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TUKO.co.ke is a Kenyan news website owned by Legit. Established in 2015, Tuko covers celebrity, entertainment, and political news "with a light touch" in both
English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...
and Swahili. According to data from
Semrush Semrush Inc is an American public company that offers a SaaS platform known as Semrush. The platform is often used for keyword research and online ranking data, including metrics such as search volume and cost per click (CPC). The platform also ...
, it was the 44th most-visited website in Kenya in February 2024; it is one of the most popular dedicated to news.


History

Tuko was established by Genesis Media Emerging Markets (GMEM) in 2015. It is headquartered in
Nairobi Nairobi ( ) is the capital and largest city of Kenya. The name is derived from the Maasai phrase ''Enkare Nairobi'', which translates to "place of cool waters", a reference to the Nairobi River which flows through the city. The city proper ha ...
, Kenya. The Reuters Institute for the Study of Journalism described Tuko's content as a "mix of celebrity, entertainment, and political news with a light touch", which has proven successful, whileGMEM, which was renamed Legit in April 2023, also owns news websites such as Legit.ng in Nigeria,
Yen.com.gh YEN.com.gh is a Ghanaian online news publication created in September 2015. It covers local and international news, politics, business, entertainment, technology, sport news and users’ generated news content. History YEN.com.gh is partner of ...
in Ghana, and Briefly News in South Africa. In January 2017, Tuko was the third-most visited website in Kenya, according to Alexa. As of October 2017, Tuko has more than 1.7 million website users. A May 2023 survey of
millennial Millennials, also known as Generation Y or Gen Y, are the Western demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000 ...
and
Generation Z Generation Z (or more commonly Gen Z for short), colloquially known as zoomers, is the Western world, Western demography, demographic Cohort (statistics), cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular me ...
Kenyans ranked Tuko as the most popular news website. According to data from
Semrush Semrush Inc is an American public company that offers a SaaS platform known as Semrush. The platform is often used for keyword research and online ranking data, including metrics such as search volume and cost per click (CPC). The platform also ...
, it was the 44th most-visited website in Kenya in February 2024.


References


External links


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{{DEFAULTSORT:Tuko Kenyan news websites Internet properties established in 2015 2015 establishments in Kenya