Politico, known earlier as The Politico, is an American political
journalism company based in Arlington County, Virginia, that covers
politics and policy in the
United States and internationally. It
distributes content through its website, television, physical
newspapers, radio, and podcasts. Its coverage in Washington, D.C.,
includes the U.S. Congress, lobbying, media and the presidency.
1.1 Origins, style, and growth
1.5 State editions
1.6 Global expansion
1.7 Website redesign
3 Distribution and content
4 Ideology and influence
6 External links
Origins, style, and growth
John F. Harris and
Jim VandeHei left
The Washington Post
The Washington Post to become
Politico's editor-in-chief and executive editor, respectively. With
the financial backing of Robert L. Allbritton, the pair launched the
website on January 23, 2007. Their first hire was Mike Allen, a
writer for Time, and Frederick J. Ryan Jr. served as its first
president and chief executive officer.
From the beginning, journalists covering political campaigns for
Politico carried a video camera to each assignment, and they were
encouraged to promote their work elsewhere. By 2008, Politico
received more than three million unique visits per month.
In September 2008,
The New York Times
The New York Times reported that
expand its operations following the 2008 presidential election:
"[A]fter Election Day, [Politico] will add reporters, editors, Web
engineers and other employees; expand circulation of its newspaper
edition in Washington; and print more often." Between the 2008 and
2012 elections, Politico's staff more than tripled in size.
Notable additions included two political commentators, Michael Kinsley
and Joe Scarborough, as opinion writers.
In 2009 the web pages shortened their name from The
Politico to more
simply just Politico.
Politico began to focus more on long-form journalism and news
analysis. This shift in coverage received further support in
June 2013 with the hiring of
Susan Glasser to oversee "opinion from
prominent outside voices" and "long-form storytelling." In
September 2014, Glasser was tapped to serve as Politico's new editor,
following the resignation of Richard Berke the previous month.
In October 2013, VandeHei was named Politico's new chief
executive. Under his leadership,
Politico continued to grow: in
2014 alone, it expanded revenues by 25%. By 2016,
nearly 500 employees worldwide.
Amidst reports of tensions, VandeHei and Allen announced that they
Politico after the 2016 presidential election.
Allbritton was named as CEO in Vandehei's stead. In April 2017,
Politico announced that investment banker Patrick Steel would succeed
as Allbritton as CEO, effective May 8.
On June 25, 2007, Mike Allen launched Playbook, a daily
early-morning email newsletter. Within a few years, the
newspaper had attained a large readership amongst members of the D.C.
community. By 2016, over 100,000 people – including “insiders,
outsiders, lobbyists and journalists, governors, senators, presidents
and would-be presidents” – read Playbook daily. Multiple
commentators credit Allen and Playbook with strongly influencing the
substance and tone of the rest of the national political news
Daniel Lippman joined
Politico in June 2014, in large part to assist
Allen with Playbook. Upon Allen’s departure in July 2016, Anna
Palmer and Jake Sherman joined Lippman to assume Playbook-writing
duties. In March 2017,
Politico announced the creation of a
second, mid-day edition of Playbook – entitled “Playbook Power
Briefing” – written by the same people who authored the morning
As of 2017, a weekly sponsorship of Playbook costs between $50,000 and
Politico Pro launched in 2010. With roughly 100 reporters at its
Politico Pro provides in-depth coverage of over a dozen
major topic areas. The service charges its readers by topic
area, with the costs running well over $1,000 per topic per
year. Despite the paywall in place,
Politico Pro has a 93%
subscription renewal rate, and it provides one fourth of Politico's
overall revenue. Access to the main site and the Playbook
remained free of charge.
The Politico, February 15, 2007
In November 2013,
(ISSN 2381-1595), which is published online and bimonthly in
print. In contrast to Politico's focus on "politics and policy
scoops" and breaking news,
Politico Magazine focuses on "high-impact,
magazine-style reporting", such as long-form journalism. The
first editor of
Politico Magazine was Susan Glasser, who came to the
publication from Foreign Policy magazine.
After Glasser was promoted to become Politico's editor, Garrett Graff
was named as editor, followed by Stephen Heuser. In December 2016,
Blake Hounshell was named the new editor-in-chief of the magazine.
Along with a targeted free audience of roughly 30,000 readers,
Politico Magazine is available via subscription for $200 per year.
Politico Magazine is also accessible online.
In September 2013,
Politico acquired the online news site Capital New
York, which also operated separate departments covering Florida and
New Jersey. In April 2015,
Politico announced its intention to
rebrand the state feeds with the
Politico name (
Politico New Jersey, and
Politico New York) to expand its coverage of
In September 2014,
Politico formed a joint venture with German
Axel Springer SE
Axel Springer SE to launch its European edition, based in
Brussels. In December 2014, the joint venture announced its
acquisition of Development Institute International, a leading French
events content provider, and European Voice, a European political
newspaper, to be re-launched under the
Politico brand. Former Wall
Street Journal editorial board member
Matthew Kaminski is the
executive editor of the European edition.
debuted in print on April 23, 2015.
On March 27, 2018,
Politico revealed that it had redesigned its
website for the first time since 2014. Changes included a
redesigned and more mobile-friendly home page, a different typeface
(with Din replacing Proxima Nova), and a new "Quick Pops" feed of
breaking news stories.
In November 2016,
Politico editor Michael Hirsh resigned after
publishing the home address of white supremacist
Richard B. Spencer
Richard B. Spencer on
In April 2017,
Politico Magazine published an article purporting to
show long-term links between U.S. President Donald Trump, Russian
Vladimir Putin and the Jewish outreach organization
Chabad-Lubavitch. The article was widely condemned, with the head
Jonathan Greenblatt saying that it
"evokes age-old myths about Jews".
Distribution and content
As of 2017,
Politico averaged 26 million unique visitors a month to
its American website, and more than 1.5 million unique visitors to its
The print newspaper has a circulation of approximately 32,000,
distributed for free in Washington, D.C. and Manhattan. The
newspaper prints up to five issues a week while Congress is in session
and sometimes publishes one issue a week when Congress is in
recess. It carries advertising, including full-page ads from trade
associations and a large help-wanted section listing Washington
Politico is a partner with several news outlets that co-report and
distribute its video, print and audio content. Partners include CBS
News, Allbritton Communications's ABC station WJLA and cable
channel NewsChannel 8, radio station WTOP-FM, and Yahoo! News
Ideology and influence
In a 2007 opinion piece, progressive watchdog group Media Matters for
Politico of having a "Republican tilt". In
contrast, in 2011 politically conservative
The Daily Caller
The Daily Caller declaimed
Politico as having a pronounced liberal bias.
Despite these accusations, a 2012 study found that the percentage of
Politico readers that identify as Democrats – 29% – is the same as
the percentage that identifies as Republicans. As of 2018, the
largely crowd-sourced analysis engines AllSides rates
"Left Lean" in terms of bias.
Multiple commentators have credited Politico's original organizational
philosophy – namely, prioritizing scoops and publishing large
quantities of stories – with forcing more established publications
to make a number of changes, such as increasing their pace of
production and changing their tone.
Among the journalists who have worked for
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White House briefing room", The Hill. Retrieved