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Digi+Phonics is an African American
hip hop production Hip hop production is the creation of hip hop music in a recording studio. While the term encompasses all aspects of hip hop music creation, including recording the rapping of an MC, a turntablist or DJ providing a beat, playing samples and " ...
team, composed of
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
-based
record producer A record producer is a recording project's creative and technical leader, commanding studio time and coaching artists, and in popular genres typically creates the song's very sound and structure.Virgil Moorefield"Introduction" ''The Producer as ...
s Tae Beast, Sounwave, Dave Free and
Willie B Willie B. (C. 1957 - February 2, 2000) was a western lowland gorilla who lived at the Zoo of Atlanta for 39 years, from 1961 until his death on February 2, 2000. He was named after the former mayor of Atlanta, William Berry Hartsfield. Willi ...
. They currently serve as the main in-house producers for Carson-based
record label A record label, or record company, is a brand or trademark of music recordings and music videos, or the company that owns it. Sometimes, a record label is also a publishing company that manages such brands and trademarks, coordinates the pr ...
,
Top Dawg Entertainment Top Dawg Entertainment (TDE) is an American independent record label founded in 2004, by CEO Anthony "Top Dawg" Tiffith. Terrence "Punch" Henderson is president of the label. There are currently eleven artists signed to the label: the label's f ...
. Digi+Phonics work significantly on projects from all the members of hip hop supergroup
Black Hippy Black Hippy is an American hip hop supergroupKendrick Lamar Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generat ...
,
Jay Rock Johnny Reed McKinzie Jr. (born March 31, 1983), better known by his stage name Jay Rock, is an American rapper, singer and songwriter from Los Angeles. He signed to indie label Top Dawg Entertainment (TDE), in 2005. Under TDE, Rock secured a rec ...
,
Schoolboy Q Quincy Matthew Hanley (born October 26, 1986), better known by his stage name Schoolboy Q (stylized as ScHoolboy Q), is an American rapper. In 2009, Hanley signed to Carson-based independent record label Top Dawg Entertainment (TDE) and in late ...
, and
Ab-Soul Herbert Anthony Stevens IV (born February 23, 1987), better known by his stage name Ab-Soul, is an American rapper, singer and songwriter. Raised in Carson, California, he signed to indie record label Top Dawg Entertainment (TDE) in 2007, where ...
. Their best known productions include "
Bitch Don't Kill My Vibe "Bitch, Don't Kill My Vibe" ( edited for radio as "Trick, Don't Kill My Vibe" or simply "Don't Kill My Vibe"), is a song by American rapper Kendrick Lamar, from his major-label debut studio album '' Good Kid, M.A.A.D City'' (2012). The song, p ...
" by Kendrick Lamar, "There He Go" by Schoolboy Q, and "Terrorist Threats" by Ab-Soul. They frequently co-produce songs together and put the finishing touches on the projects released by Top Dawg Entertainment.


History

All four members of the group, Tae Beast, Willie B, Sounwave and Dave Free, grew up in the
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
area. They all started out as solo
producers Producer or producers may refer to: Occupations *Producer (agriculture), a farm operator *A stakeholder of economic production *Film producer, supervises the making of films **Executive producer, contributes to a film's budget and usually does not ...
before working with
Black Hippy Black Hippy is an American hip hop supergroupKendrick Lamar Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generat ...
,
Jay Rock Johnny Reed McKinzie Jr. (born March 31, 1983), better known by his stage name Jay Rock, is an American rapper, singer and songwriter from Los Angeles. He signed to indie label Top Dawg Entertainment (TDE), in 2005. Under TDE, Rock secured a rec ...
,
ScHoolboy Q Quincy Matthew Hanley (born October 26, 1986), better known by his stage name Schoolboy Q (stylized as ScHoolboy Q), is an American rapper. In 2009, Hanley signed to Carson-based independent record label Top Dawg Entertainment (TDE) and in late ...
and
Ab-Soul Herbert Anthony Stevens IV (born February 23, 1987), better known by his stage name Ab-Soul, is an American rapper, singer and songwriter. Raised in Carson, California, he signed to indie record label Top Dawg Entertainment (TDE) in 2007, where ...
.
Top Dawg Entertainment Top Dawg Entertainment (TDE) is an American independent record label founded in 2004, by CEO Anthony "Top Dawg" Tiffith. Terrence "Punch" Henderson is president of the label. There are currently eleven artists signed to the label: the label's f ...
began signing all four producers to deals to become in-house producers for the record label. Shortly after all signing, Sounwave and Dave Free were in the studio, when Dave Free said, "We should get all our producers together and make this one
Voltron ''Voltron'' is an animated television series franchise that features a team of space explorers who pilot a giant Super Robot known as "Voltron". Produced by Peter Keefe (Executive Producer) and Ted Koplar through his production company World ...
of production." He felt they all had different great qualities about their productions that would fit well together. In November 2012, ''
Complex Complex commonly refers to: * Complexity, the behaviour of a system whose components interact in multiple ways so possible interactions are difficult to describe ** Complex system, a system composed of many components which may interact with each ...
'' named the group one of the "Top 25 New Producers to Watch Out For". In July 2013,
BET Black Entertainment Television (acronym BET) is an American basic cable channel targeting African-American audiences. It is owned by the CBS Entertainment Group unit of Paramount Global via BET Networks and has offices in New York City, Los ...
named Digi+Phonics as a group, as one of the top ten young producers on the rise. Members of the group also worked on ScHoolboy Q's
major label debut :''"Major Label Debut" is also a song by Broken Social Scene'' ''Major Label Debut'' is the tenth EP by Chicago punk rock band Screeching Weasel. Despite the name, the E.P. was the first release on Panic Button Records, an independent record la ...
album ''
Oxymoron An oxymoron (usual plural oxymorons, more rarely oxymora) is a figure of speech that juxtaposes concepts with opposing meanings within a word or phrase that creates an ostensible self-contradiction. An oxymoron can be used as a rhetorical devi ...
''.


Members


TaeBeast

TaeBeast is an American record producer from Los Angeles, California. His is influenced by the likes of
J Dilla J, or j, is the tenth letter in the Latin alphabet, used in the modern English alphabet, the alphabets of other western European languages and others worldwide. Its usual name in English is ''jay'' (pronounced ), with a now-uncommon vari ...
, RZA and
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...
. TaeBeast originally got linked up with
Top Dawg Entertainment Top Dawg Entertainment (TDE) is an American independent record label founded in 2004, by CEO Anthony "Top Dawg" Tiffith. Terrence "Punch" Henderson is president of the label. There are currently eleven artists signed to the label: the label's f ...
(TDE) after playing a few beats for Black Hippy's
Ab-Soul Herbert Anthony Stevens IV (born February 23, 1987), better known by his stage name Ab-Soul, is an American rapper, singer and songwriter. Raised in Carson, California, he signed to indie record label Top Dawg Entertainment (TDE) in 2007, where ...
, in 2010, one of which became "Turn Me Up". Soon after he had a meeting with TDE, it resulted in him signing with the record label as a producer. On July 15, 2010, Tae Beast released his first project, an instrumental mixtape titled ''The Tae Beast Tape''. On October 1, 2012 he released the sequel to his first mixtape, aptly titled ''The Tae Beast Tape 2''. In early 2014, he earned placement on ScHoolboy Q's album ''Oxymoron'' by producing "Grooveline Pt. 2" and produced the
Logic Logic is the study of correct reasoning. It includes both formal and informal logic. Formal logic is the science of deductively valid inferences or of logical truths. It is a formal science investigating how conclusions follow from prem ...
and Big Sean song "Alright". He then produced two songs on Ab-Soul's third studio album '' These Days...''. TaeBeast is known for his
drum loop In music, a loop is a repeating section of sound material. Short sections can be repeated to create ostinato patterns. Longer sections can also be repeated: for example, a player might loop what they play on an entire verse of a song in order to ...
s and sample chopping in his productions. His best known productions include Kendrick Lamar's "Hood Politics", ScHoolboy Q's "Groovy Tony", Mac Miller's "Small Worlds" and J. Cole "Punchin The Clock". He has produced for Kendrick Lamar, ScHoolboy Q, Jay Rock, Ab-Soul, Sir, Mac Miller, Logic, Jhene Aiko, Big Sean, Young Thug, J. Cole and others


Sounwave

Mark Anthony Spears, better known by his stage name Sounwave, is an American record producer from
Compton, California Compton is a city in southern Los Angeles County, California, United States, situated south of downtown Los Angeles. Compton is one of the oldest cities in the county and, on May 11, 1888, was the eighth city in Los Angeles County to incorporat ...
. Sounwave credits "
Up Jumps da Boogie "Up Jumps da Boogie" is the debut single by hip-hop duo Timbaland & Magoo (then known as Magoo and Timbaland), released on July 11, 1997, as the first single from their debut studio album, ''Welcome to Our World''. The track features rapper Missy ...
" by
Timbaland Timothy Zachery Mosley (born March 10, 1972), known professionally as Timbaland, is an American record producer, rapper, singer, songwriter, and record executive. He has received widespread acclaim for his innovative production work and distinc ...
as the first hip hop instrumental he ever listened to. From the age of ten he started using a
Korg , founded as Keio Electronic Laboratories, is a Japanese multinational corporation that manufactures electronic musical instruments, audio processors and guitar pedals, recording equipment, and electronic tuners. Under the Vox brand name, th ...
drum machine to make simple drum beats. From there, he graduated to a 4-track machine and then to the MTV Music Generator for
PlayStation is a video gaming brand that consists of five home video game consoles, two handhelds, a media center, and a smartphone, as well as an online service and multiple magazines. The brand is produced by Sony Interactive Entertainment, a di ...
. After using that for a while he hooked up with rapper
Bishop Lamont Philip Brandon Martin (born October 31, 1978), better known as Bishop Lamont, is an American rapper from Carson, California. He was signed to Dr. Dre's Aftermath Entertainment record label and released one project under the label, eventually le ...
from
Carson, California Carson is a city in Los Angeles County, California, United States, in the South Bay region of Los Angeles, located south of downtown Los Angeles and approximately away from Los Angeles International Airport. Incorporated on February 20, 1968, ...
, and a song he produced for him with MTV Music Generator received local radio placement. In 2005, Sounwave was originally discovered by Top Dawg Entertainment co-founder Terrence "Punch" Henderson, who had him meet with TDE CEO, Anthony "Top Dawg" Tiffith. Anthony "Top Dawg" Tiffith was originally unimpressed with Sounwave, however, he persisted and honed his craft which ended up "blowing away" Tiffith. Sounwave's earliest work for Top Dawg Entertainment surfaced on the self-titled ''Kendrick Lamar EP'', and Jay Rock's compilation track "Fa Sho" in 2009 and 2010 respectively. In 2011, Sounwave produced a bulk of Kendrick Lamar's mixtape/album ''
Section.80 ''Section.80'' is the debut studio album by American rapper Kendrick Lamar. It was released on July 2, 2011, by Top Dawg Entertainment (TDE). In the years leading up to its release, Lamar previously produced various mixtapes under the moniker K.D ...
'', which landed him on ''Complex''s "15 New Producers to Watch" list. He also produced three songs on Lamar's critically acclaimed second album ''
Good Kid, M.A.A.D City ''Good Kid, M.A.A.D City'' (stylized as ''good kid, m.A.A.d city'') is the second studio album by American rapper Kendrick Lamar. It was released on October 22, 2012, through Top Dawg Entertainment, Aftermath Entertainment and Interscope Records ...
'' (2012). Sounwave is best known for producing Kendrick Lamar's hit single "
Bitch Don't Kill My Vibe "Bitch, Don't Kill My Vibe" ( edited for radio as "Trick, Don't Kill My Vibe" or simply "Don't Kill My Vibe"), is a song by American rapper Kendrick Lamar, from his major-label debut studio album '' Good Kid, M.A.A.D City'' (2012). The song, p ...
", among other songs such as " M.A.A.D. City", " A.D.H.D" and ScHoolboy Q's "There He Go". Then in 2014, he earned placement on Top Dawg Entertainment artist
Isaiah Rashad Isaiah Rashad Joel McClain (born May 16, 1991), is an American rapper. His first big break was performing on the 2012 Smoker's Club Tour with rappers Juicy J, Joey Badass and Smoke DZA among others. He is a founding member of the Chattanooga hip ...
's '' Cilvia Demo'' and produced "Hoover Street" and "Prescription/Oxymoron" on ScHoolboy Q's ''Oxymoron''. He also is known for not significantly producing for artists outside of the Top Dawg Entertainment label, except "Finally Here" by
Flo Rida Tramar Lacel Dillard (born September 16, 1979), better known by his stage name Flo Rida (, ), is an American rapper and singer. His 2007 breakout single " Low" was number one for 10 weeks in the United States and broke the record for digital dow ...
from his second album '' R.O.O.T.S.'' (2009). Sounwave is also credited with production on four tracks on ScHoolboy Q's fourth studio album, ''
Blank Face LP ''Blank Face LP'' is the fourth studio album by American rapper Schoolboy Q. It was released on July 8, 2016, through Top Dawg Entertainment and distributed by Interscope Records. The album serves as his second release under a major record label t ...
''. He was a major contributor to '' Black Panther: The Album''. In 2019, Sounwave co-wrote the song "London Boy" with
Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Her discography spans multiple genres, and her vivid songwriting—often inspired by her personal life—has received critical praise and wide media coverage. Bo ...
,
Jack Antonoff Jack Michael Antonoff (born March 31, 1984) is an American singer, multi-instrumentalist, songwriter, and record producer. Antonoff is the lead singer of rock band Bleachers, and is the guitarist and drummer in the pop rock band Fun. He was pr ...
and
Cautious Clay Joshua Karpeh (born January 30, 1993), known professionally as Cautious Clay, is an American singer, songwriter, and record producer.
, produced by Swift and Antonoff, a co-production by Sounwave, for Swift's seventh studio album ''
Lover Lover or lovers may refer to a person having a sexual or romantic relationship with someone outside marriage. In this context see: * Sexual partner * Mistress (lover) * Extramarital sex * Premarital sex Lover or Lovers may also refer to: G ...
'' (2019).


Dave Free

David Friley, better known by the names Dave Free, Dee.Jay.Dave, or Miyatola serves as a member of Digi+Phonics, former president of Top Dawg Entertainment, a
music video director A music video director is the head of music video production. The director conceives of videos' artistic and dramatic aspects while instructing the musical act, technical crew, actors, models, and dancers. They may or may not be in collaborati ...
and Kendrick Lamar's manager. When co-directing music videos alongside Lamar, they are collectively known as The Little Homies. Shortly after launching Top Dawg Entertainment and signing Jay Rock, Anthony "Top Dawg" Tiffith reached out to Kendrick Lamar's childhood friend Dave Free to serve as president and general manager of the record label. During 2004 he served as social media director of the label. By February 2006, he had been promoted to president of the TDE. He is best known for producing Ab-Soul's song "Terrorist Threats". Recently he has been more involved with the business side of Top Dawg Entertainment rather than producing. In 2020, Free co-founded production company
PGLang PGLang (stylized as pgLang, an acronym for Program Language) is an American multi-disciplinary creative collective founded by Kendrick Lamar and Dave Free. Launched on March 5, 2020, the collective houses a record label, a production company, ...
, alongside Lamar. On January 13, 2022, it was announced that he is going to produce an untitled film with Lamar through PGLang as well as
Trey Parker Randolph Severn "Trey" Parker III (born October 19, 1969) is an American actor, animator, filmmaker, and composer. He is known for co-creating ''South Park'' (since 1997) and '' The Book of Mormon'' (2011) with his creative partner Matt Stone. ...
and
Matt Stone Matthew Richard Stone (born May 26, 1971) is an American actor, animator, filmmaker, and composer. He is known for co-creating ''South Park'' (since 1997) and ''The Book of Mormon'' (2011) with his creative partner Trey Parker. Stone was interes ...
through Parker County, and distributed by Paramount Pictures.


Willie B

Willie Brown better known by his stage names Willie B and The Ichiban Don, is American hip hop recording artist and record producer that began producing professionally in 2006. On January 6, 2011, Willie B released a mixtape titled ''I'm Not a Producer'' hosted by DJ Age & featuring
guest appearance In show business, a guest appearance is the participation of an outsider performer (such as a musician or actor) in an event such as a music record or concert, show, etc., when the performer does not belong to the regular band, cast, or other ...
s from Jay Rock,
Talib Kweli Talib Kweli Greene (; born October 3, 1975) is an American rapper. He earned recognition early on through his collaboration with fellow Brooklyn rapper Mos Def in 1997, when they formed the group Black Star. Kweli's musical career continued with ...
,
Busta Rhymes Trevor George Smith Jr. (born May 20, 1972), known professionally as Busta Rhymes, is an American rapper, singer, songwriter, record producer and actor. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after NFL and CFL wide receiver ...
, Little Brother,
Crooked I Dominick Antron Wickliffe (born September 23, 1976), better known by his stage names Crooked I and Kxng Crooked, (stylised as KXNG Crooked and pronounced "King Crooked") is an American rapper from Long Beach, California. He is best known as a fo ...
,
Kendrick Lamar Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generat ...
,
Bishop Lamont Philip Brandon Martin (born October 31, 1978), better known as Bishop Lamont, is an American rapper from Carson, California. He was signed to Dr. Dre's Aftermath Entertainment record label and released one project under the label, eventually le ...
,
Glasses Malone Glasses Malone is an American rapper from Los Angeles, California. Early life Glasses Malone grew up in the Watts and Compton neighborhoods in Los Angeles County. Malone was a Crip gang member as a teenager, and got into street racing after brea ...
, and
Kurupt Ricardo Emmanuel Brown (born November 23, 1972), better known by his stage name Kurupt, is an American rapper and record producer who aided gangsta rap's rise via 1990s verses helping set lasting trends. He is one half of the rap duo Tha Dogg Po ...
. He is best known for producing Kendrick Lamar's "Ignorance Is Bliss" and "Rigamortis" from Lamar's '' Overly Dedicated'' and '' Section 80'', respectively. He has also produced Ab-Soul's "Black Lip Bastard", and ScHoolboy Q's "Gangsta in Designer (No Concept)", from his second studio album '' Habits & Contradictions'', among other songs for TDE. Outside of TDE he has produced for artists such as
Freddie Gibbs Fredrick Jamel Tipton (born June 14, 1982), better known by his stage name Freddie Gibbs, is an American rapper from Gary, Indiana. After initially being signed to Interscope Records in 2006, Gibbs recorded his debut studio album under the label ...
,
Childish Gambino Donald McKinley Glover Jr. (; born September 25, 1983), also known by his stage name Childish Gambino (), is an American entertainer, writer, director, and producer. After working in Derrick Comedy while studying at New York University, Glov ...
, Wale and Apollo the Great, among others. On July 27, 2013, he released the first ever
Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
-only instrumental mixtape.


References


External links

*
Sounwave
on
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...

Tae Beast
on
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
{{Authority control African-American musical groups African-American record producers American hip hop record producers Hip hop collectives Musical groups established in 2005 Musical groups from Los Angeles Record production teams Top Dawg Entertainment artists Record producers from California