Taffel
   HOME

TheInfoList



OR:

Taffel is a
Finnish Finnish may refer to: * Something or someone from, or related to Finland * Culture of Finland * Finnish people or Finns, the primary ethnic group in Finland * Finnish language, the national language of the Finnish people * Finnish cuisine See also ...
brand of
potato chips A potato chip (North American English; often just chip) or crisp (British and Irish English) is a thin slice of potato that has been either deep fried, baked, or air fried until crunchy. They are commonly served as a snack, side dish, or appe ...
produced by Orkla Confectionery & Snacks Finland. Taffel potato chips are produced in
Åland Åland ( fi, Ahvenanmaa: ; ; ) is an Federacy, autonomous and Demilitarized zone, demilitarised region of Finland since 1920 by a decision of the League of Nations. It is the smallest region of Finland by area and population, with a size of 1 ...
, and it was the first product of the Orkla factory. The Taffel brand also includes
dipping sauce A dip or dipping sauce is a common condiment for many types of food. Dips are used to add flavor or texture to a food, such as pita bread, dumplings, crackers, chopped raw vegetables, fruits, seafood, cubed pieces of meat and cheese, potato chi ...
s, French fries,
popcorn Popcorn (also called popped corn, popcorns or pop-corn) is a variety of corn kernel which expands and puffs up when heated; the same names also refer to the foodstuff produced by the expansion. A popcorn kernel's strong hull contains the se ...
and nut mixes. According to research by ''
Markkinointi & Mainonta ''Markkinointi & Mainonta'', abbreviated as ''M&M'', (meaning ''Marketing and Advertising'' in English) was a Finnish language marketing magazine. The magazine was started in 1994 by a group, including Kim Weckström, a Finnish entrepreneur. Its t ...
'' magazine and Taloustutkimus, Taffel was Finland's most valued brand of potato chips in 2015.Taffel palasi sipsien kuninkaaksi
''
Markkinointi & Mainonta ''Markkinointi & Mainonta'', abbreviated as ''M&M'', (meaning ''Marketing and Advertising'' in English) was a Finnish language marketing magazine. The magazine was started in 1994 by a group, including Kim Weckström, a Finnish entrepreneur. Its t ...
'' 20 October 2015. Accessed on 29 November 2017.


History

Ab Chips Oy Ltd was founded in 1969. In 1973 the factory employed 31 people working on Taffel. Originally a bag of Taffel chips weighed 75 grams. Aluminium bags were used in the factory. (puffed fried cheese snacks) were introduced in the 1970s.Taffelin tarina
''Taffel''. Accessed on 8 April 2021.
In 1987, De Danske Spritfabrikker, Taffel's second-largest owner, planned to sell its shares to
Fazer Fazer () is one of the largest corporations in the Finnish food industry. The company was founded by Karl Fazer in 1891, as a "French-Russian confectionery" in central Helsinki. Today, it employs over ten thousand people across Finland, Sweden, R ...
, which was Taffel's largest owner. ended up selling its shares to the Ålandians. In 1991 the
Norwegian Norwegian, Norwayan, or Norsk may refer to: *Something of, from, or related to Norway, a country in northwestern Europe * Norwegians, both a nation and an ethnic group native to Norway * Demographics of Norway *The Norwegian language, including ...
company
Orkla ASA Orkla ASA is a Norwegian conglomerate operating in the Nordic region, Eastern Europe, Asia and the US. At present, Orkla operates in the branded consumer goods, aluminium solutions and financial investment sectors. Orkla ASA is listed on the Osl ...
bought a tenth of the company. In 1995 Taffel brought quality chips called {{Lang, fi, Kartanon perunalastut ('the manor's chips') onto the market. In 2000 Ab Chips Oy Ltd and Orkla founded Scandinavian Snack Company together. The company is the largest potato chips producer in the
Nordic countries The Nordic countries (also known as the Nordics or ''Norden''; literal translation, lit. 'the North') are a geographical and cultural region in Northern Europe and the Atlantic Ocean, North Atlantic. It includes the sovereign states of Denmar ...
: it produces 90,000 tons of snacks per year. In 2005 Orkla announced it would buy all of the company's stock. In 2016 Orkla announced corporate negotiations concerning its entire Åland factory and was considering closing the Taffel factory down. The company later decided to continue production in Åland. In 2019 the factory won Orkla's internal development award.


References

Snack foods Food and drink companies of Finland