SIMÁN is a

department store A department store is a retail establishment offering a wide range of consumer goods in different areas of the store, each area ("department") specializing in a product category. In modern major cities, the department store made a dramatic app ...

from

El Salvador El Salvador (; , meaning " The Saviour"), officially the Republic of El Salvador ( es, República de El Salvador), is a country in Central America. It is bordered on the northeast by Honduras, on the northwest by Guatemala, and on the south b ...

, has 100 years of operation and currently has regionalized along

Central America Central America ( es, América Central or ) is a subregion of the Americas. Its boundaries are defined as bordering the United States to the north, Colombia to the south, the Caribbean Sea to the east, and the Pacific Ocean to the west. ...

History

SIMÁN was founded on December 8, 1921, by Don J. J. Simán, of Palestinian origin, when he decided to open a small shop in the commercial area of the

San Salvador San Salvador (; ) is the capital and the largest city of El Salvador and its eponymous department. It is the country's political, cultural, educational and financial center. The Metropolitan Area of San Salvador, which comprises the capital i ...

downtown. Its first name was "JOSE J. SIMÁN ", then when the children integrated into the business, its name changed to" JOSE J. SIMÁN e HIJOS. "Later it was incorporated as a limited company under the name: "ALMACENES SIMÁN S.A." For the 1960s, the store moved to larger premises in the Salvadoran capital downtown, later becoming a limited company with variable capital so that now the name is "ALMACENES SIMÁN S.A. de C.V. "(ALSISA) Its construction began in 1967 and then became in 1970 in the first department store in

and the largest in

. The store transfer its operations to the new branch in the "Plaza Mundo" shopping mall in September 2010 and it is currently headquartered in the

Lifestyle Center La Gran Via La Gran Vía, is a shopping mall in Antiguo Cuscatlán, El Salvador. The mall is owned by Dueñas, and is developed by the company Urbánica. It was opened in 2005, and has a pedestrian area and a shopping area with national and international ...

. In 1974 is built on the downtown branch, now closed, an ample parking and is an expansion of the original store located in the center of the capital. In 1983, Almacenes SIMÁN decided to expand its operations by acquiring a building located in the largest shopping center of

, for then and now

Metrocentro Metrocentro is a Salvadoran shopping mall chain in Central America. History and organisation Metrocentro is owned by Grupo Roble, which is based in San Salvador, El Salvador. The shopping mall Metrocentro in San Salvador is the largest sh ...

. In 1986, due to the earthquake that shook the city of

, the Central Branch is damaged, so it was decided to open a small branch in La Casona located in Colonia Escalon in

. There is currently operating the

Centro Comercial Galerias The Centro Comercial Galerias is a shopping center in San Salvador, El Salvador. Among the mall's attractions is a mansion known as La Casona dating from the late 1950s and kept in perfect condition , which was home to a family of Palestinian ori ...

. In 1990 is opened the third branch of Departments in the second largest city of

, Santa Ana with a total sales area of over 1,500 square meters, and then is moved to the Metrocentro Santa Ana shopping mall in the year 1998. In 1993, Almacenes SIMÁN extended to the neighboring country

Guatemala Guatemala ( ; ), officially the Republic of Guatemala ( es, República de Guatemala, links=no), is a country in Central America. It is bordered to the north and west by Mexico; to the northeast by Belize and the Caribbean; to the east by H ...

in a branch in Los Próceres Shopping Center located in Zona 10 of

Guatemala City Guatemala City ( es, Ciudad de Guatemala), known locally as Guatemala or Guate, is the capital and largest city of Guatemala, and the most populous urban area in Central America. The city is located in the south-central part of the country, nest ...

. In 1994, Almacenes SIMÁN opens a fourth branch in San Miguel, the third largest city of

. On December 7, 1994, officially inaugurated the branch Galerias, located in the

shopping center, where La Casona is located. (corporate offices were located in this shopping center). In 2002 Almacenes SIMÁN acquired the Galerias Santo Domingo Shopping Center in the capital of

Nicaragua Nicaragua (; ), officially the Republic of Nicaragua (), is the largest country in Central America, bordered by Honduras to the north, the Caribbean to the east, Costa Rica to the south, and the Pacific Ocean to the west. Managua is the cou ...

, beginning operations in a third Central American country. In 2003, SIMÁN opened its second store in the Republic of

, in the trendy Miraflores mall. In 2004 SIMÁN opened a new store in the

in Antiguo Cuscatlan in

. On November 6, 2008 opened its third store in Guatemala City, located in Zona 10 in the Oakland Mall. In the same month, is opened a branch in the Metrocentro Managua Shopping mall in

. Later expands in 2009 by opening operations in

Costa Rica Costa Rica (, ; ; literally "Rich Coast"), officially the Republic of Costa Rica ( es, República de Costa Rica), is a country in the Central American region of North America, bordered by Nicaragua to the north, the Caribbean Sea to the no ...

in the newest Mall of Grupo Roble,

Multiplaza Multiplaza is a chain of shopping malls, owned by Grupo Roble of El Salvador (the real estate subsidiary of Grupo Poma), in Central America. Background The first Multiplaza mall opened in Tegucigalpa, Honduras in 1990 as part of the expansion pla ...

in the city of Escazu in the capital San Jose. In 2010, they opened another branch in

Soyapango Soyapango is a Municipalities of El Salvador, municipality in the San Salvador Department, San Salvador department of El Salvador. Soyapango is a commercial center. The municipality is the third most populated area in the country, with 290,412 in ...

, located in stage IV of Plaza Mundo shopping mall to replace the branch closed in the downtown of the capital. In 2015 opened the fourth store in

, located in Carretera a El Salvador in the

Pradera Concepcion Mall Pradera () is a town and municipality in the Department of Valle del Cauca, Colombia. Prader is one of 42 municipalities in Valle de Cauca, and is located in the south-eastern corner of the department. Its geography is characterized by larg ...

Campaign "Es Tiempo De Vivir" (Is Time to live) new image 2010

In order to update the image of SIMÁN, the singer

David Bisbal David Bisbal Ferre (born 5 June 1979) is a Spanish singer, songwriter, and actor. He gained his initial fame as a runner-up on the interactive reality television show ''Operación Triunfo''. He has since released five studio albums, all of whi ...

was hired in 2010, touring

and launching the new image of the company with the campaign "Tribute to women" and "It is Time to live." The campaign was successful as the first to win a prize

billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...

in Central America, for the best marketing campaign using an artist

.La Prensa Grafic
laprensagrafica.com/fama/espectaculos/187196-siman-gano-el-premio-billboard.htmll
/ref>

"Tribute to women" (Base of the campaign)

Branches

* : #

# Metrocentro San Salvador #

Metrocentro Santa Ana Metrocentro is a Salvadoran shopping mall chain in Central America. History and organisation Metrocentro is owned by Grupo Roble, which is based in San Salvador, El Salvador. The shopping mall Metrocentro in San Salvador is the largest shop ...

# Metrocentro San Miguel # Plaza Mundo * : # Centro Comercial Próceres # Centro Comercial Miraflores # Centro Comercial Oakland # Centro comercial Pradera Concepcion * : # Galerías Santo Domingo # Metrocentro Managua * : # Multiplaza Escazú # Multiplaza del Este

Alliance Inditex

ALSISA is in charge of operating the franchise since 2002 of the Spanish group

Inditex Industria de Diseño Textil, S.A. (Inditex; , ; ) is a Spanish multinational clothing company headquartered in Arteixo, Galicia, in Spain. Inditex, the biggest fast fashion group in the world, operates over 7,200 stores in 93 markets worldwide ...

with the clothing stores Zara,

Pull and Bear Pull&Bear () is a Spanish clothing and accessories retailer based in Narón (A Coruña), Galicia founded in 1991. It is part of Inditex, owner of Zara and Bershka brands. History The chain was established in 1991 due to the diversification o ...

Bershka Bershka () is a clothing retailer company created in 1998 in Spain. It is part of the Spanish Inditex group (which also owns brands such as Zara, Massimo Dutti, Pull&Bear, Oysho, Uterqüe, Stradivarius and Zara Home). The company was created in ...

Massimo Dutti Massimo Dutti () is a Spanish fast fashion clothing retailer specializing in cashmere and wool products, established in 1985 and owned by Spanish multinational company Inditex. Overview Despite the Italian name, "Massimo Dutti" is not a fashion ...

and

Stradivarius A Stradivarius is one of the violins, violas, cellos and other string instruments built by members of the Italian family Stradivari, particularly Antonio Stradivari (Latin: Antonius Stradivarius), during the 17th and 18th centuries. They are co ...

. It began operations with the opening of the first store Zara in

located in

, now has 18 stores which are located in:

References

{{reflist

External links

www.siman.com
San Salvador Department stores of El Salvador Retail companies established in 1921 Companies of El Salvador Salvadoran brands