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''The SOMM Journal '' is a
subscription The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product or service. The model was pioneered by publishers of books and periodicals in the 17th century, and ...
-based
magazine A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combinatio ...
publication, founded in 2008 for
sommelier A sommelier ( or or ; ), or wine steward, is a trained and knowledgeable wine professional, normally working in fine restaurants, who specializes in all aspects of wine service as well as wine and food pairing. The role of the wine steward in hau ...
s and others in the restaurant and wine business. The magazine summarized consumer, restaurant, and wine trends and news for wine professionals.


History

''Sommelier Journal'' was first published in April 2008. Its editor is David Vogels. At the initial phase, the magazine had seven contributing editors: Shayn Bjornholm, Beverley Blanning, Randy Caparoso, Catherine Fallis, David Furer, Joyce Goldstein and Jim Meehan. It also has ten members on its Editorial Advisory Board: Robert Bath, Jesse Becker, Gilles de Chambure, Fred Dexheimer, Christie Dufault, Tim Gaiser, David Glancy, Bobby Stuckey, Alder Yarrow, and Brett Zimmerman.Editorial Board - Sommelier Journal
It was reported that the magazine would close its doors in 2013. It temporarily ceased publication in October 2013. In December 2013 TPM Custom Publishing headed by Meridith May acquired ''Sommelier Journal''. It was restarted with the name ''The SOMM Journal'' in Spring 2014. The headquarters moved to
Encino, California Encino (Spanish language, Spanish for "oak") is a neighborhood in the San Fernando Valley region of Los Angeles, California. History In 1769, the Spanish Portolá expedition, first Europeans to see inland areas of California, traveled north t ...
.


Philosophy

According to an interview with wine writer Tom Wark, Vogels' family has operated and published a professional journal for orthodontists for more than 40 years. While fostering a growing interest in wine, he conducted market research and determined there was no publication targeted at the niche of wine professionals, which he described as "almost empty" prior to the debut of the magazine.Wark, Tom
“New Wine Magazine Arrives”
.''Tom Wark's Fermentation: The Daily Wine Blog''. 9 April 2008.
The magazine's self-described mission was to offer wine knowledge, best business practices, and service advice to professionals. Vogels said he made an effort to be educated about wines to cater to the audience. The ''San Francisco Chronicle'' describes the magazine as “informative without being preachy."“2008 Holiday Gift Guide: Under $50”
''San Francisco Chronicle''. Sfgate.com 28 November 2008.
The publication is unique among wine magazines in that it does not issue numerical scores.“Wine Business Journal: Industry News August 2008”
''Wine Business Journal''. Winebusiness.com 15 August 2008.
For the most part, tasting notes without scores were included instead, including "Hot Picks" from the magazine's Editorial Board. The only place ''Sommelier Journal'' did use numbers is in its "Tasting Panels", which used a statistical plot of the opinions of a panel of tasters. The tasters’ opinions were summarized in a
box plot In descriptive statistics, a box plot or boxplot is a method for graphically demonstrating the locality, spread and skewness groups of numerical data through their quartiles. In addition to the box on a box plot, there can be lines (which are ca ...
graph.


See also

*
List of food and drink magazines This is a list of food and drink magazines. This list also includes food studies journals. Food and drink magazines * ''The Arbuturian'' * ''L'Art culinaire'' * ''Bon Appétit'' * '' Buffé'' * '' Cherry Bombe'' * '' Cocina'' * ''Cooking Light'' ...


References


External links

*
Sommelier Journal
' {{DEFAULTSORT:SOMM Journal, The 2008 establishments in Colorado Business magazines published in the United States Monthly magazines published in the United States Magazines established in 2008 Magazines published in Colorado Magazines published in Los Angeles Wine magazines