A ringtone is the sound made by a
telephone
A telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most efficiently the human voice, into e ...
to indicate an incoming telephone call. Originally referring to the sound of electromechanical striking of bells or gongs, the term refers to any sound by any device alerting of an incoming call.
On
plain old telephone service
Plain old telephone service (POTS), or plain ordinary telephone system, is a retronym for voice-grade telephone service employing analog signal transmission over copper loops. POTS was the standard service offering from telephone companies from 1 ...
s (POTS), starting in the late 19th century, the signal is created by superimposing ringing voltage on the direct current line voltage. Electronic telephones could produce a warbling, chirping, or other sounds. Variations of the cadence or tone of the ring signal, called ''distinctive ringing'', can be used to indicate characteristics of incoming calls.
Modern telephones, especially
smartphone
A smartphone is a portable computer device that combines mobile telephone and computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, whic ...
s, are manufactured with a preloaded selection of ringtones. Customers can buy or generate custom ringtones for installation on the device. Digital ringtones were a large market in the 2000s, at its peak generating up to $4 billion in worldwide sales in 2004, but the market declined steeply by the end of the decade.
Background and history
A telephone rings when the telephone network indicates an incoming call, so that the recipient is alerted of the call attempt.
Landline
A landline (land line, land-line, main line, home phone, fixed-line, and wireline) is a telephone connection that uses metal wires or optical fiber telephone line for transmission, as distinguished from a mobile cellular network, which uses ...
telephones typically receive an electric alternating current signal, called ''power ringing'' or ''ringing signal'', generated by the
telephone exchange
A telephone exchange, telephone switch, or central office is a telecommunications system used in the public switched telephone network (PSTN) or in large enterprises. It interconnects telephone subscriber lines or virtual circuits of digital syst ...
to which the telephone is connected. The ringing current originally operated an
electric bell
An electric bell is a mechanical or electronic bell that functions by means of an electromagnet. When an electric current is applied, it produces a repetitive buzzing, clanging or ringing sound. Electromechanical bells have been widely used at r ...
. For mobile phones, the network sends a message to the recipient's device, which may activate a sound, or a visual or vibrating indication.
On a
POTS interface, this signal is created by superimposing ringing voltage atop the −48 VDC already on the line. This is done at the Central Office, or a neighborhood multiplexer called an "SLC" for Subscriber Line Carrier. (SLC is a trademark of Alcatel-Lucent, but is often used generically.) Telephones with electromagnetic ringers are still in widespread use. The ringing signal in North America is normally specified at ca. 90
volt
The volt (symbol: V) is the unit of electric potential, electric potential difference (voltage), and electromotive force in the International System of Units (SI). It is named after the Italian physicist Alessandro Volta (1745–1827).
Defi ...
s AC with a frequency of 20
hertz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...
. In Europe it is around 60–90 VAC with a frequency of 25 Hz. Some non-
Bell Company system party lines in the US used multiple frequencies for selective ringing. Ringing voltage is produced by various sources. Large central offices used motor-driven generator sets for both ringing and other signals such as dial tone and busy signals. In smaller offices, special sub-cycle magnetic oscillators were used. Typically, solid-state oscillators have replaced them. Originally this voltage was used to trigger an electromagnet to ring a bell installed inside the telephone, or in a nearby mounted ringer box.
Fixed phone
A landline (land line, land-line, main line, home phone, fixed-line, and wireline) is a telephone connection that uses wire, metal wires or optical fiber telephone line for transmission, as distinguished from a cellular network, mobile cellula ...
s of the late 20th century and later detect this ringing current voltage and trigger a warbling tone electronically. Mobile phones have been fully digital since the early 1990s second-generation ("2G") devices, hence are signaled to ring as part of the protocol they use to communicate with the cell base stations.
While the sound produced is still called a "ring", some phones electronically produce a warbling,
chirp
A chirp is a signal in which the frequency increases (''up-chirp'') or decreases (''down-chirp'') with time. In some sources, the term ''chirp'' is used interchangeably with sweep signal. It is commonly applied to sonar, radar, and laser system ...
ing, or other sound. Variation of the ring signal can be used to indicate characteristics of incoming calls. For example, ringing bursts with a shorter interval between them might be used to signal a call from a given number.
In POTS switching systems, ringing is said to be "tripped" when the impedance of the entire telephone line (''local loop'') is reduced when the telephone handset is lifted off the hook. This signals that the telephone call has been answered. The telephone exchange immediately removes the ringing signal from the line and connects the call.
The ringing pattern is known as ring cadence, in which the high voltage ring current is switched on and off to create the pattern. In North America, the standard ring cadence is two seconds of ringing followed by four seconds of silence. In Australia and the UK, the standard ring cadence is 400 ms on, 200 ms off, 400 ms on, 2000 ms off. These patterns may vary from region to region, and other patterns are used in different countries around the world. Some central offices offer
distinctive ring
Distinctive ring, marketed under a variety of names, is a service offered by a telephone company that establishes additional telephone numbers on the same line as an existing number, each number ringing with a distinctive ringing pattern. Typically ...
to identify one of multiple telephone numbers assigned to the same line, a pattern once widely used on
party line (telephony)
A party line (multiparty line, shared service line, party wire) is a local loop telephone circuit that is shared by multiple telephone service subscribers.
Party line systems were widely used to provide telephone service, starting with the fir ...
.
In many systems, including North America
Bellcore
iconectiv is a supplier of network planning and network management services to telecommunications providers. Known as Bellcore after its establishment in the United States in 1983 as part of the break-up of the Bell System, the company's name ...
standards,
Caller ID
Caller identification (Caller ID) is a telephone service, available in analog and digital telephone systems, including voice over IP (VoIP), that transmits a caller's telephone number to the called party's telephone equipment when the call is ...
signals are sent during the silent interval between the first and second bursts of the ringing signals.
The caller is informed about the progress of the call by the
audible ringing signal, often called ''ringback tone''. Power ringing and audible ringing are not generally synchronized.
Seven different gong combinations for the "C" type ringer were included in the model
500 500 may refer to:
* 500 (number)
* 500 BC
* AD 500
Buildings and places
* 500 Boylston Street of Boston
* 500 Brickell in Miami
* 500 Capitol Mall in Sacramento
* 500 Fifth Avenue
* 500 Renaissance Center, one of seven buildings in the GM Renai ...
and
2500
5 (five) is a number, numeral and digit. It is the natural number, and cardinal number, following 4 and preceding 6, and is a prime number. It has attained significance throughout history in part because typical humans have five digits on eac ...
landline telephone sets. These gongs provided "distinctive tones" for hearing-impaired customers and also made it possible to distinguish the specific telephone that was ringing when several telephones were placed in close proximity. A "Bell Chime" was also offered, which could be set to sound like a doorbell or to ring like a standard telephone.
While rings, ringers, ring signals, or what might be viewed as the call signals which are the predecessors of ringtones, date back to the beginnings of telephony, modern ringtones appeared in the 1960s and have expanded into tunes and many customizable tones or melodies. Arguably the first ringtone (in the modern sense) appeared in the movie ''
Our Man Flint
''Our Man Flint'' is a 1966 American spy-fi comedy film that parodies the ''James Bond'' film series. The film was directed by Daniel Mann, written by Hal Fimberg and Ben Starr (from a story by Hal Fimberg), and starred James Coburn as master ...
'' in 1966, where the head of the secret government agency had a red phone that connected directly to the President and rang with a distinctive musical ringtone.
Following a 1975
FCC
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...
ruling which permitted third-party devices to be connected to phone lines, manufacturers produced accessory telephone ringers which rang with electronic tones or melodies rather than mechanical bells. People also made their own ringers which used the chip from a musical
greeting card
A greeting card is a piece of card stock, usually with an illustration or photo, made of high quality paper featuring an expression of friendship or other sentiment. Although greeting cards are usually given on special occasions such as birthday ...
to play a melody on the arrival of a call. One such ringer, described in a 1989 book, even features a toy dog which barks and wags its tail when a call arrives. Eventually, electronic telephone ringers became the norm. Some of these ringers produced a single tone, but others produced a sequence of two or three tones or a musical melody. Some novelty phones have a ringer to match, such as a duck that quacks or a car that honks its horn.
Polyphonic ringtone technology dates back to 1999, when the
Yamaha Yamaha may refer to:
* Yamaha Corporation, a Japanese company with a wide range of products and services, established in 1887. The company is the largest shareholder of Yamaha Motor Company (below).
** Yamaha Music Foundation, an organization estab ...
MA-1 sound chip was introduced, including four 2-op
FM synthesis
Frequency modulation synthesis (or FM synthesis) is a form of sound synthesis whereby the frequency of a waveform is changed by modulating its frequency with a modulator. The frequency of an oscillator is altered "in accordance with the amplitude ...
channels. Ringtones played on the MA series chips are in the MIDI-based
synthetic music mobile application format
Synthetic-musicsmaf-yamaha.com spells it Synthetic music Mobile Application Format, with the word "music" not capitalized so it does not participate in the abbreviation SMAF. However one editor expressed concern that this odd capitalization patter ...
(SMAF). It was succeeded by the MA-2 in 2000, which includes 16 channels with support for ADPCM samples, and the MA-3 in 2001 which includes 32 FM channels and 8 wavetable channels. One of the first software-based polyphonic synths included on phones was miniBAE, developed by
Thomas Dolby
Thomas Morgan Robertson (born 14 October 1958), known by the stage name Thomas Dolby, is an English musician, producer, composer, entrepreneur and teacher.
Dolby came to prominence in the 1980s, releasing hit singles including "She Blinded Me ...
's audio technology company
Beatnik
Beatniks were members of a social movement in the 1950s that subscribed to an anti-materialistic lifestyle.
History
In 1948, Jack Kerouac introduced the phrase "Beat Generation", generalizing from his social circle to characterize the undergr ...
.
It is an optimized version of Beatnik Audio Engine, which was previously used in products such as
WebTV
MSN TV (formerly WebTV) was a web access product consisting of a thin client device that used a television for display (instead of using a computer monitor), and the online service that supported it. The device design and service was developed by ...
. The first phone to include this synth was the
Nokia 3510
The Nokia 3510 is a mobile phone
A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive c ...
, released in 2002.
Types
*Monophonic: The original ringtones play only one note at a time.
*Polyphonic: A polyphonic ringtone can consist of several notes at a time. The first polyphonic ring tones used
sequenced recording methods such as
MIDI
MIDI (; Musical Instrument Digital Interface) is a technical standard that describes a communications protocol, digital interface, and electrical connectors that connect a wide variety of electronic musical instruments, computers, and re ...
. Such recordings specify what synthetic instrument should play a note at a given time, and the actual instrument sound is dependent upon the playback device. Later, synthesized instruments could be included along with the composition data, which allowed for more varied sounds beyond the built-in sound bank of each phone.
*Truetone: A truetone, also known as ''realtone'', ''mastertone'', ''superphonic'' ringtone, is an
audio recording
Sound recording and reproduction is the electrical, mechanical, electronic, or digital inscription and re-creation of sound waves, such as spoken voice, singing, instrumental music, or sound effects. The two main classes of sound recording te ...
, typically in a common format such as
MP3
MP3 (formally MPEG-1 Audio Layer III or MPEG-2 Audio Layer III) is a coding format for digital audio developed largely by the Fraunhofer Society in Germany, with support from other digital scientists in the United States and elsewhere. Origin ...
or
AAC
AAC may refer to:
Aviation
* Advanced Aircraft, a company from Carlsbad, California
* Alaskan Air Command, a radar network
* American Aeronautical Corporation, a company from Port Washington, New York
* American Aviation, a company from Cleveland, ...
. Truetones, which are often excerpts from songs, became popular as ringtones. The first truetone service was started by au in December 2002. "My Gift to You" by
Chemistry
Chemistry is the science, scientific study of the properties and behavior of matter. It is a natural science that covers the Chemical element, elements that make up matter to the chemical compound, compounds made of atoms, molecules and ions ...
was the first song to be distributed as a truetone. This truetone (in Japanese ''chaku-uta'') was released in time for Chemistry's concert tour in Japan.
*Sing tone: A sing tone is a ringtone created in
karaoke
Karaoke (; ; , clipped compound of Japanese ''kara'' "empty" and ''ōkesutora'' "orchestra") is a type of interactive entertainment usually offered in clubs and bars, where people sing along to recorded music using a microphone. The music is ...
style, combining a user's recorded voice with a
backing track
A backing track is an audio recording on audiotape, CD or a digital recording medium or a MIDI recording of synthesized instruments, sometimes of purely rhythmic accompaniment, often of a rhythm section or other accompaniment parts that live music ...
.
Encoding formats
Most modern phones support ringtones in
MP3
MP3 (formally MPEG-1 Audio Layer III or MPEG-2 Audio Layer III) is a coding format for digital audio developed largely by the Fraunhofer Society in Germany, with support from other digital scientists in the United States and elsewhere. Origin ...
format, and other common audio formats such as
AAC
AAC may refer to:
Aviation
* Advanced Aircraft, a company from Carlsbad, California
* Alaskan Air Command, a radar network
* American Aeronautical Corporation, a company from Port Washington, New York
* American Aviation, a company from Cleveland, ...
,
Ogg Vorbis
Vorbis is a free and open-source software project headed by the Xiph.Org Foundation. The project produces an audio coding format and software reference encoder/decoder (codec) for lossy audio compression. Vorbis is most commonly used in conjun ...
,
FLAC
FLAC (; Free Lossless Audio Codec) is an audio coding format for lossless compression of digital audio, developed by the Xiph.Org Foundation, and is also the name of the free software project producing the FLAC tools, the reference software p ...
, and
MIDI
MIDI (; Musical Instrument Digital Interface) is a technical standard that describes a communications protocol, digital interface, and electrical connectors that connect a wide variety of electronic musical instruments, computers, and re ...
are often supported as well. Less common formats include:
*
3GP
3GP (3GPP file format) is a multimedia container format defined by the Third Generation Partnership Project (3GPP) for 3G UMTS multimedia services. It is used on 3G mobile phones but can also be played on some 2G and 4G phones.
3G2 (3GPP2 ...
: A multimedia container format that can be used for video ringtones.
*
AMR: Audio compression format specialized in speech used by Nokia before mp3 became standard.
*
eMelody
iMelody is a non-polyphonic ringtone exchange object format,monophonic
Monaural or monophonic sound reproduction (often shortened to mono) is sound intended to be heard as if it were emanating from one position. This contrasts with stereophonic sound or ''stereo'', which uses two separate audio channels to reproduc ...
Ericsson format.
*
iMelody
iMelody is a non-polyphonic ringtone exchange object format,Kyocera
is a Japanese multinational ceramics and electronics manufacturer headquartered in Kyoto, Japan. It was founded as in 1959 by Kazuo Inamori and renamed in 1982. It manufactures industrial ceramics, solar power generating systems, telecommuni ...
's ringer format.
* MOT: An older ringer format for Motorola phones.
*
Music Macro Language
Music Macro Language (MML) is a music description language used in sequencing music on computer and video game systems.
Background
Early automatic music generation functions were used in arcade games, which used many computer sounds. An example ...
(MML), originally used in early computer and video games, later used in
BASIC
BASIC (Beginners' All-purpose Symbolic Instruction Code) is a family of general-purpose, high-level programming languages designed for ease of use. The original version was created by John G. Kemeny and Thomas E. Kurtz at Dartmouth College ...
implementations and ringtones
* .nrt / .rng / .rt / .ext:
Nokia
Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
's monophonic format.
*
Nokia
Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
/
SCKL SCKL is a type of format used when sending image and ringtone data through Short Message Service (SMS) messages; most mobile phones can interpret this type of data, for some it will show the data as a text message. It was developed by Nokia. Not al ...
/ OTT: Nokia
Smart Messaging
Smart messaging is a proprietary service developed by Nokia used for the sending and receiving of various digital media via SMS.
Graphical Picture message
A monochrome picture that can be sent between handsets as a series of SMS messages. The t ...
format. Allows users to share ringtones via text message.
*
PDB: Palm database. This is the format used to load ringtones on PDA phones such as the Kyocera 6035 and the Handspring Treo.
* PMD: Format co-created by Qualcomm and Japanese company Faith which can include
MIDI
MIDI (; Musical Instrument Digital Interface) is a technical standard that describes a communications protocol, digital interface, and electrical connectors that connect a wide variety of electronic musical instruments, computers, and re ...
, sampled (
PCM) audio, static graphics, animation, text, vibration and LED events.
*
QCP
The QCP file format is used by many cellular telephone manufacturers to provide ring tones and record voice. It is based on RIFF, a generic format for storing chunks of data identified by tags. The QCP format does not specify how voice data i ...
: File format generated by
Qualcomm PureVoice software. Especially well-suited for simple vocal recordings.
*
RMF: a polyphonic format with embedded audio used on
Symbian
Symbian is a discontinued mobile operating system
A mobile operating system is an operating system for mobile phones, tablets, smartwatches, smartglasses, or other non-laptop personal mobile computing devices. While computers such as typic ...
and
Danger Hiptop
The Danger Hiptop, also re-branded as the T-Mobile Sidekick, Mobiflip and Sharp Jump is a GPRS/EDGE/UMTS smartphone that was produced by Danger, Inc. from 2002 to 2010.
The Hiptop software was designed by Danger, Inc., which was located in Palo ...
devices.
*
RTTTL/RTX: Nokia-developed text formats for Smart Messaging.
* Samsung: Proprietary key press format.
* Siemens: Can create and read in a Siemens text file format.
* Siemens SEO: Siemens SEO binary format.
*
SMAF
Synthetic-musicsmaf-yamaha.com spells it Synthetic music Mobile Application Format, with the word "music" not capitalized so it does not participate in the abbreviation SMAF. However one editor expressed concern that this odd capitalization patter ...
: Yamaha music format that combines MIDI with instrument sound data (aka
Module file
Module file (MOD music, tracker music) is a family of music file formats originating from the MOD file format on Amiga systems used in the late 1980s. Those who produce these files (using the software called music trackers) and listen to them f ...
s). Filenames have the extension "MMF" or "MLD".
* SRT: Sipura ringtone for
Sipura Technology
Sipura Technology, Inc. was a Voice over IP (VoIP) startup company based in San Jose, California founded in 2003 with its siblings VideoCore and Komodo Technology, Inc. Sipura made VoIP telephone adapters including the Sipura Phone Adapter SPA21 ...
VoIP phones.
*
Mobile XMF
XMF (Extensible Music Format) is a tree-based digital container format used to bundle music-oriented content, such as a MIDI file and optionally the sounds it uses, liner notes or other content grouped by language-codes.
The first XMF definiti ...
: Many of
Nokia
Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
's 2004-2013 phones support this format.
Generation software
A ringtone maker is an application that converts a user chosen song or other audio file for use as a ringtone of a mobile phone. The ringtone file is installed in the mobile phone either by direct cable connection, Bluetooth, text messaging, or e-mail. On many websites, users may create ringtones from
digital music
Digital audio is a representation of sound recorded in, or converted into, digital form. In digital audio, the sound wave of the audio signal is typically encoded as numerical samples in a continuous sequence. For example, in CD audio, samp ...
or audio.
The earliest ringtone maker was Harmonium, developed by Vesa-Matti Paananen, a Finnish computer programmer, and released in 1997 for use with
Nokia
Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
smart messaging.
[Ring My Bell](_blank)
a 2005 article from ''The New Yorker
''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues ...
'' Some phone manufacturers included features for users to create music tones, either with a "melody composer" or a sample/loop arranger, such as the MusicDJ software included on many Sony Ericsson phones. These often use encoding formats only available to one particular phone model or brand. Other formats, such as MIDI or MP3, are often supported; they must be downloaded to the phone before they can be used as a normal ringtone.
In 2005, "SmashTheTones", now "
Mobile17", became the first third-party solution for ringtone creation online without requiring downloadable software or a
digital audio editor. Later, iPhones included the ability to create a ringtone from a song purchased with the iTunes library.
Commercial sales and popularity
In September 1996,
IDO
Ido () is a constructed language derived from Reformed Esperanto, and similarly designed with the goal of being a universal second language for people of diverse backgrounds. To function as an effective ''international auxiliary language'', I ...
sold Digital Minimo D319 by
Denso. It was the first mobile phone where a user could input an original melody, rather than having to use preloaded melodies. These phones proved to be popular in Japan, with a book being published in 1998 providing details about how to customize phones to play snippets of popular songs, selling more than 3.5 million copies.
The first downloadable mobile ringtone service was created and delivered in Finland in 1998 when
Radiolinja
Radiolinja was a Finnish GSM operator founded on September 19, 1988. On March 27, 1991, the world's first GSM phone call was made on Radiolinja's network. The network was opened for commercial use on July 1, 1991.
Radiolinja's slogan was ''So tha ...
(a Finnish mobile operator now known as
Elisa
The enzyme-linked immunosorbent assay (ELISA) (, ) is a commonly used analytical biochemistry assay, first described by Eva Engvall and Peter Perlmann in 1971. The assay uses a solid-phase type of enzyme immunoassay (EIA) to detect the presence ...
) started their service called Harmonium, invented by Vesa-Matti Pananen. Harmonium contained both tools for individuals to create monophonic ring tones and a mechanism to deliver them over-the-air (OTA) via
SMS
Short Message/Messaging Service, commonly abbreviated as SMS, is a text messaging service component of most telephone, Internet and mobile device systems. It uses standardized communication protocols that let mobile devices exchange short text ...
to a mobile handset. In November 1998, Digitalphone Groupe (
SoftBank Mobile
is a Japanese multinational conglomerate holding company headquartered in Minato, Tokyo which focuses on investment management. The Group primarily invests in companies operating in technology, energy, and financial sectors. It also runs the ...
) started a similar service in Japan.
Andy Clarke, while working for UK phone provider Orange, helped created the B5 Ringtone License with the UK's
Mechanical-Copyright Protection Society
The Mechanical-Copyright Protection Society (MCPS) is an organisation that collects royalties and protects rights for music publisher, song writer and composer members, when their music is reproduced, in any format – including online, physical a ...
in 1998. In 1999, Clarke registered ringtone.net and setup what is believed to be the world's first "legal" ringtone business. Scott Memphis, leader singer of Sunday Morning Sanctuary, wrote a 2010 hit entitled, "Ringtones & Lullabies" inspired by with the B5 Ringtone Licensing of 1998.
The fact that consumers were willing to pay up to $5 for ringtones, made
mobile music
Mobile music is music which is downloaded or streamed to mobile phones and played by mobile phones. Although many phones play music as ringtones, true "music phones" generally allow users to stream music or download music files over the internet ...
a profitable part of the
music industry
The music industry consists of the individuals and organizations that earn money by writing songs and musical compositions, creating and selling recorded music and sheet music, presenting concerts, as well as the organizations that aid, train, ...
.
A significant portion of sales went to the cell phone provider.
The Manhattan-based marketing and consulting firm Consect estimated ringtones generated $4 billion in worldwide sales in 2004.
According to ''
Fortune
Fortune may refer to:
General
* Fortuna or Fortune, the Roman goddess of luck
* Luck
* Wealth
* Fortune, a prediction made in fortune-telling
* Fortune, in a fortune cookie
Arts and entertainment Film and television
* ''The Fortune'' (1931 film) ...
'' magazine, ringtones generated more than $2 billion in worldwide sales during 2005.
The rise of sound files also contributed to the popularization of ringtones. In 2003 for example, the Japanese ringtone market, which alone was worth US$900 million, experienced US$66.4 million worth of sound file ringtone sales.
In 2003, the global ringtone industry was worth somewhere between US$2.5 and US$3.5 billion.
In 2009, the research firm SNL Kagan estimated that sales of ringtones in the United States peaked at $714 million in 2007.
Cult following
Preloaded ringtones have also developed a
cult following
A cult following refers to a group of fans who are highly dedicated to some person, idea, object, movement, or work, often an artist, in particular a performing artist, or an artwork in some medium. The lattermost is often called a cult classic. ...
over the years. A
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
account named Tech Product Bangers (formerly known as Ringtone Bangers) launched in 2020, which originally only posted preloaded ringtones from mobile phones, but over time has begun to post other music related to technology such as
demoes from keyboards and
software installation
Installation (or setup) of a computer program (including device drivers and plugins), is the act of making the program ready for execution. Installation refers to the particular configuration of a software or hardware with a view to making it u ...
background music, and accordingly changed its name. The account has also published interviews with composers who worked on ringtones.
Thomas Dolby
Thomas Morgan Robertson (born 14 October 1958), known by the stage name Thomas Dolby, is an English musician, producer, composer, entrepreneur and teacher.
Dolby came to prominence in the 1980s, releasing hit singles including "She Blinded Me ...
, who founded
Beatnik
Beatniks were members of a social movement in the 1950s that subscribed to an anti-materialistic lifestyle.
History
In 1948, Jack Kerouac introduced the phrase "Beat Generation", generalizing from his social circle to characterize the undergr ...
and later Retro Ringtones, stated he is "pleased to see an upsurge of interest in classic ringtones", while several composers who worked at
Nokia
Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
have expressed surprise over the interest in ringtones.
Decline of popularity
SNL Kagan estimated U.S. sales of ringtones in 2008 declined to $541 million, as consumers utilized third-party software and tutorials to create ringtones themselves.
Another reason for the decline of ringtones is due to the increase of mobile devices in the late 2000s having internet connectivity, allowing consumers to download full songs from marketplaces such as
iTunes
iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital mul ...
and
Amazon
Amazon most often refers to:
* Amazons, a tribe of female warriors in Greek mythology
* Amazon rainforest, a rainforest covering most of the Amazon basin
* Amazon River, in South America
* Amazon (company), an American multinational technology c ...
, rather than buying excerpts for $5 through text. The technological advancements of smartphones is also considered to be a factor in the decline of ringtones, with consumers shifting their focus to software such as games and social media. The decline of ringtones has further continued throughout the 2010s and 2020s, with many people setting the ringtone to silent; Sensor Tower reported in 2021 that ringtone app downloads decreased by 20% from 2016 to 2020.
See also
*
Zip tone
In telephony, a zip tone (also known as a whisper tone or call waiting tone) is a call-progress tone which indicates a new incoming call is either connecting or waiting depending on the application. Unlike a ringtone, which alerts those near a t ...
References
External links
Ringtonesfrom
How Stuff Works
HowStuffWorks is an American commercial infotainment website founded by professor and author Marshall Brain, to provide its target audience an insight into the way many things work. The site uses various media to explain complex concepts, termino ...
(old article, deals with monophonic ringtones)
* - Consumer guide to ring tones, from Utility Consumers' Action Network (UCAN)
{{Authority control
Telephony signals
Mobile phone culture
Telecommunications-related introductions in 1996