Rod Bruinooge
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Rod E. Bruinooge (born May 6, 1973) is a
Canadian Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of ...
politician, businessman, and filmmaker. He was elected as the
Member of Parliament A member of parliament (MP) is the representative in parliament of the people who live in their electoral district. In many countries with bicameral parliaments, this term refers only to members of the lower house since upper house members of ...
(MP) for
Winnipeg South Winnipeg South (french: Winnipeg-Sud) is a Canadian federal electoral district in Manitoba, Canada, that has been represented in the House of Commons of Canada from 1917 to 1979, and since 1988. It covers the southernmost part of the city of Wi ...
in the 2006 federal election, and was the Parliamentary Secretary to the
Minister of Indian Affairs and Northern Development Minister may refer to: * Minister (Christianity), a Christian cleric ** Minister (Catholic Church) * Minister (government), a member of government who heads a ministry (government department) ** Minister without portfolio, a member of government w ...
and the
Federal Interlocutor for Métis and Non-Status Indians The Federal Interlocutor for Métis and Non-Status Indians was a title and role in the Canadian Cabinet that provided a liaison (or, interlocutor) for the federal Canadian government, and its various departments, to Métis and non-status Abor ...
from 2006 until the fall of 2008. Bruinooge is a member of the
Conservative Party of Canada The Conservative Party of Canada (french: Parti conservateur du Canada), colloquially known as the Tories, is a federal political party in Canada. It was formed in 2003 by the merger of the two main right-leaning parties, the Progressive Con ...
, and is an Aboriginal Canadian of
Métis The Métis ( ; Canadian ) are Indigenous peoples who inhabit Canada's three Prairie Provinces, as well as parts of British Columbia, the Northwest Territories, and the Northern United States. They have a shared history and culture which derives ...
descent. He retired from parliament at the 2015 federal election. Bruinooge became CEO of Eventride in May 2016.


Early life and career

Bruinooge's father originated from
Wemeldinge Wemeldinge is the oldest village in the Zuid-Beveland area of the Dutch province of Zeeland. It is located in the municipality of Kapelle, about 4 km northwest of Yerseke. It is located within the Eastern Scheldt national park. History T ...
,
Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...
. After moving to Canada, he married an Indigenous woman. Bruinooge himself was born in
Thompson Thompson may refer to: People * Thompson (surname) * Thompson M. Scoon (1888–1953), New York politician Places Australia *Thompson Beach, South Australia, a locality Bulgaria * Thompson, Bulgaria, a village in Sofia Province Canada * ...
,
Manitoba Manitoba ( ) is a Provinces and territories of Canada, province of Canada at the Centre of Canada, longitudinal centre of the country. It is Canada's Population of Canada by province and territory, fifth-most populous province, with a population o ...
, and holds a
Bachelor of Arts Bachelor of arts (BA or AB; from the Latin ', ', or ') is a bachelor's degree awarded for an undergraduate program in the arts, or, in some cases, other disciplines. A Bachelor of Arts degree course is generally completed in three or four years ...
degree in
political science Political science is the scientific study of politics. It is a social science dealing with systems of governance and power, and the analysis of political activities, political thought, political behavior, and associated constitutions and la ...
from the
University of Manitoba The University of Manitoba (U of M, UManitoba, or UM) is a Canadian public research university in the province of Manitoba.Progressive Conservative Party of Canada The Progressive Conservative Party of Canada (PC; french: Parti progressiste-conservateur du Canada) was a centre-right federal political party in Canada that existed from 1942 to 2003. From Canadian Confederation in 1867 until 1942, the ...
's 1993
leadership convention {{Politics of Canada In Canadian politics, a leadership convention is held by a political party when the party needs to choose a leader due to a vacancy or a challenge to the incumbent leader. Overview In Canada, leaders of a party generally rem ...
as a youth delegate, supporting
Kim Campbell Avril Phaedra Douglas "Kim" Campbell (born March 10, 1947) is a Canadian politician, diplomat, lawyer, and writer who served as the 19th prime minister of Canada from June 25 to November 4, 1993. Campbell is the first and so far only female p ...
. Bruinooge became chief executive and president of Abject Modernity Internet Creations Ltd. in the late 1990s, and worked as a consultant. Bruinooge has served as a director of the River View Health Centre and the
Manitoba Children's Museum The Manitoba Children's Museum is a non-profit, charitable children's museum located at The Forks, Winnipeg, The Forks in Winnipeg, Manitoba, Canada. History The museum was founded in 1983. It opened its first exhibit in a warehouse on 21 June ...
, and has done organizational work for the Winnipeg Aboriginal Film and Video Festival and the
North American Indigenous Games The North American Indigenous Games is a multi-sport event involving indigenous North American athletes staged intermittently since 1990. The Games are governed by the North American Indigenous Games Council, a 26-member council of representatives ...
.


''The Stone''

Bruinooge developed an
internet The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, pub ...
game/mystery entitled '' The Stone'' in 1995, and launched it as a consumer product in 1997. The game was strongly influenced by the
Publius Enigma The Publius Enigma is an Internet phenomenon and an unsolved problem that began with cryptic messages posted by a user identifying only as "Publius" to the unmoderated Usenet newsgroup alt.music.pink-floyd through the Penet remailer, a now defu ...
, a conceptual mystery involving hidden messages in the cover art of
Pink Floyd Pink Floyd are an English rock band formed in London in 1965. Gaining an early following as one of the first British psychedelic music, psychedelic groups, they were distinguished by their extended compositions, sonic experimentation, philo ...
's ''
The Division Bell ''The Division Bell'' is the fourteenth studio album by the English progressive rock band Pink Floyd, released on 28 March 1994 by EMI Records in the United Kingdom and on 4 April by Columbia Records in the United States. The second Pink Flo ...
'' (1994). ''The Stone'' was profiled by ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'' magazine in 1999 and has been featured in other international journals. The Stone was completed in 2007 and Bruinooge was active in its final deployment.


Film and television

In September 2004, Bruinooge and co-director Scott Jaworski released a film entitled ''Stoners'', covering the activities of an internet gaming community that emerged around '' The Stone''. The film features several tracks from ''The Division Bell'' in its soundtrack, used with Pink Floyd's permission. Bruinooge started the Winnipeg International Film Festival in 2005, and was its executive director until February 2006. The festival including a screening of ''Stoners'' during its first year. Some in Winnipeg's arts community believed it was inappropriate for Bruinooge to screen his own film, although it was screened out of competition. In 2020 Bruinooge appeared in an episode of CBC's Burden of Truth alongside
Kristin Kreuk Kristin Laura Kreuk (; born December 30, 1982) is a Canadian actress. Debuting on teen drama '' Edgemont'', she became most known for her roles as Lana Lang in the superhero television series ''Smallville'' (2001–2011), also as Catherine Chand ...
as a First Nation relative of recurring character Cody Chartrand (season 3, episode 4). Rod Bruinooge is a member of the Alliance of Canadian Cinema, Television and Radio Artists union, (ACTRA) since 2019.


Politician


Candidate

Bruinooge was a frequent candidate for public office before his election in 2006. He first sought the provincial Progressive Conservative nomination for
Riel Riel may refer to: Places * Riel, Netherlands, a town in the Netherlands *Riel (electoral district), a provincial electoral district in Manitoba, Canada, named after Louis Riel * Riel, Winnipeg, a community committee comprising three city wards Pe ...
in 2002, but withdrew when it became clear that the nomination date would be in flux for some time. He later campaigned as the Conservative candidate for Winnipeg South in the 2004 federal election. One of his more creative campaign advertisements was a self-directed, fifteen-second promotional film entitled "Big Tobacco", which compared
Paul Martin Paul Edgar Philippe Martin (born August 28, 1938), also known as Paul Martin Jr., is a Canadian lawyer and politician who served as the 21st prime minister of Canada and the leader of the Liberal Party of Canada from 2003 to 2006. The son o ...
's efforts at government renewal to misleading tobacco advertising. The spot ran as a preview for
Shrek 2 ''Shrek 2'' is a 2004 American computer-animated comedy film loosely based on the 1990 picture book ''Shrek!'' by William Steig, produced by DreamWorks Animation and released by DreamWorks Pictures. The sequel to ''Shrek'' (2001) and the seco ...
in some Winnipeg theatres. Bruinooge was one of only three aboriginal candidates to run for the Conservative Party in the 2004 election. The Conservative Party has sometimes been depicted as hostile to aboriginal interests, and at one point in the campaign Bruinooge and party leader
Stephen Harper Stephen Joseph Harper (born April 30, 1959) is a Canadian politician who served as the 22nd prime minister of Canada from 2006 to 2015. Harper is the first and only prime minister to come from the modern-day Conservative Party of Canada, ...
were the targets of a protest by aboriginal activists, including
David Chartrand David N. Chartrand, (January 23, 1960) is a Métis politician and activist who has served as the democratically elected President of the Manitoba Métis Federation since 1997. He is the longest serving President of the Manitoba Métis Federatio ...
of the
Manitoba Métis Federation The Manitoba Metis Federation (MMF) a federally recognized Métis organization provincially incorporated in Manitoba, Canada, on 28 December 1967. Its current president is David Chartrand. In September of 2021, the MMF withdrew from the Métis Nat ...
. Bruinooge finished second in the election against
Liberal Liberal or liberalism may refer to: Politics * a supporter of liberalism ** Liberalism by country * an adherent of a Liberal Party * Liberalism (international relations) * Sexually liberal feminism * Social liberalism Arts, entertainment and m ...
incumbent
Reg Alcock Reginald B. Alcock, (April 16, 1948 – October 14, 2011) was a Canadian politician. He represented the riding of Winnipeg South in the House of Commons of Canada from 1993 to 2006 and was a cabinet minister in the government of Prime Minister Pa ...
. Bruinooge sought the Conservative nomination for Winnipeg South for a second time in the spring of 2005, but lost to rival candidate
Hugh McFadyen Hugh Daniel McFadyen (born 31 May 1967) is a lawyer and politician in Manitoba, Canada. From 2006 to 2012, he was the leader of the Progressive Conservative Party of Manitoba, and Leader of the Opposition in the Manitoba legislature. Followin ...
by a narrow margin. A few months later, he was defeated by McFadyen a second time in a contest for the provincial Progressive Conservative nomination in
Fort Whyte Fort Whyte is a provincial electoral division in the Canadian province of Manitoba. It was created in 1999, after the provincial electoral boundaries commission determined that southwestern Winnipeg had experienced enough population growth to ...
. Once again, McFadyen won by a very narrow margin. McFadyen resigned his federal nomination when he chose to run provincially, and Bruinooge was chosen as the Conservative candidate in his place. His candidacy was endorsed on January 18, 2006 by Vote Marriage Canada, a group which opposes
same-sex marriage Same-sex marriage, also known as gay marriage, is the marriage of two people of the same Legal sex and gender, sex or gender. marriage between same-sex couples is legally performed and recognized in 33 countries, with the most recent being ...
. Although Bruinooge is a member of the Manitoba Métis Federation, that organization endorsed Reg Alcock. Bruinooge defeated Alcock by 111 votes on election day, in what most political observers described as a significant upset. Bruinooge was aided by a national trend toward his party, as well as by Alcock's decision to spend most of his time canvassing with Liberal candidates in other ridings.


Parliamentarian

The Conservatives won a
minority government A minority government, minority cabinet, minority administration, or a minority parliament is a government and Cabinet (government), cabinet formed in a parliamentary system when a political party or Coalition government, coalition of parties do ...
in the 2006 election. In early February 2006, Bruinooge was appointed parliamentary secretary to the Minister of Indian Affairs and Northern Development and the Federal Interlocutor for Métis and Non-Status Indians. He was the only Aboriginal member of the Government benches until
Rob Clarke Robert G. Clarke (born March 2, 1967) is a politician and career Royal Canadian Mounted Police officer. He was the Conservative Party of Canada's candidate in Desnethé—Missinippi—Churchill River for the March 17, 2008 federal by-election ...
was elected on the byelections of March 17, 2008. In January 2007, he represented his government in signing a deal with
Siemens Siemens AG ( ) is a German multinational conglomerate corporation and the largest industrial manufacturing company in Europe headquartered in Munich with branch offices abroad. The principal divisions of the corporation are ''Industry'', '' ...
that was designed to increase aboriginal employment. At the Assembly of First Nations General Assembly in Nova Scotia in July 2007, Bruinooge described the
Paul Martin Paul Edgar Philippe Martin (born August 28, 1938), also known as Paul Martin Jr., is a Canadian lawyer and politician who served as the 21st prime minister of Canada and the leader of the Liberal Party of Canada from 2003 to 2006. The son o ...
government's
Kelowna Accord The Kelowna Accord is a series of agreements between the Government of Canada, First Ministers of the Provinces, Territorial Leaders, and the leaders of five national Aboriginal organizations in Canada. The accord sought to improve the educatio ...
on aboriginal investment as nothing more than an "expensive press release". This statement was strongly criticized by
Assembly of First Nations The Assembly of First Nations (AFN) is an assembly of Canadian First Nations (Indian bands) represented by their chiefs. Established in 1982 and modelled on the United Nations General Assembly, it emerged from the National Indian Brotherhood, wh ...
leader
Phil Fontaine Larry Phillip Fontaine, (born September 20, 1944) is an Indigenous Canadian leader. He completed his third and final term as National Chief of the Assembly of First Nations in 2009. Early life Fontaine, an Ojibwe, was born at the Sagkeeng Firs ...
. In the same month, Bruinooge vocally supported the Harper government's efforts to place Canada's
Indian Act The ''Indian Act'' (, long name ''An Act to amend and consolidate the laws respecting Indians'') is a Canadian act of Parliament that concerns registered Indians, their bands, and the system of Indian reserves. First passed in 1876 and still ...
under the provisions of the
Canadian Human Rights Act The ''Canadian Human Rights Act'' (french: Loi canadienne sur les droits de la personne) is a statute passed by the Parliament of Canada in 1977 with the express goal of extending the law to ensure equal opportunity to individuals who may be vi ...
. Some native groups have argued that the Human Rights Act's focus on individual rights will undermine the communal rights of aboriginal communities. In January 2008, Bruinooge said that the Harper government was considering adapting provincial funding models in
British Columbia British Columbia (commonly abbreviated as BC) is the westernmost province of Canada, situated between the Pacific Ocean and the Rocky Mountains. It has a diverse geography, with rugged landscapes that include rocky coastlines, sandy beaches, ...
and
Alberta Alberta ( ) is one of the thirteen provinces and territories of Canada. It is part of Western Canada and is one of the three prairie provinces. Alberta is bordered by British Columbia to the west, Saskatchewan to the east, the Northwest Ter ...
to address education and child-welfare programs in Manitoba. In the minutes after it was announced that the Order of Canada was being presented to abortion provider and pro-choice advocate Henry Morgentaler on Canada Day 2008, Rod Bruinooge called the award "Reprehensible". He was re-elected over Liberal candidate
John Loewen John Loewen (; born December 21, 1949) is a businessman and politician in Manitoba, Canada. He served in the Legislative Assembly of Manitoba from 1999 to 2005 as a member of the Progressive Conservative Party, and campaigned for the House of ...
in the 2008 federal election. Immediately after the election, Bruinooge turned down an offer to become Parliamentary Secretary for INAC, citing a desire to focus his attention on the riding and spend more time with his family. In December 2008, Rod Bruinooge was elected Chair of the Parliamentary Pro Life Caucus and was reported by the Canadian Press as stating that unborn children had less legal value in Canada than a human kidney. In a letter he submitted to National Post, he made this statement: "I have no choice but to advocate for the unborn and seek to have their value restored in my Canada. Our collective future depends on it." In February 2009, Bruinooge founded the Conservative Post-Secondary Education Caucus to which he was elected chair.The Hill Times, February 2009 In April 2013, Bruinooge led a Post-Secondary Education Caucus Delegation to Washington D.C., to meet with American leaders in Post-Secondary Education, including a visit to Georgetown University. Bruinooge is also vice-chair of the Canada-U.S. Interparliamentary Group and the Canada-Holland Friendship Group. He is also a member of the Standing Committee on Canadian Heritage. In May 2011 Bruinooge defeated his Liberal opponent in the spring election with a plurality over 50%. In the fall of 2011 there was some speculation that Bruinooge would seek the leadership of the Progressive Conservative party of Manitoba. On January 4, 2012 the Winnipeg Free Press reported that Bruinooge would remain in Ottawa and not seek the leadership. Bruinooge held a consultation in Winnipeg with industry and business leaders from across Manitoba to discuss a renewal of the government's Global Commerce Strategy. Bruinooge announced his plans to not seek re-election in January 2015.


Electoral record (Winnipeg South)

All electoral information is taken from
Elections Canada Elections Canada (french: Élections Canada)The agency operates and brands itself as Elections Canada, its legal title is Office of the Chief Electoral Officer (). is the non-partisan agency responsible for administering Canadian federal electio ...
. Italicized expenditures refer to submitted totals, and are presented when the final reviewed totals are not available.


Footnotes


External links

*
Rod Bruinooge
{{DEFAULTSORT:Bruinooge, Rod 1973 births Living people Conservative Party of Canada MPs Film festival founders Members of the House of Commons of Canada from Manitoba Métis filmmakers Métis politicians People from Thompson, Manitoba University of Manitoba alumni Canadian people of Dutch descent Indigenous Members of the House of Commons of Canada 21st-century Canadian politicians Canadian Métis people