Heinz Wattie's Limited (or simply Wattie's) is a New Zealand-based food producer of frozen and packaged fruit, vegetables, sauces, baby food, cooking sauces, dressings and pet foods in the

New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...

market.

History

Founded in 1934 by Sir

James Wattie Sir James Wattie (23 March 1902 – 8 June 1974) was a New Zealand clerk, accountant, company manager, industrialist, philanthropist and race-horse owner. Wattie was born in Hawarden, New Zealand in 1902. In 1934, he founded food processing co ...

, the company operated in New Zealand under the name of J. Wattie Canneries Limited (later J Wattie Foods Limited and its related companies). In 1980, Wattie Industries and

Goodman Fielder Goodman Fielder is a joint Hong Kong/Singapore-owned manufacturer, marketer and distributor of bread, small goods, dairy products, margarine, oil, dressings and various food ingredients. Its main operations are in New Zealand, Australia, Fiji, ...

purchased shares in each other’s companies that led to a merger in 1987 to create Goodman Fielder Wattie Ltd. In 1992 the Wattie’s group was bought from Goodman Fielder by American-based

H. J. Heinz Company The H. J. Heinz Company is an American food processing company headquartered at One PPG Place in Pittsburgh, Pennsylvania. The company was founded by Henry J. Heinz in 1869. Heinz manufactures thousands of food products in plants on six contin ...

for $565 million. The company employs around 1,900 people, of which approximately 350 are temporary or casual. The company produces its own Wattie's products, some international brands of

, as well as local products under brands like Craig's, Farex, Eta, Oak, Good Taste Company, Greenseas, Earth's Best, Complan, Chef and Champ. The company has three production centres in New Zealand. Two are located in

Hastings, New Zealand Hastings (; mi, Heretaunga) is an inland city of New Zealand and is one of the two major urban areas in Hawke's Bay, on the east coast of the North Island. The population of Hastings (including Flaxmere) is (as of with a further people in H ...

, where the company was founded, and over 1,200 product lines are produced there. In

Christchurch Christchurch ( ; mi, Ōtautahi) is the largest city in the South Island of New Zealand and the seat of the Canterbury Region. Christchurch lies on the South Island's east coast, just north of Banks Peninsula on Pegasus Bay. The Avon River / ...

, the largest city in the

South Island The South Island, also officially named , is the larger of the two major islands of New Zealand in surface area, the other being the smaller but more populous North Island. It is bordered to the north by Cook Strait, to the west by the Tasman ...

, the company has its third production plant which focuses on producing frozen and dry vegetables.

Products

Wattie's has an extensive product line consisting of thousands of products. Its baby food products are broken down into five main categories: birth - 4 months, 4 – 6 months, 6 – 7 months, 8 – 9 months and 12 months or older. Other canned foods include

baked beans Baked beans is a dish traditionally containing white beans that are parboiled and then, in the US, baked in sauce at low temperature for a lengthy period. In the United Kingdom, the dish is sometimes baked, but usually stewed in sauce. Canned ...

, spaghetti, soup, preserved fruits such as

apricots An apricot (, ) is a fruit, or the tree that bears the fruit, of several species in the genus '' Prunus''. Usually, an apricot is from the species '' P. armeniaca'', but the fruits of the other species in ''Prunus'' sect. ''Armeniaca'' are al ...

and

pear Pears are fruits produced and consumed around the world, growing on a tree and harvested in the Northern Hemisphere in late summer into October. The pear tree and shrub are a species of genus ''Pyrus'' , in the family Rosaceae, bearing the p ...

s, sauce bases, animal food, frozen meals and frozen vegetables. Watties tomato sauce is made in New Zealand, and products carry the label "NZ's Favourite". The television commercials throughout the 1990s used the line "You'll always be a Kiwi, if you love our Wattie's Sauce".

References

External links

*
Wattie's Food In A Minute Recipe website
{{The Kraft Heinz Company Heinz brands Food manufacturers of New Zealand Food and drink companies established in 1934 New Zealand brands Companies based in Hastings New Zealand companies established in 1934

History

Products

See also

References

External links