(official name: Higashi-Hirao Park Hakatanomori Football Stadium (東平尾公園博多の森球技場), renamed on March 1, 2008 for

naming rights Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event, typically for a defined period of t ...

), is located in the Hakata Ward of

Fukuoka is the sixth-largest city in Japan, the second-largest port city after Yokohama, and the capital city of Fukuoka Prefecture, Japan. The city is built along the shores of Hakata Bay, and has been a center of international commerce since anc ...

Fukuoka Prefecture is a Prefectures of Japan, prefecture of Japan located on the island of Kyūshū. Fukuoka Prefecture has a population of 5,109,323 (1 June 2019) and has a geographic area of 4,986 Square kilometre, km2 (1,925 sq mi). Fukuoka Prefecture borders S ...

, Japan. It is the home ground of the J1 League

association football Association football, more commonly known as football or soccer, is a team sport played between two teams of 11 players who primarily use their feet to propel the ball around a rectangular field called a pitch. The objective of the game is ...

club

Avispa Fukuoka is a Japanese professional football club, currently competing in the J1 League. The team is located in Hakata, Fukuoka. "Avispa" means " wasp" in Spanish. They were originally called Fujieda Blux and based in Fujieda, Shizuoka before moving ...

History

Best Denki Stadium is located in Higashi Hirao Park (commonly known as "Hakata no Mori" (博多の森)), Fukuoka City, Fukuoka Prefecture. This park has been built as a sports park in the hills near the city-town border with Shime Town, Kasuya District, which is adjacent to the east side of the runway at

Fukuoka Airport , formerly known as Itazuke Air Base, is an international and domestic airport located east of Hakata Station in Hakata-ku, Fukuoka, Japan. Fukuoka Airport is the principal airport on the island of Kyushu and is the fourth busiest passenger ...

. This is Fukuoka City's first football-specific stadium, which was constructed in 1995 to serve as the main soccer venue for the Universiade Fukuoka Tournament held in Fukuoka. The stadium also hosts

rugby union Rugby union, commonly known simply as rugby, is a close-contact team sport that originated at Rugby School in the first half of the 19th century. One of the two codes of rugby football, it is based on running with the ball in hand. In it ...

matches, including a few international matches,

Top League Japan Rugby League One (formerly the Top League) is a rugby union competition in Japan. It is the highest level of professional rugby competition in the country. The Japan Rugby Football Union created the competition in 2003, by absorbing the ...

games, Top League Challenge series and Top Kyushu league games. It was also host to four games (two match days) in the

IRB Junior World Championship The World Rugby Under 20 Championship (known as the IRB Junior World Championship until 2014) is an international rugby union competition. The event is organised by the sport's governing body, World Rugby, and is contested by 12 men's junior nat ...

2009, including the 7th place play-off and 5th place play-off on July 21, 2009. The stadium was one of the venues for

2019 Rugby World Cup The 2019 Rugby World Cup was the ninth edition of the Rugby World Cup, the quadrennial world championship for men's rugby union teams. It was hosted in Japan from 20 September to 2 November in 12 venues all across the country. The opening match ...

which was the first

Rugby World Cup The Rugby World Cup is a men's rugby union tournament contested every four years between the top international teams. The tournament is administered by World Rugby, the sport's international governing body. The winners are awarded the Webb E ...

to be held in Asia. During the games, to which the clean stadium regulations were applied, the stadium used the name of "Hakatanomori Stadium". The stadium's

seating capacity Seating capacity is the number of people who can be seated in a specific space, in terms of both the physical space available, and limitations set by law. Seating capacity can be used in the description of anything ranging from an automobile that ...

is 21,562; and it can be accessed by the 15–20 minutes walk or a short bus ride from Fukuoka Airport.

Naming Rights

This stadium was well-known as "Level-5 Stadium" in 2008-2019 seasons, which was named after the game software company. After that, Level-5 announced that it would not renew the naming-right contract in 2020 season, so the new sponsors were recruited. As a result, "

Best Denki is a Japanese electronics retailer with outlets across Japan, Singapore, Indonesia and Malaysia. It operated in Hong Kong and Taiwan from the late 1980s until 2011 and 2017 respectively. Best Denki headquarters is located in Fukuoka. Previously ...

" which is the home electronics mass retailer headquartered in Fukuoka city has acquired the naming rights. Therefore, this stadium has been using the name of "Best Denki Stadium" (abbreviation: Bes-Sta (ベススタ)) since March 1, 2020.

International Matches

Association football

* Japan 3 - 2

Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

( Kirin Cup, 29 May 1996) * Japan 2 - 0 South Korea (Final, Football at the

1995 Summer Universiade The 1995 Summer Universiade, also known as the XVIII Summer Universiade, took place in Fukuoka, Japan. Emblem The symbol mark is a motif of "U", expressing passion and energy in the flickering flames of a burning torch. In the flames one sees bot ...

, 2 September 1995)

Rugby

* Japan 21 Australia A 42 (IRB

Pacific Nations Cup The Pacific Nations Cup is an international rugby union competition held between three Pacific states: Fiji, Samoa and Tonga. The 2019 edition of the tournament will also include the national teams of Canada, Japan and United States. First hel ...

, June 8, 2008) * Japan 121

Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...

0 (

2013 Asian Five Nations The 2013 Asian Five Nations, known as the 2013 HSBC Asian 5 Nations due to the tournament's sponsorship by the HSBC, was the 26th Asian Five Nations rugby union tournament, and the sixth since it was rebranded from the Asian Rugby Championship in ...

, April 20, 2013) *

Italy Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical ...

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...

7 (

, September 26, 2019) *

France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of overseas regions and territories in the Americas and the Atlantic, Pacific and Indian Oceans. Its metropolitan area ...

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...

9 (2019 Rugby World Cup, October 2, 2019) *

Ireland Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...

Samoa Samoa, officially the Independent State of Samoa; sm, Sāmoa, and until 1997 known as Western Samoa, is a Polynesian island country consisting of two main islands ( Savai'i and Upolu); two smaller, inhabited islands ( Manono and Apolima); ...

5 (2019 Rugby World Cup, October 12, 2019)

References

External links

東平尾公園（博多の森）
Fukuoka City
AVISPA FUKUOKA Official Website
{{2019 Rugby World Cup venues Football venues in Japan Buildings and structures in Fukuoka Rugby union stadiums in Japan Cricket grounds in Japan Rugby in Kyushu Tourist attractions in Fukuoka Sports venues in Fukuoka Prefecture Avispa Fukuoka 1995 establishments in Japan Sports venues completed in 1995