Woolworth Tower
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The Woolworth Building is a residential building and
early skyscraper The earliest stage of skyscraper design encompasses buildings built between 1884 and 1945, predominantly in the American cities of New York City, New York and Chicago. Cities in the United States were traditionally made up of low-rise buildings, ...
at 233 Broadway in the Tribeca neighborhood of
Lower Manhattan Lower Manhattan (also known as Downtown Manhattan or Downtown New York) is the southernmost part of Manhattan, the central borough for business, culture, and government in New York City, which is the most populated city in the United States with ...
in New York City. Designed by Cass Gilbert, it was the tallest building in the world from 1913 to 1929, and remains one of the 100 tallest buildings in the United States . The Woolworth Building is bounded by Broadway and City Hall Park to its east, Park Place to its north, and Barclay Street to its south. It consists of a 30-story base topped by a 30-story tower. Its facade is mostly clad with architectural terracotta, though the lower portions are limestone, and it features thousands of windows. The ornate lobby contains various sculptures, mosaics, and architectural touches. The structure was designed with several amenities and attractions, including a now-closed observatory on the 57th floor and a private
swimming pool A swimming pool, swimming bath, wading pool, paddling pool, or simply pool, is a structure designed to hold water to enable Human swimming, swimming or other leisure activities. Pools can be built into the ground (in-ground pools) or built ...
in the basement.
F. W. Woolworth Frank Winfield Woolworth (April 13, 1852 – April 8, 1919) was an American entrepreneur, the founder of F. W. Woolworth Company, and the operator of variety stores known as "Five-and-Dimes" (5- and 10-cent stores or dime stores) which featured ...
, the founder of a brand of popular five-and-ten-cent stores, conceived the skyscraper as a headquarters for his company. Woolworth planned the skyscraper jointly with the Irving Trust, which also agreed to use the structure as its headquarters. The Woolworth Building had originally been planned as a 12- to 16-story commercial building but underwent several revisions during its planning process. Its final height was not decided upon until January 1911. Construction started in 1910 and was completed two years later. The building officially opened on April 24, 1913. The Woolworth Building has undergone several changes throughout its history. The facade was cleaned in 1932, and the building received an extensive renovation between 1977 and 1981. The Irving National Exchange Bank moved its headquarters to
1 Wall Street 1 Wall Street (also known as the Irving Trust Company Building, the Bank of New York Building, and the BNY Mellon Building) is a skyscraper in the Financial District of Lower Manhattan, New York City, on the eastern side of Broadway between Wa ...
in 1931, but the Woolworth Company (later Venator Group) continued to own the Woolworth Building for most of the 20th century. The structure was sold to the Witkoff Group in 1998. The top 30 floors were sold to a developer in 2012 and converted into residences. Office and commercial tenants use the rest of the building. The Woolworth Building has been a National Historic Landmark since 1966, and a New York City designated landmark since 1983.


Architecture

Cass Gilbert designed the Woolworth Building in the neo-Gothic style. The building resembles European Gothic cathedrals; Reverend
S. Parkes Cadman Samuel Parkes Cadman (December 18, 1864 – July 12, 1936) was an English-born American liberal Protestant clergyman, newspaper writer, and pioneer Christian radio broadcaster of the 1920s and 1930s. He was an early advocate of ecumenism and an ou ...
dubbed it "The Cathedral of Commerce" in a booklet published in 1916.
F. W. Woolworth Frank Winfield Woolworth (April 13, 1852 – April 8, 1919) was an American entrepreneur, the founder of F. W. Woolworth Company, and the operator of variety stores known as "Five-and-Dimes" (5- and 10-cent stores or dime stores) which featured ...
, who had devised the idea for the Woolworth Building, had proposed using the Victoria Tower as a model for the building; he reportedly also admired the design of
Palace of Westminster The Palace of Westminster serves as the meeting place for both the House of Commons of the United Kingdom, House of Commons and the House of Lords, the two houses of the Parliament of the United Kingdom. Informally known as the Houses of Parli ...
. Gilbert, by contrast, disliked the comparison to religious imagery. The architect ultimately used 15th- and 16th-century Gothic ornament on the Woolworth Building, along with a complementary color scheme. Though the building's steel frame was uncommon to neo-Gothic structures, its facade emphasizes vertical design elements, similarly to other neo-Gothic buildings. The Woolworth Building was designed to be high but was eventually raised to . Several different height measurements have been cited over the years, but the building rises about above the lowest point of the site. The Woolworth Building was 60 stories tall when completed in 1913, though this consisted of 53 usable floors topped by several mechanical floors. The building's ceiling heights, ranging from , make it the equivalent of an 80-story building. It remained the tallest building in the world until
40 Wall Street 40 Wall Street, also known as the Trump Building, is a neo-Gothic skyscraper on Wall Street between Nassau and William streets in the Financial District of Manhattan in New York City. Erected in 1929–1930 as the headquarters of the Manhatt ...
and the Chrysler Building, both in New York City, were constructed in 1929–1930. The building is assigned its own ZIP Code, 10279; it was one of 41 buildings in Manhattan that had their own ZIP Codes .


Form

The building's tower, flush with the main frontage on Broadway, joins an office block base with a narrow interior court for light. The base occupies the entire lot between Park Place to the north, Broadway to the east, and Barclay Street to the south. The site measures wide on Broadway and wide on both Park Place and Barclay Street. The base contains two "wings" extending westward, one each on the Park Place and Barclay Street frontages, which form a rough U-shape when combined with the Broadway frontage. This ensured that all offices had outside views. The U-shaped base is approximately 30 stories tall. All four elevations of the base are decorated, since the building has frontage on all sides. The tower rises an additional 30 stories above the eastern side of the base, abutting Broadway. Above the 30th floor are setbacks on the north and south elevations. There are additional setbacks along the north, south, and west elevations on the 45th and 50th floors. The 30th through 45th floors measure ; the 46th through 50th floors, ; and the 51st through 53rd floors, . The tower has a square plan below the 50th-story setback and an octagonal plan above. Though the structure is physically 60 stories tall, the 53rd floor is the top floor that can be occupied. Above the 53rd floor, the tower tapers into a pyramidal roof.


Facade

The lowest four stories are clad in limestone. Above that, the exterior of the Woolworth Building was cast in limestone-colored, glazed architectural terracotta panels. F. W. Woolworth initially wanted to clad the skyscraper in granite, while Gilbert wanted to use limestone. The decision to use terracotta for the facade was based on both aesthetic and functional concerns. Terracotta was not only fireproof but also, in Gilbert's mind, a purely ornamental addition clarifying the Woolworth Building's steel construction. Each panel was of a slightly different color, creating a polychrome effect. The facade appeared to have a uniform tone, but the upper floors were actually darker and more dense. Behind the terracotta panels were brick walls; the terracotta pieces are attached to the brick walls by metal rods and hangers. The Atlantic Terra Cotta Company provided the original terracotta cladding. The panels were manufactured in shades of blue, green, sienna, and rose. The terracotta panels were partially vitrified, allowing them to bear large loads. Gilbert also asked that John Donnelly and Eliseo V. Ricci create full-size designs based on Atlantic Terra Cotta's models. In 1932, Atlantic Terra Cotta carried out a comprehensive cleaning campaign of the Woolworth's facade to remove blackening caused by the city's soot and pollution. The Ehrenkrantz Group restored the building's facade between 1977 and 1981. During the renovation, much of the terracotta was replaced with concrete and Gothic ornament was removed. The building has several thousand windows: the exact number is disputed, but various sources state that the Woolworth Building has 2,843, 4,400, or 5,000 windows. Windows were included for lighting and comfort; because the Woolworth Building was built before air conditioning became common, every office is within of a window. Most of the windows are the same size, and each story is the same height. Some of the Woolworth Building's windows are set within arch-shaped openings. Most of the building's
spandrels A spandrel is a roughly triangular space, usually found in pairs, between the top of an arch and a rectangular frame; between the tops of two adjacent arches or one of the four spaces between a circle within a square. They are frequently fill ...
, or triangles between the top corners of the window and the top of the arch, have golden Gothic tracery against a bright blue backdrop. On the 25th, 39th, and 40th stories, the spandrels consist of iconography found in the royal coat of arms of the United Kingdom. Gold-on-blue tracery is also found on the 26th, 27th, and 42nd floors.


Base

On the part of the base facing Broadway, as well as the tower above it, there are three
bays A bay is a recessed, coastal body of water that directly connects to a larger main body of water, such as an ocean, a lake, or another bay. A large bay is usually called a gulf, sea, sound, or bight. A cove is a small, circular bay with a narr ...
; the left and right bays have two windows per floor, while the center bay has three windows. The elevations facing Park Place and Barclay Street each have six bays with two windows per floor. The base, on its lowest four stories, is divided into three-story-high entrance and exit bays, each of which has a one-story attic above it. There are nine entrances in total. The main entrance on Broadway is a three-story Tudor arch, surrounded on either side by two bays: one narrower than the main arch, the other wider. The five bays form a triumphal arch overhung by a balcony and stone motifs of Gothic design. The intrados of the arch contains 23 niches. The topmost niche depicts an owl; the lowest niches on both sides depict tree trunks; and the other twenty niches depict animated figures. The spandrel above the left side of the arch depicts
Mercury Mercury commonly refers to: * Mercury (planet), the nearest planet to the Sun * Mercury (element), a metallic chemical element with the symbol Hg * Mercury (mythology), a Roman god Mercury or The Mercury may also refer to: Companies * Merc ...
, classical god of commerce, while that above the right side depicts Ceres, classical goddess of agriculture. Above all of this is an ogee arch with more niches, as well as two carvings of owls hovering above a "W" monogram. There are salamanders within niches on either side of the main entrance. Inside the triumphal arch, there is a smaller arch with a revolving door and a Tudor window; it is flanked by standard doors and framed with decorations. There is a pelican above this smaller arch. Decorated revolving doors are also located at the northern and southern entrances, at Park Place and Barclay Street respectively. The Park Place and Barclay Street entrances are nearly identical, except for the arrangement of the storefronts. Both entrances are located on the eastern sides of their respective elevations, lining up with the tower above them, and contain a wide arch flanked by two narrower arches. The three entrances feed into the arcaded lobby. The building's Park Place entrance contained a stair to the
New York City Subway The New York City Subway is a rapid transit system owned by the government of New York City and leased to the New York City Transit Authority, an affiliate agency of the state-run Metropolitan Transportation Authority (MTA). Opened on October 2 ...
's Park Place station, served by the , inside the westernmost bay of the building entrance. The facade contains vertical
piers Piers may refer to: * Pier, a raised structure over a body of water * Pier (architecture), an architectural support * Piers (name), a given name and surname (including lists of people with the name) * Piers baronets, two titles, in the baronetages ...
, which protrude diagonally. There are six such piers on the Broadway elevation. In addition, horizontal belt courses run above the 4th, 9th, 14th, 19th, and 24th stories. The 25th and 26th stories, above the topmost belt course, are separated by dark-bronze spandrels. The 27th floor contains a canopy of projecting terracotta ogee arches. These decorative features make the tower section "appear to merge with the atmosphere", as architectural writer Donald Reynolds described it. Above the 28th floor, a two-story-tall copper roof with complex tracery in the Gothic style tops the canopies. The 29th and 30th stories of the north and south wings are of similar depth to the six narrow bays on the Park Place and Barclay Street elevations but contain five bays. A small tower with three bays caps these wings.


Tower section

The 30th through 45th floors contain three bays on each elevation; the side bays contain two windows, while the center bay contains three windows. The 46th through 53rd floors also have three bays on each elevation, but the side bays only contain one window. At the 45th- and 50th-story setbacks, there are
turrets Turret may refer to: * Turret (architecture), a small tower that projects above the wall of a building * Gun turret, a mechanism of a projectile-firing weapon * Objective turret, an indexable holder of multiple lenses in an optical microscope * M ...
at each corner of the tower. The northeast corner turret concealed a smokestack. There is a pyramidal roof above the 53rd floor, as well as four ornamental tourelles at the four corners of the tower. The roof was originally gilt but is now green. The pyramidal roof, as well as the smaller roofs below, used of gold leaf. The main roof is interspersed with small dormers, which contain windows into the maintenance levels inside. The pyramidal roof is topped by another pyramid with an octagonal base and tall pointed-arch windows. In turn, the octagonal pyramid is capped by a spire. The three layers of pyramids are about , or five stories tall. An observation deck was located at the 55th floor, about above ground level. The deck was octagonal in plan, measuring across, was accessed by a glass-walled elevator. It was patronized by an estimated 300,000 visitors per year but was closed as a security measure in 1941 after the Pearl Harbor attack. Strongly articulated
piers Piers may refer to: * Pier, a raised structure over a body of water * Pier (architecture), an architectural support * Piers (name), a given name and surname (including lists of people with the name) * Piers baronets, two titles, in the baronetages ...
, which carry right to the pyramidal cap without intermediate cornices, give the building its upward thrust. This was influenced by Aus's belief that, "From an engineering point of view, no structure is beautiful where the lines of strength are not apparent." The copper roof is connected to the Woolworth Building's steel
superstructure A superstructure is an upward extension of an existing structure above a baseline. This term is applied to various kinds of physical structures such as buildings, bridges, or ships. Aboard ships and large boats On water craft, the superstruct ...
, which serves to
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the roof electrically. The Gothic detailing concentrated at the highly visible crown is over-scaled, and the building's silhouette could be made out from several miles away. Gilbert's choice of the Gothic style was described as "an expression of the verticality of the tower form", and as Gilbert himself later wrote, the style was "light, graceful, delicate and flame-like". Gilbert considered several proposals for exterior lighting, including four powerful searchlights atop nearby buildings and a constantly rotating lamp at the apex of the Woolworth Building's roof. Ultimately, the builders decided to erect nitrogen lamps and reflectors above the 31st floor, and have the intensity of the lighting increase with height.


Structural features


Substructure

In contrast to other parts of Manhattan, the bedrock beneath the site is relatively deep, descending to between on average. The site also has a high water table, which is as shallow as beneath ground level. Due to the geology of the area, the building is supported on either 66 or 69 massive
caissons Caisson (French for "box") may refer to: * Caisson (Asian architecture), a spider web ceiling * Caisson (engineering), a sealed underwater structure * Caisson (lock gate), a gate for a dock or lock, constructed as a floating caisson * Caisson (pe ...
that descend to the bedrock. The caissons range in depth from . To give the structure a sturdy foundation, the builders used metal tubes in diameter filled with concrete. These tubes were driven into the ground with a pneumatic caisson process to anchor the foundations to the bedrock. Because the slope of the bedrock was so sharp, steps had to be carved into the rock before the caissons could be sunk into the ground. The caissons were both round and rectangular, with the rectangular caissons located mainly on the southern and western lot lines. The caissons are irregularly distributed across the site, being more densely concentrated at the northeastern corner. This is because the building was originally planned to occupy a smaller site at the corner of Broadway and Park Place; when the site was enlarged, the caissons that had already been installed were left in place. The two basement levels, descending , are constructed of reinforced concrete.


Superstructure

Whereas many earlier buildings had been constructed with load-bearing walls, which by necessity were extremely thick, the Woolworth Building's steel
superstructure A superstructure is an upward extension of an existing structure above a baseline. This term is applied to various kinds of physical structures such as buildings, bridges, or ships. Aboard ships and large boats On water craft, the superstruct ...
was relatively thin, which enabled Gilbert to maximize the building's interior area. Engineers Gunvald Aus and Kort Berle designed the steel frame. Each column carries a load of , supporting the building's overall weight of . Where the columns of the superstructure did not match up with the caissons, they were cantilevered above on plate girders between two adjoining caissons. These girders are extremely large; one such girder measures deep, wide, and long. For the wind bracing, the entire Woolworth Building was considered as a vertical cantilever, and correspondingly large girders and columns were used in the construction. Continuous portal bracing was used between the 1st and 28th floors, except in the interior columns, where triangular bracing was used. The portal braces on the building's exterior direct crosswinds downward toward the ground, rather than into the building. Interconnecting trusses were placed at five-floor intervals between the tower and the wings; these, as well as the side and court walls, provided the bracing for the wings. Directly above each of the tower's setbacks, the outer walls are supported by girders, as the columns beneath them are offset. Above the 28th floor, knee braces and column-girder connections were used; hollow-tile floors were installed because it would have taken too long to set the concrete floors, especially during cold weather.


Interior

Upon completion, the Woolworth Building contained seven water systems—one each for the power plant, the hot-water plant, the fire-protection system, the communal restrooms, the offices with restrooms, the basement swimming pool, and the basement restaurant. There are water tanks on the 14th, 27th, 28th, 50th, and 53rd floors. Although the water is obtained from the New York City water supply system, much of it is filtered and reused. A dedicated water system, separate from the city's, was proposed during construction, but workers abandoned the plan after unsuccessfully digging into Manhattan's bedrock. The Woolworth Building was the first structure to have its own power plant with four Corliss steam engine generators totaling a capacity of ; the plant could support 50,000 people. The building also had a dedicated heating plant with six boilers with a capacity of . The boilers were fed from subterranean coal bunkers capable of holding over 2,000 tons of
anthracite coal Anthracite, also known as hard coal, and black coal, is a hard, compact variety of coal that has a submetallic luster. It has the highest carbon content, the fewest impurities, and the highest energy density of all types of coal and is the high ...
.


Lobby

The ornate, cruciform lobby, known as the "arcade", was characterized by the New York City Landmarks Preservation Commission (LPC) as "one of the most spectacular of the early 20th century in New York City". It consists of two perpendicular, double-height passageways with barrel-vaulted ceilings. One passageway runs between the arcade's west wing at the Woolworth Building's "staircase hall" and the east wing at Broadway. The other runs between the north wing at Park Place and the south wing at Barclay Street. A mezzanine crosses the arcade's north and south wings. Where the passageways intersect, there is a domed ceiling. The dome contains pendentives that may have been patterned after those of the Mausoleum of Galla Placidia. The walls of this intersection vault are laid out in an octagonal shape, with mailboxes at the four intercardinal directions. Veined marble from the island of Skyros in Greece covers the lobby. Edward F. Caldwell & Co. provided the interior lights for the lobby and hallways. Patterned
glass mosaics Glass tiles are pieces of glass formed into consistent shapes. Early history Glass was used in mosaics as early as 2500 BC, but it took until the 3rd century BC before innovative artisans in Greece, Persia and India created glass tiles. Wherea ...
that contain blue, green, and gold tiling with red accents decorate the ceilings. There are other Gothic-style decorations in the lobby, including on the
cornice In architecture, a cornice (from the Italian ''cornice'' meaning "ledge") is generally any horizontal decorative moulding that crowns a building or furniture element—for example, the cornice over a door or window, around the top edge of a ...
and the bronze fittings. Twelve plaster brackets, which carry grotesques depicting major figures in the building's construction, are placed where the arcade and the mezzanine intersect. These ornaments include Gilbert with a model of the building, Aus taking a girder's measurements, and Woolworth holding nickels and dimes. Two ceiling murals by
C. Paul Jennewein Carl Paul Jennewein (December 2, 1890 – February 22, 1978) was a German-born American sculptor. Early career Jennewein was born in Stuttgart in Germany. At the age of seventeen, he immigrated to the United States in 1907. He was apprentic ...
, titled ''Labor'' and ''Commerce'', are located above the mezzanine where it crosses the south and north wings, respectively. The staircase hall is a two-story room located to the west of the arcade. It consists of the ground level, which contains former storefronts, as well as a mezzanine level above it. The ground floor originally contained 18 storefronts. A marble staircase leads westward from the arcade to a mezzanine, where the entrance to the Irving National Exchange Bank office was formerly located. The mezzanine contains a stained-glass
skylight A skylight (sometimes called a rooflight) is a light-permitting structure or window, usually made of transparent or translucent glass, that forms all or part of the roof space of a building for daylighting and ventilation purposes. History Open ...
surrounded by the names of several nations. The skylight contains the dates 1879 and 1913, which respectively signify the years of the Woolworth Company's founding and the building's opening. The skylight is also surrounded by sculpted grotesques, which depict merchandising activities in the five-and-dime industry. Heinigke and Brown manufactured the leaded glass of the mezzanine ceiling, as well as the barrel vault of the lobby. There is a smaller space west of the staircase hall with a one-story-high ceiling. This room contains a coffered ceiling with a blue-green background. The crossbeams contain Roman portrait heads, while the cornice contains generic sculpted grotesques. The lobby also contains a set of German chimes designed by
Harry Yerkes Harry A. Yerkes was a marimba player, inventor, and recording manager who assembled many recording sessions in the early years of jazz. Many of the sessions organized by Yerkes used his name for the artist credit, including Yerkes' Jazarimba Orc ...
.


Basement

The basement of the Woolworth Building contains an unused bank vault, restaurant, and barbershop. The bank vault was initially intended to be used for safe-deposit boxes, though it was used by the Irving National Exchange Bank in practice. In 1931, Irving moved some $3 billion of deposits to a vault in its new headquarters at
1 Wall Street 1 Wall Street (also known as the Irving Trust Company Building, the Bank of New York Building, and the BNY Mellon Building) is a skyscraper in the Financial District of Lower Manhattan, New York City, on the eastern side of Broadway between Wa ...
, and the Woolworth Building's vault was converted into a storage area for maintenance workers. There is also a basement storage room, known as the "bone yard", which contains replacement terracotta decorations for the facade. The basement also contains closed entrances to two New York City Subway stations. There was an entrance to the Park Place station directly adjacent to the building's north elevation, served by the . This entrance was closed after the September 11 attacks in 2001. Another entrance led to the
City Hall In local government, a city hall, town hall, civic centre (in the UK or Australia), guildhall, or a municipal building (in the Philippines), is the chief administrative building of a city, town, or other municipality. It usually houses ...
station one block north, now served by the , but this was closed in 1982 because of concerns over crime. The area in front of the former entrances was used as a bike-storage area by the 2010s. A private pool, originally intended for F. W. Woolworth, exists in the basement. Proposed as early as 1910, the pool measured and had a marble perimeter. The pool was later drained but was restored in the mid-2010s as part of the conversion of the Woolworth Building's upper floors into residential units.


Offices

At the time of construction, the Woolworth Building had over 2,000 offices. Each office had ceilings ranging from high. Gilbert had designed the interior to maximize the amount of usable office space, and correspondingly, minimize the amount of space taken up by the elevator shafts. The usable-space consideration affected the placement of the columns in the wings, as the columns in the main tower were positioned around the elevator shafts and facade piers. Each of the lowest 30 stories had 31 offices, of which ten faced the light court, eight faced Park Place, eight faced Barclay Street, and five faced Broadway. Above the 30th-story setback, each story had 14 offices. For reasons that are unknown, floor numbers 42, 48, and 52 are skipped. Woolworth's private office on the 24th floor, revetted in green marble in the French Empire style, is preserved in its original condition. His office included a mahogany desk with a leather top measuring . That desk contained a hidden console with four buttons to request various members of his staff. The marble columns in the office are capped by gilded Corinthian
capitals Capital may refer to: Common uses * Capital city, a municipality of primary status ** List of national capital cities * Capital letter, an upper-case letter Economics and social sciences * Capital (economics), the durable produced goods used f ...
. Woolworth's reception room contained objects that were inspired by a visit to the Château de Compiègne shortly after the building opened. These included a bronze bust of
Napoleon Napoleon Bonaparte ; it, Napoleone Bonaparte, ; co, Napulione Buonaparte. (born Napoleone Buonaparte; 15 August 1769 – 5 May 1821), later known by his regnal name Napoleon I, was a French military commander and political leader who ...
, a set of French Empire-style lamps with gold figures, and an inkwell with a depiction of Napoleon on horseback. The walls of the office contained portraits of Napoleon, and gold-and-scarlet chairs were arranged around the room. At some point, Woolworth replaced the portrait of Napoleon with a portrait of himself.


Elevators

The Woolworth Building contains a system of high-speed elevators capable of traveling or per minute. The Otis Elevator Company supplied the units, which were innovative in that there were "express" elevators, stopping only at certain floors, and "local" elevators, stopping at every floor between a certain range. There were 26 Otis electric elevators with gearless traction, as well as an electric-drum shuttle elevator within the tower once construction was complete. Of these, 24 were passenger elevators, which were arranged around cruciform elevator lobbies on each floor. Two freight elevators and two emergency staircases were placed at the rear of the building. The elevators are accessed from bays in the eastern and western walls of the arcade. The walls are both divided by two bays with round arches, and there are four elevators on each wall. The elevator doors in the lobby were designed by Tiffany Studios. The patterns on the doors have been described as " arabesque tracery patterns in etched steel set off against a gold-plated background".


History


Planning

The entrepreneur F. W. Woolworth immigrated to the U.S. in 1886 and became successful because of his " Five-and-Dime" (5- and 10-cent stores). He began planning a new headquarters for the F. W. Woolworth Company in 1910. Around the same time, Woolworth's friend
Lewis Pierson Lewis may refer to: Names * Lewis (given name), including a list of people with the given name * Lewis (surname), including a list of people with the surname Music * Lewis (musician), Canadian singer * "Lewis (Mistreated)", a song by Radiohead ...
was having difficulty getting shareholder approval for the merger of his
Irving National Bank Irving Trust was an American Commercial bank headquartered in New York City that operated between 1851 and 1988 when it was acquired by Bank of New York. From 1965 the bank was the principal subsidiary of the Irving Bank Corporation. Between 1 ...
and the rival New York Exchange Bank. Woolworth, who was looking for funding, mentioned his plans for the building at a lunch with Pierson. Woolworth offered to acquire shares in New York Exchange Bank and vote in favor of the merger if Pierson agreed to move the combined banks' headquarters to the F. W. Woolworth Company's new headquarters. Having received a commitment from the banks, Woolworth acquired a corner site on Broadway and Park Place in
Lower Manhattan Lower Manhattan (also known as Downtown Manhattan or Downtown New York) is the southernmost part of Manhattan, the central borough for business, culture, and government in New York City, which is the most populated city in the United States with ...
, opposite
City Hall In local government, a city hall, town hall, civic centre (in the UK or Australia), guildhall, or a municipal building (in the Philippines), is the chief administrative building of a city, town, or other municipality. It usually houses ...
. Woolworth briefly considered purchasing a plot at West Broadway and Reade Street several blocks north. He decided against it because of the prestige that a Broadway address provided; despite its name, West Broadway is a separate street from Broadway. Woolworth and the Irving National Exchange Bank then set up the Broadway–Park Place Company to construct and finance the proposed structure. Initially, the bank was supposed to purchase the company's stock gradually until it owned the entire company, and thus, the Woolworth Building. Irving would be able to manage the 18 floors on a 25-year lease. In addition, Irving would be able to control two of the Broadway–Park Place Company's seats, while Woolworth would control the other three seats and serve as that firm's president. While negotiations to create the Broadway-Park Place Company were ongoing, Woolworth and his real estate agent Edward J. Hogan purchased several parcels from the Trenor Luther Park estate and other owners. The entire footprint of the current building, a rectangular lot, had been acquired by April 15, 1910, at a total cost of $1.65 million (about $ in ).


Original designs

Woolworth commissioned Cass Gilbert to design the new building. There are few print documents that indicate early correspondence between Woolworth and Gilbert, and news articles as late as March 1910 mentioned that no architect had been chosen. Gilbert later mentioned that he had received the commission for the Woolworth Building after getting a phone call from Woolworth one day. The architect had recently finished designing the nearby Broadway–Chambers Building and
90 West Street 90 West Street (previously known as the West Street Building and the Brady Building) is a 23-story residential building in the Financial District of Lower Manhattan in New York City. Located on West Street just south of the World Trade Cen ...
, whose architecture Woolworth admired. Woolworth wanted his new structure to be of similar design to the
Palace of Westminster The Palace of Westminster serves as the meeting place for both the House of Commons of the United Kingdom, House of Commons and the House of Lords, the two houses of the Parliament of the United Kingdom. Informally known as the Houses of Parli ...
in London, which was designed in the Gothic style. At the time, Gilbert was well known for constructing modern skyscrapers with historicizing design elements. Gilbert was originally retained to design a standard 12- to 16-story commercial building for Woolworth, who later said he "had no desire to erect a monument that would cause posterity to remember me". By 1910, the plans called for a building with a 20-story base and 10-story upper section. Woolworth then wanted to surpass the nearby New York World Building, which sat on the other side of City Hall Park and stood 20 stories and . A drawing by Thomas R. Johnson, dated April 22, 1910, shows a 30-story building rising from the site. Because of the change in plans, the organization of the Broadway-Park Place Company was rearranged. Woolworth would be the major investor in the Broadway–Park Place Company, contributing $1 million, and the bank would contribute the other $500,000. The Irving Bank would take up a 25-year lease for the ground floor, fourth floor, and basement. By September 1910, Gilbert had designed an even taller structure, with a 40-story tower on Park Place adjacent to a shorter 25-story annex, yielding a -tall building. The next month, Gilbert's design had evolved into a 45-story building roughly the height of the nearby Singer Building. This proposal called for a neo-Gothic structure with a 26-story base, topped by a square tower rising another 19 stories. After the latest design, Woolworth wrote to Gilbert in November 1910 and asked for the building's height to be increased to , which was taller than the Singer Building, Lower Manhattan's tallest building. Woolworth was inspired by his travels in Europe, where he would constantly be asked about the Singer Building. He decided that housing his company in an even taller building would provide invaluable advertising for the F. W. Woolworth Company and make it renowned worldwide. This design, unveiled to the public the same month, was a 45-story tower rising , sitting on a lot by . Referring to the revised plans, Woolworth said, "I do not want a mere building. I want something that will be an ornament to the city." He later said that he wanted visitors to brag that they had visited the world's tallest building. Louis J. Horowitz, president of the building's main contractor Thompson-Starrett Company, said of Woolworth, "Beyond a doubt his ego was a thing of extraordinary size; whoever tried to find a reason for his tall building and did not take that fact into account would reach a false conclusion."


Plans for world's tallest building

Even after the revised height was unveiled, Woolworth still yearned to make the building even taller as it was now close to the height of the
Metropolitan Life Insurance Company Tower The Metropolitan Life Insurance Company Tower (colloquially known as the Met Life Tower and also as the South Building) is a skyscraper occupying a full block in the Flatiron District of Manhattan in New York City. The building is composed of ...
, then the tallest building in New York City and the world. On December 20, 1910, Woolworth sent a team of surveyors to measure the Metropolitan Life Tower's height and come up with a precise measurement, so he could make his skyscraper taller. He then ordered Gilbert to revise the building's design to reach , despite ongoing worries over whether the additional height would be worth the increased cost. In order to fit the larger base that a taller tower necessitated, Woolworth bought the remainder of the frontage on Broadway between Park Place and Barclay Street. He also purchased two lots to the west, one on Park Place and one on Barclay Street; these lots would not be developed, but would retain their low-rise buildings and preserve the proposed tower's views. Such a tall building would produce the largest income of any building globally. On January 1, 1911, the ''New York Times'' reported Woolworth was planning a building at a cost of $5 million. That month, Woolworth and Hogan acquired the final site for the project. In total, the site had cost $4.5 million (about $ in ) and measured on Broadway, on Barclay Street, and on Park Place. In a ''New York Times'' article two days later, Woolworth said that his building would rise to its tip. These plans called for a 30-story base and 25-story square tower above it. The 750-foot height was the absolute minimum that Woolworth would agree to, but Gilbert increased the height tp so the architectural proportions would fit. Renderings by illustrator Hughson Hawley, completed in April 1911, are the first official materials that reflect this final height. Gilbert had to reconcile both Woolworth's and Pierson's strict requirements for the design of the structure. The architect's notes describe late-night conversations that he had with both men. The current design of the lobby, with its arcade, reflected these conflicting pressures. Sometimes, Gilbert also faced practical conundrums, such as Woolworth's requirement that there be "many windows so divided that all of the offices should be well lighted", and so that tenants could erect partitions to fit their needs. Gilbert wrote this "naturally prevented any broad wall space". Woolworth commented at length on each of the dozens of drawings that Gilbert drew up. Woolworth and Gilbert sometimes clashed during the design process, especially because of the constantly changing designs and the architect's fees. Nevertheless, Gilbert commended Woolworth's devotion to the details and beauty of the building's design, as well as the entrepreneur's enthusiasm for the project. Such was the scale of the building that, for several years, Gilbert's sense of scale was "destroyed ..because of the unprecedented attuning of detail to, for these days, such an excessive height".


Construction

In September 1910, wrecking crews demolished the five-and-six-story structures which previously occupied the site. Construction officially began on November 4, 1910, with excavation by the Foundation Company, using a contract negotiated personally by Frank Woolworth. The start of construction instantly raised the site's value from $2.25 million to $3.2 million. The contract of over $1 million was described as the largest contract for foundation construction ever awarded in the world. It took months for Woolworth to decide upon the general construction company. George A. Fuller's Fuller Company was well experienced and had practically invented skyscraper construction, but Louis Horowitz's Thompson-Starrett Company was local to New York; despite being newer, Horowitz had worked for Fuller before, and thus had a similar knowledge base. On April 20, 1911, Thompson-Starrett won the contract with a guaranteed construction price of $4,308,500 for the building's frame and structural elements. The company was paid $300,000 for their oversight and management work, despite Woolworth's attempts to get the company to do the job for free due to the prestige of the project. The first potential tenants began applying for space in the building in May 1911, before work had even started. On June 12, 1911, the Atlantic Terra Cotta Company received a $250,000 contract to manufacture the terracotta. The next month, Donnelly and Ricci received the $11,500 contract for the terracotta work and some of the interior design work. Gilbert requested Atlantic Terra Cotta use an office next to his while they drew several hundred designs. The construction process involved hundreds of workers, and daily wages ranged from $1.50 for laborers () to $4.50 for skilled workers (). By August 1911, the building's foundations were completed ahead of the target date of September 15; construction of the skyscraper's steel frame began August 15. The steel beams and girders used in the framework weighed so much that, to prevent the streets from caving in, a group of surveyors examined them on the route along which the beams would be transported. The American Bridge Company provided steel for the building from their foundries in Philadelphia and Pittsburgh; manufacturing took over 45 weeks. The first above-ground steel had been erected by October 1911, and installation of the building's terracotta began on February 1, 1912. The building rose at the rate of stories a week and the steelworkers set a speed record for assembling 1,153 tons of steel in six consecutive eight-hour days. By February 18, 1912, work on the steel frame had reached the building's 18th floor. By April 6, 1912, the steel frame had reached the top of the base at the 30th floor and work then began on constructing the tower of the Woolworth Building. Steel reached the 47th floor by May 30 and the official topping out ceremony took place two weeks ahead of schedule on July 1, 1912, as the last rivet was driven into the summit of the tower. After the building was topped out, Gilbert initially told Woolworth that he thought the building was about tall, but Woolworth's own engineers found the true height to be . The skyscraper was substantially completed by the end of 1912. The final estimated construction cost was (), up from the initial estimates of for the shorter versions of the skyscraper (). This was divided into $5 million for the land, $1 million for the foundation, and $7 million for the structure. Woolworth provided $5 million, while investors provided the remainder, and financing was completed by August 1911.


Woolworth operation


Opening and 1910s

The building opened on April 24, 1913. Woolworth held a grand dinner on the building's 27th floor for over 900 guests, and at exactly 7:30 p.m. EST, President Woodrow Wilson pushed a button in Washington, D.C., to turn on the building's lights. Attendees included:
Francis Hopkinson Smith Francis Hopkinson Smith (October 23, 1838 – April 7, 1915) was an American author, artist and engineer. He built the foundation for the Statue of Liberty, wrote many stories and received awards for his paintings. F. Hopkinson Smith was the ...
, who served as toastmaster; author William Winter; businessmen
Patrick Francis Murphy Patrick Francis Murphy (circa 1858 - November 24, 1931) was the owner of the Mark Cross Company in Manhattan, New York City, and was a legislator in Massachusetts. His daughter Esther was married to John Strachey and Chester Alan Arthur III, gr ...
and
Charles M. Schwab Charles Michael Schwab (February 18, 1862 – September 18, 1939) was an American steel magnate. Under his leadership, Bethlehem Steel became the second-largest steel maker in the United States, and one of the most important heavy manufacturer ...
;
Rhode Island Governor The governor of Rhode Island is the head of government of the U.S. state of Rhode Island and serves as commander-in-chief of the state's Army National Guard and Air National Guard. The current governor is Democrat Dan McKee. In their capacity ...
Aram J. Pothier Aram Jules Pothier (July 26, 1854 – February 4, 1928) was an American banker and politician of French Canadian descent. He served as the 51st and 55th Governor of Rhode Island. Personal life Pothier was born in Quebec City, Quebec, Canada, the ...
; Judge
Thomas C. T. Crain Thomas Crowell Taylor Crain (May 25, 1860 New York City – May 29, 1942) was an American lawyer and politician from New York. He was New York County District Attorney from 1930 to 1933. Biography Crain was born on May 25, 1860, on 14th Street, ...
; US Senator from Arkansas Joseph Taylor Robinson; Ecuadorian minister Gonzalo Córdova;
New York Supreme Court The Supreme Court of the State of New York is the trial-level court of general jurisdiction in the New York State Unified Court System. (Its Appellate Division is also the highest intermediate appellate court.) It is vested with unlimited civ ...
Justices Charles L. Guy and Edward Everett McCall; Commissioner of Education of the State of New York
John Huston Finley John Huston Finley (October 19, 1863 – March 7, 1940) was Professor of Polities at Princeton University from 1900 to 1903, and President of the City College of New York from 1903 until 1913, when he was appointed President of the Universi ...
; Collector of the Port of New York
William Loeb Jr. William Loeb Jr. (October 9, 1866 – September 19, 1937) was an American political figure. He was the Presidential secretary to President Theodore Roosevelt and Collector of the Port of New York from 1909 to 1913. He was the father of Willia ...
; naval architect Lewis Nixon;
Rear Admiral Rear admiral is a senior naval flag officer rank, equivalent to a major general and air vice marshal and above that of a commodore and captain, but below that of a vice admiral. It is regarded as a two star "admiral" rank. It is often regarde ...
Charles Dwight Sigsbee; Commissioner of Docks and Ferries of the City of New York R. A. C. Smith; Colonel
William Conant Church William Conant Church (August 11, 1836 – May 23, 1917) was an American journalist and soldier. He was the co-founder and second president of the National Rifle Association. Life and work Church was born in Rochester, New York on August 11, 18 ...
; United States Representative from New York
Herman A. Metz Herman August Metz (October 19, 1867 – May 17, 1934) was a German-American businessman and politician who served as U.S. Representative from New York and New York City Comptroller. Life Metz was born October 19, 1867 in New York City,"," fr ...
; New York City Police Commissioner Rhinelander Waldo; banker James Speyer; former
Lieutenant Governor of New York The lieutenant governor of New York is a constitutional office in the executive branch of the Government of the State of New York. It is the second highest-ranking official in state government. The lieutenant governor is elected on a ticket wit ...
Timothy L. Woodruff Timothy Lester Woodruff (August 4, 1858 – October 12, 1913) was an American businessman and politician. A leader of the Republican Party in the state of New York, Woodruff is best remembered for having been elected three terms as the Lieutena ...
; writer Robert Sterling Yard; Admiral Albert Gleaves; and reportedly between 69 and 80 congressmen who arrived via a special train from Washington, DC. Additional congratulations were sent via letter from former President William Howard Taft, Governor of New Jersey James Fairman Fielder and United States Secretary of the Navy
Josephus Daniels Josephus Daniels (May 18, 1862 – January 15, 1948) was an American newspaper editor and publisher from the 1880s until his death, who controlled Raleigh's ''News & Observer'', at the time North Carolina's largest newspaper, for decades. A D ...
. The building was declared ready for occupancy on May 1, 1913, and Woolworth began renting the offices at a minimum rate of . To attract tenants, Woolworth hired architecture critic Montgomery Schuyler to write a 56-page brochure outlining the building's features. Schuyler later described the Woolworth Building as the "noblest offspring" of buildings erected with steel skeletons. On completion, the Woolworth Building topped the record set by the Metropolitan Life Insurance Company Tower as the world's tallest building, a distinction it held until 1929. Woolworth had purchased all of the Broadway-Park Place Company's shares from the Irving National Exchange Bank by May 1914; his company held no ownership stake in the building. The bank, whose only involvement in the building was now as a tenant, agreed to lease the entire second story for $100,000 a year. The building contained offices for as many as 14,000 employees. By the end of 1914, the building was 70% occupied and generating over $1.3 million a year in rents for the F. W. Woolworth Company.


1920s to 1960s

During World War I, only one of the Woolworth Building's then-14 elevators was turned on, and many lighting fixtures in hallways and offices were turned off. This resulted in about a 70% energy reduction compared to peacetime requirements. The building had more than a thousand tenants by the 1920s, who generally occupied suites of one or two rooms. These tenants reportedly collectively employed over 12,000 people in the building. In 1920, after F. W. Woolworth died, his heirs obtained a $3 million mortgage loan on the Woolworth Building from
Prudential Life Insurance Company Prudential Financial, Inc. is an American Fortune Global 500 and Fortune 500 company whose subsidiaries provide insurance, retirement planning, investment management, and other products and services to both retail and institutional customers thr ...
to pay off $8 million in inheritance tax. By this point, the building was worth $10 million and grossed $1.55 million per year in rent income. The Broadway-Park Place Corporation agreed to sell the building to Woolco Realty Co., a subsidiary of the F. W. Woolworth Company, in January 1924 at an assessed valuation of $11.25 million (about $ in ). The company paid $4 million in cash and obtained a five-year, $11 million mortgage from Prudential Life Insurance Company at an annual interest rate of 5.5%. The sale was finalized in April 1924, after which F. W. Woolworth's heirs no longer had any stake in the building. In 1927, the building's pinnacle was painted green, and the observation tower was re-gilded for over $25,000 (about $ in ). The Atlantic Terra Cotta Company cleaned the Woolworth Building's facade in 1932. Prudential extended its $3.7 million mortgage on the building by ten years in 1939, and the observation deck was closed after the bombing of Pearl Harbor in 1941. Ten of the building's 24 elevators were temporarily disabled in 1944 because of a shortage of coal. The next year, the building's owners replaced the elevators and closed off the building above the 54th story. By 1953, a new chilled water air conditioning system had been installed, bringing individual room temperature control to a third of the building. The old car-switch-control elevators had been replaced with a new automatic dispatching systems and new elevator cars. The structure was still profitable by then, although it was now only the sixth-tallest building, and tourists no longer frequented the Woolworth Building. The building's terracotta facade deteriorated easily, and, by 1962, repairs to the terracotta tiles were occurring year-round. The Woolworth Company had considered selling the building as early as the 1960s, though the planned sale never happened.


Restoration and landmark status

The National Park Service designated the Woolworth Building as a National Historic Landmark in 1966. The New York City Landmarks Preservation Commission (LPC) considered giving the Woolworth Building official city-landmark status in 1970. The F. W. Woolworth Company called the landmark law "onerous" since it would restrict the company from making modifications to many aspects of the building. The commission ultimately declined to give the Woolworth Building a designated-landmark status because of the company's opposition to such a measure, as well as the increased costs and scrutiny. The lobby was cleaned in 1974. The F. W. Woolworth Company commissioned an appraisal of the building's facade in 1975 and found serious deterioration in the building's terracotta. Many of the blocks of terracotta had loosened or cracked from the constant thermal expansion and contraction caused by New York's climate. The cracks in the facade had let rain in, which caused the steel superstructure to rust. By 1976, the Woolworth Company had placed metal netting around the facade to prevent terracotta pieces from dislodging and hitting pedestrians. The issues with the facade were exacerbated by the fact that very few terracotta manufacturers remained in business, making it difficult for the company to procure replacements. The New York City Industrial and Commercial Incentives Board approved a $8.5 million tax abatement in September 1977, which was to fund a proposed renovation of the Woolworth Building. The Woolworth Company still occupied half the building; its vice president for construction said "we think the building merits the investment", in part because F. W. Woolworth had used his own wealth to fund the building's construction. Much of the remaining space was occupied by lawyers who paid . The F. W. Woolworth Company began a five-year restoration of the building's terracotta and limestone facade, as well as replacement of all the building's windows, in 1977. Initially, the company had considered replacing the entire terracotta facade with concrete; this was canceled due to its high cost and potential backlash from preservationists. The renovation, carried out by Turner Construction to plans by the New York architectural firm Ehrenkrantz Group, involved the replacement of roughly one-fifth of the building's terracotta. Since there were so few remaining terracotta manufacturers, so Woolworth's replaced 26,000 of the tiles with concrete lookalikes; many of those tiles had to be custom-cut. The concrete was coated with a surface that was meant to be replaced every five years, like the glazing on the terracotta blocks. Similarly, the original copper windows were replaced with aluminum frames which allowed them to be opened, whereas the originals were sealed in place. The company also removed some decorative flying buttresses near the tower's crown and refaced four tourelles in aluminum because of damage. The building's renovation was completed without fanfare in 1982. The estimated cost of the project had risen from $8 million to over $22 million. Much of the renovation was financed through the city government's tax break, which had increased to $11.4 million. The LPC again considered the Woolworth Building for landmark designation in early 1982, shortly after the renovation was completed. Upon the request of the building's lawyers, the LPC postponed a public hearing for the proposed landmark designation to April 1982. That year, the building's entrance to the City Hall subway station was closed because of fears over crime. The LPC granted landmark protection to the building's facade and the interior of its lobby in April 1983. The Woolworth Company (later Venator Group) continued to own the building for a decade and a half. After struggling financially for years, and with no need for a trophy office building, Venator Group began discussing a sale of the building in 1996. To raise
capital Capital may refer to: Common uses * Capital city, a municipality of primary status ** List of national capital cities * Capital letter, an upper-case letter Economics and social sciences * Capital (economics), the durable produced goods used f ...
for its other operations, Venator formally placed the Woolworth Building for sale in April 1998.


Witkoff Group ownership


Sale and initial plan

Venator Group agreed to sell the building in June 1998 to
Steve Witkoff Steven Charles Witkoff (born March 15, 1957) is an American real estate investor and landlord based in New York City, and founder of the Witkoff Group. Early life and education Witkoff was born to a Jewish family in the Bronx and raised in Baldwin ...
's Witkoff Group and Lehman Brothers for $155 million (about $ in ). Before the sale was finalized in December 1998, Witkoff renegotiated the purchase price to $137.5 million (about $ in ), citing a declining
debt market The bond market (also debt market or credit market) is a financial market where participants can issue new debt, known as the primary market, or buy and sell debt securities, known as the secondary market. This is usually in the form of bonds, b ...
. Venator shrunk its space in the building from eight floors to four; this was a sharp contrast to the 25 floors the company had occupied just before the sale. Witkoff also agreed to license the Woolworth name and invest $30 million in renovating the exterior and interior of the building. After purchasing the building, the Witkoff Group rebranded it in an attempt to attract entertainment and technology companies. In April 2000, the Venator Group officially moved their headquarters to 112 West 34th Street, and Witkoff indicated that he would sell the upper half of the building as residential
condominium A condominium (or condo for short) is an ownership structure whereby a building is divided into several units that are each separately owned, surrounded by common areas that are jointly owned. The term can be applied to the building or complex ...
s. That October, the company proposed a two-story addition to the 29th-floor setbacks on the north and south elevations of the tower, to be designed by
Skidmore, Owings & Merrill Skidmore, Owings & Merrill (SOM) is an American architectural, urban planning and engineering firm. It was founded in 1936 by Louis Skidmore and Nathaniel A. Owings, Nathaniel Owings in Chicago, Illinois. In 1939, they were joined by engineer Jo ...
, who were also leading the renovation of the building. The LPC denied the proposal. The company unveiled an ambitious plan in November 2000 that would have converted the top 27 floors of the building into 75 condominiums, including a five-story penthouse. The plan would have included a new residential lobby on Park Place, a 100-space garage, a 75-seat underground screening room, and a spa in the basement. The developers planned to spend $60 to $70 million on the conversion and to be ready for occupancy by August 2002. The LPC opposed the plan because it would have required exterior changes to the roof. The commission eventually approved a modified version of the plan. Following the
September 11 attacks The September 11 attacks, commonly known as 9/11, were four coordinated suicide terrorist attacks carried out by al-Qaeda against the United States on Tuesday, September 11, 2001. That morning, nineteen terrorists hijacked four commerci ...
, and the subsequent collapse of the nearby World Trade Center, the status of the plan was in doubt, and the proposal was later canceled.


Security increases and new plan

Prior to the September 11 attacks, the World Trade Center was often photographed in such a way that the Woolworth Building could be seen between the complex's twin towers. After the attacks occurred only a few blocks away, the Woolworth Building was without electricity, water and telephone service for a few weeks; its windows were broken, and falling rubble damaged a top turret. Increased post-attack security restricted access to most of the ornate lobby, previously a tourist attraction. ''New York Times'' reporter
David W. Dunlap David W. Dunlap (born 1952) is an American journalist who worked as a reporter for ''The New York Times''. He wrote a regular column, Building Blocks, that looked at the New York metropolitan area through its architecture, infrastructure, spaces, a ...
wrote in 2006 that a security guard had asked him to leave within twelve seconds of entering the Woolworth Building. However, there was renewed interest in restoring public access to the Woolworth Building during planning for its centennial celebrations. The lobby reopened to public tours in 2014, when Woolworth Tours started accommodating groups for 30- to 90-minute tours. The tours were part of a partnership between Cass Gilbert's great-granddaughter, Helen Post Curry, and Witkoff's vice president for development, Roy A. Suskin. In June 2003, Credit Suisse First Boston provided $201 million in financing for the property spread across a $125.4 million senior loan, a $49.6 million junior interest and a $26 million mezzanine loan. In April 2005, Bank of America provided a $250 million (about $ in ) commercial mortgage-backed security interest-only loan on the office portion of the building. At the time, the building was 96% occupied, appraised at $320 million, and generated almost $18 million a year in net operating income. By 2007, the concrete blocks on the Woolworth Building's facade had deteriorated because of neglect. A lack of regular re-surfacing had led to water and dirt absorption, which stained the concrete blocks. Though terracotta's popularity had increased since the 1970s, Suskin had declined to say whether the facade would be modified, if at all. Around the same time, Witkoff planned to partner with Rubin Schron to create an "office club" on the top 25 floors building to attract high-end tenants like hedge funds and private equity firms. The plan would have restored the 58th floor observatory as a private amenity for "office club" tenants, in addition to amenities like a private dining room, meeting rooms, and a new dedicated lobby. The partners planned to complete the project by the end of 2008, but the financial crisis of 2007–2008 derailed the plans, leaving the top floors gutted and vacant.


Residential conversion

On July 31, 2012, an investment group led by New York developer Alchemy Properties which included Adam Neumann and Joel Schreiber, bought the top 30 floors of the skyscraper for $68 million (about $ in ) from the Witkoff Group and Cammeby's International. The firm planned to renovate the space into 33 luxury apartments and convert the penthouse into a five-level living space. The lower 28 floors are still owned by the Witkoff Group and Cammeby's International, who planned to maintain them as office space. The project was expected to cost approximately $150 million including the $68 million purchase price. The Landmarks Preservation Commission approved the changes to the building in October 2013. When the sale was first announced in 2012, the developers expected the building's conversion to be complete by 2015. However, construction took longer than expected. Workers could not attach a construction hoist to the building's landmarked facade without damaging it, and they were prohibited from using the elevators because of the active office tenants on the lower floors and the regular public tours of the landmarked lobby. The renovation included many restorations and changes to the building's interior. Two of the elevator shafts only went to the 29th floor, allowing extra floor space for the residents above. A new private lobby was also built for residents and the coffered ceiling from F.W. Woolworth's personal 40th floor office was relocated to the entryway. Thierry Despont and Eve Robinson designed the building's new interiors with Miele appliances and custom cabinetry. Each unit also received space in a wine cellar, along with access to the restored private pool in the basement. The 29th floor was converted to an amenity floor named the "Gilbert Lounge" after the structure's architect, while the 30th floor hosts a fitness facility. In August 2014, the New York Attorney General's office approved Alchemy's plan to sell 34 condos at the newly branded Woolworth Tower Residences for a combined total of $443.7 million. After a soft launch in late 2014, units at the building were officially listed for sale in mid-2015. Alchemy initially intended to leverage an in-house sales staff and hired a director from Corcoran Sunshine to lead the effort. However, the new sales director left at the end of 2015 for Extell Development Company amid rumors of slow sales at the project. Following his departure, the company hired Sotheby's International Realty to market the units. The building's penthouse unit, dubbed "The Pinnacle", was listed at $110 million, the highest asking price ever for an apartment in downtown Manhattan. If it had sold at that price, the unit would have surpassed the record $50.9 million penthouse at Ralph Thomas Walker's Walker Tower, and even the $100.5 million record price for a Manhattan penthouse set by Michael Dell at Extell's One57 in 2014. In 2015, The Blackstone Group provided a $320 million loan on the office portion of the building to refinance the maturing Bank of America loan from 2005. United Overseas Bank of Singapore provided a $220 million (about $ in ) construction loan for the residential conversion in June 2016. Due to delays, the conversion was expected to be completed by February or March 2019, about six and a half years after Alchemy bought the property. By February 2019, only three of the building's 31 condos had been sold, since the developers had refused to discount prices, despite a glut of new luxury apartments in New York City. The still-vacant penthouse's asking price was reduced to $79 million. By 2021, Alchemy had sold 22 condominiums to tenants such as entrepreneur Rudra Pandey.


Tenants


Early tenants

On the building's completion, the F. W. Woolworth Company occupied only one and a half floors. However, as the owner, the Woolworth Company profited from renting space out to others. The Woolworth Building was almost always fully occupied because of its central location in Lower Manhattan, as well as its direct connections to two subway stations. The Irving Trust Company occupied the first four floors when the building opened. It had a large banking room on the second floor accessible directly from a grand staircase in the lobby, vaults in the basement, offices on the third-floor mezzanine, and a boardroom on the fourth floor. In 1931, the company relocated their general, out-of-town, and foreign offices from the Woolworth Building after building their own headquarters at 1 Wall Street.
Columbia Records Columbia Records is an American record label owned by Sony Music, Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese Conglomerate (company), conglomerate Sony. It was founded on Janua ...
was one of the Woolworth Building's tenants on opening day and housed a
recording studio A recording studio is a specialized facility for sound recording, mixing, and audio production of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home project studio large enoug ...
in the skyscraper. In 1917, Columbia made what are considered the first jazz recordings, by the Original Dixieland Jass Band, in this studio. Shortly after the building opened, several railroad companies rented space. The Union Pacific Railroad and
Delaware, Lackawanna and Western Railroad The Delaware, Lackawanna and Western Railroad (also known as the DL&W or Lackawanna Railroad) was a U.S. Class 1 railroad that connected Buffalo, New York, and Hoboken, New Jersey (and by ferry with New York City), a distance of . Incorporated in ...
occupied the ground floor retail space with ticket offices. Other railroad companies that leased office space included the Alton Railroad, on the 13th floor; the Chicago, Milwaukee, St. Paul and Pacific Railroad (Milwaukee Road), on the 14th floor; the
Canadian Pacific Railway The Canadian Pacific Railway (french: Chemin de fer Canadien Pacifique) , also known simply as CPR or Canadian Pacific and formerly as CP Rail (1968–1996), is a Canadian Class I railway incorporated in 1881. The railway is owned by Canadi ...
, Great Northern Railway, and New York Central Railroad on the 15th floor; the Chicago, Rock Island and Pacific Railroad, on the 17th floor; the Chicago and North Western Transportation Company, on the 19th floor; the Canadian Northern Railway; the Los Angeles and Salt Lake Railroad; the
Pennsylvania Railroad The Pennsylvania Railroad (reporting mark PRR), legal name The Pennsylvania Railroad Company also known as the "Pennsy", was an American Class I railroad that was established in 1846 and headquartered in Philadelphia, Pennsylvania. It was named ...
; the Atlanta, Birmingham and Atlantic Railway; the Kansas City Southern Railway; and the Denver and Rio Grande Western Railroad. The inventor Nikola Tesla also occupied an office in the Woolworth Building beginning in 1914; he was evicted after a year because he could not pay his rent. '' Scientific American'' moved into the building in 1915 before departing for
Midtown Manhattan Midtown Manhattan is the central portion of the New York City borough of Manhattan and serves as the city's primary central business district. Midtown is home to some of the city's most prominent buildings, including the Empire State Buildin ...
in 1926. The Marconi Wireless Telegraph Company of America was present at the building's opening, occupying the southern half of the 18th floor after signing a lease in January 1913. Other early tenants included the American Hardware Manufacturers Association headquarters, the American Association of Foreign Language Newspapers, Colt's Manufacturing Company,
Remington Arms Remington Arms Company, LLC was an American manufacturer of firearms and ammunition, now broken into two companies, each bearing the Remington name. The firearms manufacturer is ''Remington Arms''. The ammunition business is called ''Remingto ...
, Simmons-Boardman Publishing headquarters, the Taft-Peirce Manufacturing Company, and the
Hudson Motor Car Company The Hudson Motor Car Company made Hudson and other branded automobiles in Detroit, Michigan, U.S., from 1909 until 1954. In 1954, Hudson merged with Nash-Kelvinator to form American Motors Corporation (AMC). The Hudson name was continued through ...
.


Later 20th century

By the 1920s, the building also hosted
Newport News Shipbuilding Newport News Shipbuilding (NNS), a division of Huntington Ingalls Industries, is the largest industrial employer in Virginia, and sole designer, builder and refueler of United States Navy aircraft carriers and one of two providers of U.S. Navy ...
and Nestlé. In the 1930s, prosecutor Thomas E. Dewey maintained his offices in the building while investigating racketeering and organized crime in Manhattan. His office took up the entire fourteenth floor and was heavily guarded. The regional headquarters of the National Labor Relations Board also moved into the building in 1937, shortly after its founding in 1935. During World War II, the Kellex Corporation, part of the Manhattan Project to develop nuclear weapons, was based here. During the early 1960s, public relations expert
Howard J. Rubenstein Howard Joseph Rubenstein (February 3, 1932 – December 29, 2020) was an American lawyer and public relations expert. Rudolph Giuliani called him "the dean of damage control". He began his PR practice from his parents' kitchen and it grew to b ...
opened an office in the building. In 1975, the city signed a lease for state judge
Jacob D. Fuchsberg Jacob David Fuchsberg (June 14, 1913, Manhattan, New York City – August 27, 1995, Port Chester, Westchester County, New York) was an American lawyer and politician. He was elected to the Court of Appeals as an associate judge in 1974, and r ...
's offices in the Woolworth Building.


Higher education

The structure has a long association with higher education, housing a number of
Fordham University Fordham University () is a Private university, private Jesuit universities, Jesuit research university in New York City. Established in 1841 and named after the Fordham, Bronx, Fordham neighborhood of the The Bronx, Bronx in which its origina ...
schools in the early 20th century. In 1916, Fordham created "Fordham Downtown" at the Woolworth Building by moving the School of Sociology and Social Service and the School of Law to the building. The Fordham University Graduate School was founded on the building's 28th floor in the same year and a new Teachers' College quickly followed on the seventh floor. In September 1920, the
Business School A business school is a university-level institution that confers degrees in business administration or management. A business school may also be referred to as school of management, management school, school of business administration, o ...
was also established on the seventh floor, originally as the School of Accounting. By 1929, the school's combined programs at the Woolworth Building had over 3,000 enrolled students. Between 1916 and 1943 the building was also home at various times to the Fordham College (Manhattan Division), a summer school, and the short-lived School of Irish Studies. In 1943, the Graduate School relocated to Keating Hall at Fordham's Rose Hill campus in
Fordham, Bronx Fordham is a neighborhood located in the western Bronx, New York City. Fordham is roughly bordered by East 196th Street to the north, Webster Avenue to the east, Burnside Avenue to the south, and Jerome Avenue to the west. The neighborhood's prima ...
, and the rest of the schools moved to nearby 302 Broadway because of reduced attendance because of World War II. The New York University School of Professional Studies' Center for Global Affairs leased on the second, third, and fourth floors in 2002 from defunct dot-com startup FrontLine Capital Group. The American Institute of Graphic Arts also moved its headquarters to the Woolworth Building.


21st-century tenants

By the early 2000s, the Woolworth Building was home to numerous technology tenants. Digital advertising firm Xceed occupied across four floors as its headquarters, Organic, Inc. took , and advertising agency Fallon Worldwide used two floors. Xceed terminated its lease in April 2001 during the midst of the Dot-com bubble collapse in order to move to smaller offices in the
Starrett–Lehigh Building The Starrett–Lehigh Building at 601 West 26th Street, between Eleventh and Twelfth Avenues and between 26th and 27th Streets in Chelsea, Manhattan, New York City, is a full-block freight terminal, warehouse and office building. It was built ...
. One month after the U.S. Securities and Exchange Commission's (SEC's) Northeast Regional Office at
7 World Trade Center 7 World Trade Center (7 WTC, WTC-7, or Tower 7) refers to two buildings that have existed at the same location within the World Trade Center site in Lower Manhattan, New York City. The original structure, part of the original World Trade Cent ...
was destroyed in the September 11 attacks, the commission's 334 employees moved into across five floors of the Woolworth Building. The SEC left for a larger space in Brookfield Place in early 2005. The General Services Administration took over the commission's space on November 1, 2005 and used it as offices for approximately 200 staff of the Administrative Office of the United States Courts and
U.S. Probation and Pretrial Services System The U.S. Probation and Pretrial Services System, also called the Office of Probation and Pretrial Services, part of the Administrative Office of the United States Courts, is the probation office of the federal judiciary of the United States. It s ...
. Following the completion of renovations at the historic Thurgood Marshall United States Courthouse in late October 2017, both offices moved into newly vacated space in the nearby Daniel Patrick Moynihan United States Courthouse. The New York City Police Department pension fund signed a lease for on the 19th and 25th floors in April 2002. The pension fund renewed their lease for another 20-year term in October 2010.
Starbucks Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It is the world's largest coffeehouse chain. As of November 2021, the company had 33,833 stores in 80 c ...
opened a location on the ground floor in the spring of 2003. In 2006, Levitz Furniture moved its headquarters to the 23rd floor from
Woodbury Woodbury may refer to: Geography Antarctica *Woodbury Glacier, a glacier on Graham Land, British Antarctic Territory Australia * Woodbury, Tasmania, a locality in Australia England * Woodbury, Bournemouth, an area in Dorset *Woodbury, East Devo ...
,
Long Island Long Island is a densely populated island in the southeastern region of the U.S. state of New York (state), New York, part of the New York metropolitan area. With over 8 million people, Long Island is the most populous island in the United Sta ...
, after declaring bankruptcy a second time. The design firm
Control Group In the design of experiments, hypotheses are applied to experimental units in a treatment group. In comparative experiments, members of a control group receive a standard treatment, a placebo, or no treatment at all. There may be more than one tr ...
Inc. leased an entire floor in 2006. , the Lawrence Group handles leasing at the Woolworth Building. In May 2013, SHoP Architects moved the company's headquarters to the entire 11th floor, occupying of space. In February 2016, the New York City Law Department leased the entire fifth floor for the Department's tort office. Joseph Altuzarra's namesake fashion brand, Altuzarra, signed on to occupy the 14th floor in June 2016. In November 2017, Thomas J. Watson's
Watson Foundation The Thomas J. Watson Foundation is a charitable trust formed 1961 in honor of former chairman and CEO of IBM, Thomas J. Watson. The Foundation's stated vision is to empower students “to expand their vision, test and develop their potential, an ...
signed a lease to relocate to the 27th floor. In 2017, the
New York Shipping Exchange New is an adjective referring to something recently made, discovered, or created. New or NEW may refer to: Music * New, singer of K-pop group The Boyz Albums and EPs * ''New'' (album), by Paul McCartney, 2013 * ''New'' (EP), by Regurgitator, ...
moved into the 21st floor. In May 2018, architecture and design firm CallisonRTKL signed a lease for the entire 16th floor. The Vera Institute of Justice left the building's 12th floor a few months later for a larger space in Industry City, Brooklyn.


Impact


Reception and design influence

Before construction, Woolworth hired New York photographer
Irving Underhill Irving Underhill (1872–1960) was one of the most notable commercial photographers in New York City during the first half of the 20th century. He produced work that was featured in postcards and numerous publications while he was still alive, an ...
to document the building's construction. These photographs were distributed to Woolworth's stores nationwide to generate enthusiasm for the project. During construction, Underhill,
Wurts Brothers Wurts is a surname. Notable people with it include: *Albert Wurts Whitney (1870–1943), American statistician and actuarial scientist *Bruna Wurts, Brazilian artistic roller skater *Charles Stewart Wurts (1790-1859), American businessman *George W ...
, and Tebbs-Hymans each took photographs to document the structure's progression. These photos were often taken from close-up views, or from far away to provide contrast against the surrounding structures. They were part of a media promotion for the Woolworth Building. Both contemporary and modern figures criticized the photos as "'standard solutions' at best and 'architectural eye candy' at worst". Later critics praised the building. Amei Wallach of ''Newsday'' wrote in 1978 that the building resembled "a giant cathedral absurdly stretched in a gigantic fun mirror" and that the lobby "certainly looks like a farmboy's dream of glory". A writer for '' The Baltimore Sun'' wrote in 1984 that the lobby's lighting, ceiling mosaic, and gold-leaf decorations "combine for a church-like atmosphere", yet the grotesques provided a "touch of irreverence". Richard Berenholtz wrote in his 1988 book ''Manhattan Architecture'' that, at the Woolworth Building, Gilbert "succeeded in uniting the respected traditions of architecture and decoration with modern technology". In a 2001 book about Cass Gilbert, Mary N. Woods wrote that "the rich and varied afterlife of the Woolworth Building ... enhances ilbert'saccomplishment". Dirk Stichweh described the building in 2005 as being "the Mozart of skyscrapers". In 2007, the building ranked 44th among 150 buildings in the AIA's '' List of America's Favorite Architecture''. In recognition of Gilbert's role as the building's architect, the Society of Arts and Sciences gave Gilbert its gold medal in 1930, calling it an "epochal landmark in the history of architecture". On the 40th anniversary of the building's opening in 1953, one news source called the building "a substantial middle-aged lady, with a good income, unconcern over years—and lots of friends". A one-third-scale replica of the Woolworth Building, the
Lincoln American Tower The Lincoln American Tower is a 22-story building located at the corner of North Main and Court streets in Memphis, Tennessee. It is also a historical landmark, one of the first steel frame skyscrapers built in Memphis. The tower underwent a six-ye ...
in Memphis, Tennessee, was also built in 1924.


Media

The Woolworth Building has had a large impact in architectural spheres, and has been featured in many works of popular culture, including photographs, prints, films, and literature. One of the earliest films to feature the skyscraper was '' Manhatta'' (1921), a short documentary film directed by painter
Charles Sheeler Charles Sheeler (July 16, 1883 – May 7, 1965) was an American artist known for his Precisionist paintings, commercial photography, and the avant-garde film, ''Manhatta'', which he made in collaboration with Paul Strand. Sheeler is recognized ...
and photographer Paul Strand. Since then, the building has made cameo appearances in several films, such as the 1929 film '' Applause''. It was also the setting of several film
climax Climax may refer to: Language arts * Climax (narrative), the point of highest tension in a narrative work * Climax (rhetoric), a figure of speech that lists items in order of importance Biology * Climax community, a biological community th ...
es, such as in '' Enchanted'' (2007), as well as the setting of major organizations, such as in ''
Fantastic Beasts and Where to Find Them ''Fantastic Beasts and Where to Find Them'' (often referred to as simply ''Fantastic Beasts'') is a 2001 guide book written by British author J. K. Rowling (under the pen name of the fictitious author Newt Scamander) about the magical creat ...
'' (2016). The television show '' Ugly Betty'' used the Woolworth Building as the 'Meade Publications' building, a major location in the series, while one of the vacant condominiums was used in filming the TV series ''Succession'' in 2021. The building has also appeared in literature, such as
Langston Hughes James Mercer Langston Hughes (February 1, 1901 – May 22, 1967) was an American poet, social activist, novelist, playwright, and columnist from Joplin, Missouri. One of the earliest innovators of the literary art form called jazz poetry, Hug ...
's 1926 poem "Negro" and the 2007 novel '' Peak''.


See also

*
Early skyscrapers The earliest stage of skyscraper design encompasses buildings built between 1884 and 1945, predominantly in the American cities of New York and Chicago. Cities in the United States were traditionally made up of low-rise buildings, but significan ...
* List of tallest buildings in the United States *
List of National Historic Landmarks in New York City This article lists National Historic Landmarks in New York City, of which there are 116. One of the New York City sites is also a national monument, and there are two more national monuments in NYC as well. These are listed further below. It al ...
* List of New York City Designated Landmarks in Manhattan below 14th Street * National Register of Historic Places listings in Manhattan below 14th Street


References


Notes


Citations


Sources

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External links

* {{Authority control 1913 establishments in New York City Broadway (Manhattan) Buildings at Fordham University Cass Gilbert buildings Civic Center, Manhattan F. W. Woolworth Company buildings and structures Former world's tallest buildings Gothic Revival architecture in New York City Gothic Revival skyscrapers National Historic Landmarks in Manhattan New York City Designated Landmarks in Manhattan New York City interior landmarks New York State Register of Historic Places in New York County Office buildings completed in 1913 Office buildings on the National Register of Historic Places in Manhattan Residential skyscrapers in Manhattan Residential buildings completed in 1913 Retail company headquarters in the United States Skyscraper office buildings in Manhattan Tribeca