Reese's Fast Break
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Reese's Fast Break (previously sold in
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...
as Hershey Sidekick) is a
chocolate bar A chocolate bar (Commonwealth English) or candy bar (some dialects of American English) is a confection containing chocolate, which may also contain layerings or mixtures that include nuts, fruit, caramel, nougat, and wafers. A flat, easily brea ...
produced by
the Hershey Company The Hershey Company, commonly known as Hershey's, is an American multinational company and one of the largest chocolate manufacturers in the world. It also manufactures baked products, such as cookies and cakes, and sells beverages like milksh ...
. An extension of the
Reese's Peanut Butter Cups Reese's Peanut Butter Cups are an American candy consisting of a chocolate cup filled with peanut butter, marketed by The Hershey Company. They were created on November 15, 1928, by H. B. Reese, a former dairy farmer and shipping foreman for M ...
line, Reese's Fast Break has a milk chocolate coating over a Reese's peanut butter filling. However, the Fast Break also has a layer of
nougat Nougat ( , ; ; az, nuqa; fa, نوقا) is a family of confections made with sugar or honey, roasted nuts (almonds, walnuts, pistachios, hazelnuts, and macadamia nuts are common), whipped egg whites, and sometimes chopped candied fruit. ...
beneath the peanut butter.


History

Reese's Fast Break was introduced in 2001 in the United States and Canada (known as the Hershey Sidekick in the latter country). When the product was introduced, the packaging had a blue and orange
color scheme In color theory, a color scheme is the choice of colors used in various artistic and design contexts. For example, the "Achromatic" use of a white background with black text is an example of a basic and commonly default color scheme in web de ...
. In 2003, the color scheme was inverted so that the packaging is colored orange. Hershey also reformulated the chocolate bar to enhance the peanut butter flavor. In 2001, Reese’s Fast Break sponsored the No. 29 Chevrolet Monte Carlo
NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and ...
race car of Richard Childress Racing driven by
Kevin Harvick Kevin Michael Harvick (born December 8, 1975) is an American professional stock car racing driver. He competes full-time in the NASCAR Cup Series, driving the No. 4 Ford Mustang for Stewart-Haas Racing. Harvick is the 2014 Cup Series champion, ...
. The Reese’s Fast Break television commercial included footage of Harvick driving the No. 29 racing car. In September 2006, Hershey discontinued sales of the Hershey Sidekick in Canada.


References


External links

* Chocolate bars The Hershey Company brands Peanut butter confectionery {{confection-stub