Rebirth (Lil Wayne Album)
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''Rebirth'' is the seventh
studio album An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...
by American rapper
Lil Wayne Dwayne Michael Carter Jr. (born September 27, 1982), known professionally as Lil Wayne, is an American rapper, singer, songwriter, and record executive. His career began in 1995, at the age of 12, when he was signed by rapper Birdman (rapper), ...
, released February 2, 2010, on
Cash Money Records Cash Money Records is an American record label founded in 1991 by brothers Ronald "Slim" Williams and Bryan "Birdman" Williams. Distributed by Republic, formerly known as Universal Republic, the label has been home to a roster of mostly hip h ...
,
Young Money Entertainment Young Money Entertainment is an American record label founded by rapper Lil Wayne. Young Money's president is Lil Wayne's lifelong friend and fellow rapper Mack Maine. The label was an imprint of Cash Money Records and is distributed by Republi ...
and
Universal Motown Universal Motown Records was an American record label that operated as a division of Universal Motown Republic Group. It was the contemporary incarnation of the legendary Motown Records label, and the "urban" half of UMG, although there were some ...
. The album's production was primarily handled by
Cool & Dre Cool & Dre are a record production and songwriting duo from North Miami, Florida, consisting of Marcello "Cool" Antonio Valenzano and Andre "Dre" Christopher Lyon. The duo are best known for their work with Terror Squad founder Fat Joe, first ...
,
DJ Infamous Marco Antonio Rodriguez-Diaz, Jr. (born June 19, 1980), better known by his stage name Infamous or DJ Infamous, is an American Grammy award winning record producer, and three time world champion winning DJ. Infamous, was a founding member of Th ...
,
DJ Nasty & LVM Nasty Beatmakers are an American record production duo, composed of brothers DJ Nasty (Johnny David Mollings) and LVM (Leonardo V. Mollings). The duo produced Lil Wayne's "I'm Me", Plies's "#1 Fan", and Ludacris's "Grew Up a Screw Up". Early ...
,
Kevin Rudolf Kevin Winston Rudolf (born February 17, 1980) is an American singer, songwriter, record producer, rapper, and multi-instrumentalist from New York City, New York. He is best known for his 2008 single " Let It Rock". Early life Kevin Winston Rud ...
, and
J.U.S.T.I.C.E. League J.U.S.T.I.C.E. (Just Undeniably Some of The Illest Composers Ever) League is an American record production team composed of producers and instrumentalists from Tampa, Florida. The group is made up of members Erik "Rook" Ortiz, Kevin "Colion ...
. ''Rebirth'' was promoted as Wayne's
rock music Rock music is a broad genre of popular music that originated as " rock and roll" in the United States in the late 1940s and early 1950s, developing into a range of different styles in the mid-1960s and later, particularly in the United States an ...
debut, though it includes some hip hop tracks. The album debuted at number two on the US ''Billboard'' 200, selling 176,000 copies in its first week. The album became Wayne's seventh top-ten album in the United States and produced four singles, that which attained chart success. Upon its release, ''Rebirth'' received generally negative reviews from music critics. The album has been certified
platinum Platinum is a chemical element with the symbol Pt and atomic number 78. It is a dense, malleable, ductile, highly unreactive, precious, silverish-white transition metal. Its name originates from Spanish , a diminutive of "silver". Platinu ...
by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA), with domestic shipment of a million copies in the United States.


Background

The album was originally thought to be the re-release of his triple-platinum album ''
Tha Carter III ''Tha Carter III'' is the sixth studio album by American rapper Lil Wayne, released on June 10, 2008, by Cash Money, Universal Motown & Young Money Entertainment. It follows a long string of mixtape releases and guest appearances on other hip h ...
''. The album was supposed to be released December 21, 2009, but Wayne pushed the date back. A week before its first scheduled release
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technology c ...
accidentally shipped 500 copies of the album to customers who pre-ordered it. On January 23, 2009 Wayne told
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
that the album will not be a re-release, but will be his rock album debut. The album was originally scheduled for an April 7, 2009 release,Lil Wayne's Rock LP, Rebirth, Due April 7
", ''MTV News'', January 23, 2009. Accessed January 23, 2009.
however it went through multiple release dates and was finally released on February 2, 2010.
Young Money Young Money Entertainment is an American record label founded by rapper Lil Wayne. Young Money's president is Lil Wayne's lifelong friend and fellow rapper Mack Maine. The label was an imprint of Cash Money Records and is distributed by Republ ...
artist,
Shanell Shanell Lynn Woodgett (born November 15, 1980) known simply as Shanell or SnL, is an American singer and songwriter from Atlanta, Georgia. She is signed to Lil Wayne's Young Money Entertainment, which was formerly an imprint of Birdman's Republ ...
, stated that the delays were due to Wayne's desire for the album to be "perfect"."Lil Wayne's 'Rebirth' Coming 'When It's Perfect'"
. ''Rap-Up.'' Accessed July 20, 2009.
The first single, "
Prom Queen A promenade dance, commonly called a prom, is a dance party for high school students. It may be offered in semi-formal black tie or informal suit for boys, and evening gowns for girls. This event is typically held near the end of the school year ...
", was produced by
Infamous Infamous may refer to: Arts, entertainment and media Film and television * ''Infamous'' (2006 film), an American drama film * ''Infamous'' (2020 film), an American crime thriller film * "Infamous", an episode of ''Lego Ninjago: Masters of Spinj ...
and Andrew "Drew" Correa. The song made its official debut on January 27, appearing on Wayne's MySpace page. Wayne performed the single live for the first time during a concert in San Diego, which was streamed live by
Ustream IBM Watson Media (formerly Ustream and IBM Cloud Video) is an American virtual events platform company which is a division of IBM. Prior to IBM acquisition, it had more than 180 employees across San Francisco, Los Angeles, and Budapest offices. ...
on AT&T's FREEdom of Choice and Mobile Music Facebook pages that evening. "Prom Queen" peaked at No. 15 on the ''Billboard'' Hot 100 charts. Lil Wayne stated he collaborated with
Fall Out Boy Fall Out Boy is an American Rock music, rock band formed in Wilmette, Illinois, a suburb of Chicago, in 2001. The band consists of lead vocalist and rhythm guitarist Patrick Stump, bassist Pete Wentz, lead guitarist Joe Trohman, and drummer A ...
for his album, while he also lent his vocals for their ''
Folie à Deux Folie à deux ('folly of two', or 'madness haredby two'), also known as shared psychosis or shared delusional disorder (SDD), is a collection of rare psychiatric syndromes in which symptoms of a delusional belief, and sometimes hallucinations, ...
'' album. He reportedly paid homage to the
Beastie Boys Beastie Boys were an American rap rock group from New York City, formed in 1978. The group was composed of Mike D, Michael "Mike D" Diamond (vocals, drums), Adam Yauch, Adam "MCA" Yauch (vocals, bass), and Ad-Rock, Adam "Ad-Rock" Horovitz (voca ...
, as well as included a song that involves him rapping over stringed instruments, described as being similar to
Coldplay Coldplay are a British rock band formed in London in 1997. They consist of vocalist and pianist Chris Martin, guitarist Jonny Buckland, bassist Guy Berryman, drummer Will Champion and creative director Phil Harvey. They met at University Col ...
's "
Viva la Vida "Viva la Vida" (, ; ) is a song by British rock band Coldplay. It was written by all members of the band for their fourth album, ''Viva la Vida or Death and All His Friends'' (2008). The lyrics to the song contain historical and Christian refe ...
", on the album as well. Young Money artist, Shanell, collaborated with Wayne on the album.
Eminem Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...
also contributed to the album, with an appearance on a track titled "Drop the World". Birdman had confirmed that ''
Tha Carter IV ''Tha Carter IV'' is the ninth studio album by American rapper Lil Wayne, released on August 29, 2011, through Young Money Entertainment, Cash Money Records and Universal Republic Records. Recording sessions for the album began in late 2008, short ...
'' would be packaged with ''Rebirth'' as a double disc album. However, Wayne denied this idea saying that "''Tha Carter IV'' deserves ''Tha Carter IV''". He went on to say that ''
We Are Young Money ''We Are Young Money'' is the first compilation album by American hip hop record label Young Money Entertainment, and released on December 21, 2009 by Young Money Entertainment, Cash Money Records and Universal Motown Records. The album garnered ...
'' may be packaged with ''Rebirth''. However, in November 2009, Wayne said that the albums would be released separately. ''Billboard'' magazine received an e-mail from a customer of online retailer
Amazon.com Amazon.com, Inc. ( ) is an American multinational technology company focusing on e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. It has been referred to as "one of the most influential economi ...
stating that Amazon.com shipped copies of ''Rebirth'' as early as December 14. Amazon shipped about 500 pre-ordered copies and blamed a "shipping error".
Young Money Entertainment Young Money Entertainment is an American record label founded by rapper Lil Wayne. Young Money's president is Lil Wayne's lifelong friend and fellow rapper Mack Maine. The label was an imprint of Cash Money Records and is distributed by Republi ...
president
Mack Maine Jermaine Anthony Preyan (born July 28, 1982), better known by his stage name Mack Maine, is an American record executive, songwriter, and rapper from New Orleans, Louisiana. Mack Maine has been the president of Young Money Entertainment since 2 ...
stated that the album would have different tracks than that of the leaked version.


Recording and production

The first single, "
Prom Queen A promenade dance, commonly called a prom, is a dance party for high school students. It may be offered in semi-formal black tie or informal suit for boys, and evening gowns for girls. This event is typically held near the end of the school year ...
", was produced by the duo of DJ Infamous and Drew Correa, notable for producing the
Grammy The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pre ...
nominated track from ''Tha Carter III'', " Mr. Carter".
Cool & Dre Cool & Dre are a record production and songwriting duo from North Miami, Florida, consisting of Marcello "Cool" Antonio Valenzano and Andre "Dre" Christopher Lyon. The duo are best known for their work with Terror Squad founder Fat Joe, first ...
and Develop also aided with production. Birdman also stated that the album would feature a song entitled "I'm Not Human". When the lead single, "Prom Queen", quickly fell off of the charts shortly after entry, there was some speculation that the album would be shelved. Despite these rumors, Lil Wayne released the single "
Hot Revolver "Hot Revolver" is a song by American recording artist Lil Wayne, released March 17, 2009, it was intended to be the second single from his seventh studio album, ''Rebirth'' (2010). The song, produced by American production duo Cool & Dre, feature ...
" to iTunes on March 17, 2009. On August 18, 2009, in an interview, Wayne confirmed that the album was completed and ready for release. On the single " On Fire" produced by Cool & Dre, Lil Wayne has been said to play the guitar; he plays bass in "Da Da Da". Most of Lil Wayne's vocals are recorded using
AutoTune Auto-Tune (or autotune) is an audio processor introduced in 1996 by American company Antares Audio Technologies. Auto-Tune uses a proprietary device to measure and alter pitch in vocal and instrumental music recording and performances. Auto-Tu ...
. He considered naming the album: "Rebirth Of Auto-Tune".


Singles

"
Prom Queen A promenade dance, commonly called a prom, is a dance party for high school students. It may be offered in semi-formal black tie or informal suit for boys, and evening gowns for girls. This event is typically held near the end of the school year ...
" (feat.
Shanell Shanell Lynn Woodgett (born November 15, 1980) known simply as Shanell or SnL, is an American singer and songwriter from Atlanta, Georgia. She is signed to Lil Wayne's Young Money Entertainment, which was formerly an imprint of Birdman's Republ ...
)
, the album's lead single, was released on January 27, 2009. It was the highest charted single from the album, peaking at No. 15 on the ''Billboard'' Hot 100. " On Fire" replaced "
Hot Revolver "Hot Revolver" is a song by American recording artist Lil Wayne, released March 17, 2009, it was intended to be the second single from his seventh studio album, ''Rebirth'' (2010). The song, produced by American production duo Cool & Dre, feature ...
" as the album's second single due to the absence of "Hot Revolver" from the album. "On Fire" was released on December 1, 2009 and peaked at No. 62 on the ''Billboard'' Hot 100. The song contains samples from
Amy Holland Amy Celeste Boersma, known professionally as Amy Holland, is an American pop rock singer, songwriter, and composer. Holland's music career spans more than 30 years. She received a Grammy Award nomination for Best New Artist in 1981, following h ...
's song "She's on Fire".Lil Wayne's 'On Fire' Inspired By 'Scarface,' Producer Dre Says
- MTV.com
"
Drop the World "Drop the World" is a song by American rapper Lil Wayne, featuring fellow American rapper Eminem. It was the third single released from Lil Wayne's seventh studio album, ''Rebirth'' (2010). The song was released on iTunes on December 28, 2009. Lil ...
" (feat.
Eminem Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...
)
was released as the album's third single on December 28, 2009 and peaked at No. 18 on the ''Billboard'' Hot 100. The song was praised by critics as the album's highlight. "
Hot Revolver "Hot Revolver" is a song by American recording artist Lil Wayne, released March 17, 2009, it was intended to be the second single from his seventh studio album, ''Rebirth'' (2010). The song, produced by American production duo Cool & Dre, feature ...
" was intended to be on ''Rebirth''. The single was released on
iTunes iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital mul ...
on March 17, 2009. It reached No. 33 on the ''Billboard'' Hot 100 and number No. 54 on the
Canadian Hot 100 The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by '' Billboard'' magazine. The Canadian Hot 100 was launched on the issue dated March 31, 2007, and is currently the standard record chart in Canada; a n ...
. The song did not appear on the album and was replaced by "On Fire" as the album's second single. "Da Da Da" was released to the US
iTunes Store The iTunes Store is a digital media store operated by Apple Inc. It opened on April 28, 2003, as a result of Steve Jobs' push to open a digital marketplace for music. As of April 2020, iTunes offered 60 million songs, 2.2 million apps, 25,00 ...
on December 1, 2009. The song failed to chart. A music video was filmed in February 2010. "American Star" (feat. Shanell) charted at No. 91 on the ''Billboard'' Hot 100 following the album's release due to strong digital downloads. "
Knockout A knockout (abbreviated to KO or K.O.) is a fight-ending, winning criterion in several full-contact combat sports, such as boxing, kickboxing, muay thai, mixed martial arts, karate, some forms of taekwondo and other sports involving striking, a ...
" (feat.
Nicki Minaj Onika Tanya Maraj-Petty (; born December 8, 1982), known professionally as Nicki Minaj ( ), is a Trinidadian-born rapper based in the United States. She is known for her musical versatility, animated flow in her rapping, alter egos and accent ...
)
debuted on the ''Billboard'' Hot 100 at No. 44 following the album's release due to strong digital sales. A song titled "Fuck Today (Rebirth Mix)" featuring
Gudda Gudda Carl Eugene Lilly Jr. (born March 11, 1983), better known by his stage name Gudda Gudda, is an American rapper from New Orleans. He was originally a member of Sqad Up with Kidd Kidd and Lil Wayne. After forging a long-time friendship with Wayne, ...
was released on iTunes to promote the album's release on February 2, 2010. The song reached No. 76 on the ''Billboard'' Hot 100.


Critical reception

''Rebirth'' received generally negative reviews from contemporary
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on w ...
. At
Metacritic Metacritic is a website that review aggregator, aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted arithmetic mean, weighted average). M ...
, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an
average In ordinary language, an average is a single number taken as representative of a list of numbers, usually the sum of the numbers divided by how many numbers are in the list (the arithmetic mean). For example, the average of the numbers 2, 3, 4, 7, ...
score of 37, which indicates "generally unfavorable reviews", based on 21 reviews. ''Rebirth'' was the lowest rated album of 2010 at Metacritic and it is ranked sixth on the site's list of worst-reviewed albums. ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...
'' critic Jeff Weiss called ''Rebirth'' "one of the worst albums of the year so far",Weiss, Jeff (2010-02-02)
"Wayne's new world: A track-by-track breakdown of Lil Wayne's 'Rebirth'"
. ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...
''. Retrieved 2010-02-03.
and Sam Wolfson of ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' called it an "absurd" "shlock-rock record". ''
Chicago Tribune The ''Chicago Tribune'' is a daily newspaper based in Chicago, Illinois, United States, owned by Tribune Publishing. Founded in 1847, and formerly self-styled as the "World's Greatest Newspaper" (a slogan for which WGN radio and television ar ...
'' critic
Greg Kot Greg Kot (born March 3, 1957) is an American music journalist and author. From 1990 until 2020, Kot was the rock music critic at the ''Chicago Tribune'', where he covered popular music and reported on music-related social, political and busines ...
panned Wayne's stylistic change and described his lyrics as "crushingly banal".
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
's David Jeffries called the album "a loud and ignorable bore". Christian Hoard of ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' found Wayne's "taste in rock" to be "very questionable" and the album's flaw. Joe Clay of ''
The Times ''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper ''The Sunday Times'' (fou ...
'' panned Wayne's singing and songwriting, calling his lyrics "devoid of humour and imagination". M.T. Richards of
PopMatters ''PopMatters'' is an international online magazine of cultural criticism that covers aspects of popular culture. ''PopMatters'' publishes reviews, interviews, and essays on cultural products and expressions in areas such as music, television, fi ...
panned its music as "an endless stream of abysmally written, Auto Tune-drenched nothings".Richards, M.T, (2010-02-18)
"Lil Wayne: Rebirth"
.
PopMatters ''PopMatters'' is an international online magazine of cultural criticism that covers aspects of popular culture. ''PopMatters'' publishes reviews, interviews, and essays on cultural products and expressions in areas such as music, television, fi ...
. Retrieved 2010-03-13.
Nathan Rabin Nathan Rabin (; born April 24, 1976) is an American film and music critic. Rabin was the first head writer for ''The A.V. Club'', a position he held until he left the ''Onion'' organization in 2013.
of ''
The A.V. Club ''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cre ...
'' viewed the album's music and lyrics as clichéd, writing that it "plays like an over-the-top parody of a rock album".Rabin, Nathan (2010-02-09)
"Lil Wayne: Rebirth"
. ''
The A.V. Club ''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cre ...
''. Retrieved 2010-02-15.
Christopher R. Weingarten of ''
The Village Voice ''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newsweekly. Founded in 1955 by Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, the ''Voice'' began as a platform for the crea ...
'' wrote that Wayne's lyrics "still walk some fascinating line between signifying unmistakable genius, curious savant, or total dick", but viewed the album as lacking substance, stating "Wayne's big problem is that he seems to like the ''idea'' of rock music more than any actual rock music itself".Weingarten, Christopher R. (2010-02-02)
"The Long, Slow Death of Lil Wayne's Rebirth"
. ''
The Village Voice ''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newsweekly. Founded in 1955 by Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, the ''Voice'' began as a platform for the crea ...
''. Retrieved 2010-02-07.
Pitchfork Media ''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog. Schreiber started Pitchfork while working ...
's Ryan Dombal called ''Rebirth'' "an unlikely, unqualified, and quite unbelievable rock album".Dombal, Ryan (2010-02-04)
"Lil Wayne: Rebirth"
.
Pitchfork Media ''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog. Schreiber started Pitchfork while working ...
. Retrieved 2010-02-04.
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New York ...
's Jesse Cataldo described it as "a total misperception of what makes a rock record" and found its sound "mostly unrecognizable, a twisted amalgam of tacky set pieces collected from throughout the genre's history".Cataldo, Jesse (2010-02-01)
"Lil Wayne: Rebirth"
.
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New York ...
. Retrieved 2013-08-28.
Alexis Petridis Alexis Petridis ( el, Αλέξης Πετρίδης; born 13 September 1971) is a British journalist, head rock and pop critic for the UK newspaper ''The Guardian'', as well as a regular contributor to the magazine '' GQ''. In addition to his mus ...
of ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'' stated, "Given that everyone knows Carter can do so much better than this, it all smacks a bit of condescension, of locating a different audience, then talking down to them".Petridis, Alexis (2010-01-28)
"Lil Wayne: Rebirth"
. ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
''. Retrieved 2010-01-28.
Leah Greenblatt of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...
'' stated, " ichaelJordan returned to the basketball court after one ill-fated season in the farm leagues; we can only hope for the same for Wayne".Greenblatt, Leah (2010-02-05)
"Rebirth Review"
. ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...
''. Retrieved on 2010-01-28.
Despite the album's negative reception, several music critics wrote favorably of the single "
Drop the World "Drop the World" is a song by American rapper Lil Wayne, featuring fellow American rapper Eminem. It was the third single released from Lil Wayne's seventh studio album, ''Rebirth'' (2010). The song was released on iTunes on December 28, 2009. Lil ...
" and
Eminem Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...
's verse on the song, viewing it as a highlight on the album.Stewart, Allison (2010-02-02)
"Lil Wayne's undoing"
. ''
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large nati ...
''. Retrieved 2010-02-02.
Charles Aaron of ''
Spin Spin or spinning most often refers to: * Spinning (textiles), the creation of yarn or thread by twisting fibers together, traditionally by hand spinning * Spin, the rotation of an object around a central axis * Spin (propaganda), an intentionally b ...
'' commented that "perhaps the greatest musical tantrum of 2010 ... occurs on perhaps the most misbegotten musical pratfall of 2010." In his consumer guide for
MSN Music ''MSN Music'' was a part of MSN's web services. It delivered music news, music videos, spotlights on new music, artist information, and live performances of artists. The website also served as a digital music store from 2004 to 2008. History I ...
,
Robert Christgau Robert Thomas Christgau ( ; born April 18, 1942) is an American music journalist and essayist. Among the most well-known and influential music critics, he began his career in the late 1960s as one of the earliest professional rock critics and ...
felt ''Rebirth'' was "underrated" and gave it a two-star honorable mention, indicating a "likable effort consumers attuned to its overriding aesthetic or individual vision may well enjoy." He cited "Drop the World" and "American Star" as highlights and quipped, "So smart and scary about death as the flip side of ecstasy, so unperceptive and embarrassing about
emo Emo is a rock music genre characterized by emotional, often confessional lyrics. It emerged as a style of and hardcore punk from the Washington D.C. hardcore punk scene, where it was known as emotional hardcore or emocore and pioneered b ...
".
Jon Pareles Jon Pareles (born October 25, 1953) is an American journalist who is the chief popular music critic in the arts section of ''The New York Times''.The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' wrote that its lyrics "stay dutifully on topic" and found "how it reveals a rapper’s view of rock" as interesting, writing "For Lil Wayne rock is bombast and cliché in which high-school traumas are avenged, heaven and hell are frequently invoked and existential predicaments are taken seriously".Pareles, Jon (2010-01-31)
"Lil Wayne: 'Rebirth'"
. ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
''. Retrieved on 2010-02-01.
The only website to give the album a positive reception is RapReviews, whose author, John-Michael Bond, gave it a score of seven out of ten and said that the album "has moments of genius, and those moments almost always coincide with coupling fiery emotion with punk's propulsive rhythm." Other reviews are average or mixed or negative, with Devin Chanda of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' giving the album a score of 56 out of 100; Steve Jones of ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'' giving it two stars out of four; ''
Uncut Uncut may refer to: * ''Uncut'' (film), a 1997 Canadian docudrama film by John Greyson about censorship * ''Uncut'' (magazine), a monthly British magazine with a focus on music, which began publishing in May 1997 * '' BET: Uncut'', a Black Enter ...
'' giving it a score of two stars out of five; Jason Draper of
Yahoo! Music UK Yahoo! Music was a brand under which Yahoo! provided a variety of music services, including Internet radio, music videos, news, artist information, and original programming. Previously, users with Yahoo! accounts could gain access to hundreds ...
giving it a score of three stars out of ten; Joseph Patterson of
BBC Music BBC Music is responsible for the music played across the BBC. The current director of music is Bob Shennan, who is also the controller of BBC Radio 2, BBC Radio 6 Music, and the BBC Asian Network. Officially it is a part of the BBC's Radio o ...
giving it an unfavorable review; Ryan Faughnder of No Ripcord giving it a score of two stars out of ten; and Joshua Errett of ''
Now Now most commonly refers to the present time. Now, NOW, or The Now may also refer to: Organizations * Natal Organisation of Women, a South African women's organization * National Organization for Women, an American feminist organization * Now ...
'' giving it a score of only one star out of five.


Commercial performance

''Rebirth'' debuted at number two on the US ''Billboard'' 200 chart, with first week sales of 176,000 copies.Caulfield, Keith
Grammy Stars Shine On Billboard 200, Lady Antebellum Holds At No. 1
. ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''. Retrieved on 2010-02-11.
This became Wayne's seventh US top-ten album. The album also debuted at number one on the US
Top R&B/Hip-Hop Albums Top R&B/Hip-Hop Albums is a music chart published weekly by '' Billboard'' magazine that ranks R&B and hip hop albums based on sales in the United States and is compiled by Nielsen SoundScan. The chart debuted as Hot R&B LPs in the issue dated J ...
and the US
Top Rap Albums Top R&B/Hip-Hop Albums is a music chart published weekly by ''Billboard'' magazine that ranks R&B and hip hop albums based on sales in the United States and is compiled by Nielsen SoundScan. The chart debuted as Hot R&B LPs in the issue dated Jan ...
charts respectively. In its second week, the album dropped to number four on the chart, selling an additional 89,024 copies. In its third week, the album dropped to number five on the chart, selling 59,000 more copies, bringing its three-week total sales to 324,470. The album stayed at number one on Top Rap Albums for six straight weeks. By September 2011, the album has sold 775,000 copies in the US. On September 25, 2020, the album was certified
platinum Platinum is a chemical element with the symbol Pt and atomic number 78. It is a dense, malleable, ductile, highly unreactive, precious, silverish-white transition metal. Its name originates from Spanish , a diminutive of "silver". Platinu ...
by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA) for combined sales and
album-equivalent unit The album-equivalent unit, or album equivalent, is a measurement unit in music industry to define the consumption of music that equals the purchase of one album copy. This consumption includes streaming and song downloads in addition to traditi ...
s of over a million units in the United States. Outside of the US, ''Rebirth'' also entered at number 24 in the UK and at number 86 in France.Top 100 Albums Chart
. The Official UK Charts Company. Retrieved on 2010-02-11.


Track listing


Personnel

Credits for ''Rebirth'' adapted from
Allmusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
. Credits: ''Rebirth'' Allmusic. Retrieved on 2010-02-11. * Sandy Brummels – creative director * Katina Bynum – project manager * Dwayne "Tha President" Carter – executive producer * Jonathan Mannion – photography * Vlado Meller – mastering * Scott Sandler – logo design * Mark Santangelo – assistant * Raheem "Rahlo" Thomas – A&R * Bryan "Baby Birdman" Williams – executive producer * Ronald "Slim Tha Don" Williams – executive producer


Charts


Weekly charts


Year-end charts


Certifications


References


External links

*
Rebirth
' at
Discogs Discogs (short for discographies) is a database of information about audio recordings, including commercial releases, promotional releases, and bootleg or off-label releases. While the site was originally created with a goal of becoming the la ...
*
Rebirth
at
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
{{DEFAULTSORT:Rebirth 2010 albums Cash Money Records albums Lil Wayne albums Universal Records albums Young Money Entertainment albums Albums produced by Cool & Dre Albums produced by Hit-Boy Albums produced by J.U.S.T.I.C.E. League Rap rock albums by American artists