KLUC-FM (98.5

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

) is a legacy commercial

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

located in

Las Vegas, Nevada Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vega ...

. KLUC airs a Top 40 (CHR) music format. Owned by

Audacy, Inc. Audacy, Inc. is an American broadcasting company based in Philadelphia, Pennsylvania. Founded in 1968 as Entercom Communications Corporation, it is the second largest radio company in the United States, owning 235 radio stations across 48 media ...

, the station's studios are located in the unincorporated Clark County area of Spring Valley, while its transmitter is atop Black Mountain in

Henderson Henderson may refer to: People *Henderson (surname), description of the surname, and a list of people with the surname *Clan Henderson, a Scottish clan Places Argentina *Henderson, Buenos Aires Australia *Henderson, Western Australia Canada * H ...

History

Rainbow, Inc., owner of KRBO (1050 AM), obtained a construction permit for a new FM radio station in Las Vegas on March 22, 1961. The unbuilt station, originally dubbed KRBO-FM, was sold along with the AM station to Meyer (Mike) Gold the next year; Gold built it and signed it on as KLUC-FM in 1963. It was acquired by the KLUC Broadcasting Company in 1970. KLUC renamed itself Western Cities Broadcasting in 1979 to reflect its station holdings in Las Vegas;

Tucson, Arizona , "(at the) base of the black ill , nicknames = "The Old Pueblo", "Optics Valley", "America's biggest small town" , image_map = , mapsize = 260px , map_caption = Interactive map ...

; and

Sacramento, California ) , image_map = Sacramento County California Incorporated and Unincorporated areas Sacramento Highlighted.svg , mapsize = 250x200px , map_caption = Location within Sacramento ...

. Western Cities was able to make the Top 40 station a ratings and revenue leader in the late 1970s through the 1980s. Western Cities was acquired by

Nationwide Communications Nationwide Communications Inc., originally known as Peoples Broadcasting Corporation, was a media subsidiary of the Nationwide Insurance Company, which operated from 1946 until 1997. Based in Columbus, Ohio, Nationwide Communications owned and ...

in 1985. KXNO (the former KRBO/KLUC AM) and KLUC-FM were sold in 1996 for $11 million to

American Radio Systems American Radio Systems Corporation was a radio company that existed from 1993 until 1998. Its predecessor, Atlantic Ventures, was founded by Steven B. Dodge, Eric Schultz, Joseph Winn, and Michael Milsom. American Radio Systems was formed from ...

Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...

, with Nationwide noting that Las Vegas did not fit its corporate strategy of concentrating on top-25 markets. The station continued to play a slightly broader mix than a typical Top 40; it was also the recognized primary commercial outlet for

urban music Urban contemporary music, also known as urban music, Hip hop music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music ...

in the city, playing more rap in the evenings. In 1998, American Radio Systems merged with CBS Radio. On February 2, 2017, CBS Radio announced it would merge with

Entercom Audacy, Inc. is an American broadcasting company based in Philadelphia, Pennsylvania. Founded in 1968 as Entercom Communications Corporation, it is the second largest radio company in the United States, owning 235 radio stations across 48 media ...

. The merger was approved on November 9, 2017, and was consummated on November 17.

Former logos

References

External links

* * * * {{Entercom LUC LUC Contemporary hit radio stations in the United States Radio stations established in 1963 1963 establishments in Nevada Audacy, Inc. radio stations