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Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard At Seinäjoki
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard 1
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Out-of-home Advertising
Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. The OOH advertising industry in the United States includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, the United Kingdom and France are Western Europe's first and second largest markets for OOH, respectively. Data from Outsmart (formerly the Outdoor Media Centre), the UK's out-of-home advertising trade association, shows that digi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Out-of-home Advertising
Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. The OOH advertising industry in the United States includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, the United Kingdom and France are Western Europe's first and second largest markets for OOH, respectively. Data from Outsmart (formerly the Outdoor Media Centre), the UK's out-of-home advertising trade association, shows that digi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Digital Billboard
A digital billboard is a billboard that displays digital images that are changed by a computer every few seconds. Digital billboards are primarily used for advertising, but they can also serve public service purposes. These are positioned on highly visible, heavy traffic locations such as expressways and major roadways. History The first proper billboards were invented in the 1830s by Jared Bell in America. He wanted to advertise a circus and put up a large and colourful billboard in 1835. P.T. Barnum saw the benefits of this advertising medium, and also followed suit. In 2005, the first digital billboards were installed. Safety concerns There have been concerns regarding road safety when digital billboards are present. The Federal Highway Administration The Federal Highway Administration (FHWA) is a division of the United States Department of Transportation that specializes in highway transportation. The agency's major activities are grouped into two programs, the Fed ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard Bicycle
A billboard bicycle (advertising bike) is a type of mobile advertising in which a bike tows a billboard with an advertising message. Gary Saunders of Queens, NY, New York began the billboard bicycle concept in 1997. His billboard bicycle was geared toward messenger bikes and measured 12" by 18".Bernard StamlerNeighborhood Report: Manhattan Up CloseThe New York Times, 10/19/1997 Types Since the introduction of the billboard bicycle, several different variations of the billboard bicycle, differing in both size and appearance, have been constructed. Today, billboard bicycles come in a variety of shapes and sizes. Some billboard bicycles are one unit. Others are composed of a bike and a detachable billboard. Some billboard bicycles are specially manufactured to have a unique look in order to further attract an audiences attention. Others are simple frames which focus attention solely on the advertising message. Some billboard bicycles use large billboards; however the size of the b ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trivision
A Trivision, also called three-message sign, is a billboard/sign that consists of triangular prisms placed inside a frame. The prisms rotate 120°, each showing a new message of advertisement and/or information. As implied, three individual images, or messages, can be displayed on a Trivision.http://www.prweek.com/uk/news/1056921/JCDecaux-switches-off-rotating-billboards/ The Trivision is most commonly used as a commercial sign and is used both indoors and outdoors. Trivision billboards are commonly found along highways and in city centers. The changing messages on the rotating prisms are intended to catch the attention of its viewer. Many individual studies that have been made in different countries, shows that the movement within a Trivision attracts attention and increases brand impact. The basic principle was used to change scenes in ancient Greek theatre with wooden prism devices known as Periaktos. The first U.S. patent using this principle in a motorized display was issued ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sunset Strip
The Sunset Strip is the stretch of Sunset Boulevard that passes through the city of West Hollywood, California. It extends from West Hollywood's eastern border with the city of Los Angeles near Marmont Lane to its western border with Beverly Hills at Phyllis Street. The Sunset Strip is known for its boutiques, restaurants, rock clubs, and nightclubs, as well as its array of huge, colorful billboards. History Prior to the 1984 incorporation of the city of West Hollywood, the Sunset Strip lay in an unincorporated area of Los Angeles County. Because of this, the Sunset Strip and all of West Hollywood gained a reputation for being a loosely regulated area, in large part because it was not under the jurisdiction of the Los Angeles Police Department. 1920s Gambling was illegal in the city of Los Angeles, but legal in unincorporated Los Angeles County, which fostered the development of rather wilder nightlife in West Hollywood than was found within the city limits. In the 1920s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Appropriation (art)
Appropriation in art is the use of pre-existing objects or images with little or no transformation applied to them. The use of appropriation has played a significant role in the history of the arts (literary, visual, musical and performing arts). In the visual arts, to appropriate means to properly adopt, borrow, recycle or sample aspects (or the entire form) of human-made visual culture. Notable in this respect are the Readymades of Marcel Duchamp. Inherent in the understanding of appropriation is the concept that the new work recontextualizes whatever it borrows to create the new work. In most cases, the original "thing" remains accessible as the original, without change. Definition Appropriation, similar to found object art is "as an artistic strategy, the intentional borrowing, copying, and alteration of preexisting images, objects, and ideas". It has also been defined as "the taking over, into a work of art, of a real object or even an existing work of art." The Tate Ga ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Conductive Ink
Conductive ink is an ink that results in a printed object which conducts electricity. It is typically created by infusing graphite or other conductive materials into ink. There has been a growing interest in replacing metallic materials with nanomaterials due to the emergence of nanotechnology. Among other nanomaterials, graphene, and carbon nanotube-based conductive ink are gaining immense popularity due to their high electrical conductivity and high surface area. Recently, more attention has been paid on using eco-friendly conductive ink using water as a solvent as compared to organic solvents since they are harmful to the environment. However, the high surface tension of water prevents its applicability. Various natural and synthetic surfactants are now used to reduce the surface tension of water and ensure uniform nanomaterials dispersibility for smooth printing and wide application.{{cite journal , last1=Khan , first1=Junaid , last2=Mariatti , first2=M. , title=Effect of natur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
ICONS Polaroid-Haring-C-Note
An icon () is a religious work of art, most commonly a painting, in the cultures of the Eastern Orthodox, Oriental Orthodox, and Catholic churches. They are not simply artworks; "an icon is a sacred image used in religious devotion". The most common subjects include Christ, Mary, saints and angels. Although especially associated with portrait-style images concentrating on one or two main figures, the term also covers most religious images in a variety of artistic media produced by Eastern Christianity, including narrative scenes, usually from the Bible or the lives of saints. Icons are most commonly painted on wood panels with egg tempera, but they may also be cast in metal, carved in stone, embroidered on cloth, done in mosaic or fresco work, printed on paper or metal, etc. Comparable images from Western Christianity can be classified as "icons", although "iconic" may also be used to describe a static style of devotional image. In the Greek language, the term for icon painting ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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