Scala Theatre
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The Scala Theatre was a theatre in
Charlotte Street Charlotte Street is a street in Fitzrovia, historically part of the parish and borough of St Pancras, in central London. It has been described, together with its northern and southern extensions (Fitzroy Street and Rathbone Place), as the '' ...
, London, off
Tottenham Court Road Tottenham Court Road (occasionally abbreviated as TCR) is a major road in Central London, almost entirely within the London Borough of Camden. The road runs from Euston Road in the north to St Giles Circus in the south; Tottenham Court Road t ...
. The first theatre on the site opened in 1772, and the theatre was demolished in 1969, after being destroyed by fire. From 1865 to 1882, the theatre was known as the Prince of Wales's Theatre (not to be confused with
Prince of Wales Theatre The Prince of Wales Theatre is a West End theatre in Coventry Street, near Leicester Square in London. It was established in 1884 and rebuilt in 1937, and extensively refurbished in 2004 by Sir Cameron Mackintosh, its current owner. The theatre ...
).


Origins

The theatre began on this site as The New Rooms where concerts were performed, in Charlotte Street, in 1772, under the management of Francis Pasquali. Popularity, and royal patronage led to the building's enlargement by
James Wyatt James Wyatt (3 August 1746 – 4 September 1813) was an English architect, a rival of Robert Adam in the neoclassical and neo-Gothic styles. He was elected to the Royal Academy in 1785 and was its president from 1805 to 1806. Early life W ...
, and its renaming as the King's Concert Rooms (1780–1786). It then became Rooms for Concerts of Ancient Music and Hyde's Rooms (1786–1802, managed by ''The Directors of Concerts and Ancient Music''). In 1802, a private theatre club managed by Captain Caulfield, the ''"Pic-Nics"'', occupied the building and named it the Cognoscenti Theatre (1802–1808). It became the New Theatre (1808–1815) and was extended and fitted out as a public theatre, with a portico entrance on Tottenham Street. It opened on 23 April 1810 with ''Love in a Village''. It continued under a succession of managers as the unsuccessful Regency Theatre (1815–1820), falling into decline. The theatre then reopened as the West London Theatre (1820–1831), Queen's Theatre (1831–1833, 1835–1837, and 1839–1865), and Fitzroy Theatre (1833–1835). The lessee of the theatre from 1839 to 1865 was a scenic artist, Charles James James, and the theatre became the home of lurid melodrama, being nicknamed ''The Dusthole''.University of Kent, Scala Theatre
accessed 12 Mar 2007


Prince of Wales's Royal Theatre 1865–1882

In 1865, the theatre was renovated and named the Prince of Wales's Royal Theatre and this continued until it went dark in 1882. It was demolished in 1903. In 1865, in partnership with Henry Byron, Marie Wilton assumed the management of the theatre, having secured as a leading actor
Squire Bancroft Sir Squire Bancroft (14 May 1841 – 19 April 1926), born Squire White Butterfield, was an English actor-manager. He changed his name to Squire Bancroft Bancroft by deed poll just before his marriage. He and his wife Effie Bancroft are consi ...
. He starred in J. P. Wooler's ''A Winning Hazard'', among other works. Wilton provided the capital, and Byron wrote a number of plays. His first was a burlesque of ''
La sonnambula ''La sonnambula'' (''The Sleepwalker'') is an opera semiseria in two acts, with music in the ''bel canto'' tradition by Vincenzo Bellini set to an Italian libretto by Felice Romani, based on a scenario for a ''ballet-pantomime'' written by Eu ...
''. However, Wilton wanted to present more sophisticated pieces. She agreed to produce three more burlesques by Byron, while he agreed to write his first prose comedies, ''War to the Knife'' (a success in 1865) and ''A Hundred Thousand Pounds'' (1866). By 1867, Byron left the partnership. The house soon became noted for the successful domestic drama-comedies by
Thomas William Robertson Thomas William Robertson (9 January 1829 – 3 February 1871) was an English dramatist and stage director. Born to a theatrical family, Robertson began as an actor, but he was not a success and gave up acting in his late 20s. After earning a m ...
, including his series of groundbreaking realist plays, ''
Society A society is a group of individuals involved in persistent social interaction, or a large social group sharing the same spatial or social territory, typically subject to the same political authority and dominant cultural expectations. Soci ...
'' (1865), ''Ours'' (1866), '' Caste'' (1867), ''Play'' (1868), ''School'' (1869), and ''M.P.'' (1870). In 1867, Wilton married Squire Bancroft and took his surname as Mrs. Effie Bancroft and regularly took the principal female parts in these pieces opposite her husband. Other plays were
W. S. Gilbert Sir William Schwenck Gilbert (18 November 1836 – 29 May 1911) was an English dramatist, librettist, poet and illustrator best known for his collaboration with composer Arthur Sullivan, which produced fourteen comic operas. The most fam ...
's ''Allow Me To Explain'' (1867; this ran as a companion piece to Robertson's ''Caste'') and '' Sweethearts'' (1874), as well as ''Tame Cats'' (1868), Lytton's ''Money'' (1872), ''
The School for Scandal ''The School for Scandal'' is a comedy of manners written by Richard Brinsley Sheridan. It was first performed in London at Drury Lane Theatre on 8 May 1777. Plot Act I Scene I: Lady Sneerwell, a wealthy young widow, and her hireling Sn ...
'' (1874), a revival of Boucicault's ''
London Assurance ''London Assurance'' (originally titled ''Out of Town'') is a five-act comedy by Dion Boucicault. It was the second play that he wrote but his first to be produced. Its first production was by Charles Matthews and Madame Vestris's company and ...
'' (1877), and ''
Diplomacy Diplomacy comprises spoken or written communication by representatives of states (such as leaders and diplomats) intended to influence events in the international system.Ronald Peter Barston, ''Modern diplomacy'', Pearson Education, 2006, p. ...
'' (
Clement Scott Clement William Scott (6 October 1841 – 25 June 1904) was an influential English theatre critic for ''The Daily Telegraph'' and other journals, and a playwright, lyricist, translator and travel writer, in the final decades of the 19th century ...
's 1878 adaptation of Sardou's ''Dora''). A number of prominent actors played at the theatre during this period, among them John Hare, Charles Coghlan, the Kendals, and
Ellen Terry Dame Alice Ellen Terry, (27 February 184721 July 1928), was a leading English actress of the late 19th and early 20th centuries. Born into a family of actors, Terry began performing as a child, acting in Shakespeare plays in London, and tour ...
. A big success in 1881 was F. C. Burnand's '' The Colonel'', which went on to run for 550 performances, transferring to the Imperial Theatre. In 1882, the theatre went dark, and from 1886 the theatre buildings were used as a Salvation Army Hostel, until it was demolished in 1903. Another theatre near Leicester Square, London, began to use the name
Prince of Wales Theatre The Prince of Wales Theatre is a West End theatre in Coventry Street, near Leicester Square in London. It was established in 1884 and rebuilt in 1937, and extensively refurbished in 2004 by Sir Cameron Mackintosh, its current owner. The theatre ...
in 1886.Lloyd, Matthew
"The Prince of Wales Theatre, Coventry Street, London"
Arthur Lloyd's Music Hall and Theatre Website, accessed January 18, 2020


Scala Theatre 1905–1969

In 1903, Dr.
Edmund Distin Maddick Edmund Distin Maddick (1857–1939) was an English surgeon and pioneer of cinema. Born in Clerkenwell on 11 April 1857 and studying medicine at St Thomas' Hospital, Maddick became a doctor and later a surgeon in the Royal Navy. Although it is cl ...
bought the property, and adjoining properties, and enlarged the site. The main entrance was now in Charlotte Street, and the old portico in Tottenham Street became the stage door. The new theatre, designed by
Frank Verity Francis Thomas Verity (1864–1937) was an English cinema architect during the cinema building boom of the years following World War I. Early life Verity was born in London, educated at Cranleigh and joined Thomas Verity, his father, in his ...
, opened in 1905, as The Scala Theatre, seating 1,139 and boasting a large stage. The new venture was not particularly successful and became a cinema, from 1911 to 1918, run by
Charles Urban Charles Urban (April 15, 1867 – August 29, 1942) was an Anglo-American film producer and distributor, and one of the most significant figures in British cinema before the First World War. He was a pioneer of the documentary, educational, propa ...
. In 1918, F. J. Nettlefold took over and ran the premises as a theatre again. It became known as the New Scala in 1923, with D. A. Abrahams as licensee for staging plays and showing films; he became owner in 1925. Amateur productions and
pantomimes Pantomime (; informally panto) is a type of musical comedy stage production designed for family entertainment. It was developed in England and is performed throughout the United Kingdom, Ireland and (to a lesser extent) in other English-speaking ...
were performed, and for a while the theatre became home to the
Gang Show A Gang Show is a theatrical performance by members of Scouts and Guides. The shows are produced with the dual aims of providing a learning opportunity for young people in the performing arts, as well as contributing to the artistic and cultura ...
. During
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposing ...
, it again housed professional theatre, reverting to the ''Scala Theatre''. After the war, under the management of
Prince Littler Prince Frank Littler CBE (25 July 1901 – 1973) born Prince Frank Richeux, was an English theatre proprietor, impresario, and television executive. Life and career Littler was born in Ramsgate, Kent, in the south east of England, the elder son ...
, amateur productions returned, with ''
Peter Pan Peter Pan is a fictional character created by Scottish novelist and playwright J. M. Barrie. A free-spirited and mischievous young boy who can fly and never grows up, Peter Pan spends his never-ending childhood having adventures on the mythi ...
'' being the annual pantomime. This continued until 1969 when, after a fire, it was demolished for the building of offices, known as Scala House (25 Tottenham Street). In 1964, the theatre was used by
The Beatles The Beatles were an English rock band, formed in Liverpool in 1960, that comprised John Lennon, Paul McCartney, George Harrison and Ringo Starr. They are regarded as the most influential band of all time and were integral to the developmen ...
for the concert sequences in the film '' A Hard Day's Night''.


Cinema (1976–1980)

The Other Cinema opened in October 1976 in the basement of Scala House; it showed avant-garde films and closed in February 1977. The premises reopened as Scala Cinema in June 1978. It showed a daily programme of films. In 1980, the Scala House was taken over by
Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a fourth television service ...
television, and in 1981 the former Odeon King’s Cross cinema in Pentonville Road was renamed Scala Cinema.


References


Further reading

*Baker, Henry Barton. ''History of the London stage and its famous players (1576-1903)''. London: Routledge, 1904. *Howard, Diana. ''London Theatres and Music Halls 1850-1950''. London: The Library Association, 1970. *Leacroft, Richard. ''The Development of the English Playhouse''. Ithaca: Cornell University Press, 1976. *Mander, Raymond & Mitchenson, Joe. ''The Lost Theatres of London''. New York: Taplinger Publishing Company: 1968. *Mander, Raymond & Mitchenson, Joe. ''The Theatres of London''. London: Harvest, 1963


External links


University of Kent, History of Scala Theatre
accessed 12 Mar 2007

accessed 12 Mar 2007

accessed 12 Mar 2007

accessed 12 Mar 2007 {{Authority control Theatres completed in 1772 1905 establishments in England 1969 disestablishments Former theatres in London Former buildings and structures in the London Borough of Camden Fitzrovia