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, commonly referred to as , is a Japanese
manga Manga ( Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long prehistory in earlier Japanese art. The term ''manga'' is ...
series written and illustrated by two people under the pseudonym Nico Tanigawa. It began serialization on
Square Enix is a Japanese multinational holding company, production enterprise and entertainment conglomerate, best known for its ''Final Fantasy'', ''Dragon Quest'', ''Star Ocean'' and ''Kingdom Hearts'' role-playing video game franchises, among numerous ...
's '' Gangan Online'' service from August 4, 2011 and is published by
Yen Press Yen Press, LLC is an American manga and graphic novel publisher co-owned by Kadokawa Corporation and Hachette Book Group. It published '' Yen Plus'', a monthly comic anthology, between 2008 and 2013. In addition to translated material, Yen Press ...
in North America. A 4-panel spin-off manga was serialized in ''
Gangan Joker is a manga imprint owned by Square Enix Holdings. It originated as a manga imprint for Enix before the company re-branded as Square Enix. It publishes manga in several anthologies aimed at different reader demographic groups in the Japanese mark ...
'' between January 2013 and July 2015. An
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
television adaptation by
Silver Link is a Japanese animation studio. It was founded by ex-Frontline animation producer Hayato Kaneko in December 2007 and is based in Tokyo. History After the company's establishment in 2007, Shin Oonuma, who was previously a director alongside ...
aired in Japan between July and September 2013.


Plot

Fifteen-year-old Tomoko Kuroki believed that she would become popular upon entering high school because she has become well-versed in the world of
otome game An , is a story-based video game that is targeted towards women. Generally one of the goals, besides the main idea/goal, is to develop a romantic relationship between the female player/main character and one of the second-lead male characters. His ...
s. In reality, she finds that she has become an unsociable loner, though she still forces herself to try out what she has learned about achieving popularity. As she progresses through high school, Tomoko attempts to improve her social status among her peers.


Characters


Main characters

; : :Tomoko is often depicted as a desperate, lonely, and deranged girl who is characterized by her
social anxiety Social anxiety is the anxiety and fear specifically linked to being in social settings (i.e., interacting with others). Some categories of disorders associated with social anxiety include anxiety disorders, mood disorders, autism spectrum disor ...
, vivid facial expressions, and bags under her eyes. She has a grim outlook on life, as most of her thoughts involve insulting others or herself. She spends most of her days playing otome games and browsing the web. In her third year of high school, she decides that she wants to be a novelist. Thus, she aims to get into the Literature Department of , influencing her friends to also aim for the same university. ; : :Tomoko's gloomy younger brother. One year younger than Tomoko. He is often annoyed by her odd behavior, and sometimes gets into fights with her. Because he has friends and is a talented soccer player, Tomoko occasionally intrudes upon his room for advice. ; : :Yū is Tomoko's best friend since second year of junior high school. Initially a dorky-looking girl, she enters with newfound blonde hair and large breasts (much to Tomoko's jealousy). Despite her radical makeover and having a boyfriend, with whom she later breaks up, she still regards Tomoko as her best friend. She is the star of the 4-panel spin-off manga. She later befriends Tomoko's classmates and schoolmates during a summer study camp in their third year. She is aiming to enter the same school as Tomoko, Aoyama Gakuin University. ; : Tomoko's classmate from the second year to third year and friend who is often seen with Yoshida and Mako. Often silent and gloomy, she gets upset whenever Tomoko gets along with other people. Tomoko believes that she is a covert pervert, based on how Yuri was interested in reading an ecchi manga on a platform introduced to her by Tomoko. She is also shown to be very strong. ; : :Tomoko's classmate from first year to third year and friend who secretly wants to become a voice actress. Initially considered part of the popular crowd, she becomes more open with her true
otaku is a Japanese word that describes people with consuming interests, particularly in anime, manga, video games, or computers. Its contemporary use originated with a 1983 essay by Akio Nakamori in '' Manga Burikko''. may be used as a pejorat ...
nature after Tomoko learns of her dream. Tomoko discovers that she is actually innocent with regards to matters of sexuality despite teasing Akane about it. Hina and Yuri have a friendly rivalry, with each competing to outdo the other in getting closer to Tomoko. She aspires to enroll at . ; :Tomoko's classmate from second year to third year and friend. She is a stylish
gyaru ( ja, ギャル) , is a Japanese fashion subculture. The term ''gyaru'' is a Japanese transliteration of the English slang word . The term for was introduced in Japan by the American jeans company ''Lee'', who introduced a new line of jea ...
who is kind towards Tomoko, who admires her as a motherly figure. Like Tomoko, she aspires to enroll in Aoyama Gakuen University.


Tomoko's family

; : :Tomoko and Tomoki's mother, who is often concerned about her daughter's well-being. ; : :Tomoko's little cousin who is three years younger than her. Initially looking up to Tomoko as a big sister, she later begins to pity her after she realizes she lies just to impress her. She is described by Tomoko as a "psychopath". ; : :Tomoko and Tomoki's father, who is a salaryman.


Harajuku High School

; : :The kind-hearted former student council president at Tomoko's school, who has shown the most affection towards Tomoko. She is now a freshman at Aoyama Gakuen University. She is the owner of the dog . ; : :Tomoko and Yuu's classmate in second year of junior high school, who first appears in the spin-off manga and is later revealed to be attending Tomoko's high school. She and Tomoko outright dislike one another, only pretending to get along when Yuu is around. She has a disturbing crush on Tomoki and is obsessed with the
Chiba Lotte Marines The are a professional baseball team in Japan's Pacific League based in Chiba City, Chiba Prefecture, in the Kantō region, and owned by Lotte Holdings Co., Ltd. History The Marines franchise began in 1950 as the Mainichi Orions, an inaugural ...
baseball team. Tomoko's classmate in third year of high school. ; :Tomoko's classmate from the second year to third year and friend who has a scary appearance and is often referred to as a delinquent by Tomoko. She often acts violently towards Tomoko when she goes too far but also likes cute things. Like Akane and Hina, she is shown to be innocent when it comes to sex-related subjects. ; :Tomoko's classmate from the second year to third year and friend who is also Yuri's best friend. She is generally kind-hearted, though a misunderstanding causes Tomoko to believe she's a lesbian. She aspires to enroll at . ; :Tomoko's classmate in second year, nicknamed by her friends, who becomes increasingly conscious of Tomoko's behavior and eventually develops an obsession with her. She is often noted for having an expression like an
emoji An emoji ( ; plural emoji or emojis) is a pictogram, logogram, ideogram or smiley embedded in text and used in electronic messages and web pages. The primary function of emoji is to fill in emotional cues otherwise missing from typed conv ...
and for appearing out of nowhere. ; : :Hina's best friend who has a distinguished hairstyle. Tomoko's classmate from first year to third year. She initially had reservations about Hina's aspirations to become a voice actress, but quickly accepts it, thanks to Tomoko's indirect help. ; :Tomoko's classmate from second year to third year. A girl with a fanged appearance who is friends with Mako and often speaks badly of Tomoko. She develops an uneasy friendship with Shiki after a falling-out with Sachi and her clique. ; :Kotomi's best friend, who is often bewildered by her creepier moments. She is good at observing other people. Tomoko's classmate in third year. ; :One of Asuka's friends in another class. She has a strange curiosity with Asuka and Tomoko's interactions with one another, bordering on obsession. Tomoko nicknames her "Sleazy Maiden" and "Gorilla" because of her rather intrusive questions. Fuuka often attempts to one up on Tomoko by showing off her shallow knowledge of sex, which backfires dues to her inexperience. As a result, she is the subject of many rumors circulated around the school and is labeled an "idiot" by Miho. ; :Asuka and Fuuka's friend. She is a cheerful and playful girl who likes teasing Fuuka and Tomoko. ; : :A girl in Tomoko's school who is in love with Tomoki, but constantly has her reputation bashed by Tomoko. ; : :Akari's best friend whose attempts at pairing Akari up with Tomoki prove to do more harm than good. She likes Nakamura, her classmate and a member of the soccer club. ; and :Masaki's friends in her "delinquent" clique. ; :Nicknamed "Emoji Mk.II" by Tomoko, she is Tomoko's classmate and friend during their third year. Shiki dreams to be a professional gamer and a streamer. ; :A first-year student in Tomoko's third year who admires Tomoko for helping her pass her entrance exams. She has trouble making female friends because her female classmates envy her popularity with boys. ; :One of Koharu's friends, who enjoys talking behind people's backs and is largely responsible for Koharu's behavior. She seems to have an interest in Tomoki. ; : :Tomoko's eccentric homeroom teacher who often encourages her to make friends, much to her chagrin.


Media


Manga

Written by two people under the pseudonym Nico Tanigawa, ''WataMote'' began serialization on
Square Enix is a Japanese multinational holding company, production enterprise and entertainment conglomerate, best known for its ''Final Fantasy'', ''Dragon Quest'', ''Star Ocean'' and ''Kingdom Hearts'' role-playing video game franchises, among numerous ...
's '' Gangan Online'' service from August 4, 2011. The first tankōbon volume was released on January 21, 2012, with 22 volumes and an official fan book released as of September 21, 2013, . An
anthology In book publishing, an anthology is a collection of literary works chosen by the compiler; it may be a collection of plays, poems, short stories, songs or excerpts by different authors. In genre fiction, the term ''anthology'' typically cate ...
was released on June 22, 2013, . The second volume, released on May 22, 2012, ranked #10 in the
Oricon , established in 1999, is the holding company at the head of a Japanese corporate group that supplies statistics and information on music and the music industry in Japan and Western music. It started as, which was founded by Sōkō Koike i ...
charts in its opening week. As of July 2013, the series has printed over 1.5 million copies. The manga gained popularity overseas after fan translations of the series were posted on the English speaking
imageboard An imageboard is a type of Internet forum that focuses on the posting of images, often alongside text and discussion. The first imageboards were created in Japan as an extension of the textboard concept. These sites later inspired the creation of ...
4chan 4chan is an anonymous English-language imageboard website. Launched by Christopher "moot" Poole in October 2003, the site hosts boards dedicated to a wide variety of topics, from anime and manga to video games, cooking, weapons, television, ...
, the Western equivalent of Japan's
Futaba Channel , or Futaba for short, also sometimes called 2chan (not to be confused with 2channel), is an imageboard in Japan. A popular Japanese website, it deals with a wide variety of topics, from daily personal problems to sports, ramen, and otaku and un ...
.
Yen Press Yen Press, LLC is an American manga and graphic novel publisher co-owned by Kadokawa Corporation and Hachette Book Group. It published '' Yen Plus'', a monthly comic anthology, between 2008 and 2013. In addition to translated material, Yen Press ...
has licensed the manga in North America and the UK and began releasing the series from October 29, 2013. A spin-off 4-panel manga series, , known as for short, ran in Square Enix's ''
Gangan Joker is a manga imprint owned by Square Enix Holdings. It originated as a manga imprint for Enix before the company re-branded as Square Enix. It publishes manga in several anthologies aimed at different reader demographic groups in the Japanese mark ...
'' magazine between January 22, 2013 and July 22, 2015, was released on August 22, 2015, . A
novel A novel is a relatively long work of narrative fiction, typically written in prose and published as a book. The present English word for a long work of prose fiction derives from the for "new", "news", or "short story of something new", itself ...
anthology written by Nico Tanigawa,
Masaki Tsuji is a Japanese anime screenwriter, mystery writer, manga author, travel critic, essayist, professor as well as mystery fiction novels writer. Tsuji was most active in the business from the 1960s through the 1980s, and worked as a script writer on ...
, Yugo Aosaki, Sako Aizawa and Van Madoy was released on November 15, 2019, . In the Yen Press English version, individual chapters are called "Fails" and are preceded with the title "I'm Not Popular, So".


Anime

An
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
television adaptation of the manga was announced to have been greenlit in an advertising for the third manga volume on December 20, 2012. The television series was produced by
Silver Link is a Japanese animation studio. It was founded by ex-Frontline animation producer Hayato Kaneko in December 2007 and is based in Tokyo. History After the company's establishment in 2007, Shin Oonuma, who was previously a director alongside ...
and aired in Japan between July 8 and September 23, 2013, while
Crunchyroll Crunchyroll is an American subscription video on-demand over-the-top streaming service owned by Sony through a joint venture between Sony Pictures and Sony Music Entertainment Japan's Aniplex. The service primarily distributes films and t ...
simulcast the series for North America. The series is directed by
Shin Oonuma is a Japanese anime director, animator, and storyboard artist. Oonuma's first employer in the anime industry was Office AO, but he is best known for his contributions to studios Shaft and Silver Link. Career Oonuma's first appearance in anime w ...
and written by
Takao Yoshioka is a Japanese anime screenwriter. After leaving Shin-Ei Animation, he debuted as a screenwriter with '' Happy Lesson''. Since ''Happy Lesson'', he has been in charge of screenwriting for many series, some of which are '' Elfen Lied'', '' Your Lie ...
, with character design by Hideki Furukawa. An
original video animation , abbreviated as OVA and sometimes as OAV (original animation video), are Japanese animated films and series made specially for release in home video formats without prior showings on television or in theaters, though the first part of an OVA ...
episode was released with the seventh manga volume on October 22, 2014.
Sentai Filmworks Sentai Filmworks, LLC or just Sentai, is an American entertainment company owned by AMC Networks. Located in Houston, the company specializes in the dubbing and distribution of Japanese animation and Asian cinema. Its post-production arm is S ...
licensed the series in North America and released it on Blu-ray and DVD on August 26, 2014. The opening theme is by
Konomi Suzuki is a Japanese singer from Osaka Prefecture who is signed to MAGES. and KADOKAWA. After winning the Animax All-Japan Anisong Grand Prix in 2011, she made her debut in 2012 with the release of her first single "Choir Jail", which peaked at 34 o ...
and Kiba of Akiba, which reached #43 on the
Japan Hot 100 The ''Billboard Japan'' Hot 100 is a record chart in Japan for songs. It has been compiled by ''Billboard Japan'' and '' Hanshin Contents Link'' since February 2008. The chart is updated every Wednesday at Billboard-japan.com ( JST) and every Thur ...
.Billboard Japan Hot 100
(in Japanese; retrieved 14 September 2013)
The main ending theme, featured in all but four episodes, is by
Izumi Kitta is a Japanese voice actressIzumi Kitta's official blog
(Ameblo). Accessed: January 23, 2013
. It charted at #79 in Japan. The ending themes for episodes two and five are and respectively, both performed by Velvet.Kodhy. The ending theme for episode six is by Utsu-P & Toka Minatsuki, featuring vocals by
Hatsune Miku , also called Miku Hatsune, and officially code-named CV01, is a Vocaloid software voicebank developed by Crypton Future Media and its official anthropomorphic mascot character, a 16-year-old girl with long, turquoise twintails. Miku's pers ...
(a cover of the original 1990 hit song by Jitterin' Jinn). The ending theme for episode eleven in by .


Production credits

*Series director:
Shin Oonuma is a Japanese anime director, animator, and storyboard artist. Oonuma's first employer in the anime industry was Office AO, but he is best known for his contributions to studios Shaft and Silver Link. Career Oonuma's first appearance in anime w ...
*Series writer: Takao Yoshioka *Producer: Aimi Watanabe *Producer: Atsushi Aitani *Producer: Hayato Kaneko *Producer: Kaho Yamada *Producer: Makoto Ito *Producer: Masatoshi Ishizuka *Producer: Sun Hye Moon *Producer: Toshiaki Tanaka *Chief animation director: Hideki Furukawa *Character design: Hideki Furukawa *Art director: Maki Morio (of Studio Uni) *Composer: Narasaki and Watchman (as Sadesper Record) *Music producer: Kazuo Shinohara *Photography director: Kazuya Iwai (of Studio Shamrock) *3D director: Toshirō Hamamura (of Studio Shamrock) *Editor: Kentarō Tsubone *Sound director: Satoshi Motoyama *Sound effects: Tsutomu Ueno


Episode list


Reception

''WataMote'' has been the subject of much discussion and debate, particularly in its depiction of
social anxiety Social anxiety is the anxiety and fear specifically linked to being in social settings (i.e., interacting with others). Some categories of disorders associated with social anxiety include anxiety disorders, mood disorders, autism spectrum disor ...
and the main character Tomoko. Many have debated if the series is a comedy or a study of neurosis with many varying opinions on whether the subject matter is supposed to be humorous or not. Still, the anime adaptation has been highly praised by most websites, particularly for its main character Tomoko, and Izumi Kitta's portrayal of her. Among the most praised aspects of the series, the opening title sequence has received unanimous praise for its opening song, visuals, and how well it represents Tomoko's loneliness, frustration, and intense social anxiety.
Kotaku ''Kotaku'' is a video game website and blog that was originally launched in 2004 as part of the Gawker Media network. Notable former contributors to the site include Luke Smith, Cecilia D'Anastasio, Tim Rogers, and Jason Schreier. Histor ...
contributor and anime critic Richard Eisenbeis gave the series an extremely negative review, describing the show as being the "most mean-spirited" anime that he had ever viewed as a critic and fan. He criticized the show's main source of humor, the protagonist's social anxiety disorder, as being low-brow and demeaning to the mentally ill. On the other hand,
Anime News Network Anime News Network (ANN) is a news website that reports on the status of anime, manga, video games, Japanese popular music and other related cultures within North America, Australia, Southeast Asia and Japan. The website offers reviews and ...
's review compared the series to other well-known series dealing with subject of social misfits, such as ''
Welcome to the NHK is a Japanese novel written by Tatsuhiko Takimoto. It was published by Kadokawa Shoten in Japan in January 2002, and in English by Tokyopop in October 2007. The story revolves around a 22-year-old ''hikikomori'', an asocial recluse, who gets ...
'' and ''
Genshiken is a Japanese manga series by Shimoku Kio about a college club for ''otaku'' (extremely obsessed fans of various media) and the lifestyle its members pursue. The title is a shortening of the club's official name, , or "The Society for ...
''. Furthermore, Tomoko is portrayed as a completely anti- moe character, since she is angry and vengeful, instead of a typical cheery moe girl who just happens to be socially clumsy. The review praises the series for being insightful and straightforward in its treatment of social maladjustment.


Explanatory notes


References

; ''No Matter How I Look at It, It’s You Guys' Fault I'm Not Popular!'' manga volumes by Nico Tanigawa. Original Japanese version published by
Square Enix is a Japanese multinational holding company, production enterprise and entertainment conglomerate, best known for its ''Final Fantasy'', ''Dragon Quest'', ''Star Ocean'' and ''Kingdom Hearts'' role-playing video game franchises, among numerous ...
. English version published by
Yen Press Yen Press, LLC is an American manga and graphic novel publisher co-owned by Kadokawa Corporation and Hachette Book Group. It published '' Yen Plus'', a monthly comic anthology, between 2008 and 2013. In addition to translated material, Yen Press ...
. # # # # # # # ; Other references


External links


Official manga website
at
Square Enix is a Japanese multinational holding company, production enterprise and entertainment conglomerate, best known for its ''Final Fantasy'', ''Dragon Quest'', ''Star Ocean'' and ''Kingdom Hearts'' role-playing video game franchises, among numerous ...

Official anime website
* {{Authority control 2011 manga 2013 anime television series debuts 2013 Japanese television series endings 2014 anime OVAs Anime series based on manga Dark comedy anime and manga Gangan Comics manga Gangan Online manga Japanese webcomics Shōnen manga Sentai Filmworks Silver Link Slice of life anime and manga TV Tokyo original programming Webcomics in print Yen Press titles