The International Rock Awards was a United States music award ceremony meant to honor the top musicians in the

rock music Rock music is a broad genre of popular music that originated as " rock and roll" in the United States in the late 1940s and early 1950s, developing into a range of different styles in the mid-1960s and later, particularly in the United States an ...

genre. The awards were broadcast on

ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...

for three years from 1989 to 1991. The award show is interpreted to have been an attempt to provide a buildup to the Grammy Awards, but failed to attract sufficient viewers to remain successful.

BFI The British Film Institute (BFI) is a film and television charitable organisation which promotes and preserves film-making and television in the United Kingdom. The BFI uses funds provided by the National Lottery (United Kingdom), National Lot ...

lists the first award ceremony in 1989 as The Coca-Cola International Rock Awards, indicating that the event was sponsored by

The Coca-Cola Company The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrup ...

. The awards were attended by a number of celebrities from rock music and the film industry, including Eric Clapton,

Keith Richards Keith Richards (born 18 December 1943), often referred to during the 1960s and 1970s as "Keith Richard", is an English musician and songwriter who has achieved international fame as the co-founder, guitarist, secondary vocalist, and co-princi ...

, Grace Jones, Robert Palmer,

Ozzy Osbourne John Michael "Ozzy" Osbourne (born 3 December 1948) is an English singer, songwriter, and television personality. He rose to prominence during the 1970s as the lead vocalist of the heavy metal band Black Sabbath, during which period he adop ...

Alice Cooper Alice Cooper (born Vincent Damon Furnier, February 4, 1948) is an American rock singer whose career spans over five decades. With a raspy voice and a stage show that features numerous props and stage illusions, including pyrotechnics, guillot ...

and Lou Reed. The program also featured entertainer performances and celebrities made a number of presentations.

References

External links

The Replacements at the IRA show from YouTube
{{Music awards American music awards Awards established in 1989 Awards disestablished in 1991 Recurring events established in 1989 Recurring events disestablished in 1991 1989 establishments in the United States 1991 disestablishments in the United States American annual television specials Rock music awards