is a Japanese entertainment company that makes children's toys and merchandise. It was created from a merger on March 1st 2006 of two companies: Tomy (founded in 1924 as Tomiyama, changing the name to Tomy in 1963)
and long-time rival
Takara
Takara Co., Ltd. (株式会社タカラ) was a Japanese toy company founded in 1955. In March 2006, the company merged with Tomy Co., Ltd. to form Takara Tomy. The Takara motto was 遊びは文化」("playing is culture").
Products Toys
In ...
(founded in 1955).
The company has its headquarters in
Katsushika, Tokyo
is a special ward located in Tokyo, Japan. The ward calls itself Katsushika City in English.
As of May 1, 2015, the ward has an estimated population of 444,356, and a population density of 12,770 people per km². The total area is 34.80 ...
.
History and corporate name
Before the merger
The company was named Tomy as an abridgement of Tomiyama, which was the founder's surname. Starting as a manufacturer, Tomy had the largest product development team in the toy industry and plaudits for its technology. Nonetheless, by its third generation, president Mikitaro Tomiyama decided to streamline the company to be more competitive with wholesaler
Bandai
is a Japanese multinational toy manufacturer and distributor headquartered in Taitō, Tokyo. Its international branches, Bandai Namco Toys & Collectables America and Bandai UK, are respectively headquartered in Irvine, California and Richmond ...
. Bandai developed its products more quickly, which was more appealing to television properties that required a fast turnaround. Despite internal and external opposition, Tomiyama was determined to aggressively pursue TV licenses such as
Akakage
is a Japanese superhero ninja featured in several manga and anime, as well as live-action movies and TV shows. Akakage first appeared in the 1967 TV series, ''Kamen no Ninja Akakage'' which was produced by Toei Company Ltd.
Characte ...
,
Giant Robo
is a Japanese manga series by Mitsuteru Yokoyama. The manga, which was first published in 1967, spawned a live-action ''tokusatsu'' television series of the same name, as well as a series of original video animations called '' Giant Robo: ...
and
Osomatsu-kun
is a comedy manga series by Fujio Akatsuka which ran in Shogakukan's ''Weekly Shōnen Sunday'' magazine from 1962 to 1969. The series revolves around a group of sextuplet brothers who cause all sorts of mischief. It has been adapted into ...
.
Tomiyama was shocked when his son told him that Tomy's toys were bad and that he wanted to work for Bandai when he grew up. In response, he created the moderately successful
Zettai Muteki Raijin-Oh
is a 51 episode Japanese anime television series, and the first series produced for the Eldran franchise funded by Tomy and produced by Sunrise. It aired in Japan from April 3, 1991 to March 25, 1992. The story revolves around a group of ele ...
, then
Genki Bakuhatsu Ganbaruger
is a 47 episode animated shōnen mecha television series, and the second series produced for the Eldran franchise funded by Tomy and produced by Sunrise. It aired on TV Tokyo from April 1, 1992, to February 24, 1993. It was the first to in ...
, but the product development team followed these with
Nekketsu Saikyō Go-Saurer
(this series is also sometimes titled as "Matchless Passion Gozaurer") is a 51-episode animated television series, and third series in the Eldran franchise funded by Tomy and produced by Sunrise. It aired in Japan from March 3, 1993, to Febr ...
, which was a catastrophic failure. It became common wisdom within the industry that Tomy couldn't support a multimedia franchise; however, Tomy established a relationship with
Shogakukan
is a Japanese publisher of dictionaries, literature, comics (manga), non-fiction, DVDs, and other media in Japan.
Shogakukan founded Shueisha, which also founded Hakusensha. These are three separate companies, but are together called the Hit ...
and created the successful
Wedding Peach
is a '' shōjo'' manga written by Sukehiro Tomita and illustrated by Nao Yazawa that was originally serialized in Shogakukan's '' Ciao'' magazine. In North America, it was translated and published by VIZ Media in its entirety, consisting ...
and
Let's & Go.
Tomy learned about the growing popularity of
Pokémon
(an abbreviation for in Japan) is a Japanese media franchise managed by The Pokémon Company, founded by Nintendo, Game Freak, and Creatures (company), Creatures, the owners of the trademark and copyright of the franchise.
In terms of ...
through Monthly Coro Comic and obtained the commercial rights. Bandai at the time was busy with its big hit,
Tamagotchi
The is a handheld digital pet that was created in Japan by Akihiro Yokoi of WiZ and Aki Maita of Bandai. It was released by Bandai on November 23, 1996 in Japan and in the USA on May 1, 1997, quickly becoming one of the biggest toy fads o ...
, and was not interested in Pokémon. Tomy acquired the rights to commercialize a wide range of merchandise, mainly toys, and released the "Monster Collection" of figures next year. The anime became a huge hit, and sales of related products doubled. Tomy, who had been the third largest company in the toy industry since the 1980s, rose to second place in 1997.
In 2001, competitor Takara's hit of
Beyblade
is a line of spinning-top toys originally developed by Takara, first released in Japan in July 1999, along with its debut series. Following Takara's merger with Tomy in 2006, Beyblades are now developed by Takara Tomy. Various toy companies ...
and Pokémon's slump saw Takara regaining second place and Tomy falling again to third. However, Beyblade subsequently faltered, which adversely affected Takara's fortunes; Tomy merged with the suffering company and became Takara–Tomy.
After the merger
The company decided to use the name "Tomy" in international subsidiaries, and "Takara-Tomy" in Japan, because Tomy had built considerable international brand recognition while Takara's products (
Microman
was a science fiction toyline created, manufactured and marketed by Takara, Takara Co., Ltd. from 1974 to 1984 as well as from 1998 to 2007. The ''Microman'' line was a series of action figures with accompanying vehicles, robots, playsets and ...
,
Transformers
''Transformers'' is a media franchise produced by American toy company Hasbro and Japanese toy company Takara Tomy. It primarily follows the Autobots and the Decepticons, two alien robot factions at war that can transform into other forms, suc ...
,
Battle Beasts
is a line of small 2" tall action figure toys, in the form of an anthropomorphised animals with body armor and a unique weapon. Several figures have their left hand replaced by a weapon of some kind. Battle Beasts were created and largely produce ...
,
Beyblade
is a line of spinning-top toys originally developed by Takara, first released in Japan in July 1999, along with its debut series. Following Takara's merger with Tomy in 2006, Beyblades are now developed by Takara Tomy. Various toy companies ...
,
B-Daman etc.) had been sold and branded by other toy companies such as
Hasbro
Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of ...
. Additionally, the financial cost of rebranding was prohibitive.
In Western media, the Takara–Tomy merger was typically characterised as a 'takeover' of Takara by Tomy, likely because several years of losses had put Takara in a financially weakened state at the time of the merger (although Takara did have significantly higher sales than Tomy). However, the companies' management teams had previously discussed merging, including at times when Takara appeared stronger. Under Japanese corporate law, the move was a merger of both companies on an equal basis.
Post-merger media speculation about the control of brands from the Takara–Tomy merger arose from the new use of a "TOMY" copyright on all packaging, including former Takara brands shipped by Hasbro, but this was merely a consequence of the decision to use only the Tomy name in international subsidiaries. In Japan, ''Takara-Tomy'' continues to use both Tomy and Takara as distinct brand names on toy ranges which originated in each separate company, and most new toy ranges or stand-alone products now carry the new Takara–Tomy brand.
Takara
Takara Co., Ltd. (株式会社タカラ) was a Japanese toy company founded in 1955. In March 2006, the company merged with Tomy Co., Ltd. to form Takara Tomy. The Takara motto was 遊びは文化」("playing is culture").
Products Toys
In ...
purchased a majority stake in
Tatsunoko Production
and often shortened to , is a Japanese animation company. The studio's name has a double meaning in Japanese: "Tatsu's child" (Tatsu is a nickname for Tatsuo) and " sea dragon", the inspiration for its seahorse logo. Tatsunoko's headquarters are ...
in June 2005. The studio then became a full subsidiary of Takara–Tomy following the March 2006 merger until
Yomiuri Shimbun Holdings bought majority of Tatsunoko's stake and is now majorly owned by it affiliate company
Nippon TV
JOAX-DTV (channel 4), branded as , is the flagship station of the Nippon News Network and the Nippon Television Network System, owned-and-operated by the which is a subsidiary of the certified broadcasting holding company , itself a listed su ...
. Tomy UK was founded in 1982 for the sale and distribution of Tomy products in
Europe
Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia ...
, and it has successfully brought toys such as Zoids, and games like
Pop-up Pirate, to the West. Tomy UK's slogan has traditionally been "Trust Tomy". In 2006, Tomy UK launched a website on which consumers can buy online from Tomy's catalogue. In early 2011, Takara-Tomy acquired
RC2 Corporation
The RC2 Corporation, a division of Japan-based firm Takara Tomy, is a toy design, marketing, and distribution company headquartered in Oak Brook, Illinois, United States. Founded in 1992.
Overview
RC2 markets brands such as The First Years and ...
and the RC2 sub-brand
Learning Curve
A learning curve is a graphical representation of the relationship between how proficient people are at a task and the amount of experience they have. Proficiency (measured on the vertical axis) usually increases with increased experience (the ...
, which included The First Years,
Lamaze
The Lamaze technique, also known as the psychoprophylactic method or simply Lamaze, began as a prepared childbirth technique. As an alternative to medical intervention during childbirth, it was popularized in the 1950s by French obstetrician Dr. ...
, and
Compass
A compass is a device that shows the cardinal directions used for navigation and geographic orientation. It commonly consists of a magnetized needle or other element, such as a compass card or compass rose, which can pivot to align itself with ...
.
Products
Takara-Tomy has manufactured a broad range of products based on its own properties which include, from the Tomy side:
Tomica
is a line of die-cast toy vehicles (mainly model car, cars) produced since 1970 by Tomy, Takara Tomy Co. of Japan (formerly known as Tomiyama and Tomy Kogyo Incorporated). Ostensibly, Tomica diecast were an outgrowth of Tomica World, an autonom ...
,
Plarail
, pronounced in English as ''Play rail'' is a toy train and plastic track system made by Tomy and introduced in Japan in 1959. It was expanded into a battery-operated electric toy train system in October 1961. Plarail is not compatible with ...
,
Zoids
, or simply , is a Japanese science fiction media franchise created by Tomy that feature giant robots (or "mecha") called "Zoids". A Zoid is essentially a large mechanical animal, with designs being based on animals; including dinosaurs, insect ...
,
Idaten Jump,
Nohohon Zoku and Tomy branded baby care products, and, from the Takara side:
Space Pets,
Choro-Q
is a line of Japanese 3–4 cm pullback car toys produced by Takara. Known in North America as Penny Racers, they were introduced in late 1978 and have seen multiple revisions and successors since. Choro-Qs are stylized after real-world au ...
(also known as Penny Racers),
Transformers
''Transformers'' is a media franchise produced by American toy company Hasbro and Japanese toy company Takara Tomy. It primarily follows the Autobots and the Decepticons, two alien robot factions at war that can transform into other forms, suc ...
, B-Daman, Koeda-chan (also known as Treena) and
Microman
was a science fiction toyline created, manufactured and marketed by Takara, Takara Co., Ltd. from 1974 to 1984 as well as from 1998 to 2007. The ''Microman'' line was a series of action figures with accompanying vehicles, robots, playsets and ...
. The merged Takara-Tomy also produces and/or sells a wide variety of toy and game brands under license, such as ''
Thomas & Friends
''Thomas & Friends'' (originally known as ''Thomas the Tank Engine & Friends'' and later ''Thomas & Friends: Big World! Big Adventures!'') is a British children's television series that aired across 24 series from 1984 to 2021. Based on ''The ...
'',
Disney
The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
, ''
Astro Boy
''Astro Boy'', known in Japan by its original name , is a Japanese manga series written and illustrated by Osamu Tezuka. It was serialized in Kobunsha's ''Shōnen'' from 1952 to 1968. The 112 chapters were collected into 23 ''tankōbon'' vo ...
'', ''
Pokémon
(an abbreviation for in Japan) is a Japanese media franchise managed by The Pokémon Company, founded by Nintendo, Game Freak, and Creatures (company), Creatures, the owners of the trademark and copyright of the franchise.
In terms of ...
'', ''
Beyblade
is a line of spinning-top toys originally developed by Takara, first released in Japan in July 1999, along with its debut series. Following Takara's merger with Tomy in 2006, Beyblades are now developed by Takara Tomy. Various toy companies ...
'', ''
Duel Masters
is a media franchise consisting of a manga, several anime series, a trading card game and several video games. The original manga, accompanied with his sequels, sold 4.5 million copies in Japan.
Plot
The story centers ar ...
'', ''
Naruto
''Naruto'' is a Japanese manga series written and illustrated by Masashi Kishimoto. It tells the story of Naruto Uzumaki, a young ninja who seeks recognition from his peers and dreams of becoming the Hokage, the leader of his village. T ...
'', ''
The Game of Life
''The Game of Life'', also known simply as ''Life'', is a board game originally created in 1860 by Milton Bradley as ''The Checkered Game of Life'', the first ever board game for his own company, the Milton Bradley Company. ''The Game of Life'' ...
'' (also known as ''
Jinsei Game''), ''Rockman'' (a.k.a. ''
Mega Man
''Mega Man'', known as in Japan, is a Japanese science fiction video game franchise created by Capcom, starring a series of robot characters each known by the moniker "Mega Man (character), Mega Man". Mega Man (video game), The original game w ...
''), ''
Wedding Peach
is a '' shōjo'' manga written by Sukehiro Tomita and illustrated by Nao Yazawa that was originally serialized in Shogakukan's '' Ciao'' magazine. In North America, it was translated and published by VIZ Media in its entirety, consisting ...
'', ''
Mermaid Melody Pichi Pichi Pitch
is a ''shōjo'' manga and anime series created by Michiko Yokote, with artwork by Pink Hanamori. The manga was originally published in the monthly shōjo manga anthology ''Nakayoshi''. There are 32 chapters published (including two spec ...
'', ''
My Hero Academia
is a Japanese superhero manga series written and illustrated by Kōhei Horikoshi. It has been serialized in Shueisha's ''shōnen'' manga magazine '' Weekly Shōnen Jump'' since July 2014, with its chapters additionally collected i ...
'', ''
Cardcaptor Sakura
, abbreviated as ''CCS'', is a Japanese manga series written and illustrated by the manga group Clamp. Serialized monthly in the ''shōjo'' manga magazine ''Nakayoshi'' from May 1996 to June 2000, it was also published in 12 ''tankōbon'' ...
'', ''
Cardcaptor Sakura: Clear Card'', ''
Slayers
is a Japanese light novel series written by Hajime Kanzaka and illustrated by Rui Araizumi. The novels have been serialized in ''Dragon Magazine'' since 1989, before being published into individual volumes. They follow t ...
'', ''
Revolutionary Girl Utena
is a series created by Be-Papas, an artist collective founded by Kunihiko Ikuhara. The primary entries in the series include a 1996 manga written by Chiho Saito, a 1997 anime television series directed by Ikuhara, and ''Adolescence of Ut ...
'', ''
Kirarin Revolution
is a Japanese manga series by An Nakahara. The series ran in the ''shōjo'' manga magazine ''Ciao'' from March 2004 to June 2009, with side stories running in ''Pucchigumi'' in 2006. The manga sold a cumulative total of over 10 million ...
'', ''
Sugarbunnies'' and ''
Animal Crossing
is a social simulation video game series developed and published by Nintendo. The series was conceptualized and created by Katsuya Eguchi and Hisashi Nogami. In ''Animal Crossing'', the player character is a human who lives in a village inhabi ...
''. Tomy's rights to these licenses vary by region. One of the first examples of
product synergy for the merged company was the combining of
Takara
Takara Co., Ltd. (株式会社タカラ) was a Japanese toy company founded in 1955. In March 2006, the company merged with Tomy Co., Ltd. to form Takara Tomy. The Takara motto was 遊びは文化」("playing is culture").
Products Toys
In ...
's Jinsei Game (Game of Life) license and Tomy's Pokémon license to produce a Pokémon Jinsei Game.
Tomy sells many products worldwide, including baby and pre-school toys,
baby monitor
A baby monitor, also known as a baby alarm, is a radio system used to remotely listen to sounds made by an infant. An audio monitor consists of a transmitter unit, equipped with a microphone, placed near to the child. It transmits the sounds by ...
s, mechanical and electronic games, consumer electronics, children's
arts and crafts
A handicraft, sometimes more precisely expressed as artisanal handicraft or handmade, is any of a wide variety of types of work where useful and decorative objects are made completely by one’s hand or by using only simple, non-automated re ...
products, and a vast range of toys suited to girls or boys. They make a large selection of
Disney
The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
,
Pokémon
(an abbreviation for in Japan) is a Japanese media franchise managed by The Pokémon Company, founded by Nintendo, Game Freak, and Creatures (company), Creatures, the owners of the trademark and copyright of the franchise.
In terms of ...
and
Thomas the Tank Engine
Thomas the Tank Engine is an anthropomorphised fictional tank locomotive in the British ''Railway Series'' books by Wilbert Awdry and his son, Christopher, published from 1945. He became the most popular and famous character in the series, ...
merchandise. They also publish
video games
Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, game controller, controller, computer keyboard, keyboard, or motion sensing device to gener ...
in Japan (mostly based on
Zoids
, or simply , is a Japanese science fiction media franchise created by Tomy that feature giant robots (or "mecha") called "Zoids". A Zoid is essentially a large mechanical animal, with designs being based on animals; including dinosaurs, insect ...
and
Naruto
''Naruto'' is a Japanese manga series written and illustrated by Masashi Kishimoto. It tells the story of Naruto Uzumaki, a young ninja who seeks recognition from his peers and dreams of becoming the Hokage, the leader of his village. T ...
anime
is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
series), and are responsible for the distribution of some
Hasbro
Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of ...
products in Japan, such as
Play-Doh
Play-Doh is a modeling compound for young children to make arts and crafts projects at home. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s. Play-Doh was then reworked and marketed to Cin ...
,
Jenga
Jenga is a game of physical skill created by British board game designer and author Leslie Scott and marketed by Hasbro. Players take turns removing one block at a time from a tower constructed of 54 blocks. Each block removed is then placed on ...
and
Monopoly
A monopoly (from Greek language, Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situati ...
. The company was formerly responsible for distribution of the
My Little Pony products in Japan before
Bushiroad
is a Japanese entertainment company, producer of collectible card games and trading cards, publisher of mobile apps and games, promotional items and many other venues, which was founded in 2007 by Takaaki Kidani and is headquartered in Tokyo. ...
acquired the distribution rights to them starting with the franchise's ''
Friendship Is Magic
Friendship is a relationship of mutual affection between people. It is a stronger form of interpersonal bond than an "acquaintance" or an "association", such as a classmate, neighbor, coworker, or colleague.
In some cultures, the concept o ...
'' line (though
the animated television series was owned by
Hasbro
Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of ...
). Later in 2015, after Bushiroad disowned the distribution rights,
Sega Toys
is a Japanese toy company and animation studios, owned by Sega Sammy Holdings. The company was founded when Yonezawa Toys, Japan's largest post-war toy manufacturer, was absorbed into Sega in 1991 as Sega-Yonezawa.
Sega Toys have created toys fo ...
reacquired the rights to all generations of the franchise before selling the rights back to Hasbro.
A list of notable products include:
![トミカと少年 (496010556)](https://upload.wikimedia.org/wikipedia/commons/4/44/%E3%83%88%E3%83%9F%E3%82%AB%E3%81%A8%E5%B0%91%E5%B9%B4_%28496010556%29.jpg)
*
Armatron
*
Atollo ATOLLO is a construction toy invented by Scottish people, Scottish architect Donald Macdonald consisting of hinge and socket pieces.
Information
Its appeal lies in the flexibility of the three-dimensional shapes it can create. Atollo is sold by To ...
– construction toy
*
Bakugan: Battle Planet
*
B-Daman – marble shooting toys
*
Beyblade
is a line of spinning-top toys originally developed by Takara, first released in Japan in July 1999, along with its debut series. Following Takara's merger with Tomy in 2006, Beyblades are now developed by Takara Tomy. Various toy companies ...
– metal top fighting game
*
Blip (game) – mechanical
Pong
''Pong'' is a table tennis–themed twitch arcade sports video game, featuring simple two-dimensional graphics, manufactured by Atari and originally released in 1972. It was one of the earliest arcade video games; it was created by Allan Al ...
-type handheld game
*
Blythe The name Blythe ( or ) derives from Old English ''bliþe'' ("joyous, kind, cheerful, pleasant"; modern ''blithe''), and further back from Proto-Germanic ''*blithiz'' ("gentle, kind").
People
* Blythe (given name), including a list of people named ...
*
Boggle
''Boggle'' is a word game invented by Allan Turoff and originally distributed by Parker Brothers. The game is played using a plastic grid of lettered dice, in which players look for words in sequences of adjacent letters.
Rules
One player begi ...
Flash
*
Choro-Q
is a line of Japanese 3–4 cm pullback car toys produced by Takara. Known in North America as Penny Racers, they were introduced in late 1978 and have seen multiple revisions and successors since. Choro-Qs are stylized after real-world au ...
– micro toy cars
*
Chuggington
''Chuggington'' (also known as ''Chuggington: Tales from the Rails'' since series six) is a British computer-animated children's television series aimed at toddlers, produced by Ludorum PLC (Series 1–5) and Herschend Entertainment Studios (s ...
*
Compass
A compass is a device that shows the cardinal directions used for navigation and geographic orientation. It commonly consists of a magnetized needle or other element, such as a compass card or compass rose, which can pivot to align itself with ...
*
Crossbows and Catapults
''Crossbows and Catapults'', also known as ''Battlegrounds'', is a game of physical skill first released in 1983. It has since been published by several different game publishers including Lakeside, Alga (Brio), Base Toys, Tomy and currently Moos ...
*
Duel Masters
is a media franchise consisting of a manga, several anime series, a trading card game and several video games. The original manga, accompanied with his sequels, sold 4.5 million copies in Japan.
Plot
The story centers ar ...
trading card game franchise
*
Eldran series
*
Flip Flap
Flip Flap is a solar powered toy that resembles a plant.
The small solar panel powers two leaves that bounce up and down continuously until the light source to the solar panel is stopped. The leaves can be stopped from bouncing by a switch on th ...
– solar-powered plant
*
Furby
Furby is an American electronic robotic toy that was originally released in 1998 by Tiger Electronics. It resembles a hamster or owllike creature and went through a period of being a " must-have" toy following its holiday season launch, with c ...
*
Gashapon
, also called , is a trademark of Bandai. Among the variety of vending machine-dispensed capsule toys that originated in the 1960s, it became popular in Japan and elsewhere. "Gashapon" is onomatopoeic from the two sounds "gasha" (or "gacha") fo ...
– vending machines
*
Guitar Rockstar Guitar Rockstar is the European brand name for a virtual air guitar, manufactured by Tomy. It originated and continues to be sold by Tomy in Japan under the brand name "Air Guitar". Gameplay consists of holding buttons representing notes and strummi ...
* i-SOBOT
*
Jenga
Jenga is a game of physical skill created by British board game designer and author Leslie Scott and marketed by Hasbro. Players take turns removing one block at a time from a tower constructed of 54 blocks. Each block removed is then placed on ...
*
Jenny
Jenny may refer to:
* Jenny (given name), a popular feminine name and list of real and fictional people
* Jenny (surname), a family name
Animals
* Jenny (donkey), a female donkey
* Jenny (gorilla), the oldest gorilla in captivity at the time of ...
*
Katekyo Hitman Reborn! Flame Rumble – a series of fighting games based on the manga/anime for the Nintendo DS
*
Kamiwaza Wanda
is a Japanese media franchise created by Takara Tomy and TBS. It consists of two manga series, both published by Shogakukan from 2016 to 2017, and a 47-episode anime television series by TMS Entertainment, aired from April 2016 to March 20 ...
*
Kingdom Hearts Trading Card Game
*
Lamaze
The Lamaze technique, also known as the psychoprophylactic method or simply Lamaze, began as a prepared childbirth technique. As an alternative to medical intervention during childbirth, it was popularized in the 1950s by French obstetrician Dr. ...
*
Licca
, full name , is a dress-up doll series introduced in Japan on July 4, 1967 by Takara, enjoying the same kind of popularity in Japan as the Barbie series does in the United States. Takara had sold over 48 million Licca-chan dolls as of 2002, ...
*
Metal Fight Beyblade
''Beyblade: Metal Fusion'', known in Japan as , is a Japanese manga created by Takafumi Adachi, serialized in Shogakukan's monthly magazine ''CoroCoro Comic'' between September 2008 and February 2012. The series is a spin-off of the origin ...
– fighting game
*
Metal Fight Beyblade Zero-G
''Beyblade: Shogun Steel'', also known as , is a Japanese manga by Takafumi Adachi that was based on Takara Tomy's ''Beyblade'' franchise. It was published between April 2012 and December 2012 in CoroCoro Comic, and serves as the conclusion ...
– fighting game
*
Omnibot – line of toy robots
*
Plarail
, pronounced in English as ''Play rail'' is a toy train and plastic track system made by Tomy and introduced in Japan in 1959. It was expanded into a battery-operated electric toy train system in October 1961. Plarail is not compatible with ...
– plastic electric
train set
Railway modelling (UK, Australia, New Zealand, and Ireland) or model railroading (US and Canada) is a hobby in which rail transport systems are modelled at a reduced scale.
The scale models include locomotives, rolling stock, streetcars, t ...
system (called "Tomica World" outside Japan)
*
Pop-up Pirate
*
Pretty Rhythm
is a Japanese multimedia franchise produced by Syn Sophia and Takara Tomy Arts aimed at girls in elementary school. The ''Pretty Rhythm'' franchise was first launched in July 2010 with the rhythm and dress-up arcade game ''Pretty Rhythm: Mini ...
*
PriPara - the successor to the Pretty Rhythm series
* Q-steer – micro radio-controlled cars based on Choro-Q
*
Rummikub
''Rummikub'' () is a tile-based game for 2 to 4 players, combining elements of the card game rummy and mahjong. There are 106 tiles in the game, including 104 numbered tiles (valued 1 to 13 in four different colors, two copies of each) and two j ...
*
Screwball Scramble
*
Shinkansen Henkei Robo Shinkalion
*
Starriors
*
Switch 16
*
Thomas and Friends
''Thomas & Friends'' (originally known as ''Thomas the Tank Engine & Friends'' and later ''Thomas & Friends: Big World! Big Adventures!'') is a British children's television series that aired across 24 series from 1984 to 2021. Based on ''The ...
– Plarail, Capsule Plarail, Tomica, and Tomix themes, and preschool products
*
Thunderbirds
*
Tomica
is a line of die-cast toy vehicles (mainly model car, cars) produced since 1970 by Tomy, Takara Tomy Co. of Japan (formerly known as Tomiyama and Tomy Kogyo Incorporated). Ostensibly, Tomica diecast were an outgrowth of Tomica World, an autonom ...
–
die-cast toy
A die-cast toy is a toy or a collectible model produced by using the die casting, die-casting method of putting molten lead, zinc alloy or plastic in a mold to produce a particular shape. Such toys are made of metal, with plastic, rubber, glass ...
*
Tomica Hyper Rescue Drive Head Kidō Kyūkyū Keisatsu
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Tomica Kizuna Gattai Earth Granner
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Tomix
is a Japanese entertainment company that makes children's toys and merchandise. It was created from a merger on March 1st 2006 of two companies: Tomy (founded in 1924 as Tomiyama, changing the name to Tomy in 1963) and long-time rival Tak ...
– the model railway brand of Tomytec, a subsidiary of Takara Tomy
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Tomy Tutor
The Tomy Tutor, originally sold in Japan as the and in the UK as the Grandstand Tutor, is a home computer produced by the Japanese toymaker Tomy. It is architecturally similar, but not identical, to the TI-99/4A, and uses a similar Texas Instrum ...
–
home computer
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Tomytronic
The Tomytronic 3D is a series of portable, handheld gaming devices released by Tomy
is a Japanese entertainment company that makes children's toys and merchandise. It was created from a merger on March 1st 2006 of two companies: Tomy ...
– 3D handheld game series
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Transformers
''Transformers'' is a media franchise produced by American toy company Hasbro and Japanese toy company Takara Tomy. It primarily follows the Autobots and the Decepticons, two alien robot factions at war that can transform into other forms, suc ...
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Tron
''Tron'' (stylized as ''TRON'') is a 1982 American science fiction action-adventure film written and directed by Steven Lisberger from a story by Lisberger and Bonnie MacBird. The film stars Jeff Bridges as Kevin Flynn, a computer programmer a ...
– action figures and vehicles based on the Disney film
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Teletubbies
''Teletubbies'' is a British children's television series created by Anne Wood and Andrew Davenport for the BBC. The programme focuses on four differently coloured characters known as the Teletubbies, named after the television screens on t ...
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Wedding Peach
is a '' shōjo'' manga written by Sukehiro Tomita and illustrated by Nao Yazawa that was originally serialized in Shogakukan's '' Ciao'' magazine. In North America, it was translated and published by VIZ Media in its entirety, consisting ...
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Mermaid Melody Pichi Pichi Pitch
is a ''shōjo'' manga and anime series created by Michiko Yokote, with artwork by Pink Hanamori. The manga was originally published in the monthly shōjo manga anthology ''Nakayoshi''. There are 32 chapters published (including two spec ...
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My Hero Academia
is a Japanese superhero manga series written and illustrated by Kōhei Horikoshi. It has been serialized in Shueisha's ''shōnen'' manga magazine '' Weekly Shōnen Jump'' since July 2014, with its chapters additionally collected i ...
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Cardcaptor Sakura
, abbreviated as ''CCS'', is a Japanese manga series written and illustrated by the manga group Clamp. Serialized monthly in the ''shōjo'' manga magazine ''Nakayoshi'' from May 1996 to June 2000, it was also published in 12 ''tankōbon'' ...
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Cardcaptor Sakura: Clear Card
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Slayers
is a Japanese light novel series written by Hajime Kanzaka and illustrated by Rui Araizumi. The novels have been serialized in ''Dragon Magazine'' since 1989, before being published into individual volumes. They follow t ...
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Revolutionary Girl Utena
is a series created by Be-Papas, an artist collective founded by Kunihiko Ikuhara. The primary entries in the series include a 1996 manga written by Chiho Saito, a 1997 anime television series directed by Ikuhara, and ''Adolescence of Ut ...
*Z-Knights – line of constructible models of humanoid robots styled after
knights
A knight is a person granted an honorary title of knighthood by a head of state (including the Pope) or representative for service to the monarch, the Christian denomination, church or the country, especially in a military capacity. Knighthood ...
that ran from 1991 to 1993.
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Zoids
, or simply , is a Japanese science fiction media franchise created by Tomy that feature giant robots (or "mecha") called "Zoids". A Zoid is essentially a large mechanical animal, with designs being based on animals; including dinosaurs, insect ...
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Zootopia
''Zootopia'' (titled ''Zootropolis'' in various regions) is a 2016 American computer-animated buddy cop action comedy film produced by Walt Disney Animation Studios and released by Walt Disney Pictures. The 55th Disney animated feature film, ...
* Water Games
References
External links
* (Tomy International)
* (Takara Tomy)
{{Authority control
Manufacturing companies based in Tokyo
Software companies based in Tokyo
Video game companies of Japan
Toy train manufacturers
Robotics companies of Japan
Toy companies of Japan
Katsushika
Japanese companies established in 2006
Toy companies established in 2006
Radio-controlled car manufacturers
Trading card companies
Japanese brands
Tomy games
Companies listed on the Tokyo Stock Exchange