Mid-West Family Broadcasting
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Mid-West Family Broadcasting is an independently owned broadcasting company based in
Madison, Wisconsin Madison is the county seat of Dane County and the capital city of the U.S. state of Wisconsin. As of the 2020 census the population was 269,840, making it the second-largest city in Wisconsin by population, after Milwaukee, and the 80th-lar ...
. The company owns and manages radio stations in Madison, Wisconsin,
Eau Claire, Wisconsin Eau Claire (; ) (French for "clear water") is a city mostly located in Eau Claire County, Wisconsin, of which it is the county seat, and with a small portion in Chippewa County, Wisconsin. It had a population of 69,421 in 2020, making it the stat ...
,
La Crosse, Wisconsin La Crosse is a city in the U.S. state of Wisconsin and the county seat of La Crosse County. Positioned alongside the Mississippi River, La Crosse is the largest city on Wisconsin's western border. La Crosse's population as of the 2020 census w ...
,
Benton Harbor Benton Harbor is a city in Berrien County in the U.S. state of Michigan. It is 46 miles southwest of Kalamazoo and 71 miles southwest of Grand Rapids. According to the 2020 census, its population was 9,103. It is the smaller, by population, of ...
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St. Joseph, Michigan St. Joseph, colloquially known as St. Joe, is a city and the county seat of Berrien County, Michigan. It was incorporated as a village in 1834 and as a city in 1891. As of the 2010 census, the city population was 8,365. It lies on the shore o ...
,
South Bend South Bend is a city in and the county seat of St. Joseph County, Indiana, on the St. Joseph River near its southernmost bend, from which it derives its name. As of the 2020 census, the city had a total of 103,453 residents and is the fourt ...
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Elkhart, Indiana Elkhart ( ) is a city in Elkhart County, Indiana, United States. The city is located east of South Bend, Indiana, east of Chicago, Illinois, and north of Indianapolis, Indiana. Elkhart has the larger population of the two principal cities of th ...
,
Springfield, Illinois Springfield is the capital of the U.S. state of Illinois and the county seat and largest city of Sangamon County. The city's population was 114,394 at the 2020 census, which makes it the state's seventh most-populous city, the second largest o ...
,
Springfield, Missouri Springfield is the third largest city in the U.S. state of Missouri and the county seat of Greene County. The city's population was 169,176 at the 2020 census. It is the principal city of the Springfield metropolitan area, which had an estimat ...
, and
Rockford, Illinois Rockford is a city in Winnebago County, Illinois, located in the far northern part of the state. Situated on the banks of the Rock River, Rockford is the county seat of Winnebago County (a small portion of the city is located in Ogle County). ...
. In 2013 Mid-West Family purchased the Maverick stations in Rockford, Illinois and Eau Claire, Wisconsin. This added 11 stations starting May 1, 2013 with an LMA. On November 2, 2015,
Gray Television Gray Television, Inc. is an American publicly traded television broadcasting company based in Atlanta, Georgia. Founded in 1946 by James Harrison Gray as Gray Communications Systems, the company owns or operates 180 stations across the United St ...
agreed to sell the WSBT radio group to Mid-West Family when the deal to acquire the television and radio assets of
Schurz Communications Schurz Communications is a South Bend, Indiana-based broadband media group and cloud services provider. It owned newspapers. History The company was founded in 1872 by Alfred B. Miller and Elmer Crockett with the creation of the ''South Bend ...
closes. This will add four stations in the
Michiana Michiana is a region in northern Indiana and southwestern Michigan centered on the city of South Bend, Indiana. The Chamber of Commerce of St. Joseph County, Indiana defines Michiana as St. Joseph County and "counties that contribute at least ...
area to Mid-West's lineup.


Owned & operated stations

DeKalb, Illinois DeKalb ( ) is a city in DeKalb County, Illinois, United States. The population was 43,862 according to the 2010 census, up from 39,018 at the 2000 census. The city is named after decorated Franconian- French war hero Johann de Kalb, who died ...
* WDKB - 94.9 FM - Hot Adult Contemporary
Eau Claire, Wisconsin Eau Claire (; ) (French for "clear water") is a city mostly located in Eau Claire County, Wisconsin, of which it is the county seat, and with a small portion in Chippewa County, Wisconsin. It had a population of 69,421 in 2020, making it the stat ...
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WAYY WAYY (790 kHz) is a commercial AM radio station in Eau Claire, Wisconsin. It broadcasts a sports radio format and is owned by Mid-West Family Broadcasting. Programming is mostly from CBS Sports Radio. It also carries Milwaukee Brewers base ...
- 790 AM / 105.1 FM - News/sports * WEAQ - 1150 AM / 95.9 FM - Rhythmic Top 40 * WECL - 92.9 FM -
Active rock Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock stations play a balance of new hard rock songs with valued classic rock favorites, normally with an emphasis on the harder edge o ...
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WIAL WIAL (94.1 FM) is a radio station in the Eau Claire area of Wisconsin, with its studio/offices located in Altoona, Wisconsin. Its transmitter is located in Eau Claire, Wisconsin. History The station began in 1948 as an easy listening station ...
- 94.1 FM -
Hot AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet s ...
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WISM-FM WISM-FM (98.1 FM) is a radio station broadcasting a classic hits format. Licensed to Altoona, Wisconsin, United States, the station serves the Eau Claire-Chippewa Falls area. It is owned by Mid-West Family Broadcasting. History The WISM FM ca ...
- 98.1 FM -
Classic Hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...
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WAXX WAXX (104.5 FM) is a radio station in the Eau Claire area of Wisconsin, with its studio/offices located in Altoona, Wisconsin. Its transmitter is located in Fairchild, Wisconsin, sharing the tower with WEAU. History The station was origina ...
- 104.5 FM - Country
Madison, Wisconsin Madison is the county seat of Dane County and the capital city of the U.S. state of Wisconsin. As of the 2020 census the population was 269,840, making it the second-largest city in Wisconsin by population, after Milwaukee, and the 80th-lar ...
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WLMV WLMV (1480 AM), branded as "La Movida 94.5 & 1480", is a radio station serving the Madison, Wisconsin area. Owned by Mid-West Family Broadcasting, the station airs local Spanish language music and talk programming, along with national news brea ...
- 1480 AM / 94.5 FM - Latin pop *
WHIT Whit may refer to: * Whit or Whitsun, another name for the holy day of Pentecost * Whit (given name) * Whit (novel) ''Whit, or, Isis amongst the unsaved'' is a novel by the Scottish writer Iain Banks, published in 1995. Isis Whit, a young but ...
- 1550 AM / 97.7 FM- Classic Country * WOZN - 1670 AM / 96.7 FM -
sports talk Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
* WJQM - 93.1 FM -
Rhythmic top 40 The Rhythmic chart (also called Rhythmic Airplay, and previously named Rhythmic Songs, Rhythmic Top 40 and CHR/Rhythmic) is an airplay chart published weekly by ''Billboard'' magazine. The chart tracks and measures the airplay of songs played on ...
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WJJO WJJO (94.1 FM, "94-1 JJO") is a radio station broadcasting from Madison, Wisconsin, licensed to Watertown. It describes itself as having an "active rock" format, targeting adults 18 to 49. WJJO is considered one of the hardest active rock radio ...
- 94.1 FM -
Active rock Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock stations play a balance of new hard rock songs with valued classic rock favorites, normally with an emphasis on the harder edge o ...
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WMGN WMGN (98.1 MHz) is a commercial FM radio station in Madison, Wisconsin, known as "Magic 98." It is owned by Mid-West Family Broadcasting and broadcasts an adult contemporary radio format. Notable programming includes a "Five at Five" feature on ...
- 98.1 FM -
Adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
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WWQM-FM WWQM-FM (106.3 MHz) is a radio station licensed to Middleton, Wisconsin and serving the Madison area. Owned and operated by Mid-West Family Broadcasting, the station has aired a country music format since 1981. History WWQM signed on in 1970 ...
- 106.3 FM -
Country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
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WRIS-FM WRIS-FM (106.7 FM) is a radio station licensed to Mount Horeb, Wisconsin and serving the Madison market. The station is owned by Mid-West Family Broadcasting and airs an alternative rock format as "The Resistance 106.7." WRIS-FM broadcasts fro ...
- 106.7 FM -
Alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
La Crosse, Wisconsin La Crosse is a city in the U.S. state of Wisconsin and the county seat of La Crosse County. Positioned alongside the Mississippi River, La Crosse is the largest city on Wisconsin's western border. La Crosse's population as of the 2020 census w ...
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WKTY WKTY (580 AM) is a radio station broadcasting a sports format. Licensed to La Crosse, Wisconsin, United States, the station serves the La Crosse area. The station is owned by Mid-West Family Broadcasting and features programming from Westwood On ...
- 580 AM / 96.7 FM - Sports * WIZM - 1410 AM / 92.3 FM / 106.7 FM - News/talk *
WIZM-FM WIZM-FM (93.3 MHz) is a radio station broadcasting a Top 40/ CHR format. Licensed to La Crosse, Wisconsin, United States, the station serves the La Crosse area. The station is currently owned by Mid-West Family Broadcasting. WIZM-FM is the Loc ...
- 93.3 FM - Top 40/CHR *
KCLH KCLH (94.7 FM) is a radio station broadcasting a classic hits format. Licensed to Caledonia, Minnesota, United States, the station serves the La Crosse area. The station is currently owned by Mid-West Family Broadcasting The station no longer bro ...
- 94.7 FM - Classic hits * WRQT - 95.7 FM - Active rock *
KQYB KQYB (98.3 FM broadcasting, FM, “KQ98”) is a radio station broadcasting a country music format. Licensed to Spring Grove, Minnesota, United States, the station serves La Crosse. The station is currently owned by Mid-West Family Broadcasting. ...
- 98.3 FM / 103.9 FM / 107.7 FM - Country St. Joseph/
Benton Harbor Benton Harbor is a city in Berrien County in the U.S. state of Michigan. It is 46 miles southwest of Kalamazoo and 71 miles southwest of Grand Rapids. According to the 2020 census, its population was 9,103. It is the smaller, by population, of ...
/South Haven, Michigan *
WQYQ WQYQ (1400 AM) is a radio station broadcasting an alternative rock format. Licensed to St. Joseph, Michigan, it first began broadcasting in 1956 as WSJM. Programming is simulcast on a local translator on 106.1 FM (W291DK). Through the late 1980 ...
- 1400 AM / 106.1 FM - Alternative Rock *
WSJM-FM WSJM-FM is a radio station broadcasting a News/ Talk format. Licensed to Benton Harbor, Michigan, the station formerly simulcasted with WSJM except for Fox Sports Radio programming on AM and for most weekend programs. The simulcast ended in la ...
- 94.9 FM - News/Talk/Sports *
WYTZ WYTZ (97.5 FM, "97.5 Y-Country") is a radio station broadcasting a country music format. Licensed to Bridgman, Michigan Bridgman is a city in Berrien County in the U.S. state of Michigan. The population was 2,291 at the time of the 2010 cen ...
- 97.5 FM - Country *
WCXT WCXT (98.3 FM, "The Coast") is a radio station broadcasting an adult contemporary format, serving the southwestern Michigan area. WCXT is licensed to Hartford, Michigan and focuses on the cities of St. Joseph, Benton Harbor and South Haven. The ...
- 98.3 FM - Soft AC *
WCSY-FM WCSY-FM (103.7 MHz) is a radio station broadcasting a classic hits format. Licensed to South Haven, Michigan, the station serves the Benton Harbor-Saint Joseph area. WCSY-FM has filed a construction permit to move its community of license from ...
- 103.7 FM - SuperHits *
WIRX WIRX (107.1 FM, "Rock 107 WIRX") is a mainstream rock radio station owned by Mid-West Family Broadcasting located in Benton Harbor, Michigan. The station's city of license is St. Joseph, Michigan broadcasting in HD from a tower at the edge of Ben ...
- 107.1 FM - Mainstream Rock
South Bend, Indiana South Bend is a city in and the county seat of St. Joseph County, Indiana, St. Joseph County, Indiana, on the St. Joseph River (Lake Michigan), St. Joseph River near its southernmost bend, from which it derives its name. As of the 2020 United S ...
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Elkhart, Indiana Elkhart ( ) is a city in Elkhart County, Indiana, United States. The city is located east of South Bend, Indiana, east of Chicago, Illinois, and north of Indianapolis, Indiana. Elkhart has the larger population of the two principal cities of th ...
* WSBT - 960 AM - Sports *
WNSN WNSN (101.5 MHz) is a commercial FM radio station in South Bend, Indiana. It is owned by Mid-West Family Broadcasting and airs an adult contemporary radio format known as Sunny 101.5. WNSN is usually the market's top rated radio station according ...
- 101.5 FM - Adult Contemporary *
WZOC WZOC (94.3 FM, "Z94.3") is a radio station licensed to Plymouth, Indiana, serving Michiana and the South Bend area. WZOC has a classic rock format and is owned by Mid-West Family Broadcasting. History WTCA-FM The station began broadcasting on ...
- 94.3 FM - Classic rock *
WQLQ WQLQ (99.9 FM) is a radio station licensed to Benton Harbor, Michigan targeting the South Bend, Indiana market. WQLQ is owned by Mid-West Family Broadcasting. Its signal is regularly heard as far as Chicago, Illinois, and as far east as Battle ...
- 99.9 FM - Top 40/CHR * WQLQ-HD2 - 95.3 FM - Classic Rock * WQLQ-HD3 - 96.1 FM - Country
Springfield, Illinois Springfield is the capital of the U.S. state of Illinois and the county seat and largest city of Sangamon County. The city's population was 114,394 at the 2020 census, which makes it the state's seventh most-populous city, the second largest o ...
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WMAY WMAY (970 kHz) is a commercial AM radio station in Springfield, Illinois. The station is owned by Mid-West Family Broadcasting and the license is held by Long Nine, Inc. WMAY's transmitter, radio studios and offices are all located on North ...
- 970 AM / 94.7 FM / 102.5 FM - Classic hits *
WMAY-FM WMAY-FM (92.7 MHz) is a commercial radio station licensed to Taylorville, Illinois, and serving the Springfield metropolitan area. It is owned by Mid-West Family Broadcasting. The station has a news/talk radio format on weekdays and plays cla ...
- 92.7 FM - News/talk *
WQLZ WQLZ (97.7 FM) is a radio station broadcasting an active rock format, licensed to Petersburg, Illinois, United States. The station serves the Springfield, IL area and is currently owned by Long Nine, Inc. History The station began broadcasting ...
- 97.7 FM - AAA * WNNS - 98.7 FM - Adult contemporary/AC
Springfield, Missouri Springfield is the third largest city in the U.S. state of Missouri and the county seat of Greene County. The city's population was 169,176 at the 2020 census. It is the principal city of the Springfield metropolitan area, which had an estimat ...
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KOSP KOSP (92.9 FM broadcasting, FM, "92-9 The Beat") is a radio station broadcasting a Contemporary hit radio, CHR format. Licensed to Ozark, Missouri, United States, it serves the Springfield area. The station is currently owned by Mid-West Family Br ...
- 92.9 FM - Rhythmic top 40 *
KQRA KQRA (102.1 FM) is a commercial radio station located in Brookline, Missouri, broadcasting to the Springfield, Missouri, area. KQRA airs an active rock music format branded as "Q102-1". The station is the local affiliate of the Lex and Terry ' ...
- 102.1 FM - Modern rock *
KKLH KKLH (104.7 FM) is a radio station broadcasting a classic rock format. Licensed to Marshfield, Missouri, United States, it serves the Springfield, Missouri area. The station is currently owned by Mid-West Family Broadcasting. 104.7 The Cave is ...
- 104.7 FM - Classic rock *
KOMG KOMG (105.1 FM, "The Bull") is a radio station licensed to Willard, Missouri, United States. KOMG airs a classic country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwes ...
- 105.1 FM - Classic country
Rockford, Illinois Rockford is a city in Winnebago County, Illinois, located in the far northern part of the state. Situated on the banks of the Rock River, Rockford is the county seat of Winnebago County (a small portion of the city is located in Ogle County). ...
* WRTB - "The Bull" - 95.3 FM - Country * WGFB - 103.1 FM - Adult contemporary/AC * WXRX - 104.9 FM -
Active rock Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock stations play a balance of new hard rock songs with valued classic rock favorites, normally with an emphasis on the harder edge o ...
* WXRX-HD2 - 100.5 - Classic hits *
WNTA WNTA (1330 AM) is a radio station licensed to Rockford, Illinois, United States. It serves the Rockford/Stateline area, using a two tower directional antenna system on Sandy Hollow Road. The station's current format is sports. WNTA rebroadcas ...
- 1330 AM / 97.1 FM - Sports talk


References


External links


Corporate website
Companies based in Madison, Wisconsin Radio broadcasting companies of the United States Privately held companies based in Wisconsin {{US-media-company-stub