WATA (1450
AM) is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
broadcasting a Local
News Talk Information format. Licensed to
Boone, North Carolina
Boone is a town in and the county seat of Watauga County, North Carolina, United States. Located in the Blue Ridge Mountains of western North Carolina, Boone is the home of Appalachian State University and the headquarters for the disaster a ...
, United States. The station is currently owned by Curtis Media Group of Raleigh, North Carolina and features predominantly locally produced programming, including Bill Fisher in the Morning, as well as Mike Kelly's Swap Shop, and many others.
History
In September 2003 Highland sold WATA, (along with WZJS 100.7FM) to Aisling Broadcasting (Jonathon Hoffman, managing member) for a price of $2.2 million. This added to Aisling's holdings in the High Country, as they had already purchased
WECR
WECR (1130 AM) is a radio station broadcasting an adult contemporary format. Licensed to Newland, NC, United States, it serves the Boone, NC area. The station is currently owned by Curtis Media Group. WECR broadcasts during the daytime only.
...
,
WECR-FM,
WXIT (from Rondinaro Broadcasting) for $2.2 million in 2003, and
WMMY
WMMY (106.1 FM) is a radio station broadcasting a country music format. Licensed to Jefferson, North Carolina, United States, the station broadcasts from studios on Blowing Rock Road in Boone, North Carolina and serves the counties of Watauga, A ...
(from Dale Hendrix) in 2004 for $1.58 million.
Aisling went into
receivership
In law, receivership is a situation in which an institution or enterprise is held by a receiver—a person "placed in the custodial responsibility for the property of others, including tangible and intangible assets and rights"—especially in c ...
and George Reed of
Media Services Group was appointed to manage the stations until a buyer is found. Later in the year,
Curtis Media Group
Curtis Media Group is a broadcast media company based in Raleigh, North Carolina, USA. The company owns and operates several North Carolina radio stations and television networks.
Broadcast Stations
Curtis Media Group owns and operates the fol ...
purchased the stations.
[
]
References
External links
* http://www.wataugademocrat.com/2005/placecalledhome/apch_19_bw.pdf ''A History of Local Media'' in the Watauga
ATA
Watauga County, North Carolina
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