Tudum: A Global Fan Event, also known as Netflix Tudum or Tudum Festival, is a
pop culture
Pop or POP may refer to:
Arts, entertainment, and media Music
* Pop music, a musical genre Artists
* POP, a Japanese idol group now known as Gang Parade
* Pop!, a UK pop group
* Pop! featuring Angie Hart, an Australian band
Albums
* Pop (Gas al ...
event that covers
Netflix
Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fil ...
's original films and television series. Held for the first time in January 2020, the event is presented by
Maisa Silva
Maisa da Silva Andrade (born 22 May 2002) is a Brazilian television presenter and actress. She first gained fame for hosting the children's TV program ''Bom Dia & Cia'' from the age of six years old, and for playing the role of Valéria Ferrei ...
and brings singers, actors and actresses from Netflix to promote new work, meet and play with the Brazilian public. Currently, the festival has had four editions.
History
First edition
The first edition, in January 2020, was held in
São Paulo
São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...
, Brazil, with a public of over 50,000 people during the four days and big names from the original Netflix productions such as
Lana Condor,
Noah Centineo
Noah Gregory Centineo ( ; born May 9, 1996) is an American actor. He began his career performing on television and had a main role in the television series '' The Fosters'' from 2015 to 2018. He achieved wider recognition by starring in the Net ...
,
Larissa Manoela
Larissa Manoela Taques Elias Santos (born 28 December 2000) is a Brazilian actress, singer, model, writer, voice actress and businesswoman. She is best known for playing Maria Joaquina in Carrossel, the twins Isabela and Manuela in Cúmplice ...
and Jottapê, with concerts by
Anavitória
Anavitória (Brazilian Portuguese: /ɐnɐviˈtɔɾjɐ/) is a Brazilian musical duo consisting of Ana Clara Caetano Costa and Vitória Fernandes Falcão. Formed in 2015, Anavitória debuted with an EP produced by Tiago Iorc after being discovered ...
,
Melim
Melim is a Brazilian trio of siblings consisting of Rodrigo, Gabriela, and Diogo Melim. In 2016, they took part in the musical reality show ''Superstar'' on TV Globo, reaching the semi-finals, not advancing to the finals. In 2018, they signed a ...
, Projota, Kevin o Chris, Gretchen and Tropkillaz. The event brought together sets from various series, such as ''
Stranger Things
''Stranger Things'' is an American science fiction horror drama television series created by the Duffer Brothers, who also serve as showrunners and are executive producers along with Shawn Levy and Dan Cohen. Produced by Monkey Massacre Prod ...
'', ''
Sex Education
Sex education, also known as sexual education, sexuality education or sex ed, is the instruction of issues relating to human sexuality, including emotional relations and responsibilities, human sexual anatomy, Human sexual activity, sexual acti ...
'' and ''
Sintonia
''Sintonia'' is a Brazilian crime teen drama streaming television series created and directed by Kondzilla that premiered on Netflix on August 9, 2019.
Narrated from the perspectives of the three characters Doni, Nando, and Rita who grew up toge ...
'', so that the public had an immersive experience and could feel part of their favorite series.
Second edition
The second edition, in November 2020, was carried out entirely online, given the circumstances of social distancing and quarantine caused by the
COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
. Netflix decided to create an online version of the festival presented by
Maisa Silva
Maisa da Silva Andrade (born 22 May 2002) is a Brazilian television presenter and actress. She first gained fame for hosting the children's TV program ''Bom Dia & Cia'' from the age of six years old, and for playing the role of Valéria Ferrei ...
and names of their original productions such as
Ashley Park
Ashley Park is a private residential neighbourhood at Walton-on-Thames in Surrey. Its central feature was a grandiose English country house, at times enjoying associated medieval manorial rights, which stood on the site, with alterations, ...
,
Lucas Bravo
Lucas Nicolas Bravo (born 26 March 1988) is a French actor and model. He is best known for starring in the Netflix romantic comedy series ''Emily in Paris'' (2020–present) as chef Gabriel, Emily's downstairs love interest. He is also known for h ...
,
Joel Courtney
Joel Courtney (born January 31, 1996)[Joel Courtney Bio](_blank)
is an American actor known for his role in the 2011 ...
and
Leah Lewis
Leah Lewis (born December 9, 1996) is a Chinese-American actress, model and singer who began her career as a child actress. She is best known for her roles as Ellie Chu in the 2020 Netflix film ''The Half of It'' and as Georgia "George" Fan i ...
with concerts by
Marília Mendonça
Marília Dias Mendonça (; 22 July 1995 – 5 November 2021) was a Brazilian singer, songwriter and instrumentalist. She is posthumously recognized in Brazil as the 'queen of sofrência', a subgenre of sertanejo music, and has been recognized f ...
,
Pabllo Vittar
Phabullo Rodrigues da Silva (born 1 November 1993), known professionally as Pabllo Vittar (), is a Brazilian drag queen and singer.
Life and career 1993–2016: Early life
Born in São Luís, Phabullo is a dizygotic twin and has an older sis ...
,
Emicida
Leandro Roque de Oliveira (born August 17, 1985), better known by his stage name Emicida, is a Brazilian rapper, singer, songwriter and MC.
The rapper is known for his impromptu rhymes, that made him one of the most respected MCs in Brazil. Reg ...
, Jottapê and Mila. The event also gained an Almanac version that was distributed physically and digitally, with the aim of expanding the event and covering the entire national territory. Netflix held the virtual edition for free as well as distributing 100,000 copies of an almanac with several stories, games and activities about the series and movies.
Third edition
The third edition, in September 2021, was named "Tudum: A Global Fan Event", an online event that includes audiences from other countries. The event was broadcast on YouTube, Facebook and Twitch on September 25.
Fourth edition
The event was broadcast on September 24th 2022.
Tudum (website)
On December 9, 2021, Netflix announced the launch of a website named after the annual event, an official companion website that offers news, exclusive interviews and behind-the-scenes videos for its original television shows and films.
See also
*
D23 Expo
D23: The Official Disney Fan Club is the official fan club for The Walt Disney Company. Founded in 2009, the organization is known mainly for its biennial exposition event, the D23 Expo. The name ''D23'' refers to ''D'' for ''Disney'' and ''23' ...
*
DC FanDome
DC FanDome is a virtual event platform created by DC Comics and Warner Bros. Entertainment. Created initially as a virtual entertainment and comic book convention, the name is used for other online events centered on DC properties. The events f ...
References
External links
*
{{Netflix
2020 establishments in Brazil
Annual events
Entertainment events in Brazil
Events in São Paulo
Festivals established in 2020
Netflix