Coordinates : 48°49′53″N 2°13′42″E / 48.831455°N
2.228273°E / 48.831455; 2.228273
* Drive the change (corporate)
* Passion for life (
Renault headquarters in
Euronext : RNO
CAC 40 Component
25 February 1899; 118 years ago (1899-02-25)
Marcel Renault ,
Boulogne-Billancourt , France
Worldwide (118 countries)
Carlos Ghosn (
Chairman and CEO )
Louis Schweitzer (
Chairman and CEO 1992-2005) ·
Automobiles, commercial vehicles , luxury cars , financing
3,18 million units (2016)
€ 51.24 billion (2016)
€3.28 billion (2016)
€3.54 billion (2016)
€102.10 billion (end 2016)
€30.89 billion (end 2016)
Non-voting stock :
Nissan Finance (15%)
NUMBER OF EMPLOYEES
127,086 (December 2012)
Renault Sport Racing
Renault Sport Cars
Automobile Dacia (99.43%)
Renault Samsung Motors
Renault Samsung Motors (80.1%)
Dongfeng Renault (50%)
RCI Banque RETAIL
Renault Retail Group
Renault do Brasil
Renault do Brasil
Renault India Private Limited
GROUPE RENAULT (French: ) is a French multinational automobile
manufacturer established in 1899. The company produces a range of
cars and vans, and in the past has manufactured trucks, tractors,
tanks, buses/coaches and autorail vehicles.
According to the Organisation Internationale des Constructeurs
d\'Automobiles , in 2015
Renault was the tenth biggest automaker in
the world by production volume, with 50.5% of sales coming outside of
Europe. The Renault–
Nissan Alliance is the fourth-largest
Boulogne-Billancourt , near
Paris , the Renault
group is made up of the namesake
Renault marque and subsidiaries,
Automobile Dacia from Romania,
Renault Samsung Motors
Renault Samsung Motors from
South Korea, and
AvtoVAZ from Russia.
Renault has a 43.4%
controlling stake in
Nissan of Japan, and a 1.55% stake in Daimler AG
of Germany (since 2012,
Renault manufactures engines for the Daimler's
Mercedes A-Class and B-Class cars ).
Renault also owns subsidiaries
RCI Banque (automotive financing),
Renault Retail Group (automotive
Motrio (automotive parts).
Renault has various joint
Renault Pars (Iran). Carlos
Ghosn is the current chairman and CEO. The French government owns a
19.73% share of
Renault as of April 2015.
Renault Trucks , previously known as
Renault Véhicules Industriels,
has been part of
Volvo Trucks since 2001.
Renault Agriculture became
100% owned by German agricultural equipment manufacturer
Nissan invested €4 billion (US$5.16 billion)
in eight electric vehicles over three to four years beginning in 2011.
Renault is known for its role in motor sport , particularly rallying,
Formula 1 and Formula E . Its early work on mathematical curve
modeling for car bodies is important in the history of computer
* 1 History
* 1.1 Founding and early years (1898–1918)
* 1.2 Interwar years (1919–1938)
* 1.3 World War II and aftermath (1939–1944)
* 1.4 Postwar resurgence (1945–1971)
* 1.5 Modern era (1972–1980)
* 1.6 Restructuring (1981–1995)
* 1.7 Privatisation and the alliance era (1996–present)
* 1.8 Innovations
* 2 Motorsport
* 3 Corporate governance
* 4 Products and technologies
* 4.1 Current models
* 4.2 Concept cars
* 4.3 Electric vehicle
* 4.4 Eco²
* 4.5 R-Link
* 4.6 Autonomous vehicles
* 5 Vehicle design
* 5.1 Design
* 5.1.1 The "pre-design" era
* 5.1.3 Industrial Design Department
* 5.2 Engineering and Product Planning
* 5.3 Technocentre
* 6 Subsidiaries and alliances
* 6.1 Subsidiaries
* 6.1.2 Dacia
Renault Samsung Motors
Renault Samsung Motors
Renault Retail Group
* 6.1.6 Manufacturing subsidiaries
* 220.127.116.11 French factories
* 18.104.22.168 Manufacturing subsidiaries outside
* 6.2 Alliances
* 6.2.1 Renault-
* 22.214.171.124 Renault-
Nissan and Daimler alliance
* 6.2.3 Proposed alliances
* 7 United Kingdom
* 7.1 1970s, 1980s, 1990s
* 7.2 2000s
* 8 Awards
* 9 Marketing and branding
* 9.2.3 Helvetica
* 9.3 L\'Atelier
* 9.5 Music
* 9.6 Sponsorship
* 10 References
* 11 Further reading
* 12 External links
FOUNDING AND EARLY YEARS (1898–1918)
Renault in 1903
Renault corporation was founded in 1899 as Société Renault
Frères by Louis
Renault and his brothers Marcel and Fernand . Louis
was a bright, aspiring young engineer who had already designed and
built several prototypes before teaming up with his brothers, who had
honed their business skills working for their father's textile firm.
While Louis handled design and production, Marcel and Fernand managed
Renault car, the
Renault Voiturette 1CV, was sold to a
friend of Louis' father after giving him a test ride on 24 December
1898. 1901 Voiturette
Renault Type D Série B
Renault began to manufacture its own engines; until then it
had purchased them from
De Dion-Bouton . The first major volume sale
came in 1905 when Société des Automobiles de Place bought Renault
AG1 cars to establish a fleet of taxis . These vehicles were later
used by the French military to transport troops during World War I
which earned them the nickname "
Taxi de la Marne ." By 1907, a
significant percentage London and
Paris taxis had been built by
Renault was also the best-selling foreign brand in New York
in 1907 and 1908. In 1908 the company produced 3,575 units, becoming
the country's largest car manufacturer.
The brothers recognised the value of publicity that participation in
motor racing could generate for their vehicles.
Renault made itself
known through succeeding in the first city-to-city races held in
Switzerland, producing rapid sales growth. Both Louis and Marcel raced
company vehicles, but Marcel was killed in an accident during the 1903
Paris-Madrid race . Although Louis never raced again, his company
remained very involved, including
Ferenc Szisz winning the first Grand
Prix motor racing event in a
Renault AK 90CV in 1906 .
Louis took full control of the company as the only remaining brother
in 1906 when Fernand retired for health reasons. Fernand died in 1909
and Louis became the sole owner, renaming the company Société des
Renault Automobile Company).
Renault fostered its reputation for innovation from very early on. At
the time, cars were luxury items. The price of the smallest Renaults
at the time were ₣3000 francs ; an amount equal to ten years pay for
the average worker. In 1905 the company introduced mass-production
Taylorism in 1913.
Renault manufactured buses and commercial cargo vehicles in the
pre-war years. The first real commercial truck from the company was
introduced in 1906. During World War I, it branched out into
ammunition , military aircraft engines (the first Rolls-Royce
aircraft engines were
Renault V8 units) and vehicles such as the
Renault FT tank . The company's military designs were
so successful that Louis was awarded the
Legion of Honour for his
company's contributions. The company exported engines to American
auto manufacturers for use in such automobiles as the
GJG , which used
Renault 26 hp or 40 hp four-cylinder engine.
INTERWAR YEARS (1919–1938)
Renault Celtaquatre , 1935
Renault enlarged Renault's scope after 1918, producing
agricultural and industrial machinery. The war led to many new
products. The first
Renault tractor, the Type GP was produced between
1919 and 1930. It was based on the FT tank.
Renault struggled to
compete with the increasingly popular small, affordable "people's
cars", while problems with the stock market and the workforce slowed
the company's growth.
Renault also had to find a way to distribute its
vehicles more efficiently. In 1920, Louis signed one of its first
distribution contracts with Gustave Gueudet, an entrepreneur from
The pre-First World War cars had a distinctive front shape caused by
positioning the radiator behind the engine to give a so-called
"coalscuttle" bonnet . This continued through the 1920s. Only in 1930
did all models place the radiator at the front. The bonnet badge
changed from circular to the familiar and continuing diamond shape in
Renault introduced new models at the
Paris Motor Show that was held
in September or October of the year. This led to confusion about model
years. For example, a "1927" model was mostly produced in 1928.
Renault cars ranged from small to very large. For example, in 1928,
Renault produced 45,809 cars, its seven models started with a
6cv, a 10cv, the Monasix , 15cv, the Vivasix , the 18/22cv and the
Renault offered eight body styles. The larger chassis were
available to coachbuilders . The smaller were the most popular while
the least produced was the 18/24cv. The most expensive body style in
each range was the closed car. Roadsters and tourers (torpedoes) were
The London operation was important to
Renault in 1928. The UK market
was quite large and "colonial" modified vehicles were dispatched from
there to North America. Lifted suspensions, enhanced cooling and
special bodies were common on vehicles sold abroad. Exports to the US
by 1928 had declined to near-zero from their high point prior to WWI.
A NM 40cv Tourer had a US list price of over $4,600, about the same as
Cadillac V-12 . Closed 7-seat limousines started at $6,000 which was
more expensive than a
Cadillac V-16 .
Cars were conservatively engineered and built. The Vivasix, model
PG1, was sold as the "executive sports" model beginning in 1927.
Lighter weight factory steel bodies powered by a 3180 cc six-cylinder
motor provided a formula that lasted until the
Second World War
Second World War .
The "de Grand Luxe Renaults", those with a wheelbase over 12-foot
(3.7 m), were produced in small numbers in two major types – six-
and eight-cylinder. The 1927 six-cylinder Grand
Renault models NM, PI
and PZ introduced the new three spring rear suspension that
considerably aided stability that was needed since some vehicles
surpassed 90 mph (140 km/h).
The 8-cylinder Reinastella was introduced in 1929 and expanded to a
range culminating in the 1939 Suprastella . Coachbuilders included
Kellner, Labourdette, J. Rothschild et Fils and
Renault bodies. Closed
Renault bodies were often trimmed with interior woodwork by
Renault Viva Grand Sport and
Hélène Boucher .
During the 1930s,
Renault settled several speed world records with
Caudron planes, thanks to its 6-cylinders engines and aerodynamic
Renault introduced an upgraded specification to its "Stella"
line. The Vivastella 's and Grand Renaults had upgraded interior
fittings and a small star fitted above the front hood logo. This
proved to be a winning differentiator and in the 1930s all cars
changed to the Stella suffix from the previous two alpha character
The Grand Renaults were built using a considerable amount of
aluminium. Engines, brakes, transmissions, floor and running boards
and all external body panels were aluminium. Of the few that were
built, many went to scrap to aid the war effort.
Renault introduced diesel engines for its commercial
Renault was one of the few French vehicle manufactures that pursued
the production of aircraft engines after World War I. In the late
1920s it attempted to produce a high-power military engine to compete
with the American Pratt ">
After the French capitulation in 1940 , Louis
Renault refused to
produce tanks for
Nazi Germany , which took control of his factories.
He produced trucks instead. On 3 March 1942, the British Royal Air
Force (RAF) launched 235 low-level bombers at the Billancourt plant,
the largest number aimed at a single target during the war. 460 tons
of bombs were dropped on the plant and the surrounding area, causing
extensive damage along with heavy civilian casualties. Renault
resolved to rebuild the factory as quickly as possible, but
bombardments continued a year later, on 4 April, this time delivered
by the Americans, and on 3 and 15 September 1943.
A few weeks after the Liberation of
Paris , at the start of September
1944, the factory gates at Renault's Billancourt plant reopened.
Operations restarted slowly, in an atmosphere poisoned by plotting and
political conspiracy. In 1936 the Billancourt factory had been the
scene of violent political and industrial unrest that had surfaced
Leon Blum 's Popular Front government. The political jostling
and violence that followed liberation ostensibly reflected the
rivalries between capitalist collaboration and communist resistance,
many of the scores settled predated the invasion.
Responding to the chaotic situation at Renault, a 27 September 1944
meeting of the Council of (the provisional government\'s) Ministers
took place under de Gaulle\'s presidency. Postwar European politics
had quickly become polarised between communists and anti-communists,
France De Gaulle was keen to resist
Communist Party attempts to
monopolise the political dividends available to resistance heroes:
politically Billancourt was a communist stronghold. The government
decided to "requisition" the
Renault factories. A week later, on 4
Pierre Lefaucheux , a resistance leader with a background in
engineering and top-level management, was appointed provisional
administrator of the firm, assuming his responsibilities at once.
Meanwhile, the provisional government accused Louis
collaborating with the Germans. In the frenzied atmosphere of those
early post-liberation days, with many wild accusations,
advised by his lawyers to present himself to a judge. He appeared
before Judge Marcel Martin, on 22 September 1944 and was arrested on
23 September 1944, as were several other French auto-industry leaders.
Renault's harsh handling of the 1936–1938 strikes had left him
without political allies and no one came to his aid. He was
Fresnes prison where he died on 24 October 1944 under
unclear circumstances, while awaiting trial.
On 1 January 1945, by de Gaulle's decree, the company was
posthumously expropriated from Louis Renault. On 16 January 1945 it
was formally nationalised as Régie Nationale des Usines Renault.
Renault's were the only factories permanently expropriated by the
French government. In subsequent years, the
Renault family tried to
have the nationalisation rescinded by French courts and receive
compensation. In 1945 and again in 1961 the Courts responded that they
had no authority to review the government's actions. Renault
Frégate , 1951
Renault Floride , 1958 1964
Gordini was the first sportive compact car for a public consumption
POSTWAR RESURGENCE (1945–1971)
Under the leadership of
Pierre Lefaucheux ,
Renault experienced both
a commercial resurgence and labor unrest , that was ultimately to
continue into the 1980s.
In secrecy during the war, Louis
Renault had developed the rear
engine 4CV which was subsequently launched under Lefacheux in 1946.
Renault debuted its flagship model, the largely conventional 2-litre
Renault Frégate (1951–1960), shortly thereafter. The 4CV
proved a capable rival for cars such as the
Morris Minor and
Volkswagen Beetle ; its sales of more than half a million ensured its
production until 1961.
After the success of the 4CV, Lefacheux continued to defy the postwar
French Ministry of Industrial Production , which had wanted to convert
Renault solely to truck manufacture, by directing the development of
its successor. He oversaw the prototyping of the Dauphine (until his
death ), enlisting the help of artist
Paule Marrot in pioneering the
company\'s textile and color division .
The Dauphine sold well as the company expanded production and sales
further abroad, including Africa and North America. The Dauphine sold
well initially in the US, although it subsequently became outdated
against increased competition, including from the country's nascent
domestic compacts such as the
Chevrolet Corvair .
Renault also sold
Renault Caravelle roadster, which was called the Floride outside
During the 1950s,
Renault absorbed small French heavy vehicles'
Latil ) and in 1955 merged them with its own
truck and bus division to form the Société Anonyme de Véhicules
Industriels et d\'Equipements Mécaniques (Saviem).
Renault then launched two successful cars – the
(1961–1992), a practical competitor for the likes of the Citroën
2CV , and
Renault 8 . The larger rear-engined
Renault 10 followed the
success of the R8, and was the last rear-engined Renault. The company
achieved success with the more modern and more upmarket
Renault 16 , a
pioneering hatchback launched in 1966, followed by the smaller Renault
On 16 January 1970 the manufacturer celebrated the 25th anniversary
of its 1945 rebirth as the nationalised Régie Nationale des Usines
Renault. The 1960s had been a decade of aggressive growth: a few
months earlier, in October 1969, the manufacturer had launched the
Renault 12 , combining the engineering philosophy of its hatch-backs
with the more conservative "three-box" design. The four-door Renault
12 model fit between the
Renault 6 and
Renault 16 . The model was a
success. 1970 was also the first year during which
more than a million cars in a single year, building 1,055,803.
MODERN ERA (1972–1980)
Renault 5 Turbo 1974
Renault 17 coupe The Renault
Fuego won 8 consecutive championships in the TC 2000 touring car
racing series between 1986 and 1993
The company's compact and economical
Renault 5 model, launched in
January 1972, was another success, anticipating the 1973 energy
crisis . Throughout the 1970s the R4, R5, R6, R12, R15, R16 and R17
maintained Renault's production with new models including the Renault
Renault 20 .
During the mid seventies the already broad-based company diversified
into more industries and continued to expand globally, including South
East Asia . The energy crisis led
Renault to again attempt to attack
the North American market. Despite the Dauphine's success in the
United States in the late 1950s and an unsuccessful assembly project
Saint-Bruno-de-Montarville, Quebec , (1964–72),
Renault began to
disappear from North America at the end of the decade.
Over the decades
Renault had developed a collaborative partnership
Nash Motors Rambler and its successor
American Motors Corporation
(AMC). From 1962 to 1967,
Renault assembled complete knock down (CKD)
kits of the
Rambler Classic sedans in its factory in Belgium. Renault
did not have large or luxury cars in its product line and the "Rambler
Renault" was positioned as an alternative to the Mercedes-Benz
"Fintail" cars. Later,
Renault continued to make and sell a hybrid of
Rambler American and
Rambler Classic called the
in Argentina (sold through IKA-Renault).
Renault partnered with AMC on
other projects, such as a rotary concept engine in the late 1960s.
In the late 1960s and 1970s the company established subsidiaries in
Eastern Europe , most notably Dacia in Romania, and South America
(many of which remain active) and forged technological cooperation
Peugeot , (for instance, for the
development of the PRV V6 engine, which was used in
Renault 30 ,
Peugeot 604 , and
Volvo 260 in the late 1970s).
In the mid-1960s
Renault Australia was set up in Melbourne. The
company produced and assembled models including the R8, R10, R12, R16,
sporty R15, R17 coupe's, R18 and R20. The unit closed in 1981. Renault
Australia also built and marketed Peugeots. From 1977, they assembled
Ford Cortina station wagons under contract- the loss of this contract
ended the factory.
Citroën and formed PSA, the group's
Renault was reduced, although established joint
production projects were maintained. Prior its merging with Peugeot,
Citroën sold to
Renault the truck and bus manufacturer
1975, merging it with its subsidiary
Saviem in 1978 to create Renault
Véhicules Industriels , which became the only French manufacturer of
heavy commercial vehicles. In 1976,
Renault reorganised the company
into four business areas: automobiles (for car and light commercial
vehicles or LCVs), finance and services, commercial vehicles (coaches
and trucks over 2.5 tons GVW ), and minor operations under an
industrial enterprises division (farm machinery, plastics, foundry,
etc.). In 1980,
Renault produced 2,053,677 cars and LCVs. The cars at
the time were the
Renault 4, 5, 6, 7, 12, 14, 16, 18, 20 and 30; the
LCVs were the 4, 5 and 12 Société and the Estafette. The company
added 54,086 buses/coaches and trucks.
In North America,
Renault partnered with American Motors, lending AMC
operating capital and buying a minority 22.5% stake in the company in
late 1979. The first
Renault model sold through AMC's dealerships was
the R5, renamed
Renault Le Car.
Jeep was keeping AMC afloat until new
products, particularly the XJ Cherokee, could be launched. When the
bottom fell out of the 4×4 truck market in early 1980 AMC was in
danger of bankruptcy. To protect its investment,
Renault bailed AMC
out with cash – at the price of a controlling 47.5% interest.
Renault replaced some AMC executives, and Jose J. Dedeurwaerder of
Renault became President of AMC.
The partnership resulted in the marketing of
Jeep vehicles in Europe.
Jeep XJ Cherokee may have been a joint AMC/
Renault project, since
some early sketches of the XJ series were made in collaboration by
Renault and AMC engineers (AMC insisted that the XJ Cherokee was
designed by AMC personnel; even though a former
designed the Quadra-Link front suspension for the XJ series). The
Jeep also used wheels and seats from Renault. Part of AMC's overall
strategy was to save manufacturing cost by using
Renault parts and
engineering expertise when practical. This led to the improvement of
the venerable AMC in-line six – a Renault/Bendix-based port
electronic fuel injection system (usually called
Renix ) transformed
it into a modern, competitive powerplant with a jump from 110 to 177
hp (82 to 132 kW) with less displacement (from 4.2L to 4.0L). The XJC
Cherokee concept which was conceived in 1983 as a successor to the XJ
series was also a joint collaboration with AMC and
until the design was inherited by the
Chrysler Corporation in late
Renault divested AMC - which debuted in 1989 as the Jeep
Concept 1 (evolving into the
Jeep Grand Cherokee in April 1992).
The Renault-AMC marketing effort in passenger cars was not successful
compared to the popularity for
Jeep vehicles. This was because by the
Renault range was ready, the second energy crisis was over,
taking with it much of the desire for economical, compact cars. One
exception was the
Renault Alliance (an Americanised version of the
Renault 9 ), which debuted for the 1983 model year. Assembled at AMC's
Kenosha, Wisconsin plant, the Alliance received
Motor Trend 's
domestic Car of The Year award in 1983. The Alliance's 72% U.S.
content allowed it to qualify as a domestic vehicle, making it the
first car with a foreign nameplate to win the award. (In 2000, Motor
Trend did away with separate awards for domestic and imported
US releases in the 1980s included the
Renault Alliance GTA and GTA
convertible – an automatic-top convertible with a 2.0 L engine –
big for a car of its class and the
Renault Fuego coupe. The Alliance
was followed by the Encore (U.S. version of the
Renault 11 ), an
Alliance-based hatchback. In 1982
Renault become the second European
automaker to build cars in the United States, after
However, Renaults quickly became the target of customer complaints for
poor quality and sales plummeted.
Renault sold AMC to
Chrysler in 1987 after the
assassination of Renault's chairman,
Georges Besse . The Renault
Renault 21 in Europe) sedan and wagon was sold from 1987 to
Jeep-Eagle was the division
Chrysler created out of the former American Motors.
ended after 1989. A completely new full-sized 4-door sedan, the Eagle
Premier , was developed during the partnership between AMC and
Renault. The Premier design, as well as its state-of-the-art
manufacturing facility in Bramalea , Ontario, Canada, were the
starting point for the sleek LH sedans such as the
Eagle Vision and
Chrysler 300M .
In early 1979, as part of its attempts to expand into the American
Renault bought a 20% minority stake in the truck manufacturer
Mack Trucks . The aim of this operation was to make use of the
company's extensive delearship network to distribute light trucks. In
Renault increased its stake in
Mack Trucks to 44.6%. In 1987,
it transferred the ownership of a 42% stake to
In the late seventies and early eighties
Renault increased its
involvement in motorsport, with novel inventions such as turbochargers
Formula One cars. Renault's head of engines, Georges Douin,
orchestrated the installation of turbocharged engines across much of
Renault range beginning in 1980. 10% of all turbocharged European
cars in 1984 were Renaults. The company's road car designs were
revolutionary in other ways also – the
Renault Espace was one of the
first minivans and was to remain the most well-known minivan in Europe
for the next two decades. The second-generation
Renault 5, the
European Car of the Year-winning
Renault 9 , and the most luxurious
Renault yet, the aerodynamic 25 were all released in the early 1980s.
At the same time poor product quality damaged the brand. The ill-fated
Renault 14 may have been the culmination of these problems in the
early 1980s. 1985
Renault Espace , the first European
Renault Twingo popularized the city car
in Europe from 1992. Six years later, most of its rivals began to
enter the city car market.
Renaults were somewhat successful on both road and track, including
the 1984 Espace launch, which was Europe's first multi-purpose
vehicle, a dozen years before any competitor. However,
losing a billion francs a month totaling 12.5 billion in 1984. The
government intervened and
Georges Besse was installed as chairman; he
set about cutting costs dramatically, selling many of Renault's
non-core assets (
Gitane , Eurocar and Renix), withdrawing
almost entirely from motorsports and laying off many employees. This
halved the deficit by 1986, but Besse was murdered by the communist
terrorist group Action Directe in November 1986. He was replaced by
Raymond Lévy, who continued Besse's initiatives, slimming the company
enough that by the end of 1987,
Renault was more or less financially
stable. However, while Besse was convinced that
Renault needed a
presence in the North American market and wanted to push forward with
American Motors , Lévy, facing domestic losses from
Renault at home, and losses from
American Motors in the United States,
along with the political climate that led to Besse's assassination,
decided to sell
American Motors to
Chrysler that same year.
Renault 9 , a small four-door family saloon, was voted European
Car of the Year on its 1981 launch. It sold well in
France , but was
eventually eclipsed by the
Renault 11 hatchback, as the hatchback
bodystyle became more popular on this size of car. The
entered its second generation in 1984 and continued to sell well. The
Renault 18 was replaced by the
Renault 21 early in 1986,
adding a seven-seater estate badged as the Nevada or Savanna depending
on where it was sold. Renault's top of the range model in the 1980s
Renault 25 , launched at the end of 1983.
Renault strengthened its collaboration with
Volvo by signing
an agreement that allowed both companies to reduce vehicle conception
costs and purchasing expenses.
Renault had access to
in upper market segments and in return
for low and medium segments. In 1993 the two companies announced their
intention to merge operations by 1 January 1994 and increased their
cross-shareholding. The French accepted the merger, while Volvo
shareholders rejected it.
Renault launched successful new cars in the early
1990s, accompanied by an improved marketing effort on European
markets, including the 5 replacement, the Clio in May 1990. The Clio
was the first new model of a generation that replaced numeric
identifiers with traditional nameplates. The Clio was voted European
Car of the Year soon after its launch, and was one of Europe's best
selling cars in the 1990s, proving even more popular than its
predecessor. Other important launches included the third-generation
Espace in 1996 and the innovative Twingo in 1992, the first car to be
marketed as a city car MPV. The Twingo was roomier than any prior cars
of its size range. Twingo sales reached 2.4 million in Europe, even
though the original was only built for (Continental) left-hand drive
Renault Scenic , awarded Car of the year in Europe in
1997 and the first car to be marketed as a compact MPV, is the most
popular MPV in Europe for 20 years.
Renault Clio IV, 5 doors
or estate, named
European Car of the Year in 2006 The Renault
Captur is the best seller SUV in Europe since its first
commercialization month in 2013. 2015
Renault Espace V, a
crossover mixing elements of SUVs and MPVs 2015 Renault
PRIVATISATION AND THE ALLIANCE ERA (1996–PRESENT)
It was eventually decided that the company's state-owned status was a
detriment. By 1994 plans to sell shares to public investors were
officially announced. The company was privatised in 1996. This new
freedom allowed the company to venture once again into markets in
Eastern Europe and South America, including a new factory in Brazil
and upgrades for its infrastructure in Argentina and Turkey. In
General Motors Europe and
Renault begun to collaborate
in the development of LCVs, starting with the second generation Trafic
Renault's financial problems were not all fixed by the privatisation,
and Renault's President, Louis Schweitzer gave to his then deputy,
Carlos Ghosn , the task of confronting them. Ghosn elaborated a plan
to cut costs for the period 1998–2000, reducing the workforce,
revising production processes, standardising vehicle parts and pushing
the launch of new models. The company also undertook organisational
changes, introducing a lean production system with delegate
responsibilities inspired by Japanese systems (the "
Way"), reforming work methods and centralising research and
development at its Technocentre to reduce vehicle conception costs
while accelerating such conception.
After Volvo's exit,
Renault searched for a new partner to cope with
an industry that was consolidating. Talks with BMW, Mitsubishi,
Nissan, PSA and others were held yielded a relationship with Nissan,
whose negotiations with Daimler had stalled. Signed on 27 March 1999,
Nissan Alliance is the first of its kind involving a
Japanese and a French company, including cross-ownership. Renault
initially acquired a 36.8% stake at a cost of US$3.5 billion in
Nissan in turn took a 15% non-voting stake in Renault.
Renault continued to operate as a stand-alone company, but with the
intent to collaborate with its alliance partner to reduce costs. The
Renault bought a 51% majority stake of the Romanian company
Dacia , thus returning after 30 years, in which time the Romanians
had built over 2 million cars that primarily consisted of local
version of Renaults 8, 12 and 20. In 2000,
Renault acquired a
controlling stake of the South Korean
Samsung Group 's automotive
In the late 1990s and early 2000s,
Renault sold various assets to
finance its inversions and acquisitions, refocusing itself as a car
and van manufacturer. In 1999, the company sold its industrial
Renault Automation, to
Comau and its engine
parts division to TWR Engine Components. In 2001,
Renault sold its
50% stake in bus/coach manufacturer Irisbus to co-owner
Iveco and its
logistics subsidiary CAT
France to Global Automotive Logistics.
Following the sale of
Renault Véhicules Industriels to
Volvo in 2001,
the company retained a minority (but controlling) stake (20%) in the
Volvo Group. In 2010
Renault reduced its participation to 6.5% and in
December 2012 sold its remaining shares. In 2004,
Renault sold a 51%
majority stake in its agricultural machinery division, Renault
Agriculture, to CLAAS. In 2006,
CLAAS increased its ownership to 80%
and in 2008 took full control.
In the twenty-first century,
Renault developed a reputation for
distinctive, outlandish design. The second generation of the Laguna
and Mégane featured ambitious, angular designs that turned out to be
successful, The 2000 Laguna was the second European car to feature
"keyless" entry and ignition. Less successful were the company's more
upmarket models. The Avantime , a unique coupé / multi-purpose
vehicle , sold poorly and was quickly discontinued while the luxury
Vel Satis model also disappointed. However, the design inspired the
lines of the second-generation Mégane, the maker's most successful
car. As well as its distinctive styling,
Renault was to become known
for its car safety by the independent company EuroNCAP Thus, in 2001,
the Laguna achieved a 5-star rating, followed in 2004 by the Modus .
In April 2010, Renault-
Nissan announced an alliance with Daimler .
Renault supplied Mercedes-Benz with its brand new 1.6 L turbodiesel
engine and Mercedes-Benz provided a 2.0 L four-cylinder petrol engine
to Renault-Nissan. The resulting new alliance was to develop a
replacement for the Smart based on the Twingo.
In February 2010,
Renault opened a new production factory near
Morocco , with an annual output capacity of 170,000
vehicles. Initially, it manufactured the
Dacia Lodgy and Dacia Dokker
models followed in October 2013 by the second generation Dacia
Sandero . The output capacity increased to 340,000 vehicles per year
with the inauguration of a second production line. The site is
located in a dedicated free trade area , neighboring Tanger Automotive
City. According to Renault, the new factory emits zero carbon and
industrial liquid discharges. Over 100,000 vehicles were produced
there in 2013.
Renault expects to eventually increase production at
Tangier plant to 400,000 vehicles per year.
In December 2012 the Algeria's National Investment Fund (FNI), the
Société Nationale de Véhicules Industriels (SNVI), and Renault
signed an agreement to establish a factory near the city of
Algeria, with the aim of manufacturing Symbol units from 2014 onwards.
The production output was estimated at 25,000 vehicles. The Algerian
State has a 51% stake in the facility.
In September 2013,
Renault launched its brand in
Indonesia , the
world's fourth most populous country, with the aim of becoming one of
the top European brands there until 2016. The model range at the time
of the launch consisted of the Duster (locally assembled), the Koleos
and the Mégane RS . Later, the Clio and the Captur were also added.
In April 2015, the French government upped their stake in
19.73 percent with the aim of blocking a resolution at the next annual
general meeting that could reduce its control over the company.
Renault changed position on the viability of small
diesel cars in Europe, as they become significantly more expensive
when re-engineered to comply with new emissions regulations as a
result of the
Volkswagen emissions scandal .
Renault believes that all
small and some mid-size will no longer be diesels by 2020. However,
on Friday, 13 January 2017,
Renault shares fell as the Paris
prosecutor started an investigation into possible exhaust emissions
Renault denied any foul play, stating compliance with
French and European standards.
On 12 May 2017, one of the
Renault manufacturing plants' computer
networks was attacked by a malware known as WannaCry which was found
to be something critical, causing it being shut down for one day. The
production of at least 1,200 vehicles was halted.
* 1899 : Louis
Renault "Driving, speed-changing mechanism and
reversing gear" Louis
Renault invented a revolutionary direct drive
gear with no drive belt, with much better uphill performances.
Renault 8 was the first serial car with four-wheel disc
* 1980 : First patents for "Braking distribution device for total
* 1988 : CARMINAT, a real-time system for location and weather
information. This program received European support from 1988, under
the code Eureka EU-55 CARMINAT. These innovations for the real-time
location and human-machine interfaces are included in the Renault
R-link system and Carminat Tom-Tom devices.
1907 Renault-built Replica of their
French Grand Prix
French Grand Prix winner,
one of 4 known to exist Main articles:
Renault Sport and Formula
Renault took part in motorsport at the beginning of the 20th century,
Marcel Renault 's racing interests and over the years
acquired companies with a sporting connection such as
In the seventies,
Renault set up a dedicated motorsport division
Renault Sport , and won the Le Mans 24 Hours with the Renault
Alpine A442 in 1978.
Renault achieved success in both rallying and in
Formula One over decades.
Renault has twelve F1 Championships
wins as engine manufacturer in Formula One. Nigel Mansell, Damon
Hill, Michael Schumacher, Alain Prost, Fernando Alonso, Sebastian
Vettel and Jacques Villeneuve won eleven F1 driver's titles with cars
The company has also backed various one-make single-seater series
Formula Renault and the
Formula Renault 3.5 . These two racing
series were a step in the career of thousands of drivers, including
Formula One champions
Fernando Alonso ,
Sebastian Vettel , Kimi
Lewis Hamilton or
Will Power .
Renault Sport develops and manufactures the
cars, as the
Renault Clio RS (for
Renault Sport) and the Renault
Mégane RS , which own the world records in their categories, such as
the Nürburgring, and the Suzuka circuit and awards from
What Car? ,
Evo , and other magazines.
Fernando Alonso driving for
at Indianapolis in 2005 , the year in which the
Renault team won the
first of their two
Formula One championships The
A442 , 1978 Le Mans 24 Hours winner, at the 2014 Goodwood festival of
Renault Sport R.S. 01 , 2014
Renault Alpine A110,
first Champion of the
World Rally Championship .
Renault introduced the turbo engine to
Formula One when they debuted
their first car, the
Renault RS01 at Silverstone in 1977. The Renault
team continued until 1986. From 1989
Renault supplied engines to the
Renault took over the
Benetton Formula team in 2000 for the 2001
season and renamed it
Renault F1 in 2002 . In 2005 and 2006 the team
won the Constructors' and Drivers' titles (with Fernando Alonso). At
French Grand Prix
French Grand Prix
Carlos Ghosn set out his policy regarding
the company's involvement in motorsport: "We are not in Formula One
out of habit or tradition. We're here to show our talent and that we
can do it properly ...
Formula One is a cost if you don't get the
Formula One is an investment if you do have them and know how
to exploit them."
Renault powered the winning 2010
Red Bull Racing
Red Bull Racing team, and took a
similar role with its old team in December 2010, when it sold its
final stake to the investment group
Genii Capital , the main
stakeholder since December 2009, ending Renault's direct role in
running a F1 team for the second time.
Renault returned to F1 as a
works team for the 2016 season.
Renault has been involved in rallying from an early era. Marcel
Renault won the 1902 Rallye Paris-Vienna, but lost his life while
competing in the 1903 Paris-
During the 1950s and 1960s,
Renault manufactured several small cars
with rear wheel drive in some cases, as the 4CV , the R8 or the
Dauphine . These cars were well-adapted to the rally of the time, and
the tuner Amedee
Gordini collaborated with its performance. In the
Renault Dauphine won several international rallies,
including the 1956
Mille Miglia and the 1958
Monte Carlo Rally .
Renault took control of Automobiles Alpine , a related
company for several years, which was responsible for building
successful rally cars such as the A110 . A highly evolved A110 won
World Rally Championship , representing Alpine-Renault.
In 1976, the Alpine's competition department and the
at Viry-Chatillon were merged into
Renault Sport. The focus shifted
to Formula One, although
Renault achieved several victories including
Monte Carlo Rally with the
Renault 5 Turbo before
retirement from the world rally in late 1994.
Renault cars also participate of cross-country races, most
Dakar Rally . The Marreau brothers won the 1982
edition driving a
Renault 20 Turbo 4x4 prototype.
Renault provided a
Renault Megane platform and sponsored the
Renault Elf buggies that won the 1999 and 2000 editions.
The 1999 car was the first two-wheel drive Dakar's winner.
Renaults won the
European Rally Championship four times, in 1970,
1999, 2004 and 2005.
Renault's head office is in
Boulogne-Billancourt . The head office
is located near the old
Renault has maintained a
historical presence in
Boulogne-Billancourt since the company's
opening in 1898.
Renault is administered through a board of directors, an executive
committee and a management committee. As of May 2014 , members of the
19-seat board include Carlos Ghosn,
Alain J. P. Belda , Charles de
Thierry Desmarest ,
Yuriko Koike , Marc Ladreit de
Franck Riboud and
Pascale Sourisse .
PRODUCTS AND TECHNOLOGIES
List of Renault vehicles
Current model line up, with calendar year of introduction or most
* Alaskan (2016–present; pick-up)
* Captur (2013–present)
* Clio IV (2012–present; hatchback, estate)
* Duster Oroch (2015–present; pick-up)
* Espace V (2015–present)
* Fluence (2010/2012–present; saloon based on the Mégane III
* Kadjar (2015–present)
* Kangoo II (2009/2013–present)
* Koleos (2007/2013–present)
* Kwid (2015–present; hatchback)
* Mégane IV (2016–present; hatchback, estate)
* Pulse (2012–present; India only version of the
* Safrane II (2008)
* Scala (2012–present; India only version of the
Nissan Latio )
* Scénic III (2009/2013–present; also available as Grand Scénic)
* Symbol (2012; restyled
Dacia Logan )
* Talisman (2015–present; saloon, estate)
* Twingo III (2014–present; hatchback)
* Twizy (2012–present)
* Zoe (2012–present; hatchback)
Dacia vehicles sold in some markets under the
* Duster (2009–present)
* Logan (2004–present)
* Sandero (2008–present)
* Lodgy (2012–present)
Renault Samsung vehicles sold in some markets under the Renault
* Latitude (2011–present ;
Renault Samsung SM5 )
* Talisman (2012–present ;
Renault Samsung SM7)
Renault light commercial vehicles :
* Kangoo Express (developed by
Renault and sold in some markets as
Nissan Kubistar and
Mercedes-Benz Citan )
* Master (developed by
Renault and sold in some markets as Nissan
Interstar and Opel Movano)
* Trafic (developed by
Renault and sold in some markets as Opel
Vivaro , Vauxhall Vivaro and
Renault Kangoo Z.E. Concept
Renault Eolab , a 1l/100km
hybrid concept car Main article: List of
Renault vehicles: Concept
Renault's concept cars show future design and technology directions.
Renault has displayed various all-electric car concepts
under the name "Z.E." , for zero emission , starting with a concept
based on the
Renault Kangoo Be Bop. Further concepts and announcements
followed, with production of the Fluence Z.E. saloon beginning in 2011
Renault Zoe in 2012.
Renault revealed the Ondelios hybrid concept in 2008. but this was
overtaken by the Z.E. programme. However,
Renault presented a new
hybrid car in September 2014, the Eolab , which incorporates various
innovations that the company said will be added to production models
In 2014 at the New Delhi Auto Show,
Renault announced a new model,
the Kwid Concept, which comes with helicopter drone.
See also: Renault–
Nissan Alliance zero-emission vehicles
Renault Zoe , a pure electric car with a 210 km to 230 km range.
Renault Twizy all-electric heavy quadricycle .
Renault became the leader of electric vehicles sales in
Europe, thanks to its large range of vehicles (Twizy, Zoe, Fluence,
Beginning in 2008,
Renault made agreements for its planned
zero-emissions products, including with Israel, Portugal, Denmark and
the US states of Tennessee and Oregon,
Yokohama in Japan and the
Principality of Monaco. Serge Yoccoz is the electric vehicle project
In 2008, Renault-
Nissan signed a deal to produce electric cars for an
initiative in Israel with
Better Place , a US company developing new
non-petroleum–based transport infrastructure.
Renault aimed to sell
10–20,000 cars a year in Israel.
Renault also agreed to develop
exchangeable batteries for the project.
Renault collaborated with
Better Place to produce a network of all-electric vehicles and
thousands of charging stations in Denmark, planned to be operational
by 2011. The
Renault Fluence Z.E. , was selected for the Israel
project. It became the first zero-emission vehicle with a switchable
battery, with trials in 2010 undertaken with the
Renault Laguna .
Renault ended the partnership in 2013, following Better Place's
bankruptcy, with only 1000 vehicle sales in Israel and 240 in Denmark.
Nissan and the largest French electric utility, Electricite
France (EDF) signed an agreement to promote electric vehicles in
France. The partnership planned to pilot projects on battery
management and charging infrastructure. Renault-
Nissan also signed
deals with Ireland's ESB , and in
Milton Keynes as part of the UK's
Plugged in Places national project.
We have decided to introduce zero-emission vehicles as quickly as
possible in order to ensure individual mobility against the background
of high oil prices and better environmental protection
— Carlos Ghosn, CEO of
According to Ghosn, the Renault-
Nissan alliance was a fundamental
step in electric car development, and that they needed each other for
other issues such as battery manufacturing, charging infrastructure
and business strategy.
I don't think either
Nissan would have been able to
launch an EV alone successfully. You can have an electric car alone.
But what you cannot have is an EV business system, from batteries to
recycling to cars to infrastructure to negotiation, by being alone.
— Carlos Ghosn, CEO of
Nissan group is a member of the
PHEV Research Center .
In September 2013,
Bolloré announced an agreement to
collaborate on a new electric vehicle and in car-sharing project.
Renault Zoe, with 18,453 registrations, was the top selling
all-electric car in Europe in 2015. With 11,873 units sold during
the first half of 2016, the Zoe continued to rank as the top selling
plug-in electric car in Europe. Global Zoe sales achieved the 50,000
unit milestone in June 2016.
Groupe Renault global electric vehicle
sales passed the 100,000 unit milestone in September 2016, with Zoe
sales representing 54%, the Kangoo Z.E. with 24%, the Twizy with 18%
and the Fluence Z.E. and its Korean rebadged
Samsung SM3 Z.E. together
Renault introduced a new line of eco-friendly derivatives
marked eco² that were based on production platforms. A minimum of 5%
recycled plastic was used and the vehicle's materials were 95%
reusable. Eco²'s CO2 emissions were not to exceed 140g/km, or would
be biofuel compatible. At the 2008 Fleet World Honours, Renault
received the Environment Award. The chairman of Judges, George
Emmerson, commented, "This was the most hotly contested category in
the history of the Fleet World Honours, such is the clamour for
organizations' green credentials to be recognised. There were some
very impressive entries, but the panel felt that Renault's impressive
range of low-emission vehicles was the most tangible, and the most
This section about the infotainment system R-Link of
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Renault by adding
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TOO CLOSELY ASSOCIATED WITH THE SUBJECT, potentially preventing the
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The R-Link infotainment system, developed by
Renault and the CCETT
labs during the 1980s, produced with
TomTom and fitted in Renault's
vehicles, was ranked first in a user accessibility study performed by
an independent consulting British company SBD in Europe, R-Link
getting 85% of the users satisfaction, whereas the second "big five"
automotive maker got a 10% lower satisfaction from the users. ·
Renault plans to introduce autonomous vehicle technology by 2020. The
company unveiled a prototype, the Next Two (based on the Zoe), in
The "pre-design" Era
During its early years,
Renault only manufactured the cars' chassis,
while the bodywork was in charge of coachbuilders. The first car with
Renault's bodywork was the "
Taxi de la Marne" introduced in 1905.
Most Renault-made bodyworks were simple and utilitarian until the
Reinastella unveiling in 1928. In the 1930s,
streamlined cars as the Viva Grand Sport. In the 1950s the company
worked with Ghia designers.
In 1961, with the assistance of the independent designer Philippe
Charbonneaux (responsible for the R8), the company created Renault
Styling as a design department, led by
Gaston Juchet since 1963. In
Robert Opron was named chief designer and
Renault Styling was
divided into Interior, Exterior and Advanced Design groups.
In the 1960s an in-house CAD CAM system called
introduced, led by
Pierre Bézier (who popularised Bézier curves and
Renault from 1933 to 1975.
Industrial Design Department
Patrick le Quément as chief designer and
created the Industrial Design Department to replace
The new division incorporated a new management system, with more
technology and personnel.
Renault gave it the same importance as
Engineering and Product Planning, participating in product
Le Quément was responsible for bold designs such as the Mégane II
and the Vel Satis, giving
Renault a more coherent and stylish image.
In 1995, Design and Quality were merged under le Quément's direction.
Later, the new department moved to Guyancourt's Technocentre, which
also became the base for Engineering and Product Planning. the group
was organized in three sections: Automobile Design; Truck, LCV and Bus
Design; and Concept Cars and Advanced Design. During the next years
satellite centres opened in Spain (1999),
Paris (2000), South Korea
(2003), Romania (2007), India (2007) and Brazil (2008).
At the end of 2009, le Quément was replaced by Laurens van den Acker
, who introduced the "cycle of life" concept to Renault's design.
ENGINEERING AND PRODUCT PLANNING
Renault twin-turbo engine
Renault engineering was decentralised until 1998, when the
Technocentre became the main Renault's engineering facility.
Satellite centres exist, including
Renault Technologies Americas (with
branches in Argentina, Brazil, Chile, Colombia and Mexico), Renault
Technologies Romania (branches in Morocco, Russia, Slovenia and
Renault Technologies Spain (branch in Portugal). As of
2013 , Renault's engineering section had over 6500 employees
worldwide, of which 34% were engineers and 63% technicians. Engine
development is in charge of a specific division,
with nearly 65 engineers. Overseas engineering is increasing and R">
Engineering and Product Planning are directed by Gaspar Gascon Abellan
Philippe Klein respectively.
View of the Technocentre from the Jardin des Gogottes
Renault Technocentre (French pronunciation: )) is the main
research and development facility. It is located in Guyancourt. It
covers 150 hectares and integrates all departments involved in
developing products and industrial processes (design, engineering and
product planning) as well as supplier representatives. The
Technocentre gathers more than 8000 employees and comprises three
main sections, The Advance Precinct, The Hive and the prototype build
centre. The Advance Precinct, a stepped structure surrounded by a
lake, has design studios and other departments related to early design
stages. The Hive is the tallest structure and includes research and
engineering facilities dedicated to the development process of new
vehicles. The prototype build centre is an extension of The Hive. The
three main structures are accompanied by smaller technical buildings.
The Technocentre was one of the first enterprises to have real-time
life-size 3D modelling systems.
Renault Tech is a division of
Renault Sport Technologies ,
headquartered in Les Ulis. It was established in 2008 and is in charge
of modifying cars and vans for special purposes (transporting people
with reduced mobility, driving school cars, business fleets).
SUBSIDIARIES AND ALLIANCES
Renault España offices in
In February 2008
Renault acquired a 25% share in
AvtoVAZ , known for
Lada range of vehicles. VAZ had been seeking a strategic partner
since the late nineties. Its owners had little success in forming an
alliance with various firms.
Renault began off and on in talks with
AvtoVAZ in 2005, initially
insisting that CKD assemble Logans at its facilities, while VAZ
intended to keep its own
Lada brand and sought only a new platform and
engine. After several rounds of talks, interrupted by VAZ's attempts
to ally with
Fiat and Magna ,
Renault agreed to the partnership under
terms similar to its
Rosoboronexport , the
state corporation that is a major stockholder of VAZ, discussed
Renault increasing its stake in VAZ to 50%. Following a AvtoVAZ
recapitalisation in 2016,
Renault holds over 50% of the company,
making it a subsidiary.
Renault acquired a 51% controlling stake from the
Automobile Dacia , which increased to
99.43%. As part of the
Renault group, Dacia is a regional marque of
entry-levels cars focused on Europe and Northern Africa which shares
various models with the
Renault Samsung Motors
Renault Samsung Motors
Renault Samsung Motors
Renault acquired the car division of Samsung on 1 September 2000 in a
$560 million deal for 70% of the company, eventually rising its stake
Renault Samsung Motors
Renault Samsung Motors is a marque used almost exclusively
in South Korea (although some models are sold in Chile). The majority
of the company's production at its Busan plant is exported under the
RCI Banque is a wholly owned subsidiary that provides financial
Renault marques worldwide and
Nissan marques in Europe,
Russia and South America.
Renault Retail Group
Renault Retail Group is Renault's wholly owned automobile distributor
for Europe. In 1997, the French branches were merged to establish the
France Automobiles (RFA). In 2001, it served as the
Renault Europe Automobiles (REA), which managed sales in
Europe. In 2008, the company adopted its current name. Renault
Retail Group operates in France, Austria, Belgium, the Czech Republic,
Germany, Ireland, Italy, Luxembourg, Poland, Portugal, Spain,
Switzerland and the United Kingdom.
* Batilly, subsidiary Société de Véhicules Automobiles de Batilly
* Dieppe, Société des Automobiles Alpine .
* Douai .
* Douvrin, subsidiary Française de Mécanique (FM), equally owned
Renault and PSA
* Flins .
* Le Mans, subsidiary Auto Châssis International (ACI).
* Maubeuge, subsidiary
Maubeuge Construction Automobile (MCA).
* Ruitz, subsidiary Société des Transmissions Automatiques (STA)
Renault (80%) and PSA
* Sandouville .
Manufacturing Subsidiaries Outside France
* Cacia (Portugal).
* Cormecánica S.A. (Chile).
Dongfeng Renault , a joint venture between
Renault and Dongfeng
Motor Corporation , established in 2013.
Oyak-Renault (Turkey), a joint venture between
Renault and Oyak
(Turkey's Armed Forces Pension Fund), established in 1969.
Renault Algérie Production (Algeria), a joint venture between
SNVI (51%) and
Renault (49%), established in 2012.
Renault Argentina (Argentina).
Renault do Brasil
Renault do Brasil (Brazil).
Renault España (Spain).
Renault India (India).
Renault Industrie Belgique S.A. /
Renault Industrie België N.V.
Renault Med (Morocco), a subsidiary operating the Renault-Nissan
Alliance factory in Tangier.
Renault México (Mexico, cars manufactured in the Nissan's
Renault Pars (Iran), a joint venture established in 2004 and owned
Renault (51%) and Iran's Industrial Development Renovation
Organisation (IDRO) (49%).
Renault Russia (Russia).
Renault South Africa (South Africa, cars manufactured in the
Nissan's Rosslyn plant).
Main article: Renault-
Renault has a 43.4% stake in Nissan, and
Nissan holds a 15% stake
(with no voting rights) in Renault, thereby giving it effective
Renault has a 50% stake in the joint venture Renault-Nissan
b.v., which was established to manage the Renault-
Nissan alliance. The
company is responsible for the management of two joint companies, RNPO
Nissan Purchasing Organization) and RNIS (Renault-Nissan
Information Services). Combined vehicle sales in 2008 reached 6.9
million (including AvtoVAZ), making the Renault-
Nissan Alliance the
world's third-largest automotive group.
As well as sharing engines and joint-development of zero-emissions
Nissan increased its presence in Europe by badging various
Renault van models such as the
Renault Kangoo /
Nissan Kubistar ,
Renault Master /
Nissan Interstar and the
Renault Trafic /Nissan
Primastar . Some passenger cars have also been badged-engineered, such
Nissan Platina in Brazil. The "Renault
Production System" standard used by all
Renault factories borrowed
extensively from the "
Nissan Production Way" and resulted in Renault
productivity improving by 15%. The alliance led to the loss of 21,000
jobs, the closure of three assembly and two powertrain plants.
In March 2010 the Renault-
Nissan alliance opened its first joint
Chennai , India, investing 45 billion rupees (US$991.1
million). The facility builds the
Nissan Micra . The
Renault Koleos are intended to be assembled there from completely
knocked-down units . As a result of opening its own factory, Renault
ended its five-year Mahindra
Renault joint venture with Mahindra ">
Renault Centre, ordered by
1970S, 1980S, 1990S
The first Renaults to sustain sales in the UK were the
Renault 5 and
Renault 18, both of which attained six-digit sales figures during the
late 1970s and early 1980s.
Renault commissioned British architect
Norman Foster , to
Renault Centre , an award-winning office and distribution
centre in Swindon. It was easily identified by the extensive use of
Renault enjoyed greater popularity with the arrival of the Clio
supermini in March 1991. It was regularly among the best sellers
during the 1990s. The successor (launched in 1998, alongside the final
instalment of the successful "
Papa & Nicole " advertising campaign),
continued its success. The sedan/saloon version, Thalia, was not
launched in the United Kingdom.
Renault introduced the Mégane in April 1996 to steady sales,
although it failed to reach the top ten during the first two years. In
1998, however, sales grew, making it Britain's sixth-best selling car
and the second most popular in its sector.
Renault was Britain's third most popular brand, surpassed
only by Ford and Vauxhall .
In November 2007,
Renault UK lost a US$2 million lawsuit against an
independent distributor, who had placed orders for 217 cars under a
discount scheme. This was intended for members of the British Airline
Pilots Association. Three were legitimate, because they had "made a
profit of some sort on every vehicle". Two
Renault employees were
criticised, for having "turned a blind eye" to the very large number
Renault sales started declining, and the marque fell to the
eighth most popular, with 89,570 sales (down 29% compared to 2007)
and considerably less than 2002's 194,685 sales.
more than most main brands during 2009, as the recession deepened and
ended the year with 63,174 sales, and a reduced 3.17% market share.
During 2010, however, as the economy returned to growth,
more than 95,000 cars and increased its market share to 4.71%, before
falling again in 2011 to 68,449, yielding a 3.53 per cent market
share. In December 2011,
Renault announced that the Laguna, Espace,
Kangoo, Modus, and Wind lines would be discontinued as a cost-cutting
measure, while 55 of its 190 British dealerships would close. By
Renault sales outperformed the market overall growth with a 41.9%
increase, in spite of a range limited to the Clio, Captur, Mégane,
Zoe, Scénic, Kangoo, Twizy and the third-generation Twingo, launched
at the end of 2014.
Renault models have won the
European Car of the Year award six times
in the last forty years:
Renault Mégane II
Renault Clio III
Renault cars have won numerous national-level awards in Spain,
Australia, Ireland, the United States, Denmark, and elsewhere.
Renault and its Dacia subsidiary have won three "Autobest" car of the
year awards for the Duster, Logan, and Symbol models.
MARKETING AND BRANDING
Renault markets its products under five marques: Renault, Lada,
Renault Samsung Motors, and Alpine.
Renault's first badge was introduced in 1900 and consisted in the
Renault brothers' intertwined initials. When the company started mass
production in 1906, it adopted a gear-shaped logo with a car inside
World War I
World War I the company used a logo depicting an FT tank. In
1923 it introduced a new circle-shaped badge, which was replaced by
the "diamond" or lozenge in 1925. The lozenge of
Renault means a
diamond that expresses the brand's firm desire to project a strong and
consistent corporate image.
Renault diamond logo has been through many iterations. To
modernise its image,
Victor Vasarely to design its new
logo in 1972. The transformed logo maintained the diamond shape. The
design was later revised to reflect the more rounded lines of the
brand's new styling cues. The current badge has been in use since
The logo for web and print use was updated three times thereafter. In
2004 a more realistic representation inside a yellow square with the
word "Renault" in
Renault Identité typeface besides it was
incorporated. In 2007, Saguez ">
Renault diamond with a 3D effect, by Victor Vasarely
Renault logo and its documentation (technical as well as
commercial) historically used
Renault MN, a custom typeface developed
by British firm
Wolff Olins . This type family is said to have been
designed mainly to save costs at a time where the use of typefaces was
A retail version of the font family was sold by URW++ as Renault.
In 2004, French typeface designer
Jean-François Porchez was
commissioned to design a replacement. This was shown in October of
that year and was called
Renault Identité. The OpenType font family
was developed from the
Renault logotype created by Éric de Berranger.
Since 2007, as part of the Saguez "> L'Atelier
Renault in Paris, a
cultural place, gastronomy restaurant and cars showroom
Renault Life font family was built by Fontsmith Limited, based on
the foundry's FS Hackney font family.
The family consists of 6 fonts in 3 weights (Life, Regular, Bold) and
1 width, with complimentary italic.
L\'ATELIER RENAULT PARIS
Renault's flagship showroom, L'Atelier
Renault (French pronunciation:
), is located on the
Champs-Élysées in Paris, with other
manufacturers such as Peugeot,
Citroën and Toyota. It opened in
November 2000, located on the site of Pub Renault, which operated from
1963 to 1999. The first
Renault venue at the location was the Magasin
Renault in 1910, a pioneering car showroom.
L'Atelier features a
Renault Boutique as well as regular exhibitions
Renault and Dacia cars. An upmarket restaurant is located on
the second floor, looking out onto the Champs-Élysées. The ground
floor can hold up to five exhibitions at any one time. As of March
2009, 20 million visitors had visited L'Atelier Renault.
Renault Classic is a department within
Renault that seeks to collect,
preserve and exhibit notable vehicles from the company's history.
Originally named Histoire -webkit-column-width: 30em; column-width:
30em; list-style-type: decimal;">
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