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Swensen's Inc. is a Canadian-owned global
chain A chain is a serial assembly of connected pieces, called links, typically made of metal, with an overall character similar to that of a rope in that it is flexible and curved in compression but linear, rigid, and load-bearing in tension. A c ...
of
ice cream Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavoured with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as str ...
restaurant A restaurant is a business that prepares and serves food and drinks to customers. Meals are generally served and eaten on the premises, but many restaurants also offer take-out and food delivery services. Restaurants vary greatly in appearan ...
s that started in
San Francisco, California San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...
, United States.


History

The company started in 1948 by Earle Swensen, who learned to make ice cream while serving in the
U.S. Navy The United States Navy (USN) is the maritime service branch of the United States Armed Forces and one of the eight uniformed services of the United States. It is the largest and most powerful navy in the world, with the estimated tonnage of ...
during
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
. Swensen opened his first shop at the corner of Union and Hyde Streets, along the
cable car Cable car most commonly refers to the following cable transportation systems: * Aerial lift, such as aerial tramways and gondola lifts, in which the vehicle is suspended in the air from a cable ** Aerial tramway ** Chairlift ** Gondola lift *** Bi ...
tracks in
Russian Hill Russian Hill is a Neighborhoods in San Francisco, California, neighborhood of San Francisco, California. It is named after one of List of San Francisco, California Hills, San Francisco's 44 hills, and one of its original "Seven Hills". Location ...
in San Francisco at what had been a failed
ice cream parlor Ice cream parlors (American English) or ice cream parlours (British English) are places that sell ice cream, gelato, sorbet, and/or frozen yogurt to consumers. Ice cream is typically sold as regular ice cream (also called hard-packed or hard s ...
. Although
vanilla Vanilla is a spice derived from orchids of the genus ''Vanilla (genus), Vanilla'', primarily obtained from pods of the Mexican species, flat-leaved vanilla (''Vanilla planifolia, V. planifolia''). Pollination is required to make the p ...
was his lifelong favorite, he developed more than 150 flavors, which he marketed under the
motto A motto (derived from the Latin , 'mutter', by way of Italian , 'word' or 'sentence') is a sentence or phrase expressing a belief or purpose, or the general motivation or intention of an individual, family, social group, or organisation. Mot ...
"Good as Father Used to Make". The original store sold ice cream and other frozen dessert specialties (such as
sundae A sundae () is an ice cream dessert of American origin that typically consists of one or more scoops of ice cream topped with sauce or syrup and in some cases other toppings such as: sprinkles, whipped cream, marshmallows, peanuts, maraschino ...
s and
banana split A banana split is an American ice cream-based dessert consisting of a peeled banana cut in half lengthwise, and served with ice-cream and sauce between the two pieces. There are many variations, but the classic banana split is made with three sc ...
s), with primarily take out service. Later other Swensen's franchisees added indoor seating and offered various types of food, including
sandwich A sandwich is a food typically consisting of vegetables, sliced cheese or meat, placed on or between slices of bread, or more generally any dish wherein bread serves as a container or wrapper for another food type. The sandwich began as a po ...
es and
hamburger A hamburger, or simply burger, is a food consisting of fillings—usually a patty of ground meat, typically Ground beef, beef—placed inside a sliced bun or bread roll. Hamburgers are often served with cheese, lettuce, tomato, onion, pickles ...
s. Swensen sold the rights to franchise Swensen's Ice Cream Factories and Restaurants to William Meyer and investors in the 1970s but retained exclusive rights in San Francisco and continued to operate his original store (which still exists today) until 1994, a year before his death at age 83. Under new management the company expanded to 400 stores, mostly franchise locations, by the 1980s. However, in the 1990s it contracted to half of that size before being acquired and expanding again, mostly in
Asia Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an area ...
. USA stores continued to close until only three were left, of which one is the original San Francisco ice cream parlor and one is the main restaurant in
Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...
. Today the company is owned by International Franchise Corp (IFC) of Markham,
Ontario Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central Ca ...
,
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...
, which bought the franchise business from former frozen food manufacturer
CoolBrands International CoolBrands International was a Canadian frozen food and dessert company based in Markham, Ontario. Originally a frozen yoghurt vendor, CoolBrands acquired Eskimo Pie Corporation in 2000 and Chipwich in 2002. It acquired the Breyers and Light 'N ...
in 2006. IFC also owns such notable brands as
Yogen Früz Yogen Früz is a Canadian chain of frozen yogurt and smoothie stores that also serves healthy alternative food products. The chain is run through company-owned, franchised, and non-traditional partnerships. The chain operates worldwide and has bee ...
, I Can't Believe It's Yogurt (ICBY), Golden Swirl, Yogurty's, Dreamery and
Bresler's Ice Cream Bresler's 33 Flavors was an American ice cream chain founded in 1927. Its founder was Polish immigrant William J. Bresler, who died in 1985. In 1954, Bresler's began a fast food hamburger chain called Henry's Hamburgers. The Bresler's chain w ...
. The Swensen's chain now includes about 300
franchise Franchise may refer to: Business and law * Franchising, a business method that involves licensing of trademarks and methods of doing business to franchisees * Franchise, a privilege to operate a type of business such as a cable television p ...
outlets worldwide including locations in Asia, the
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, the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
,
South America South America is a continent entirely in the Western Hemisphere and mostly in the Southern Hemisphere, with a relatively small portion in the Northern Hemisphere at the northern tip of the continent. It can also be described as the southe ...
,
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
,
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...
,
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
,
Cambodia Cambodia (; also Kampuchea ; km, កម្ពុជា, UNGEGN: ), officially the Kingdom of Cambodia, is a country located in the southern portion of the Indochinese Peninsula in Southeast Asia, spanning an area of , bordered by Thailand t ...
,
Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...
,
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
,
Vietnam Vietnam or Viet Nam ( vi, Việt Nam, ), officially the Socialist Republic of Vietnam,., group="n" is a country in Southeast Asia, at the eastern edge of mainland Southeast Asia, with an area of and population of 96 million, making i ...
,
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is bo ...
,
Laos Laos (, ''Lāo'' )), officially the Lao People's Democratic Republic ( Lao: ສາທາລະນະລັດ ປະຊາທິປະໄຕ ປະຊາຊົນລາວ, French: République démocratique populaire lao), is a socialist ...
and
Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...
. In India, the company opened its first store in
Bangalore Bangalore (), officially Bengaluru (), is the capital and largest city of the Indian state of Karnataka. It has a population of more than and a metropolitan population of around , making it the third most populous city and fifth most ...
at Mantri Mall, marking the first of 80 stores over the next 5 years scheduled to open all over South India. Swensen's is also now open in
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,
Vietnam Vietnam or Viet Nam ( vi, Việt Nam, ), officially the Socialist Republic of Vietnam,., group="n" is a country in Southeast Asia, at the eastern edge of mainland Southeast Asia, with an area of and population of 96 million, making i ...
. In March 2014, Swensen's opened its first restaurant in
Yangon Yangon ( my, ရန်ကုန်; ; ), formerly spelled as Rangoon, is the capital of the Yangon Region and the largest city of Myanmar (also known as Burma). Yangon served as the capital of Myanmar until 2006, when the military government ...
,
Myanmar Myanmar, ; UK pronunciations: US pronunciations incl. . Note: Wikipedia's IPA conventions require indicating /r/ even in British English although only some British English speakers pronounce r at the end of syllables. As John C. Wells, Joh ...
. In 1971, Hans Biermann opened a Swensen's in
Santa Ana, CA Santa Ana () is the second most populous city and the county seat of Orange County, California. Located in the Greater Los Angeles region of Southern California, the city's population was 310,227 at the 2020 census, making Santa Ana the 13th-m ...
. 18 years later he parted ways with Swensen's and changed the name to Hans’ Homemade Ice Cream and Deli. He still uses the same basic Swensen's recipes and has opened stores in
Anaheim Anaheim ( ) is a city in northern Orange County, California, part of the Los Angeles metropolitan area. As of the 2020 United States Census, the city had a population of 346,824, making it the most populous city in Orange County, the 10th-most p ...
and
Huntington Beach Huntington Beach is a seaside city in Orange County in Southern California, located southeast of Downtown Los Angeles. The city is named after American businessman Henry E. Huntington. The population was 198,711 during the 2020 census, maki ...
.


Popular culture

Swensen's was featured as a prize on the 1987 version of ''
Super Sloppy Double Dare ''Double Dare'' is an American television game show in which two teams compete to win cash and prizes by answering trivia questions and completing messy stunts known as physical challenges. It originally ran from 1986 to 1993. A revival ran in ...
'' and on the 1987 Euro version of ''
Finders Keepers Finders, keepers, sometimes extended as the children's rhyme finders, keepers; losers, weepers, is an English language, English adage with the premise that when something is unowned or abandoned, whoever finds it first can claim it for themself pe ...
'' and was featured in the 1985 film ''
The Goonies ''The Goonies'' is a 1985 American adventure comedy film co-produced and directed by Richard Donner from a screenplay by Chris Columbus, based on a story by Steven Spielberg. In the film, kids who live in the "Goon Docks" neighborhood of Astori ...
''. A Swensen's store can be glimpsed in the
mall Mall commonly refers to a: * Shopping mall * Strip mall * Pedestrian street * Esplanade Mall or MALL may also refer to: Places Shopping complexes * The Mall (Sofia) (Tsarigradsko Mall), Sofia, Bulgaria * The Mall, Patna, Patna, Bihar, India * M ...
sequence of the
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film ''
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'' starring
Arnold Schwarzenegger Arnold Alois Schwarzenegger (born July 30, 1947) is an Austrian and American actor, film producer, businessman, retired professional bodybuilder and politician who served as the 38th governor of California between 2003 and 2011. ''Time'' ...
, and also in the opening scene of the 1978 film,
The Silent Partner ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
, which starred
Elliott Gould Elliott Gould (; né Goldstein; born August 29, 1938) is an American actor. He began acting in Hollywood films during the 1960s. Elliott's breakthrough role was in the ''Bob & Carol & Ted & Alice'' (1969), for which he received a nomination f ...
. ''
Seinfeld ''Seinfeld'' ( ) is an American television sitcom created by Larry David and Jerry Seinfeld. It aired on NBC from July 5, 1989, to May 14, 1998, over nine seasons and List of Seinfeld episodes, 180 episodes. It stars Seinfeld as Jerry Seinfeld ( ...
''s "George Costanza" eats Swensen's ice cream after his tonsils are fully removed in the episode, "The Heart Attack."


References


Further reading

* {{cite news , url=https://news.google.com/newspapers?id=H5guAAAAIBAJ&pg=876,3048228&dq=ice+cream+parlor&hl=en , title=Ice-cream parlor revives old-time delights , newspaper=The Montreal Gazette , date=April 13, 1977 , accessdate=March 7, 2013 , author=Rochester, Helen


External links


Swensen's main USA restaurant
located in Miami, Florida
Swensen's Thailand website

Swensen's Singapore website
(in
English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...
)
Swensen's Worldwide website


on expansion in Asia 1948 establishments in California Restaurants established in 1948 2006 mergers and acquisitions Ice cream parlors Restaurant chains in the United States Companies based in San Francisco Restaurants in San Francisco Restaurants in Singapore Companies based in Markham, Ontario CoolBrands International