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WWMN (106.3 FM) is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
owned by John Yob, through licensee Mitten News LLC. Licensed to
Thompsonville, Michigan Thompsonville is a village in Benzie County in the U.S. state of Michigan. The population was 441 at the 2010 census. The village is located in the south of the county on the boundary between Weldon Township and Colfax Township. Geography Acco ...
, the station serves the
Traverse City Traverse City ( ) is a city in the U.S. state of Michigan. It is the county seat of Grand Traverse County, although a small portion extends into Leelanau County. It is the largest city in the 21-county Northern Michigan region. The population was ...
market with a coverage area extending from the tip of the
Leelanau Peninsula The Leelanau Peninsula ( ) is a peninsula of the U.S. state of Michigan that extends about from the western side of the Lower Peninsula of Michigan into Lake Michigan. Leelanau County encompasses the entire peninsula. It is often referred to as ...
south to Manistee and
Cadillac The Cadillac Motor Car Division () is a division of the American automobile manufacturer General Motors (GM) that designs and builds luxury vehicles. Its major markets are the United States, Canada, and China. Cadillac models are distributed i ...
.


History

WWMN began operations in May 1971 as WKLA-FM and spent much of its programming day simulcasting its AM sister station throughout the 1970s. Around 1980, the station further separated programming from the AM's Middle of the Road format by moving into Adult Contemporary, which has been the station's format since, although the station still simulcast the AM during certain dayparts until 2000. Synergy Broadcast Media purchased WKLA-FM in 2012 from Lake Michigan Broadcasting. The deal did not close until June 19, 2013, at a price of $580,000 for WKLA-FM and sister stations WKLA and
WKZC WKZC (94.9 FM) is a radio station broadcasting a country music format. Licensed to Scottville, Michigan, the Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal g ...
. Almost immediately, Synergy announced that it was seeking FCC approval to move the areas oldest operating FM station to Thompsonville, Michigan. (FCC File #BPH-20130801A0K). The station changed its call sign to the current WWMN on August 15, 2016 with WKLA-FM moving to 96.3 FM and continuing with the Westwood One Hot AC format as "Hits 96" (now "96-3 KLA"). On November 18, 2016, WWMN debuted its new adult album alternative format, branded as "106.3 The Mitten". The format over time has gravitated towards a Modern AC-leaning presentation with lighter songs from the 70s through the 90s interspersed with upbeat tracks from more contemporary alternative artists. On April 2, 2018, WWMN changed their format from adult album alternative to a simulcast of news/talk-formatted
WJML WJML (1110 AM) is a radio station licensed to Petoskey, Michigan, which is owned by John Yob, through licensee Mitten News LLC. The station airs a mixture of liberal and conservative talk, and is simulcast on WJNL 1210 in Kingsley, Michigan, WHAK ...
1110 AM Petoskey/WJNL 1210 AM Kingsley. On November 7, 2019, WWMN changed their format from news/talk to adult contemporary, branded as "94.5 & 106.3 North FM". On June 22, 2020, WWMN changed their format from adult contemporary to a simulcast of album-oriented rock-formatted
WQON WQON (100.3 FM, "Q 100.3") is a radio station broadcasting an album-oriented rock (AOR) format. Licensed to Grayling, Michigan, the seat of government in Crawford County, it first began broadcasting in 1978. The station brands itself as ''Q-100'' ...
100.3 FM Grayling, branded as "Q100".Q100 Returning to Traverse City
Radioinsight - June 18, 2020


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External links

* WMN Radio stations established in 1971 1971 establishments in Michigan Album-oriented rock radio stations in the United States {{Michigan-radio-station-stub