Ashley Havinden (1903–1973) was an influential British graphic designer in the mid twentieth century, specializing in posters, advertisements, logos and typography, he was also a textile and rug designer. In 1947 he was appointed a

Royal Designer for Industry Royal Designer for Industry is a distinction established by the British Royal Society of Arts (RSA) in 1936, to encourage a high standard of industrial design and enhance the status of designers. It is awarded to people who have achieved "sustaine ...

Early career

Havinden worked for the important

advertising agency An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally ...

W.S. Crawford from the age of 19 where he was influenced by

Stanley Morison Stanley Arthur Morison (6 May 1889 – 11 October 1967) was a British typographer, printing executive and historian of printing. Largely self-educated, he promoted higher standards in printing and an awareness of the best printing and typefaces o ...

who had introduced the

sans serif In typography and lettering, a sans-serif, sans serif, gothic, or simply sans letterform is one that does not have extending features called "serifs" at the end of strokes. Sans-serif typefaces tend to have less stroke width variation than ser ...

faces for ''Monotype''. The American designer

Edward McKnight Kauffer Edward McKnight Kauffer (14 December 1890 – 22 October 1954) was an American artist and graphic designer who lived for much of his life in the United Kingdom. He worked mainly in poster art, but was also active as a painter, book illustrator a ...

was another influence. Havinden began to use asymmetrical layouts and new forms of lettering which he combined with the pithy words of copywriter Bingy Mills to produce a distinct style.

Typefaces

For

Monotype Monotyping is a type of printmaking made by drawing or painting on a smooth, non-absorbent surface. The surface, or matrix, was historically a copper etching plate, but in contemporary work it can vary from zinc or glass to acrylic glass. The ...

he created the font Ashley Crawford (1930).Font Designer – Ashley Havinden
linotype.com, 2014. Retrieved 10 April 2014

/ref> In 1955 Monotype also released the typeface

Ashley Script Ashley Script is a typeface developed by the British designer Ashley Havinden in 1955 for Monotype Corporation. He also created the fonts ''Ashley Crawford'' and ''Ashley Inline''. Ashley Script is a brush script and is based on Havinden's own ha ...

, by which he immortalised his own handwriting in type.

References

External links

Ashley Havinden items in the Victoria & Albert Museum.
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Royal Designers for Industry & Britain Can Make It
British graphic designers 1903 births 1973 deaths British textile designers {{UK-artist-stub

Early career

Typefaces

References

Further reading

External links