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Leading
In typography, leading ( ) is the space between adjacent lines of type; the exact definition varies. In hand typesetting, leading is the thin strips of lead (or aluminium) that were inserted between lines of type in the composing stick to increase the vertical distance between them. The thickness of the strip is called leading and is equal to the difference between the size of the type and the distance from one baseline to the next. For instance, given a type size of 10 points and a distance between baselines of 12 points, the leading would be 2 points. The term is still used in modern page-layout software such as QuarkXPress, the Affinity Suite, and Adobe InDesign. Consumer-oriented word-processing software often talks of line spacing or, more accurately, interline spacing. Origins The word comes from lead strips that were put between set lines of lead type, hence the pronunciation "ledding" and not "leeding". The practice became popular in the eighteenth ...
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Typography
Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing ( leading), and letter-spacing (tracking), as well as adjusting the space between pairs of letters ( kerning). The term ''typography'' is also applied to the style, arrangement, and appearance of the letters, numbers, and symbols created by the process. Type design is a closely related craft, sometimes considered part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. Typography also may be used as an ornamental and decorative device, unrelated to the communication of information. Typography is the work of typesetters (also known as compositors), typographers, graphic designers, art directors, manga artists, comic book artists, and, now, anyone who arranges words, letters, ...
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Typography
Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing ( leading), and letter-spacing (tracking), as well as adjusting the space between pairs of letters ( kerning). The term ''typography'' is also applied to the style, arrangement, and appearance of the letters, numbers, and symbols created by the process. Type design is a closely related craft, sometimes considered part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. Typography also may be used as an ornamental and decorative device, unrelated to the communication of information. Typography is the work of typesetters (also known as compositors), typographers, graphic designers, art directors, manga artists, comic book artists, and, now, anyone who arranges words, letters, ...
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University Of Chicago Press
The University of Chicago Press is the largest and one of the oldest university presses in the United States. It is operated by the University of Chicago and publishes a wide variety of academic titles, including ''The Chicago Manual of Style'', numerous academic journals, and advanced monographs in the academic fields. One of its quasi-independent projects is the BiblioVault, a digital repository for scholarly books. The Press building is located just south of the Midway Plaisance on the University of Chicago campus. History The University of Chicago Press was founded in 1890, making it one of the oldest continuously operating university presses in the United States. Its first published book was Robert F. Harper's ''Assyrian and Babylonian Letters Belonging to the Kouyunjik Collections of the British Museum''. The book sold five copies during its first two years, but by 1900 the University of Chicago Press had published 127 books and pamphlets and 11 scholarly journals, inclu ...
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Lead
Lead is a chemical element with the symbol Pb (from the Latin ) and atomic number 82. It is a heavy metal that is denser than most common materials. Lead is soft and malleable, and also has a relatively low melting point. When freshly cut, lead is a shiny gray with a hint of blue. It tarnishes to a dull gray color when exposed to air. Lead has the highest atomic number of any stable element and three of its isotopes are endpoints of major nuclear decay chains of heavier elements. Lead is toxic, even in small amounts, especially to children. Lead is a relatively unreactive post-transition metal. Its weak metallic character is illustrated by its amphoteric nature; lead and lead oxides react with acids and bases, and it tends to form covalent bonds. Compounds of lead are usually found in the +2 oxidation state rather than the +4 state common with lighter members of the carbon group. Exceptions are mostly limited to organolead compounds. Like the lighter members of the ...
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Serif
In typography, a serif () is a small line or stroke regularly attached to the end of a larger stroke in a letter or symbol within a particular font or family of fonts. A typeface or "font family" making use of serifs is called a serif typeface (or serifed typeface), and a typeface that does not include them is sans-serif. Some typography sources refer to sans-serif typefaces as "grotesque" (in German, ) or "Gothic", and serif typefaces as "roman". Origins and etymology Serifs originated from the first official Greek writings on stone and in Latin alphabet with inscriptional lettering—words carved into stone in Roman antiquity. The explanation proposed by Father Edward Catich in his 1968 book ''The Origin of the Serif'' is now broadly but not universally accepted: the Roman letter outlines were first painted onto stone, and the stone carvers followed the brush marks, which flared at stroke ends and corners, creating serifs. Another theory is that serifs were devised to neaten ...
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Sans Serif
In typography and lettering, a sans-serif, sans serif, gothic, or simply sans letterform is one that does not have extending features called "serifs" at the end of strokes. Sans-serif typefaces tend to have less stroke width variation than serif typefaces. They are often used to convey simplicity and modernity or minimalism. Sans-serif typefaces have become the most prevalent for display of text on computer screens. On lower-resolution digital displays, fine details like serifs may disappear or appear too large. The term comes from the French word , meaning "without" and "serif" of uncertain origin, possibly from the Dutch word meaning "line" or pen-stroke. In printed media, they are more commonly used for display use and less for body text. Before the term "sans-serif" became common in English typography, a number of other terms had been used. One of these outmoded terms for sans-serif was gothic, which is still used in East Asian typography and sometimes seen in typeface ...
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Typesetting
Typesetting is the composition of text by means of arranging physical ''type'' (or ''sort'') in mechanical systems or '' glyphs'' in digital systems representing '' characters'' (letters and other symbols).Dictionary.com Unabridged. Random House, Inc. 23 December 2009Dictionary.reference.com/ref> Stored types are retrieved and ordered according to a language's orthography for visual display. Typesetting requires one or more fonts (which are widely but erroneously confused with and substituted for typefaces). One significant effect of typesetting was that authorship of works could be spotted more easily, making it difficult for copiers who have not gained permission. Pre-digital era Manual typesetting During much of the letterpress era, movable type was composed by hand for each page by workers called compositors. A tray with many dividers, called a case, contained cast metal '' sorts'', each with a single letter or symbol, but backwards (so they would print correctly ...
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Typewriters
A typewriter is a mechanical or electromechanical machine for typing characters. Typically, a typewriter has an array of keys, and each one causes a different single character to be produced on paper by striking an inked ribbon selectively against the paper with a type element. At the end of the nineteenth century, the term 'typewriter' was also applied to a ''person'' who used such a device. The first commercial typewriters were introduced in 1874, but did not become common in offices until after the mid-1880s. The typewriter quickly became an indispensable tool for practically all writing other than personal handwritten correspondence. It was widely used by professional writers, in offices, business correspondence in private homes, and by students preparing written assignments. Typewriters were a standard fixture in most offices up to the 1980s. Thereafter, they began to be largely supplanted by personal computers running word processing software. Nevertheless, typewri ...
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Sentence Spacing
Sentence spacing concerns how spaces are inserted between sentences in typeset text and is a matter of typographical convention. Since the introduction of movable-type printing in Europe, various sentence spacing conventions have been used in languages with a Latin alphabet. These include a normal word space (as between the words in a sentence), a single enlarged space, and two full spaces. Until the 20th century, publishing houses and printers in many countries used additional space between sentences. There were exceptions to this traditional spacing method—some printers used spacing between sentences that was no wider than word spacing. This was ''French spacing''—a term synonymous with single-space sentence spacing until the late 20th century. With the introduction of the typewriter in the late 19th century, typists used two spaces between sentences to mimic the style used by traditional typesetters. Bringhurst 2004. p. 28. While wide sentence spacing was phased o ...
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Readability
Readability is the ease with which a reader can understand a written text. In natural language, the readability of text depends on its content (the complexity of its vocabulary and syntax) and its presentation (such as typographic aspects that affect legibility, like font size, line height, character spacing, and line length). Researchers have used various factors to measure readability, such as: * Speed of perception * Perceptibility at a distance * Perceptibility in peripheral vision * Visibility * Reflex blink technique * Rate of work (reading speed) * Eye movements * Fatigue in reading * Cognitively-motivated features * Word difficulty * N-gram analysis * Semantic Richness Higher readability eases reading effort and speed for any reader, but it makes a larger difference for those who do not have high reading comprehension. Readability exists in both natural language and programming languages though in different forms. In programming, things such as programmer comments ...
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QuarkXPress
QuarkXPress is a desktop publishing software for creating and editing complex page layouts in a WYSIWYG (What You See Is What You Get) environment. It runs on macOS and Windows. It was first released by Quark, Inc. in 1987 and is still owned and published by them. The most recent version, QuarkXPress 2022 (internal version number 18.0.0), allows publishing in English ("International and U.S.") and 36 other languages, including Arabic, Chinese, Japanese, Portuguese, German, Korean, Russian, French and Spanish. QuarkXPress is used by individual designers, large publishing houses and corporations to produce a variety of layouts, from single-page flyers and collateral to the multi-media projects required for magazines, newspapers, catalogs and the like. More recent versions have added support for ebooks, Web and mobile apps. History Founded by Tim Gill in 1981 with a $2,000 loan from his parents, with the introduction of Fred Ebrahimi as CEO in 1986. The first version of Quark ...
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Page Layout
In graphic design, page layout is the arrangement of visual elements on a page. It generally involves organizational principles of composition to achieve specific communication objectives. The high-level page layout involves deciding on the overall arrangement of text and images, and possibly on the size or shape of the medium. It requires intelligence, sentience, and creativity, and is informed by culture, psychology, and what the document authors and editors wish to communicate and emphasize. Low-level pagination and typesetting are more mechanical processes. Given certain parameters such as boundaries of text areas, the typeface, and font size, justification preference can be done in a straightforward way. Until desktop publishing became dominant, these processes were still done by people, but in modern publishing, they are almost always automated. The result might be published as-is (as for a residential phone book interior) or might be tweaked by a graphic designe ...
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