Srixon is a

sports equipment Sports equipment, sporting equipment, also called sporting goods, are the tools, materials, apparel, and gear used to compete in a sport and varies depending on the sport. The equipment ranges from balls, nets, and protective gear like helmets. ...

brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...

owned by SRI Sports Limited, a subsidiary of Sumitomo Rubber Industries Ltd., also owner of

Dunlop Sport Dunlop Sport is a British sports equipment manufacturing company established in 1910 that focuses on racquet sports, more specifically tennis, squash, padel and badminton. Products by Dunlop Sport include rackets, strings, balls, shuttlecocks, ...

. Srixon focuses on

golf Golf is a club-and-ball sport in which players use various clubs to hit balls into a series of holes on a course in as few strokes as possible. Golf, unlike most ball games, cannot and does not use a standardized playing area, and coping wi ...

, with its balls holding the largest number of patents worldwide, and having previously supplied other leading manufacturers such as Dunlop Slazenger. They also produce a full range of golf clubs and accessories. In October 2007, SRI Sports acquired

Cleveland Golf Cleveland Golf is owned by SRI Sports Limited, a subsidiary of Sumitomo Rubber Industries Ltd., specializing in golf equipment. Based in Huntington Beach, California, Cleveland Golf began as a company known for producing replicas of classic go ...

. On June 27, 2008, SRI announced that operations of the two companies would be consolidated.

Sponsorship deals

Srixon has maintained endorsement deals with many professional golfers on the leading tours, including major champions Keegan Bradley, Ernie Els, Hannah Green, Brooks Koepka, Minjee Lee, Shane Lowry, Hideki Matsuyama,

Graeme McDowell Graeme McDowell (born 30 July 1979) is a professional golfer from Northern Ireland. He has a total of eleven tournament victories on the European Tour, and four on the PGA Tour, including one major championship, the 2010 U.S. Open at Pebble Be ...

, and Inbee Park.

References

External links

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Srixon rackets
{{Sports equipment brands Golf equipment manufacturers Sumitomo Group 2007 mergers and acquisitions