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REA Group Ltd and its subsidiary companies, known as the REA Group, make up a global online
real estate Real estate is property consisting of land and the buildings on it, along with its natural resources such as crops, minerals or water; immovable property of this nature; an interest vested in this (also) an item of real property, (more general ...
advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
company. REA Group is headquartered in
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
,
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
with subsidiary offices in Wanchai, Hong Kong and Gurugram, India. REA Group, founded in 1995, is a
public company A public company is a company whose ownership is organized via shares of stock which are intended to be freely traded on a stock exchange or in over-the-counter markets. A public (publicly traded) company can be listed on a stock exchange (l ...
listed on the
Australian Stock Exchange Australian Securities Exchange Ltd or ASX, is an Australian public company that operates Australia's primary securities exchange, the Australian Securities Exchange (sometimes referred to outside of Australia as, or confused within Australia as, ...
(ASX: REA) and majority-owned by
News Corp Australia News Corp Australia is an Australian media conglomerate and wholly owned subsidiary of the American News Corp. One of Australia's largest media conglomerates, News Corp Australia employs more than 8,000 staff nationwide and approximately 3,00 ...
, a subsidiary of
News Corp News Corporation, stylized as News Corp, is an American mass media and publishing company headquartered in Midtown Manhattan, New York City. The second incarnation of the News Corporation (1980–2013), original News Corporation, it was formed ...
.


History

The Group grew from realestate.com.au,
Australia's Australia, officially the Commonwealth of Australia, is a sovereign country comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands. With an area of , Australia is the largest country by a ...
largest property website with 4.4 million unique browsers each month. However, the strategy has been to aggressively expand the group internationally through acquisition. In 2007, REA Group acquired 59% of casa.it in Italy, which was increased to 70% the year after, before acquiring 100% in 2011. That same year in February 2007, REA Group acquired atHome, a group of real estate websites in Luxembourg, France, Germany and Belgium.
UK Property Shop UK Property Shop Ltd – trading as UK Property Shop – publishes an online directory of UK Estate Agents and Letting Agents known as The National Directory of Estate Agents. The Company UK Property Shop Ltd was registered as a limited compa ...
Ltd was acquired by REA Group in July 2008. In August 2009,
Zoopla ZPG Ltd. is a British real estate company based in London, England, owned by Silver Lake Partners. Its brands include the property website Zoopla, price comparison service Uswitch, finance comparison website Money.co.uk, personal finance content ...
acquired the PropertyFinder Group, with combined annual revenues of £7 million, from prior owners the REA Group and News International for an undisclosed sum. In 2010, the company created an iOS mobile application for realestate.com.au. REA bought 20% of US company
Move Move may refer to: People *Daniil Move (born 1985), a Russian auto racing driver Brands and enterprises * Move (company), an online real estate company * Move (electronics store), a defunct Australian electronics retailer * Daihatsu Move Gov ...
, inc. in 2014, which runs the US real estate listings website
Realtor.com Realtor.com is a real estate listings website operated by the News Corp subsidiary Move, Inc. and based in Santa Clara, California. It is the second most visited real estate listings website in the United States as of 2021, with over 100 million ...
. This was the company's first move into
North America North America is a continent in the Northern Hemisphere and almost entirely within the Western Hemisphere. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South America and the Car ...
. In July 2015, realestate.com.au announced a new agreement with Inspect Real Estate (IRE) making booking rental inspections easier for property managers and Australians looking to rent a home by implementing IRE's RegisterOnline property inspection booking button. In 2016, the company acquired flatmates.com.au, as well as launching realestate.com.au, a virtual property app on Google Daydream. In January 2017, REA Group acquired 14.7% of digital real estate marketing platform, Elara Technologies (Elara). In June 2018, the company acquired 100% of Hometrack Australia, a provider of property data services to the financial sector. In 2020, the company earned A$820.3 million in FY20 revenue. The company had over 2,600 employees and over 20 brands owned and invested in across 8 countries. In June 2021, REA Group acquired a 34% interest in Simpology Pty Limited (“Simpology”). The company offers lodgment and digital mortgage application solutions for broking and lending industries.


REA South Asia

The company announced on 11 September 2007 that it had made its first acquisition in Asia, with the purchase of Hong Kong's largest English-language property magazine, ''SquareFoot''. In 2011, REA partnered with Thoughtworks, thereby expanding into Greater China. Daniel Aragao, former lead architect at REA Group said of the collaboration in 2020, "The ThoughtWorks Technology Radar allows us to compare our expectations with someone who's a thought leader in the industry and has an unbiased opinion. So it helps us to guide our decisions and what we're going to be adopting next." In 2013, the company launched myfun.com, continuing their Asia focus. In 2016, REA Group Asia then purchased iProperty Group and Brickz.my, both based in Malaysia. The company also purchased thinkofliving and Prakard.com in Thailand. REA Group has three offices in Asia: in
Bangkok Bangkok, officially known in Thai language, Thai as Krung Thep Maha Nakhon and colloquially as Krung Thep, is the capital and most populous city of Thailand. The city occupies in the Chao Phraya River delta in central Thailand and has an estima ...
,
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
and
Kuala Lumpur , anthem = '' Maju dan Sejahtera'' , image_map = , map_caption = , pushpin_map = Malaysia#Southeast Asia#Asia , pushpin_map_caption = , coordinates = , su ...
. In 2018, the company invested in India's Elara Technologies, the parent company of
Housing.com Housing.com is a Mumbai-based real estate search portal which allows customers to search for housing based on geography, number of rooms, and various other filters. The company has 6,000 brokers and serves 40 cities in India including Chennai, Mum ...
, Makaan.com and PropTiger, before acquiring a controlling stake in Elara in 2020. In May 2021, REA Group merged their
Southeast Asia Southeast Asia, also spelled South East Asia and South-East Asia, and also known as Southeastern Asia, South-eastern Asia or SEA, is the geographical United Nations geoscheme for Asia#South-eastern Asia, south-eastern region of Asia, consistin ...
n assets with PropertyGuru, after years of battling with rivals for market dominance. The property sites concerned are situated in
Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...
and
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is bo ...
and will be transferred in exchange for an 18% stake in the company and a seat on the board.


Community action

In 2014, REA Group launched a partnership with Launch Housing, an organization tackling
homelessness Homelessness or houselessness – also known as a state of being unhoused or unsheltered – is the condition of lacking stable, safe, and adequate housing. People can be categorized as homeless if they are: * living on the streets, also kn ...
based in
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
. The partnership funds support for women and children at risk of experiencing homelessness as a result of family violence. Investments include supporting Launch Housing's social enterprise HomeGround Real Estate, to providing skilled volunteers, to building Ikea furniture for families in need via the REA employee induction program.


References


External links


ASX Listing details
{{S&P/ASX 200 Australian real estate websites Companies based in Melbourne Companies listed on the Australian Securities Exchange Holding companies of Australia News Corp Australia News Corporation subsidiaries Australian companies established in 1995 Holding companies established in 1995