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WARA (1320 AM) is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
in
Attleboro, Massachusetts Attleboro is a city in Bristol County, Massachusetts, United States. It was once known as "The Jewelry Capital of the World" for its many jewelry manufacturers. According to the 2020 census, Attleboro had a population of 46,461. Attleboro is ...
. Its transmitter is located in
North Attleborough, Massachusetts North Attleborough, alternatively spelled North Attleboro, is a town in Bristol County, Massachusetts, United States. The population was 30,834 at the 2020 United States Census. The villages of Attleboro Falls and North Attleborough Center are ...
. The station is owned by Attleboro Access Cable Systems.


History


1950s


1950

WARA first signed on October 8, 1950. It was the local Attleboro radio station from then until 1998. Its original power was 1 kW. WARA had the callsign WIRD assigned to it until it changed to WARA on March 29, 1950.


1980s


Early-Mid 1980s


1985-1987: power increase

WARA's owners applied for a power increase to its currently-authorized 5 kW day & night on September 24, 1985 (BP-19850924AF). The F.C.C. granted the increase on April Fools' Day 1986 with a license to cover being issued on September 25, 1987. Additionally, WARA changed ownership from Jerome Ottmar to James H., Peter H. & David J. Ottmar in 1986.


1990s


1995

WARA is talk radio as "Talk 1320" by this time. It is owned by Peter Ottmar's Back Bay Broadcasting, along with
WPNW WPNW (1260 AM) is a contemporary worship music radio station in Holland, Michigan, in the United States. Signing on the air on November 2, 1956, it originally had the call letters WJBL (standing for the initials of owner-partners John, Bud and Le ...
,
WWKX WWKX (106.3 FM, "Hot 106") is a rhythmic contemporary station in Woonsocket, Rhode Island, serving the Blackstone Valley and much of the Providence metropolitan area. The Cumulus Media outlet operates with an ERP of 1.15 kW and is licensed ...
& WBNW. On July 31, 1995, WARA, now owned by Dr.Michele E. Merolla of Fairhaven Ma., began syndicating
Coast to Coast AM ''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 19 ...
hosted by Art Bell. Art held the East of the Rockies line open in the final half-hour of the show to take calls from WARA listeners.


1998

WARA became Spanish-language WJYT. ADD Radio Group bought the station effective June 1.


2000s


2000–2002

WJYT changed calls to WARL on December 6, 2000. As WARL, it has had many formats, which are detailed below. The first of these formats was "Web Access Radio Live"- a brokered time/internet T.V. hybrid. By this time, the station shifted its focus to the nearby
Providence, Rhode Island Providence is the capital and most populous city of the U.S. state of Rhode Island. One of the oldest cities in New England, it was founded in 1636 by Roger Williams, a Reformed Baptist theologian and religious exile from the Massachusetts Bay ...
area, even though it cannot be received well in parts of Providence.


2002–2003

WARL became easy listening with Norm Jagolinzer as host. Later that year the format changed from easy listening to urban as "Power 1320".


2003–2004

WARL changed formats again to all-conspiracy talk "Reality Radio 1320" (featuring programming from
Genesis Communications Network The Genesis Communications Network, often referred to as GCN, is a radio network created in 1998, owned by Ted Anderson. The network currently produces 45 shows, distributed on more than 780 radio stations nationwide. The network is known for tal ...
). The programming had been airing on WALE until its bankruptcy sale in May 2003.


2004–2006

WARL's format once again changes, this time to sports talk "1320 The Drive" programmed by Scott MacPherson as a companion to his Sports Journal newspaper. WARL was the Providence-area affiliate of
Sporting News Radio SportsMap is a sports radio Radio network, network that is distributed by Gow Media. The SportsMap Radio Network supplies its network affiliates with a 24-hour schedule of sports programming, including call-in shows and sports updates. Over its h ...
from 2004–2006. It was the flagship station for the
Providence Bruins Radio Network The Providence Bruins Radio Network was the radio network of the Providence Bruins, a minor league affiliate of the Boston Bruins, which operated from 1992 to 2014. As of the 2014–15 season, the Providence Bruins games' audio can be heard online ...
for the 2005–06 season.


2006–2009

In September 2006 WARL changed again to new-age "Positive Energy Moving Forward." It dropped sports programming during this time.


2009

WARL added
Boston College Eagles The Boston College Eagles are the athletic teams that represent Boston College, located in Chestnut Hill, Massachusetts. They compete as a member of the National Collegiate Athletic Association (NCAA) Division I level (Football Bowl Subdivisio ...
sports as well as Attleboro High School football.


2010s


2010

In May 2010, Jeff Santos, who bought time on WWZN in Boston to air progressive talk, announced on his show that they were buying time on WARL as well, in full force by May 31, 2010. Santos' show went off WARL in 2012.


2013

On May 6, 2013, WARL leased out much of its morning schedule (from 6 a.m. to noon) Mondays through Saturdays to Southeastern Massachusetts Broadcasting, which uses the time for talk shows and a radio
classifieds Classified advertising is a form of advertising, particularly common in newspapers, online and other periodicals, which may be sold or distributed free of charge. Classified advertisements are much cheaper than larger display advertisements used ...
program; these programs, branded ''SoMa 1320'', are directed toward Bristol County, as opposed to the entire Providence market. The programming began as a six-month trial period.


2014

On April 13, 2014, WARL changed its call sign to WRNP.


2015

On March 20, 2015, the ADD Radio Group agreed to donate the WRNP license to Attleboro Access Cable Systems, which will convert the station to noncommercial operation. The new owners changed the station's callsign back to WARA; the WRNP callsign was not included in the donation. The donation was completed on May 5, 2015, with the return of the WARA call sign following the next day.


FCC issues

According to a filing with the FCC in early 2007, the station's transmitter facility was substantially damaged by vandals. The owner asserted that they were unable to return the station to its licensed daytime power, even with four radio engineers and support from the transmitter equipment manufacturer. In April 2008, the FCC dismissed their request to extend the temporary authority to remain at reduced power.


See also

*
List of community radio stations in the United States This is a list of FCC-licensed community radio stations in the United States. See also List of Pacifica Radio stations and affiliates This article provides a list of Pacifica Radio owned and operated stations, associated stations, and affil ...


References


External links

*
IDs on Bostonradio.org include a 1995 WARA ID as "Talk 1320" & WARL from 2008WARA mention on WEZE's history page showing ownership structure in 1995
{{Other Radio Stations in Massachusetts
ARA ARA may refer to: Media and the arts * American-Romanian Academy of Arts and Sciences * '' Artistička Radna Akcija'', compilation album released in former Yugoslavia * Associate of the Royal Academy, denoting membership in the British Royal Aca ...
Radio stations established in 1950 W Mass media in Bristol County, Massachusetts Community radio stations in the United States