Klaus von Oertzen
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Baron Claus-Detlof von Oertzen (13 April 1894 – 25 July 1991) was involved in the motor industry for most of his long life and is sometimes referred to as the “Father of
Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a global brand post-W ...
of
South Africa South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. It is bounded to the south by of coastline that stretch along the Atlantic Ocean, South Atlantic and Indian Oceans; to the ...
”. During 1932, four motor manufacturers of
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in
Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
, namely
Audi Audi AG () is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. As a subsidiary of its parent company, the Volkswagen Group, Audi produces vehicles in nine production facilities worldwide. Th ...
, DKW,
Horch Horch () was a car brand manufacturer, founded in Germany by August Horch & Cie at the beginning of the 20th century. It is one of the predecessors of the present day Audi company, which itself resulted from the merger of Auto Union Aktienge ...
and
Wanderer Wanderer, Wanderers, or The Wanderer may refer to: * Nomadism, Nomadic and/or itinerant people, working short-term before moving to other locations, who wander from place to place with no permanent home, or are vagrancy (people), vagrant * The Wan ...
, amalgamated under the pressures of the depressed German economy to form
Auto Union Auto Union AG, was an amalgamation of four German automobile manufacturers, founded in 1932 and established in 1936 in Chemnitz, Saxony. It is the immediate predecessor of Audi as it is known today. As well as acting as an umbrella firm fo ...
. The new company’s four-ringed emblem, which von Oertzen suggested, can still be seen in the modern Audi logo. Baron von Oertzen, who had been in charge of sales at Wanderer, became sales director and chairman of the board of directors of Auto Union. Von Oertzen wanted a showpiece project that would bring fame to his new firm. Together with
Ferdinand Porsche Ferdinand Porsche (3 September 1875 – 30 January 1951) was an Austrian-German automotive engineer and founder of the Porsche AG. He is best known for creating the first gasoline–electric hybrid vehicle (Lohner–Porsche), the Volksw ...
and Hans Stuck (senior), one of Germany’s most successful racing drivers, they began work on a new “people’s car” and also a government-sponsored racing programme. Initially a sum of was pledged to
Mercedes-Benz Mercedes-Benz (), commonly referred to as Mercedes and sometimes as Benz, is a German luxury and commercial vehicle automotive brand established in 1926. Mercedes-Benz AG (a Mercedes-Benz Group subsidiary established in 2019) is headquartere ...
, but Dr. Porsche was able to convince the government that two programmes were better than one, and the would be split by the two competing firms. Mercedes-Benz was not pleased at this turn of events and a great rivalry began on the race circuits. Von Oertzen became uneasy in pre-
war War is an intense armed conflict between states, governments, societies, or paramilitary groups such as mercenaries, insurgents, and militias. It is generally characterized by extreme violence, destruction, and mortality, using regular o ...
Germany and in 1935 decided to relocate to
South Africa South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. It is bounded to the south by of coastline that stretch along the Atlantic Ocean, South Atlantic and Indian Oceans; to the ...
. From 1936 he initiated the export of the DKW saloon car to South Africa and Australia and in 1937 he arranged for the Auto Union
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racing cars to be brought out to South Africa for promotional purposes. They competed in
Cape Town Cape Town ( af, Kaapstad; , xh, iKapa) is one of South Africa's three capital cities, serving as the seat of the Parliament of South Africa. It is the legislative capital of the country, the oldest city in the country, and the second largest ...
and East London. In addition to South Africa and Australia, von Oertzen also worked in Indonesia, where he and his wife, Irene, were interned in separate prison camps during the
Second World War World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposi ...
. After the war, Volkswagen in Germany appointed him as their representative in South Africa. He was instrumental in the early stages of negotiations to bring Volkswagen to South Africa, and was present at the historic signing in 1951 of the agreement between SAMAD and Volkswagenwerk to assemble Volkswagens in Uitenhage. He became Chairman of SAMAD in 1956 when Volkswagenwerk took over a controlling interest in the company. The first Kombi in South Africa, a gift to a German
malaria Malaria is a mosquito-borne infectious disease that affects humans and other animals. Malaria causes symptoms that typically include fever, tiredness, vomiting, and headaches. In severe cases, it can cause jaundice, seizures, coma, or death. S ...
researcher who had to traverse southern and central Africa, landed in Cape Town in December 1952. Soon afterwards, a second Kombi, fitted out as a hunting vehicle/ camper for Baron von Oertzen, arrived in Port Elizabeth. The owners tested both vehicles to their limits across the most inhospitable terrain. In 1956, Ben Pon, the Dutch Volkswagen dealer who could be regarded as the architect of the Kombi, visited South Africa as guest of von Oertzen. Being keen hunters, the men conducted several expeditions in von Oertzen’s Jagdwagen Kombi. (This vehicle still exists and can be seen in the new modern VWSA museum called the AutoPavilion, next to the factory entrance in
Uitenhage Uitenhage ( ; ), officially renamed Kariega, is a South African town in the Eastern Cape Province. It is well known for the Volkswagen factory located there, which is the biggest car factory on the African continent. Along with the city of Port E ...
). Baroness von Oertzen in her later years divided her time between
Johannesburg Johannesburg ( , , ; Zulu and xh, eGoli ), colloquially known as Jozi, Joburg, or "The City of Gold", is the largest city in South Africa, classified as a megacity, and is one of the 100 largest urban areas in the world. According to Dem ...
and Switzerland. She was a guest of honour at the opening of the AutoPavilion in 2004. She died in April, 2007


References


External links


Volkswagen South Africa official website
{{DEFAULTSORT:Oertzen, Klaus von 1894 births 1991 deaths Barons of Germany Volkswagen Group executives People in the automobile industry German emigrants to South Africa