL), the Seattle Sea Dragons of the XFL, t ...
). The track would have been publicly owned and leased to ISC. In November 2004, local officials and ISC announced that they could not go through with the deal, saying that the costs for that particular site would be too high.


Bremerton, Washington

After the deal in Marysville fell through, ISC courted another site, this time south of Bremerton National Airport in
Bremerton Bremerton is a city in Kitsap County, Washington. The population was 37,729 at the 2010 census and an estimated 41,405 in 2019, making it the largest city on the Kitsap Peninsula. Bremerton is home to Puget Sound Naval Shipyard and the Bremer ...
,
Washington Washington commonly refers to: * Washington (state), United States * Washington, D.C., the capital of the United States ** A metonym for the federal government of the United States ** Washington metropolitan area, the metropolitan area centered o ...
just across
Puget Sound Puget Sound ( ) is a sound of the Pacific Northwest, an inlet of the Pacific Ocean, and part of the Salish Sea. It is located along the northwestern coast of the U.S. state of Washington. It is a complex estuarine system of interconnected ma ...
from Seattle. Although like the Marysville proposal the proposal in Bremerton was to be partially funded with public money, the money will not come directly from taxes but instead from bonds funded by taxes, in a scheme similar to the one used to fund Kansas Speedway. Also like the Marysville proposal, the Bremerton track would be publicly owned and leased to ISC for three races per year. ISC's current proposal was met with a lukewarm response from area lawmakers and citizens, but the company has promised to present an improved offer for early 2007. In March 2007, Washington state representative Larry Seaquist caused a minor controversy when he was quoted as saying, "These people are not the kind of people you would want living next door to you. They'd be the ones with the junky cars in the front yard and would try to slip around the law." The quote was assumed to be an attack on NASCAR fans but Seaquist later claimed that it was directed at ISC. In April 2007, this plan was also abandoned by ISC after failing to get their bill out of committee in the Washington State Legislature or to gain the full support of the Kitsap County Commissioners.


New York City

On November 30, 2004, the company made no secret of its interest in building a superspeedway in the New York market and was in talks with Staten Island officials about the logistics of constructing a track there. In 2004, ISC purchased on
Staten Island Staten Island ( ) is a borough of New York City, coextensive with Richmond County, in the U.S. state of New York. Located in the city's southwest portion, the borough is separated from New Jersey by the Arthur Kill and the Kill Van Kull an ...
in
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
for the construction of a 4/5 mile (1.3 km) short track that would hold 80,000 fans and have the New York City skyline as its backdrop. The proposal was met with fierce resistance from many of the island's residents. At a public meeting in April 2006, police had to end the meeting early for fears of rioting and safety concerns. One report had a local councilman being put in a headlock after one particularly provoking speech (though one ISC official called it merely a "hug for the TV cameras"). In December 2006, ISC dropped their pursuit of the project.


Colorado

On February 13, 2007, the company announced that they were looking into building a track in
Colorado Colorado (, other variants) is a state in the Mountain West subregion of the Western United States. It encompasses most of the Southern Rocky Mountains, as well as the northeastern portion of the Colorado Plateau and the western edge of t ...
. The 75,000-seat track would be built on one of two locations in Adams County, just east of
Denver Denver () is a consolidated city and county, the capital, and most populous city of the U.S. state of Colorado. Its population was 715,522 at the 2020 census, a 19.22% increase since 2010. It is the 19th-most populous city in the Unit ...
. The company would also be looking to use the same type of combination of public and private funds for the race track as in Kansas and Washington.


Antitrust lawsuits


Ferko lawsuit

Francis Ferko, a stockholder in Speedway Motorsports, Inc., sued NASCAR and ISC in 2002 for violating federal
antitrust Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...
laws and
breach of contract Breach of contract is a legal cause of action and a type of civil wrong, in which a binding agreement or bargained-for exchange is not honored by one or more of the parties to the contract by non-performance or interference with the other party ...
for not awarding a second Winston Cup Series date to
Texas Motor Speedway Texas Motor Speedway is a speedway located in the northernmost portion of the U.S. city of Fort Worth, Texas – the portion located in Denton County, Texas. The reconfigured track measures with banked 20° in turns 1 and 2 and banked 24° ...
, claiming that the second race was "promised" to the SMI track by NASCAR. After an attempt by NASCAR to get the case dismissed, another shareholder, Rusty Vaughn, joined the case as co-plaintiff in 2003. Although NASCAR CEO
Brian France Brian Zachary France (born August 2, 1962) is an American businessman and the former CEO and chairman of NASCAR. He served in the post from 2003 to 2018, following his grandfather (and NASCAR co-founder) Bill France Sr. and father Bill Jr., in t ...
initially said he was going to fight the case in the courts, in April 2004 it was announced that the case had been
settled out of court In law, a settlement is a resolution between disputing parties about a legal case, reached either before or after court action begins. A collective settlement is a settlement of multiple similar legal cases. The term also has other meanings in t ...
with Texas getting the Cup date previously belonging to North Carolina Speedway and, as part of the deal, agreeing to purchase North Carolina—which now had no dates at all—from ISC for $100 million. Other races on the schedule were also moved around as a result (see
NASCAR Realignment "NASCAR realignment" refers to changes in the schedule of the NASCAR Cup Series, NASCAR Xfinity Series and NASCAR Camping World Truck Series. First Cup schedule in 1949 The first season in 1949 consists of 8 races, exclusively on dirt tracks. The ...
).


Kentucky Speedway lawsuit

In 2005,
Kentucky Speedway Kentucky Speedway is a tri-oval speedway in Sparta, Kentucky, which has hosted ARCA, NASCAR and Indy Racing League racing annually since it opened in 2000. The track is currently owned and operated by Speedway Motorsports, Inc. Before 2008 J ...
filed a similar lawsuit against ISC and NASCAR, claiming that NASCAR violated antitrust laws by not awarding them a Sprint Cup Series race, noting the close relationship between NASCAR, ISC, and the France Family. NASCAR sought to have the case thrown out by arguing that the speedway wasn't trying to end the alleged anticompetitive practices, they were merely trying to benefit from them as well. This
motion In physics, motion is the phenomenon in which an object changes its position with respect to time. Motion is mathematically described in terms of displacement, distance, velocity, acceleration, speed and frame of reference to an observer and mea ...
was denied, however. A motion to move the case from
Kentucky Kentucky ( , ), officially the Commonwealth of Kentucky, is a state in the Southeastern region of the United States and one of the states of the Upper South. It borders Illinois, Indiana, and Ohio to the north; West Virginia and Virginia to ...
to
Florida Florida is a state located in the Southeastern region of the United States. Florida is bordered to the west by the Gulf of Mexico, to the northwest by Alabama, to the north by Georgia, to the east by the Bahamas and Atlantic Ocean, and to ...
– home of NASCAR and ISC – was also rejected. ISC, for its part, said it shouldn't be involved in the case at all as it conducts no business in the state. Lawyers for Kentucky Speedway contended that the company does business online and is just as responsible for the lack of competition in granting the races as NASCAR is. Initially, Kentucky had wanted the jury to force NASCAR to grant the speedway a Sprint Cup Series event but in 2007 they changed their demand to instead force the France family to sell either NASCAR or ISC. The track is also demanding that NASCAR develop objective standards for the awarding of their race events and
damages At common law, damages are a remedy in the form of a monetary award to be paid to a claimant as compensation for loss or injury. To warrant the award, the claimant must show that a breach of duty has caused foreseeable loss. To be recognised at ...
of $200 million. In January 2008, the court dismissed the lawsuit, saying that the plaintiffs had failed to make their case. Kentucky Speedway says they will appeal the court's decision. In 2011, Kentucky Speedway, now owned by SMI, received a date, the
Quaker State 400 The Quaker State 400 presented by Walmart, commonly known as simply the Quaker State 400, was a annual NASCAR Cup Series race held at Kentucky Speedway in Sparta, Kentucky. The inaugural event was held on July 9, 2011 and was won by Kyle Bus ...
, on the Cup Series schedule, which lasted until 2020.


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* {{Good article NASCAR Entertainment companies of the United States Companies based in Volusia County, Florida Entertainment companies established in 1953 Companies formerly listed on the Nasdaq 1953 establishments in Florida American corporate subsidiaries 2019 mergers and acquisitions