Rodman Wanamaker
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Lewis Rodman Wanamaker (February 13, 1863 – March 9, 1928) was an American businessman and heir to the Wanamaker's department store fortune. In addition to operating stores in
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, New York City, and
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, he was a
patron of the arts Patronage is the support, encouragement, privilege, or financial aid that an organization or individual bestows on another. In the history of art, arts patronage refers to the support that kings, popes, and the wealthy have provided to artists su ...
, of education, of golf and
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, of Native American scholarship, and of early aviation. He served as a
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for Pennsylvania in 1916, and was appointed Special Deputy Police Commissioner of New York City under
Richard Enright Richard Edward Enright (August 30, 1871 – September 4, 1953) was an American law enforcement officer, detective, and crime writer and served as NYPD Police Commissioner from 1918 until 1925. He was the first man to rise from the rank-and-file ...
in February 1918. In this capacity, he founded the world's first police aviation unit and oversaw reorganization of the
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. In 1916, Wanamaker originated the proposal for the
Professional Golfers' Association of America The Professional Golfers' Association of America (PGA of America) is an American organization of golf professionals that was founded in 1916. Consisting of nearly 29,000 men and women members, the PGA of America's undertaking is to establish ...
.


Biography

Wanamaker was born on February 13, 1863, in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
to John Wanamaker and Mary Erringer Brown. Wanamaker entered
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in 1881, graduating in 1886. In college, he sang in the choir, and was a member and business manager of the Princeton Glee Club. He was a member of the Ivy Club, the first eating club at Princeton University. He was a member of the 1885 Tiger football team that won the national championship when a dramatic last-minute punt return bested the
Yale Bulldogs The Yale Bulldogs are the intercollegiate athletic teams that represent Yale University, located in New Haven, Connecticut. The school sponsors 35 varsity sports. The school has won two NCAA national championships in women's fencing, four in ...
. In 1886, he joined his father's business, and married Fernanda Henry of Philadelphia. He went to Paris as resident manager in 1889, and lived abroad for more than ten years. When his father purchased the former
Alexander Turney Stewart Alexander Turney Stewart (October 12, 1803 – April 10, 1876) was an American entrepreneur who moved to New York and made his multimillion-dollar fortune in the most extensive and lucrative dry goods store in the world. Stewart was born in ...
business in New York in 1896, he helped revolutionize the department store with top quality items and is credited in particular with fueling an American demand for French luxury goods. In 1911 he bought the '' Philadelphia Evening Telegraph,'' along with 3rd cousin Samuel Martin Broadbent, who was also an alumnus of
Princeton University Princeton University is a private research university in Princeton, New Jersey. Founded in 1746 in Elizabeth as the College of New Jersey, Princeton is the fourth-oldest institution of higher education in the United States and one of the ...
. Wanamaker was content to live in his father's shadow and did not actively seek the limelight except for some official, largely ceremonial positions he held in the City of New York toward the end of his life. Before John Wanamaker died in 1922 he turned all his holdings of the two stores over to Rodman. John Wanamaker had been the sole owner of the business, with his death in 1922, complete control and management passed from father to son. No other retail merchandising business on so large a scale in the world was in the hands of a single man. Rodman Wanamaker suffered from
kidney disease Kidney disease, or renal disease, technically referred to as nephropathy, is damage to or disease of a kidney. Nephritis is an inflammatory kidney disease and has several types according to the location of the inflammation. Inflammation can ...
in the last decade of his life and the toxins from this condition slowly took their toll on his health. Rodman Wanamaker had a son, Captain John Wanamaker, and two daughters. The son had health problems that made his choice as successor to the father increasingly problematic. After his death control of the stores passed to a board of trustees charged with serving the interests of the surviving Rodman Wanamaker family. Wanamaker died on March 9, 1928,
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. He was interred in the Wanamaker family tomb in the churchyard of the Church of St. James the Less in Philadelphia.


Music

The Wanamaker Organ in Wanamaker's (now
Macy's Macy's (originally R. H. Macy & Co.) is an American chain of high-end department stores founded in 1858 by Rowland Hussey Macy. It became a division of the Cincinnati-based Federated Department Stores in 1994, through which it is affiliated wi ...
) department store at 13th and Market Streets in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
, was substantially enlarged by Rodman Wanamaker in 1924. It is presently the world's largest fully functioning pipe organ (An organ with more pipes but fewer
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is undergoing restoration at Boardwalk Hall, in
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, New Jersey). Wanamaker sponsored elaborate recitals in the Grand Court of the Philadelphia store, often featuring Leopold Stokowski and the
Philadelphia Orchestra The Philadelphia Orchestra is an American symphony orchestra, based in Philadelphia, Pennsylvania. One of the " Big Five" American orchestras, the orchestra is based at the Kimmel Center for the Performing Arts, where it performs its subscriptio ...
. As many as 15,000 people attended these admission-free events, at which all display counters and fixtures were removed by an army of workers so that seating could be put in place. Under Wanamaker's guidance famous organists were brought to play the Wanamaker Organs in Philadelphia and New York, including Marcel Dupré, Louis Vierne, Marco Enrico Bossi and
Nadia Boulanger Juliette Nadia Boulanger (; 16 September 188722 October 1979) was a French music teacher and conductor. She taught many of the leading composers and musicians of the 20th century, and also performed occasionally as a pianist and organist. From a ...
. Wanamaker also sponsored a Concert Bureau to book European organists on trans-American concert tours. In 1926 Wanamaker commissioned a 17-ton bell from founders Gillett & Johnston. It was eventually placed atop the Wanamaker Men's Store at Broad Street and Penn Square in the Lincoln-Liberty Building (one block from then-Wanamaker's main store). Named the "Founder's Bell" in honor of Rodman's father John, founder of the store, it was the largest tuned bell in the world when it was cast. Toward the end of his life, Wanamaker gathered a huge collection of stringed instruments, known as The Cappella, that featured violas and violins from such masters as
Guarnerius The Guarneri (, , ), often referred to in the Latinized form Guarnerius, is the family name of a group of distinguished luthiers from Cremona in Italy in the 17th and 18th centuries, whose standing is considered comparable to those of the Amati a ...
and Stradivarius. They were heard at the Wanamaker Philadelphia store and at the White House on December 15, 1927. The orchestra concerts ended with Wanamaker's death in 1928, and the stringed instruments were also sold at that time. Florence Price rose to prominence after winning First Prize in the Rodman Wanamaker Symphony Competition of 1932.


Aviation

Rodman Wanamaker was a pioneer in sponsoring record-breaking aviation projects and in particular and especially an important early backer of transatlantic flight development. In 1913 he commissioned Glen Curtiss and his aircraft company to further develop his experimental flying boat designs into a scaled-up version capable of trans-Atlantic crossing in response to the 1913 challenge prize offered by the London newspaper ''
The Daily Mail The ''Daily Mail'' is a British daily Middle-market newspaper, middle-market Tabloid journalism, tabloid newspaper and online newspaper, news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman ...
''. The resulting ''America'' flying boat designed under
John Cyril Porte Lieutenant Colonel John Cyril Porte, (26 February 1884 – 22 October 1919) was a British flying boat pioneer associated with the First World War Seaplane Experimental Station at Felixstowe. Early life and career Porte was born on 26 Februa ...
's supervision did not cross the Atlantic because of the outbreak of
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
, but was sufficiently promising that the
Royal Navy The Royal Navy (RN) is the United Kingdom's naval warfare force. Although warships were used by English and Scottish kings from the early medieval period, the first major maritime engagements were fought in the Hundred Years' War against Fr ...
purchased the two prototypes and ordered an additional fifty aircraft of the model—which became the
Curtiss Model H The Curtiss Model H was a family of classes of early long-range flying boats, the first two of which were developed directly on commission in the United States in response to the £10,000 prize challenge issued in 1913 by the London newspaper, t ...
—for anti-submarine patrolling and air-sea rescue tasks. Shortly before the American entry into World War I in 1917, Wanamaker donated a Model H to the US government for use in the defense of New York. The design, with some improvements from both British and Americans, rapidly matured during the war and spurred the explosive post-war growth of the flying boat era of International Commercial Aviation. In this sense, Wanamaker holds at least some status as a founding father of an entirely new industry. Through the
American Trans-Oceanic Company American Trans-Oceanic Company was an airline based in the United States. History Rodman Wanamaker published a letter in 1916 stating the founding of the American Trans-Oceanic Company to capitalize on the 1914 effort to fly across the Atlant ...
he also funded efforts to increase aircraft range throughout the next decade so that Wanamaker's entry, the
Fokker Fokker was a Dutch aircraft manufacturer named after its founder, Anthony Fokker. The company operated under several different names. It was founded in 1912 in Berlin, Germany, and became famous for its fighter aircraft in World War I. In 1919 ...
trimotor ''America'', belatedly flown by Commander Richard E. Byrd transited across the Atlantic only a few days after Lindbergh's historic solo crossing on May 21–22, 1927 that won the cash prize in the contest. In both cases, aviation and arguably the world benefited from the sponsorship of Wanamaker.


Liturgical arts

Rodman Wanamaker was a patron of many important commissions in the field of liturgical arts, and his legacy includes a sterling silver altar and silver
pulpit A pulpit is a raised stand for preachers in a Christian church. The origin of the word is the Latin ''pulpitum'' (platform or staging). The traditional pulpit is raised well above the surrounding floor for audibility and visibility, acces ...
at the church of the King's estate in Sandringham, England, as well as a massive
processional cross A processional cross is a crucifix or cross which is carried in Christian processions. Such crosses have a long history: the Gregorian mission of Saint Augustine of Canterbury to England carried one before them "like a standard", according t ...
for
Westminster Abbey Westminster Abbey, formally titled the Collegiate Church of Saint Peter at Westminster, is an historic, mainly Gothic church in the City of Westminster, London, England, just to the west of the Palace of Westminster. It is one of the United ...
, known as the Wanamaker Cross of Westminster. He made important additions to his Philadelphia parish of St. Mark's Church, notably the sumptuously-appointed Lady Chapel, which was a memorial to his first wife, Fernanda. He commissioned architect John T. Windrim to design a free-standing bell tower for the Church of St. James the Less in the Philadelphia neighborhood of Allegheny West. It is also an extensive mausoleum for the Wanamaker family.


Wanamaker-Millrose Games

In 1908 Rodman Wanamaker initiated the Millrose Games. They are now held at The Armory in New York City. (Millrose was Wanamaker's country estate near Jenkintown, Pennsylvania.) He also inaugurated the
Wanamaker Mile The Wanamaker Mile is an indoor mile race held annually at the Millrose Games in New York City. It was named in honour of department store owner Rodman Wanamaker. The event was first held in 1926 inside Madison Square Garden, which was the venue fo ...
, and reportedly began the tradition of playing''
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'' at sporting events. The games were moved from Madison Square Garden to the New Balance Track and Field Center at The Armory.


Native Americans

Between 1908 and 1913, Wanamaker sponsored three photographic expeditions to the American Indians intended to document a vanishing way of life and make the Indian "first-class citizens" to save them from extinction. At that time, Indians were viewed as a "vanishing race", and efforts were made to bring them increasingly into the mainstream of American life, often at the expense of their culture and traditions. Joseph K. Dixon was the photographer. On the first expedition, he made many portraits and captured scenes of Indian life. Dixon published them in a book, ''The Vanishing Race''. (Original copies of the book are becoming scarce as people break it up to sell the photographs individually.) The expedition climaxed on the
Crow Indian Reservation The Crow Indian Reservation is the homeland of the Crow Tribe. Established 1868, the reservation is located in parts of Big Horn, Yellowstone, and Treasure counties in southern Montana in the United States. The Crow Tribe has an enrolled member ...
with the filming of a motion picture about Hiawatha. The second expedition in 1909 involved a motion filming a reenactment of the Battle of the Little Big Horn. The third expedition, the "Expedition of Citizenship," took place in 1913. For it, the American flag was carried to many tribes, and their members were invited to sign a declaration of allegiance to the United States. In 2018, the film ''Dixon-Wanamaker Expedition To Crow Agency'' (1908) was selected to the
National Film Registry The National Film Registry (NFR) is the United States National Film Preservation Board's (NFPB) collection of films selected for preservation, each selected for its historical, cultural and aesthetic contributions since the NFPB’s inception ...
as "culturally, historically, or aesthetically significant". The resulting large bromide prints were presentation photographs, such collections having been placed in several museums. Mostly, the subjects are Blackfeet,
Cheyennes The Cheyenne ( ) are an Indigenous people of the Great Plains. Their Cheyenne language belongs to the Algonquian language family. Today, the Cheyenne people are split into two federally recognized nations: the Southern Cheyenne, who are enrolle ...
, Crows,
Dakotas The Dakotas is a collective term for the U.S. states of North Dakota and South Dakota. It has been used historically to describe the Dakota Territory, and is still used for the collective heritage, culture, geography, fauna, sociology, econo ...
, and other northern plains tribes. Both the glass prints and film negatives of the Wanamaker Collection photographed by Dr. J. Dixon were donated to Indiana University's Mathers Museum of World Cultures. They are currently stored at the museum. Many of his more popular pieces are displayed at the museum in both a traveling exhibit and as reprints from the original glass slides and negatives. For information on the exhibit or collections please contact the curator of collections. Thousands of original glass plate negatives are also held in the Research Library of the American Museum of Natural History in New York. The Wanamaker photographic expeditions are fictionally treated in the novel ''Shadow Catcher'' by Charles Fergus. In 1909, Wanamaker conceived the idea of a national monument to Native Americans. He developed the project for a
Statue of Liberty The Statue of Liberty (''Liberty Enlightening the World''; French: ''La Liberté éclairant le monde'') is a colossal neoclassical sculpture on Liberty Island in New York Harbor in New York City, in the United States. The copper statue, ...
-like colossal statue, and sponsored the 1913 groundbreaking for a National Memorial to the First Americans on Staten Island, at the mouth of New York Harbor. The monument was never built, but photographs of the groundbreaking are represented in the American Museum of Natural History's Library's collection.


Professional Golfers Association

On January 17, 1916, Wanamaker invited a group of 35 prominent golfers and other leading industry representatives, including the legendary
Walter Hagen Walter Charles Hagen (December 21, 1892 – October 6, 1969) was an American professional golfer and a major figure in golf in the first half of the 20th century. His tally of 11 professional majors is third behind Jack Nicklaus (18) and Tig ...
, and the "Father of American Golf" Alexander A. Findlay to a luncheon at the Taplow Club in New York for an exploratory meeting, which resulted in the formation of the
Professional Golfers' Association of America The Professional Golfers' Association of America (PGA of America) is an American organization of golf professionals that was founded in 1916. Consisting of nearly 29,000 men and women members, the PGA of America's undertaking is to establish ...
(PGA). During the meeting, Wanamaker hinted that the newly formed organization needed an annual all-professional tournament, and offered to put up $2,500 and various trophies and medals as part of the prize fund. Wanamaker's offer was accepted, and seven months later, the first PGA Championship was played at Siwanoy Country Club in
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. Jim Barnes was the first winner of the event and Thomas Kerrigan, the Head Golf Professional at Siwanoy Country Club at the time, was the first player ever to tee off. First held in October 1916, the
PGA Championship The PGA Championship (often referred to as the US PGA Championship or USPGA outside the United States) is an annual golf tournament conducted by the Professional Golfers' Association of America. It is one of the four men's major championships ...
has evolved into one of the world's premier sporting events, one of golf's four major championships. Each year, now in early August (mid-May beginning in 2019), a top course in the United States hosts the world's best professionals, as they compete for the Wanamaker Trophy.


World War I

He accepted an appointment during World War I as Special Deputy Police Commissioner in New York City, greeting distinguished guests from around the world and helping organize the victory parade for General John J. Pershing and the returning doughboys. He purchased more World War I bonds than anyone else in the United States, and generously allowed the use of his residences for the war effort, "virtually putting his enormous wealth at the disposal of the United States." After the war Wanamaker acted as something of an official greeter for the City of New York, often lending his
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Rolls-Royce for ticker-tape parades. After the war, he financed the rebuilding of a school in Sarcus, France. A town fountain was dedicated in his memory.


Real estate

Wanamaker's winter home in
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, La Guerida (or "bounty of war"), was built in 1923 by
Addison Mizner Addison Cairns Mizner (December 12, 1872 – February 5, 1933) was an American architect whose Mediterranean Revival and Spanish Colonial Revival style interpretations left an indelible stamp on South Florida, where it continues to inspire archit ...
. In 1933, the compound was purchased by Joe Kennedy for $120,000 (), and eventually gained notoriety as the "Winter White House" of President John F. Kennedy. Decades later, the compound was featured at the center of the 1991 William Kennedy Smith rape trial. In 1995 it was purchased by John K. Castle of Castle Harlan for $4.92 million (), and later sold in 2020 to undisclosed trustees for a reported $70 million (). Wanamaker also owned a townhouse on Spruce Street in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
, a New York residence on Washington Square, a house in
Atlantic City Atlantic City, often known by its initials A.C., is a coastal resort city in Atlantic County, New Jersey, United States. The city is known for its casinos, boardwalk, and beaches. In 2020, the city had a population of 38,497.
(where he died), and a country home near his father's estate in Jenkintown, Pennsylvania.


See also

*
Albert Leo Stevens Albert Leo Stevens (March 9, 1877 – May 8, 1944) was a pioneering balloonist. Biography He was born on March 9, in 1873 or 1877, in Cleveland, Ohio, of Czech parentage. He had brother Frank Stevens (1875–1958). He started making b ...
* Wanamaker Triplane


References


External links


Wanamaker's transatlantic ''America'' flying boat
Film of the assembly and naming of ''America'', June 22, 1914 *
FindLaw , Cases and Codes
* ttp://www.lesliefield.com/personalities/john_wanamaker.htm Obituary in ''Motor Boating'', Jan. 1935at Lesliefield.com * {{DEFAULTSORT:Wanamaker, Rodman 1863 births 1928 deaths American businesspeople in retailing Businesspeople from Philadelphia 1916 United States presidential electors Chairpersons of the Mayor's Committee on Receptions to Distinguished Guests Greeters Burials at the Church of St. James the Less Princeton University alumni Golf administrators Pennsylvania Republicans Wanamaker family