XHRST-FM is a station located in

Tijuana Tijuana ( ,"Tijuana"
(US) and < ...

Baja California Baja California (; 'Lower California'), officially the Free and Sovereign State of Baja California ( es, Estado Libre y Soberano de Baja California), is a state in Mexico. It is the northernmost and westernmost of the 32 federal entities of Mex ...

México Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

. It transmits for Tijuana and

San Diego San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the List of United States cities by population, eigh ...

on 107.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

and is currently operated by MLC Media, a Spanish-language radio syndicator based in the United States, as "Más Flo" with a Latin urban format.

History

The history of XHRST begins on 91.9 MHz in

Rosarito Rosarito is a coastal city in Playas de Rosarito Municipality, Baja California, situated on the Pacific Coast of Mexico. As of 2010, the city had a population of 65,278. Located south of the US-Mexico border, Rosarito is a part of the greater S ...

, but the station promptly moved to 107.7 MHz. The station was initially operated by Grupo ACIR and aired several formats under ACIR, including (Regional Mexican), ''Spazio'' (rock), and (English and Spanish adult contemporary). After Rosarito became a separate municipality, the station moved its studios to Tijuana on Blvd. Sánchez Taboada in the Zona Río and took on ACIR's ''Digital''

contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

format. On May 11, 2009, GRI Radio brought the

Los 40 Los 40 (The 40, stylized as LOS40 and formerly ''Los 40 Principales'', es, Los Cuarenta) is a Top 40 music radio network and radio station brand in many Spanish-speaking countries from PRISA Radio. The station has its origins as a music show ...

format to Tijuana on XHRST. On October 13, 2009, ''Ya Párate'', the Los 40 morning show, originated from Tijuana for the network. Grupo Audiorama jettisoned all

Televisa Radio Grupo Televisa is a Mexican multimedia mass media company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April 2021, Televisa and Univision Communications announce ...

formats, including Los 40, at the end of June 2017, and it instituted in Tijuana on July 17, 2017. The format lasted almost a full year until the station returned to Spanish CHR on July 9, 2018. On August 8, Grupo Audiorama returned the Los 40 format to the Tijuana and San Diego market. On December 1, 2020, MLC Media took over operations of XHRST-FM by dropping the Los 40 format and instituting the ''Más Flo'' format that ran on

XHLNC-FM XHLNC-FM is a noncommercial radio station in Tecate, Baja California, Mexico, on 104.9 MHz. It broadcasts to the San Diego-Tijuana metropolitan area from a its transmitter on Cerro Bola. XHLNC-FM airs a Regional Mexican format and is brand ...

104.9 under its management between December 2019 and April 2020; MLC had bowed out of that arrangement, citing XHLNC's social concession.

References

Radio stations in Tijuana Radio stations established in 1994 1994 establishments in Mexico {{Baja California-radio-station-stub