WKZV (102.1
MHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a non-commercial
Christian FM radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
licensed
A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit).
A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to
Tybee Island, Georgia
Tybee Island is a city and a barrier island located in Chatham County, Georgia, 18 miles (29 km) east of Savannah, United States. Though the name "Tybee Island" is used for both the island and the city, geographically they are not identica ...
. The station is owned by the
Educational Media Foundation, and serves the
Savannah metropolitan area
The Savannah metropolitan area is centered on the principal city of Savannah, Georgia. The official name given by the U.S. Office of Management and Budget (OMB) is the Savannah, GA Metropolitan Statistical Area, which is used for statistical pur ...
. Its
transmitter
In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...
is located west of the city in unincorporated
Chatham County.
History
On October 20, 1971, WZAT
signed on
Signing may refer to:
* Using sign language
* Signature
A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
. It was a completely
automated
Automation describes a wide range of technologies that reduce human intervention in processes, namely by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machines ...
Top 40
In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...
/
CHR station except for the locally popular "Breakfast With Burl" program, which was live. Airstaff was gradually added the rest of the day. Between a strong AM station,
AM 1400
The following radio stations broadcast on AM frequency 1400 kHz. 1400 kHz is defined as a Class C (local) frequency in the coterminous United States and such stations on this frequency are limited to 1,000 watts. U.S. stations outside t ...
WSGA, and a slightly lighter top 40 station, FM 95.5
WSGF, a real format war ensued. By 1986, 95SGF had become
AOR/
CR outlet WIXV, and in 1982, AM 1400 moved out of the format as younger listeners preferred FM radio. In the 1980s to early-1990s, "Z102" was the dominant (and often only) Top 40 station in Savannah. Stations like
99.7 WHTK,
Kiss 98.7,
Wave 97, and
Blu 92 all tried and (mostly) failed in taking on the popular Z102.
In 1993, the station was sold and flipped to
modern rock
Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music.
Radio format
Mod ...
as "WZAT (or later, Z102) - Savannah's Rock and Roll Radio." Phoenix Media Partners sold the station to Cumulus in 1997. Upon the sale to Cumulus, the station repositioned as Top 40. The station has since been Top 40 and Top 40/Hot AC hybrid twice since then. It flipped to Hot AC on March 11, 2008. The next day, the station revealed its new name and positioner, which was "Mix 102-1 - The Best Mix of Music." On October 1, 2010 WZAT began
stunting with sports highlights in preparation of a new format. On October 4, 2010, 102.1 became a
sports talk
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
station carrying
ESPN Radio. On January 2, 2013, 102.1 switched to
CBS Sports Radio, since Cumulus owns an interest in the network.
On August 15, 2014, WZAT flipped to a
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
format branded as ''Nash Icon 102.1''. As part of the company's
Nash FM
Nash or NASH may refer to:
Places United Kingdom
* Nash, Buckinghamshire
* Nash, London, a hamlet near Keston in the London Borough of Bromley
*Nash, Newport, Wales
* Nash, south Shropshire, a small village and parish in southern Shropshire
* Nas ...
brand, the Nash Icon format is designed to be a slightly older country sound, with an emphasis on music by veteran country acts alongside newer hit songs. WZAT was, along with co-owned
W255CJ
WWWQ (99.7 FM) is a commercial radio station licensed to Atlanta, Georgia, carrying a Top 40 (CHR) format known as "Q99.7". Owned by Cumulus Media, WWWQ serves the Atlanta metropolitan area as the regional affiliate for ''The Daly Download with ...
Atlanta
Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...
, one of the first two stations to adopt the format.
On March 24, 2017, after stunting with songs with the word "sound" in their names, WZAT returned to Hot AC as "102.1 The Sound". Positioning itself between
WAEV
WAEV (97.3 FM, "97.3 Kiss FM") is a commercial radio station licensed to Savannah, Georgia. Owned by iHeartMedia, it broadcasts a contemporary hit radio format. WAEV's transmitter is located near Bloomingdale, Georgia, and shares studios with ...
and
WYKZ, the move brings the frequency close to its longtime heritage as Z102. The
syndicated "Bert Show" was added for morning & "The Adam Bomb Show" for afternoons
drive time
Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this cl ...
.
On February 13, 2019, Cumulus Media announced it would sell six stations, including WZAT, to the Educational Media Foundation for $103.5 million. Following the consummation of the sale on May 31, 2019, the station flipped to their
K-Love network. With the change, WZAT changed its call letters to WKZV on June 5, 2019.
Former logo
References
External links
*
{{coord, 32.058, N, 81.338, W, type:landmark_region:US_source:FCC, display=title
KZV (FM)
Radio stations established in 1972
1972 establishments in Georgia (U.S. state)
Educational Media Foundation radio stations
K-Love radio stations
KZV