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WWTN (99.7
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
serving the
Nashville Nashville is the capital city of the U.S. state of Tennessee and the seat of Davidson County. With a population of 689,447 at the 2020 U.S. census, Nashville is the most populous city in the state, 21st most-populous city in the U.S., and the ...
,
Tennessee Tennessee ( , ), officially the State of Tennessee, is a landlocked state in the Southeastern region of the United States. Tennessee is the 36th-largest by area and the 15th-most populous of the 50 states. It is bordered by Kentucky to th ...
media market A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also incl ...
. The station is owned by
Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 87 ...
and is marketed as SuperTalk 99.7 WTN (the first W is eliminated for
simplicity Simplicity is the state or quality of being simple. Something easy to understand or explain seems simple, in contrast to something complicated. Alternatively, as Herbert A. Simon suggests, something is simple or complex depending on the way we ch ...
). WWTN operates at 100,000
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s, the maximum for non-
grandfathered A grandfather clause, also known as grandfather policy, grandfathering, or grandfathered in, is a provision in which an old rule continues to apply to some existing situations while a new rule will apply to all future cases. Those exempt from t ...
FM stations and is a Class C0 station. WWTN is
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to the city of
Hendersonville, Tennessee Hendersonville is the largest city in Sumner County, Tennessee, on Old Hickory Lake. The population was 61,753 at the 2020 census. Hendersonville is the fourth-largest city in the Nashville metropolitan area after Nashville, Murfreesboro, an ...
, which is approximately 15 miles (24 km)
northeast The points of the compass are a set of horizontal, radially arrayed compass directions (or azimuths) used in navigation and cartography. A compass rose is primarily composed of four cardinal directions—north, east, south, and west—each se ...
of Nashville. Its
antenna Antenna ( antennas or antennae) may refer to: Science and engineering * Antenna (radio), also known as an aerial, a transducer designed to transmit or receive electromagnetic (e.g., TV or radio) waves * Antennae Galaxies, the name of two collid ...
(395 meters/1296 feet in
height above average terrain Height above average terrain (HAAT), or (less popularly) effective height above average terrain (EHAAT), is the vertical position of an antenna site is above the surrounding landscape. HAAT is used extensively in FM radio and television, as it is ...
) is located approximately 25 miles (40 km) SSE of Nashville in
Rutherford County, Tennessee Rutherford County is a county located in the U.S. state of Tennessee. It is located in Middle Tennessee. As of the 2021 census, the population was 352,182, making it the fifth-most populous county in Tennessee. A study conducted by the Univers ...
, between the cities of
Murfreesboro Murfreesboro is a city in and county seat of Rutherford County, Tennessee, United States. The population was 152,769 according to the 2020 census, up from 108,755 residents certified in 2010. Murfreesboro is located in the Nashville metropol ...
and
Franklin Franklin may refer to: People * Franklin (given name) * Franklin (surname) * Franklin (class), a member of a historical English social class Places Australia * Franklin, Tasmania, a township * Division of Franklin, federal electoral d ...
. The station's
studio A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design ...
s are in the
Music Row Music Row is a historic district located southwest of downtown Nashville, Tennessee, United States. Widely considered the heart of Nashville's entertainment industry, Music Row has also become a metonymous nickname for the music industry as a w ...
district of Nashville.


History

On June 20, 1962, the station first
signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air as WMSR-FM, licensed to the city of
Manchester, Tennessee Manchester is a city in Coffee County, Tennessee, United States. The population was 12,213 at the 2020 census. It is the county seat of Coffee County. The city is located halfway between Nashville and Chattanooga on Interstate 24. Manchester is ...
. It began focusing on the Nashville market in the early 1990s. Manchester is nearly halfway between Nashville and
Chattanooga Chattanooga ( ) is a city in and the county seat of Hamilton County, Tennessee, United States. Located along the Tennessee River bordering Georgia, it also extends into Marion County on its western end. With a population of 181,099 in 2020, ...
, but the
Cumberland Plateau The Cumberland Plateau is the southern part of the Appalachian Plateau in the Appalachian Mountains of the United States. It includes much of eastern Kentucky and Tennessee, and portions of northern Alabama and northwest Georgia. The terms "Alle ...
prevents a Manchester FM signal from penetrating Chattanooga, and vice versa. Its current signal range covers most of
Middle Tennessee Middle Tennessee is one of the three Grand Divisions of the U.S. state of Tennessee that composes roughly the central portion of the state. It is delineated according to state law as 41 of the state's 95 counties. Middle Tennessee contains the s ...
, even venturing into parts of Northern
Alabama (We dare defend our rights) , anthem = "Alabama (state song), Alabama" , image_map = Alabama in United States.svg , seat = Montgomery, Alabama, Montgomery , LargestCity = Huntsville, Alabama, Huntsville , LargestCounty = Baldwin County, Al ...
and Southern
Kentucky Kentucky ( , ), officially the Commonwealth of Kentucky, is a state in the Southeastern region of the United States and one of the states of the Upper South. It borders Illinois, Indiana, and Ohio to the north; West Virginia and Virginia to ...
. The city of license changed to Hendersonville in 2008, as part of a larger project that saw four of Cumulus' five Nashville stations change cities of license in the process of allowing
sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...
WNFN WNFN (106.7 FM, "Hot 106-7") is a Top 40 (CHR) formatted radio station in the Nashville, Tennessee market, broadcasting a Top 40 format. Its transmitter site is in Whites Creek, Tennessee and its studios are in Berry Hill, Tennessee. Previo ...
to move its transmitter and increase power. The station was mired in mediocrity and
bankruptcy Bankruptcy is a legal process through which people or other entities who cannot repay debts to creditors may seek relief from some or all of their debts. In most jurisdictions, bankruptcy is imposed by a court order, often initiated by the debtor ...
in the early 1990s until being purchased by
Gaylord Entertainment Company Ryman Hospitality Properties, Inc. () is a hotel, resort, entertainment, and Mass media, media company named after National Historic Landmark the Ryman Auditorium, built as a tabernacle by Captain Thomas G. Ryman in 1892 and later the home of the ...
in 1995. Gaylord also owned 650
WSM (AM) WSM (650 kHz) is a 50,000-watt clear channel AM radio station located in Nashville, Tennessee. It broadcasts a full-time country music format (with classic country and Americana leanings, the latter of which is branded as "Route 650") at 650&n ...
and 95.5
WSM-FM WSM-FM (95.5 MHz) is a radio station in Nashville, Tennessee. It broadcasts a country music format, with an emphasis on recordings released since the 1990s. From 1968 to 2008, WSM-FM was the sister of the clear-channel WSM. The station is ...
, as well as the ''
Grand Ole Opry The ''Grand Ole Opry'' is a weekly American country music stage concert in Nashville, Tennessee, founded on November 28, 1925, by George D. Hay as a one-hour radio "barn dance" on WSM. Currently owned and operated by Opry Entertainment (a divis ...
'' concert hall and
Opryland USA Opryland USA (later called Opryland Themepark and colloquially "Opryland") was a theme park in suburban Nashville, Tennessee. It operated seasonally (generally March to October) from 1972 to 1997, and for a special Christmas-themed engagement eve ...
amusement park An amusement park is a park that features various attractions, such as rides and games, as well as other events for entertainment purposes. A theme park is a type of amusement park that bases its structures and attractions around a central ...
. During this period, WWTN broadcast a mixture of locally originated general interest talk programming,
sports talk Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
, and the
Business Talk Radio Network BizTalkRadio is a radio network in the United States. Its programming focuses on the entrepreneur, small business owner and listener who wants to manage their family's assets. Formerly known as the Business Talk Radio Network, BTR was purchased ...
. Within three years subsequent to the Gaylord purchase, WWTN was Nashville's highest-billing radio station. In 2003, WWTN and WSM-FM were sold to Cumulus Media for $65 millio

.


Programming

The station features a local schedule of programming until the late afternoon drive. The weekday evening schedule comes from syndicated shows provided by the Westwood One (current), Westwood One Network, a
subsidiary A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a s ...
of Cumulus Media: ''
The Mark Levin Show ''The Mark Levin Show'' is a conservative talk radio show hosted by Mark Levin. The program is broadcast nationwide on Westwood One and reaches an estimated seven million weekly listeners, according to an estimate from ''Talkers Magazine''. The ...
'', ''
Ben Shapiro Benjamin Aaron Shapiro (born January 15, 1984) is an American attorney, businessman, columnist, conservative political commentator, and media personality. At age 17, he became the youngest nationally syndicated columnist in the United States. ...
'' and ''
Red Eye Radio ''Red Eye Radio'' is a talk radio program currently hosted by Eric Harley and Gary McNamara. The program is syndicated nationwide by Westwood One, and originates from WBAP in the Dallas-Fort Worth metroplex. The show traces its history through ...
''. Weekends feature the common mix of special interest advice programs, including syndicated shows from
Kim Komando Kimberly Ann Komando (born 1967) is the host of two daily radio shows and one weekend radio show about consumer technology. On her weekly call-in show, she provides advice about technology gadgets, websites, smartphone apps, and internet security. ...
,
Ric Edelman Fredric Mark "Ric" Edelman is an American investor and author. He is the founder of Edelman Financial Services (later, Edelman Financial Engines), the author of several personal finance books, and the host of a weekly personal finance talk radi ...
and
Bill Cunningham Bill Cunningham may refer to: People *Bill Cunningham (rugby union) (1874–1927), New Zealand rugby union player * Bill Cunningham (footballer), Irish international footballer active in the 1890s *Bill Cunningham (infielder) (1886–1946), profe ...
. Some weekend hours are paid
brokered programming Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot comm ...
. In 1992, WWTN began airing a local show entitled ''The Money Game'' with
Dave Ramsey David Lawrence Ramsey III (born September 3, 1960) is an American personal finance personality, radio show host, author, and businessman. An evangelical Christian, he hosts the nationally syndicated radio program ''The Ramsey Show''. Ramsey has ...
, Hal Wilson, and Roy Matlock. Wilson and Matlock left the show at different points in its early history. With Ramsey hosting alone, his company assumed ownership of the program, which was renamed '' The Dave Ramsey Show'' in 1996 and was eventually independently syndicated to over 500 stations nationwide. WWTN served as the flagship until 2012, when Ramsey moved the show to 102.5
WPRT-FM WPRT-FM (102.5 FM, "ESPN Nashville, The Game") is an ESPN Radio-Network affiliate, affiliated sports radio, sports FM radio station broadcasting at 102.5 MHz. It is licensed to the city of Pegram, Tennessee, but serves the Nashville, Tenness ...
in 2013, and then to
WLAC WLAC (1510 AM) – branded ''Talkradio 98.3 & 1510'' – is a commercial talk radio radio station licensed to serve Nashville, Tennessee. Owned by iHeartMedia, the station covers the Nashville metropolitan area. The WLAC studios are located i ...
1510 AM in 2014. WWTN served as the flagship station for the nationally syndicated weekday afternoon talk show hosted by
Phil Valentine Philip Carr Valentine (September 9, 1959 – August 21, 2021) was an American conservative talk radio host, author and actor. He broadcast daily on WWTN, a Cumulus Media station in Nashville, Tennessee, and hosted ''The Phil Valentine Show'', sy ...
until July 2021, when his health deteriorated from
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was COVID-19 pandemic in Hubei, identified in Wuhan, China, in December ...
and its after-effects. Valentine died on August 21, 2021.


Market competition

WWTN's primary talk competition is 1510
WLAC WLAC (1510 AM) – branded ''Talkradio 98.3 & 1510'' – is a commercial talk radio radio station licensed to serve Nashville, Tennessee. Owned by iHeartMedia, the station covers the Nashville metropolitan area. The WLAC studios are located i ...
, an AM talk radio station owned by
iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
, and non-commercial
NPR National Public Radio (NPR, stylized in all lowercase) is an American privately and state funded nonprofit media organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It differs from other ...
member stations 1430
WPLN WPLN may refer to: * WPLN-FM WPLN-FM (90.3 FM), is a National Public Radio-affiliated station in Nashville, Tennessee. Since June 2011, the station has employed exclusively a news and talk format; until then, the station carried at least some c ...
and 90.3
WPLN-FM WPLN-FM (90.3 FM), is a National Public Radio-affiliated station in Nashville, Tennessee. Since June 2011, the station has employed exclusively a news and talk format; until then, the station carried at least some classical music. The station ma ...
owned by Nashville Public Radio.


See also

*
List of Nashville media Nashville, Tennessee is the 29th largest media market in the United States with roughly 966,000 homes, 0.8% of the country's media market. Print Daily newspapers *''The Tennessean'' Weekly newspapers *La Campana' - Spanish newspaper *NashVega ...


References


External links


Official site
(link to streaming audio included within site) * {{coord, 35.817556, N, 86.523333, W, type:landmark_region:US_source:FCC, display=title WTN News and talk radio stations in the United States Radio stations established in 1962 1962 establishments in Tennessee Cumulus Media radio stations