WZTF (102.9 FM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

broadcasting an

urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...

format. Licensed to Scranton, South Carolina, United States, the station serves the Florence, South Carolina area. The station is currently owned by

iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, through licensee iHM Licenses, LLC. Its studios are located in Florence, and its transmitter is located south of

Effingham, South Carolina Effingham is an unincorporated community in Florence County, South Carolina, United States. Located at the intersection of US 52, US 301 and SC 327, It is a farming community along the northern banks of the Lynches River Ly ...

History

WSQN was

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

before becoming a

soft AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...

station called "light and easy Sunny 102.9" airing a syndicated format from Broadcast Programming called AC45+. Its later formats included

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as ...

and, under Root Communications, " Old school" R & B oldies. As WURV ("The River") it was

classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prima ...

, and it was

modern rock Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music. Radio format Mod ...

"Rock 102.9" and then

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980 ...

"102.9 the Point" using the letters WWRK. In a deal announced in February 1997, Root Communications Ltd. announced plans to buy eight radio stations owned by Florence-based Atlantic Broadcasting, including WSQN. Qantum Communications Inc. purchased Florence's Root Communications Group LP stations in 2003. On May 15, 2014, Qantum Communications announced that it would sell its 29 stations, including WZTF, to Clear Channel Communications (now iHeartMedia), in a transaction connected to Clear Channel's sale of WALK AM- FM in Patchogue, New York to Connoisseur Media via Qantum. The transaction was consummated on September 9, 2014.

Translators

In addition to the main station, WZTF has an additional translator to widen its broadcast area.

References

External links

ZTF The Zwicky Transient Facility (ZTF, obs. code: I41) is a wide-field sky astronomical survey using a new camera attached to the Samuel Oschin Telescope at the Palomar Observatory in California, United States. Commissioned in 2018, it supersedes ...

IHeartMedia radio stations Urban adult contemporary radio stations in the United States Radio stations established in 1991 1991 establishments in South Carolina {{SouthCarolina-radio-station-stub