Super Noodles is the brand name of a dehydrated instant noodle snack, made by

Batchelors Batchelors is a popular brand of predominantly dried food products. The Bachelors company was founded in 1895 in Sheffield, England by William Batchelor, initially specialising in canned vegetables. It released its first dried soup in 1949, an ...

in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...

(previously made by Kellogg's) and sold under the McDonnells brand in

Ireland Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...

. They are prepared by being placed in a pot of boiling water, adding the sachet of flavouring, and stirring. Super Noodles can also be cooked and prepared using a

microwave oven A microwave oven (commonly referred to as a microwave) is an electric oven that heats and cooks food by exposing it to electromagnetic radiation in the microwave frequency range. This induces polar molecules in the food to rotate and produce ...

. The brand is currently owned by

Premier Foods Premier Foods plc is a British food manufacturer headquartered in St Albans, Hertfordshire. The group owns many well-known brands, including Mr Kipling, Ambrosia, Bird's Custard, Angel Delight, Homepride cooking sauces, Lyons, Sharwood's, Loy ...

in the United Kingdom, and Boyne Valley Group in Ireland. In February 2017, Premier released Super Noodles pots. The line up has "exceeded expectation", selling over 13 million units giving Premier its "strongest growth in five year".

Flavours

* Chicken * Curry * Bacon * Chow Mein * Chilli Chicken * Thai Sweet Chilli * Peri Peri Chicken * Thai Green Curry * BBQ Beef * BBQ Sweet Chicken * Pulled Pork * Chicken & Mushroom * Steak Fajita * Southern Fried Chicken * Mild Mexican Chilli * Sizzling King Prawn * Vindaloo * Steak & Ale Pie * Ginger * Cheeseburger * Chipotle Chicken * Peking Duck

Super Noodles To Go

Super Noodles To Go is a

cup noodle Cup noodle is a registered trademark of Nissin Foods and is known as precooked instant noodle with flavoring powder and/or seasoning sauce sold in a polystyrene, polyethylene, or paper cup. The flavoring can be in a separate packet or loose in ...

sister product, competing with

Pot Noodle Pot Noodle is a brand of instant noodle snack foods, available in a selection of flavours and varieties. This dehydrated food consists of noodles, assorted dried vegetables and flavouring powder. It is prepared by adding boiling water, which r ...

. Rather than preparing the noodles in a saucepan of boiling water, the consumer pours boiling water into the cup of noodles and stirs. Flavours include Roast

Chicken The chicken (''Gallus gallus domesticus'') is a domesticated junglefowl species, with attributes of wild species such as the grey and the Ceylon junglefowl that are originally from Southeastern Asia. Rooster or cock is a term for an adu ...

, however, the flavour differs from the standard Super Noodle range.

Commercials

The convenience of the product targeted a male demographic in UK television commercials during the late 1990s. It featured the early performances of

Martin Freeman Martin John Christopher Freeman (born 8 September 1971) is an English actor. Among other accolades, he has won an Emmy Award, a BAFTA Award and a Screen Actors Guild Award, and has been nominated for a Golden Globe Award. Freeman's most not ...

Peter Serafinowicz Peter Szymon Serafinowicz ( ; born 10 July 1972) is an English actor, comedian, director and screenwriter, best known for his roles as the title character in the 2016 live-action series of '' The Tick'', Pete in ''Shaun of the Dead'' (2004) an ...

and

Jake Wood Jake Dylan Wood (born 12 July 1972) is an English actor and podcaster, known for his role as Max Branning in the BBC soap opera '' EastEnders''. He has also made guest appearances in series including ''Only Fools and Horses'' and '' Red Dwarf'' ...

in humorous situations reflecting British “

Lad culture Lad culture (also the new lad, laddism) was a media-driven, principally British and Irish subculture of the 1990s and early 2000s. The image of the "lad"—or "new lad"—was that of a generally middle class figure espousing attitudes typically at ...

” of the era.

Restaurant

In October 2018, new restaurant Frankie's Toasties, opened on

Portland Street Portland Street is a popular street in Kowloon, Hong Kong. The street is known for its business and retailing skyscraper complex Langham Place, numerous restaurants and its red-light district. Geography Running north-south and parallel to (an ...

Manchester Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of Salford to the west. The t ...

and began serving "32 fillings including Mars Bars and Super Noodles". The "Salford Super Noodle Butty" includes Super Noodles with instant chicken flavour noodles.

References

External links